making the most out of your accelerator experience
Post on 17-Oct-2014
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Getting accepted at an accelerator is a great achievement and boost for a startup. What are the best ways to take advantage of that?TRANSCRIPT
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Making the most out of an accelerator experience by Max Gurvits
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Congrats. Now what?
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Learn and Earn
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You can learn a ton of founder lessons
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You will get to know top people in the industry
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You may even become a social media personality
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… and you can earn (start building the foundation of a formidable business)
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The metrics for earning:
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Fact no.1
Great companies don’t get built at accelerators
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… but they can get a formidable head start
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Fact no.2
Customers care about a great product. Great product delivers traction. Investors care about traction.
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The best pitch is not a pitch but a tagline: This is our product. This is our traction. Boom.
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Most common false positive in startup land
Doing the investor’s and mentor’s work instead of your own
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Traction =
Quality of execution / resources (time + money)
Time: 3-6 months Money: EUR 25-50K Quality of execution: ????
you
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Quality of execution: mission possible
(that’s you with your tools)
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Tool:
http://canvanizer.com
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Tool:
http://getpmf.com
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Tool:
http://500.co/2013/07/23/how-to-hack-distribution-for-angellist-and-get-more-money/
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Tool:
http://www.quora.com/Kickstarter/What-are-some-secrets-or-not-so-obvious-tips-to-running-a-successful-Kickstarter-project
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Tool:
http://www.slideshare.net/press42
http://www.brownsteinegusa.com/find-tech-reporters/
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Tool:
http://flip.it/pCaQj
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… and the secret sauce
(here we go again)
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Distribution!
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http://blakemasters.com/post/22405055017/peter-thiels-cs183-startup-class-9-notes-essay
Big difference though: Before P/M fit After P/M fit
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So in short:
Learn (read, try out, and network) Earn (execute to get traction) Get ready to build a great company
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Max Gurvits [email protected] +359 88 685 2881 http://facebook.com/maximgurvits http://linkedin.com/in/maximgurvits @mxgur https://dashboard.io/people/ maxim-gurvits