make your subscriber relationships last longer with cashbox

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Dating Industry Overviews vindicia.com Make Your Subscriber Relationships Last Longer with CashBox More people are meeting one another and forging deeper relationships online — 30% of all Internet users according to a recent BBC World Service poll. Accordingly, the online dating market is crowded with a multitude of companies and business models, all vying to serve each community segment and relationship goal. To be successful as an online dating company, you must offer targeted and unique promotions and billing plans that will attract and retain users in this ultra-competitive landscape. In addition, most growth opportunities are in global markets, each with unique payment, communication and taxation issues. Infrastructure support for these issues is critical to enable entry into these markets. Finally, the integrity of the online community must be protected (without negatively impacting revenue) by applying comprehensive fraud screening measures and industry-leading data security. Vindicia ® CashBox provides the ideal marketing, CRM and billing solution for online dating sites by allowing for flexible billing plans, payment options, and promotions that will maximize revenue and customer lifetime value across the globe. We allow you to innovate and support nearly any business model that will make you successful – subscriptions, freemium, virtual goods and usage- based, to name just a few. The powerful dashboard and reporting capabilities inside of CashBox can also help you understand which user segments are generating the most revenues and activity in order to effectively focus your marketing efforts. You’ve worked hard to build a thriving dating community. Is your billing system a strategic part of your path to success? Is it growing your revenue, building your community, automating offers and retaining customers as best as possible, or is it holding you back? Featured Clients “Like many expanding online communities, we needed to address the challenges inherent in a global network and a rapid expansion. With Vindicia CashBox we benefit from a billing solution that works seamlessly behind the scenes to handle the complexities that come with supporting diverse payment methods around the world, and one with the power to scale in parallel with our business.” Rich Scott CFO Online Buddies

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Page 1: Make Your Subscriber Relationships Last Longer with CashBox

Dating Industry Overviews

vindicia.com

Make Your Subscriber Relationships Last Longer with CashBoxMore people are meeting one another and forging deeper relationships online — 30% of all Internet users according to a recent BBC World Service poll. Accordingly, the online dating market is crowded with a multitude of companies and business models, all vying to serve each community segment and relationship goal.

To be successful as an online dating company, you must offer targeted and unique promotions and billing plans that will attract and retain users in this ultra-competitive landscape. In addition, most growth opportunities are in global markets, each with unique payment, communication and taxation issues. Infrastructure support for these issues is critical to enable entry into these markets. Finally, the integrity of the online community must be protected (without negatively impacting revenue) by applying comprehensive fraud screening measures and industry-leading data security.

Vindicia® CashBox™ provides the ideal marketing, CRM and billing solution for online dating sites by allowing for flexible billing plans, payment options, and promotions that will maximize revenue and customer lifetime value across the globe. We allow you to innovate and support nearly any business model that will make you successful – subscriptions, freemium, virtual goods and usage- based, to name just a few. The powerful dashboard and reporting capabilities inside of CashBox can also help you understand which user segments are generating the most revenues and activity in order to effectively focus your marketing efforts.

You’ve worked hard to build a thriving dating community. Is your billing system a strategic part of your path to success? Is it growing your revenue, building your community, automating offers and retaining customers as best as possible, or is it holding you back?

Featured Clients

“Like many expanding online

communities, we needed

to address the challenges

inherent in a global network

and a rapid expansion. With

Vindicia CashBox we benefit

from a billing solution that

works seamlessly behind

the scenes to handle the

complexities that come with

supporting diverse payment

methods around the world,

and one with the power to

scale in parallel with our

business.”

Rich ScottCFO Online Buddies

Page 2: Make Your Subscriber Relationships Last Longer with CashBox

Dating Industry Overviews

US HeadquartersVindicia, Inc.303 Twin Dolphin Drive, Ste. 200Redwood City, CA 94065-1424 P +1 650 264 4700F +1 650 264 4701vindicia.com/contact

UK / European Headquarters26-28 Hammersmith GroveLondon W6 7BAP +44 (0) 208 834 1050F +44 (0) 208 834 1100vindicia.com/contact

About VindiciaVindicia, the true leader in enterprise-class subscription billing, was recently ranked the Number One billing software solution on the market by Billing Software.com. Vindicia takes subscription billing to new levels.Vindicia CashBox combines cutting edge customer acquisition methods with advanced customer retention technologies, while maintaining unmatched scalability and 99.99% up-time. Vindicia has processed more than $6 billion globally and generates over $90 million in annual incremental revenue for clients. Our clients include TransUnion Interactive, Intuit, Activision Blizzard, IAC, Bloomberg, Vimeo and Next Issue Media. To learn more, visit www.vindicia.com, connect with us on Twitter (@vindicia), Facebook, LinkedIn or read the blog at blog.vindicia.com.

Copyright © 2014 Vindicia, Inc. All rights reserved. Vindicia, the Vindicia logo, Vindicia CashBox and the designated trademarks herein are trademarks of Vindicia, Inc. in the U.S. and/or other countries. All other brands or product names are the trademarks or registered trademarks of their respective holders. 0114

vindicia.com

How CashBox HelpsCustomer Acquisition

3 Rapidly launch promotions to acquire new customers

3 Enjoy product, billing plan, and business model flexibility

3 Offer multiple-term subscriptions, usage-based, and other billing plans

3 Expand your business globally with localized languages and currencies

3 Support most common global payment methods

3 Leverage Vindicia’s partnerships with best-in-class payment processors

3 Reduce chargebacks and minimize losses from fraudulent orders

Customer Retention

3 Increase transaction successes via our patent-pending Advanced Retention Technology™

3 See typical increases in retention of 40+% over current levels

3 Integrate cross-sell and up-sell programs into your billing system

3 Manage and automate localized communications with customers

3 Access up-to-date customer information via Account Updater services

Operational Excellence and Regulatory Compliance

3 Secure your data — Vindicia is a PCI Level 1 Services Provider and SSAE-16 audited

3 Internationalize your business with the CashBox global taxation engine

3 Launch new services on an infrastructure that easily scales to 400+ concurrent transactions

3 Take advantage of a 99.99% uptime SLA to interact with global customer