making the most of linkedin - march 2015
TRANSCRIPT
Presented by
Kristin Sundin Brandt
Sundin Associates
Making the mostof LinkedIn
Making the Most of LinkedIn
expandedramblings.com/index.php/by-the-numbers-a-few-important-linkedin-stats
100 million in the United States
2nd most popular social network
40% check LinkedIn daily
Founded in 2002
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Experience
Education
Certifications
Summary
Interests
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
42,016 Realtor
or Real Estate
17,135Contractor,
Builder, Real Estate Developer
718,305Business Owners
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
455,941 LinkedIn Members
Making the Most of LinkedIn
10 Tips to Help you Maximize your LinkedIn Profile. - sales.linkedin.com
Sales reps that rapidlyresponded to trigger events via social media saw a 9.5% increase in annual revenue.
Making the Most of LinkedIn
Making the Most of LinkedIn
11% more likely yourprofile will be viewed
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
HeadlineHeadlineHeadlineHeadline
TitleTitleTitleTitle
Making the Most of LinkedIn
Making the Most of LinkedIn
www.linkedin.com/in/homeloansbyherbziev
Making the Most of LinkedIn
I am a mortgage banker who is passionate about building relationships with clients, realtors and financial professionals to help people buy their dream homes.
I have earned a reputation with customers and real estate professionals as a mortgage banker offering exceptional customer service by offering helpful advice to all individuals involved in our real estate transactions and communicating with everyone throughout the loan process.
The relationships I develop go beyond just the next transaction and upholds my commitment, to be recommended as the “lender you can trust” by every customer we serve and to be a well educated mortgage professionals that places great value on customer service and even greater value on building relationships with customers.
www.linkedin.com/in/homeloansbyherbziev
Making the Most of LinkedIn
https://www.linkedin.com/profile/view?id=12235034
Making the Most of LinkedIn
I help build small businesses all across the country obtain the financing they need to grow so that they can concentrate on running the business. I am deeply satisfied when I can be a part of the quality team that helps you take your business to the next level of success.
Integrity is key. I do what I say and follow through to the end. I engender the trust of my staff and clients, which is the foundation for relationship building.
At Conestoga Bank, our job is about more than just banking. It’s about helping businesses grow and helping business owners achieve their goals. One of the many ways we do this is by providing affordable commercial loans and exceptional customer service to guide our business clients through every step of the process.
Let's connect on LinkedIn, and find ways to work together!
https://www.linkedin.com/profile/view?id=12235034
Making the Most of LinkedIn
www.linkedin.com/in/kristinsb
www.linkedin.com/pub/roger-sundin/3/a81/229
Making the Most of LinkedIn
Making the Most of LinkedIn
Crisp, clear photo
Summary – What’s Your Story
Publicize
Headline vs Job Title
Review Regularly
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Jobs
Groups
Education
Connections
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Ask
Answer
Engage
Sell, Solicit or Annoy
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
www.linkedin.com/in/jillcastilla/en
“I’d like to add you to my
professional network.”
“I’d like to add you to my
professional network.”
“I’d like to add you to my
professional network.”
Making the Most of LinkedIn
Making the Most of LinkedIn
Got your linked in message. I prefer communicating through regular
e-mail. I'm sure you can educate me otherwise :)
Making the Most of LinkedIn
Request
Avoid the Generic
Accept
Making the Most of LinkedIn
www.linkedin.com/pub/mike-finlayson/6/a53/938
Making the Most of LinkedIn
www.linkedin.com/pub/mike-finlayson/6/a53/938
Making the Most of LinkedIn
www.linkedin.com/pub/mike-finlayson/6/a53/938
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Request
Reciprocate
Update
Recommend Subordinates
Overstate or Inflate
Edit
Making the Most of LinkedIn
20 posts per month can helpyou reach 60% of your
unique audience.
/blog.bufferapp.com/7-vital-statistics-to-help-with-your-linkedin-marketing-strategy
6 out of every 10 LinkedIn users are interested in industry insights
Making the Most of LinkedIn
Articles & Links
Company News
Personal News
Financed Projects
Press Releases
Products*
Job Openings
Making the Most of LinkedIn
Ignores the rules
Too personal
Ask!
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
Making the Most of LinkedIn
