make your own content
DESCRIPTION
Dr Mark Davies's slides from the CLC Conference- Mark looks at the importance of video, and how easy it is to start making your own visual content for your organisation.TRANSCRIPT
MARK DAVIES
THIS TALK IS ABOUT…
• How visual representation has changed
• What this means for charities
• What you can do
• Internal and External Learning Implications
WTF?WTF?
HAS CHANGED
HOW THE INDUSTRY
IT’S EASY!!!
MEMIRMOIWATASHIMIGMIJAG
(AND CONNECT)
‘HOW TO’ MAKE PEOPLE CARE
VISUAL SOCIAL MEDIA HELPS US CREATE
SUSTAINED MEANINGFULENGAGEMENT
EXAMPLES FROM CHARITIES
PROVIDE A RESOURCE &
DON’T USE THE ‘V’
WORD
TELL YOUR ONGOING STORY
I WANT A CAT JUST SO I CAN CALL IT ‘CHAIRMAN MEOW’
BE THE KNOWLEDGE & PROVIDE A RESOURCE
RESOURCES FOR EXTERNAL &
INTERNAL LEARNING
WHAT CAN YOUR ORGANISATION DO?
ARE CHARITY VIDEOS CHEESY?