2010 International Conference on

Information Management,Innovation Management and

Industrial Engineering

(ICIII2010)

Kunming, China

26 - 28 November 2010

Volume 2

Pages 1-658

IEEE IEEE Catalog Number: CFP1020F-PRT

I mm mm mm ISBN: 978-1-4244-8829-2

2/4

2010 3rd International Conference

on Information Management,Innovation Management and Industrial

Engineering

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ICIII2010

Table of Contents

Volume - 2

Preface - Volume 2 xix

Conference Committees and Reviewers - Volume 2 xx

3rd International Conference on Information Management, Innovation Managementand Industrial Engineering

Research on SOA-based Cost Information Integration System for Project

Manufacturing Industry 3

Zhao Bo andHou Kaihu

Logistics Integration with Third Party Logistics providers 7

Zhaofang Chu and Chao Yang

Research on the Selection ofLogistics Service Suppliers Based on Projection Pursuit 11

Lv Feng and Fan Weifeng

The Numerical Simulation ofGravel Pile Composite Foundation and Inspection Test 14

Yang Weifeng, Xia Xiaohong, WangYi, andLi Ming

Parametric Design Based on Inventor in the Application ofGas Insulated Switchgear 18

LiXiaolei, YuKaichao, YuPengqian, and Zhao Xin

The Influence of Tax Policies on Project investment 22

Xiao Fei

v

Functions of Innovation Systems Framework to Explain Governmental Role

in Producer Service Innovation: A Research Based on Shaanxi Silver Balfour 25

Xinzhang Cheng

A Prediction and Influence Factor Analysis of China's Food Production 30

Liu Hongkong

Research on Differential Pricing Strategy of Closed-loop Supply Chain Based

on Game 34

Guo Yuehong, Ma Junhai, and Wang Guanhui

A Multi-agent Supporting Contextual Microcontent Cooperative Management Mode

in Mobile-commerce..... 38

MuhaiHu, Shuqin Cai, andMuhammadNabeel Talib

Multi-period Mean-Variance Model with Uncertain Exit Time 43

Hai-xiang Yao, Hua-bao Zheng, Qing-hua Ma, and Yi-cheng Ma

Applications of Cascade Correlation Neural Networks for Manufacturing Process

Monitoring 47

Zhao Yongman andHe Zhen

A Note on Single-machine Scheduling with Position Deterioration and Common

Due-window Assignment 51

ZhangXingong and Yan Guangle

The Role ofPatents in the GSM Standard Setting Processes 55

Feng Yongqin andZhang Mier

Explore the Cultural Roots Leading to Difference ofNational Innovation Ability - An

Empirical Analysis Based on Chinese and German Samples 60

Xie Dongmei and Fan Lili

Analysis on Key Factors to Affect Construction Industrialization Development

in China 64

Wang NingandJi Yingbo

The Analysis on the Application and Physical Performance ofPrefabricated Panel

Building in Beijing 68

Ji Yingbo

Study on the Relationship between Intellectual Capital and Financial Performance

of Real Estate Companies 72

Zhang Huihui and WangJitian

vi

Analysis about Intelligence Evaluation Based on Computational Semiotics Theory 76

Sun Zhao-gang

The Detemiination ofCognitive Behavior Mode Based on Fuzzy Logic System 80

Yingjie Jiang, Zhiqiang Sun, HongweiXie, andErling Gong

Analysis about Risk Controlling in the Application Services Based on Knowledge

Management Theory 85

Gao-Xia

A Human Error Probability Quantification Method Based on SRK Framewok 89

Yingjie Jiang, Zhiqiang Sun, HongweiXie, andErling Gong

A Study on the Impact of Organizational Service Climate on Customer Experience 93

Jianhua Yang and Yongqiang Wang

Research on the Operation Mechanism ofEHMS 97

Xia Lianghua, Zhao Mei, andQi Weiwei

Empirical Analysis to the Regional Consumption Structure Difference of Our Urban

Residents 101

Yinxiao Ma andHong Liu

Airline Safety Risk Evaluation Based on Factor Analysis 106

Wang Jinyu and YuXiaohuan

Leveraging Ontology-aided AI Planning for Automatic Composition of Semantic Web

Services 110

Yan Yang, Huaxiong Yao, Junmin Ye, and Wentao Zhang

Research on the Capability Factors for China Foreign Trade-based Logistics

Companies Strategic Transformation in Global Financial Crisis Time 116

Liu Wei-hua, Liu Chun-ling, WangLu, andLiu Yan-ping

Establishment of Man-hour Quota Based on IE Technology 122

Wu Junlan andHou Kaihu

The Study on the Measure Model for the Generalized Intangible Asset Wastage

ofHospital 128

Huang Huiyu

The Relative Performance of VAR and VECM Model 132

Jianfeng Zhang, WenxiuHu, andXin Zhang

vii

Application of Flat Dilatometer Test to Evaluation ofLoess Foundation 136

Zhi Bin and Yang Zhi-guo

The Innovation for Small and Medium-sized Enterprises Based on the E-commerce

Environment Management 139

Li Sitong, Gan Xianrui, Li Guoliang, and Sun Yujuan

Ranking Methods of Intuitionistic Fuzzy Numbers in Multicriteria Decision Making 143

Lingling Shen, Hai Wang, andXiangqian Feng

A Differential Analysis on Working Capital Management Performance ofListed

Company in Liquor Industry 147

Diao Wu-jun and Hu Wen-xiu

Application ofData Mining on Enterprise Human Resource Performance Management 151

Chen Xiao/an and Wang Fengbin

Effect of Self-construal and Persuasive Strategies on Willingness of Consumers

to Restore Brand Relationship 154

Yao Qi andHuang Jing

Ultimate Shareholders, Cash Flow Rights, Controlling Rights and Corporate

Performance 158

Zhu Naiping, Chen Na, andZhu Li

Incentive, Supervision and Risk Distribution in Project Finance 162

Wang Lei

A Simplified Discernibility Matrix ofthe Attribute Reduction Method 166

Weilai Hao andXuebin Zhang

An Application of Quality Function Deployment in the Management of College

Quality Course of China 169

YangJing, Liang Gongqian, and Wang Skating

Research on Single Premium Model ofTerm Life Insurance Under Stochastic Interest 174

Liu Hong and Tang Hengzhou

Prediction Model of Chinese Forestry Ecological Economy Based on Support Vectors

Regression 179

Tian Guo-shuang andQuan Liang

viii

Analysis on Constraints of Heilongjiang State-owned Forest Tenure Reform Based

on ISM 183

Zhong Weiwei and Cao Yukun

Numerical Analysis Based on the Pressure Bulkhead ofthe Multi-objective

Optimization 187

Cat Jin, Xu Qingze, Yu Jianfeng, and Li Yuan

Research on Pricing Mechanism Innovation ofChina's HSRs 191

Zhang Jihua

Analysis on Relationship between FDI and Economic Growth in ShaanXi Based

on OLS Model 194

Wang Shaobin and Wang Zhemin

Study on the Mechanism ofProject Integrated Risk Management for Technological

Innovation Project 197

YouDi

DEA-based Study on Performance Evaluation of Enterprise Partnership 202

Shuying Wang

A Supply Chain Disruption Problem with Node's Failure and Recovery 206

Ltisheng Shao andXinbo Sun

The Interaction between Corporate Strategy and Business Strategy: From Resource

Flow Perspective 210

Feifei Yu

Eexploration and Practice ofInnovative Mode ofNon-traditional Machining Based

on Engineering Training 216

JianweiLiu andHuiping Liang

Research and Design of the Architecture for Information Flow Control in Logistics

System Based on SCM 219

XiaLianghua, RongLiqing, and Liu Jianyao

Optimal Pricing Strategy ofKeyword Auctions under wGSP 223

Liangjun Li andHaoyu Wen

A Multi-Product Pricing-Inventory Model with Stochastic Demand and Products

Interdependency 227

AH Reza Inanlou Ganji andHassan Shavandi

ix

A New Management Mode Based on Lean Theory: The "Manager" Mode 232

Lei Wu

Application of Case-Based Reasoning Technology in Decision-Making System

of Rural New Energy Utilization 235

QiuFeng Sun, Li Tan, Lu Wang, and ChongChang Yu

Research of Data Model of SCORM Run-time Environment 240

Wang Yan, Lu Yiping, Zhao Tingting, and ChaJianzhong

Product Concept Generation and Evaluation Based on QFD and Rough Set Theory 244

Xiong Wei, Wang Juan-Li, and WangXiao-Tun

Design and Implementation of Mobile Identity Authentication Mechanism Based

on OTP 248

Wang Qin, Zhi Fenhe, andAo Jinghai

Study on Profit Allocation among Green Supply Chain Based on the Optimized

Shapely Value 252

Shu-Na Wang andBo Zhao

Performance Evaluation ofE-Government Information Service System Based

on Balanced Scorecard and Rough Set 256

ChunhuaXin, Rijia Ding, WeiXie, and Junsuo Shi

A Framework of Knowledge Innovation Based on Technology Road-mapping 260

Zhi Cai

The Mine Management Information System Based on GIS and Surpac 264

PangHui, WuQianhong, Gao Haiyan, and Deng Jiqiu

Impact ofTechnology Integration on Integrated Innovation Performance in Equipment

Industry 268

Li Kun

Research on Optimization for Balance of BSP Model Assembly Line Based

on Flexsim 272

Ge Annua and Zhang Yuqiao

Innovations on County Economy to Be Sustainable 277

NanpingFeng and Shanlin Yang

An Argumentation-Based Negotiation System 281

Dong Ting-ting andFeng Yu-qiang

x

Agricultural Logistics Operation and Organization of China - Take Qi Xiang Ping

Village for Example 285

FangqunXing, Yacan Wang, andJie Xiong

The Effective Integration ofEC System with ERP System 289

YangHuanchun

An Analysis on Rent-seeking Activities and Supervisions in Mining Lease Based

on the Game Theory Approach 293

Tao Duan

The e-govemment Development of United States Based on Knowledge Managementand its Enlightenment to China 297

ZhuHan

Perspective on Heterogeneity of Human Resources Innovation Management 301

Yan Qin and Dan Mu

Exploring the Underlying Relationship between Crisis Management (CM)

and Corporate Social Responsibility (CSR) 305

LongZhang and Chris A. Myers

Research on Innovation Ability of Shanghai Biomedical Industry Cluster 311

Yu Liying and Sun Yuchen

A Refined Theory of Thermoelastic Plates Posting Inside Winkler Foundation Soil

Under Steady Temperature 315

Bao-sheng Zhao, Ji-Lian Shi, Yang Gao, and Ying-tao Zhao

The Dynamic Allocation Model of Equipment Maintenance Task Based

on Comprehensive Balance 319

Chen Honggen

Research on the Stability Testing ofLubricating Oil Specimens 324

Wen Pei, Hongxiang Tian, Yu Liu, andJinling Chen

The Experiment Design for the Impact ofNetwork Information Disclosure on Credit

Repayment Rate Based on Network Joint Guarantee 328

Qin Zheng and Feng Li

Systemic Research ofBus Rapid Transportation 332

Xiao Cui, Shiwen Zhuang, and Jian Gao

xi

Building Traditional Brand through Cultural Features - Research Based on Chinses

Traditional Brand

Jianhua Yang and Nan Shen

,336

Empirical Study on Patent Development in China Based on DEA Method 339

ZhihongLi andDong Liang

A Research on Quality Traceability ofTransmission Assembly Process Based

on RFID Technology 343

Li Lianzhi andKongFansen

Optimal Market Entry Modes for Multinationals: Export Trade, Greenfield

Investment, M&A or Joint Venture 347

WangXiu-qiong, Wu Xiao-jie, Lan Hai-lin, and Song Tie-bo

Study on the Layout Planning of Logistics Park Using SLP 352

Zhang Changsen

Machining Center Automatic ATC Analysis and Research 355

ZhangLianzhong and Wang Li

Study on Transboundary Environmental Risk Management Measures in China

from the Angel of Environmental Risk Source Management 359

Wen Ting, WangJigan, and Ma Zongwei

An Approach ofDeveloping Urban-Rural Bidirectional Logistic System

with Applications to Chongqing 363

Gtiangxing Wei andXinghong Qin

Risk Identification and Evaluation of Outsourcing in Equipment Manufacturing

Company i 367

Feng Zuwen, Zhang Yali, andJiangXiangmei

Research on Effective Motivation in Enterprises Administration 371

Shen Xilin andLi Fei

The Superiority and Strategy Study of Online Sales of Energy-saving and New Energy

Vehicles 376

Jialin Li, HongbingLu, andXiaoxia Ren

The Application of Digital Watermarking Technology in the Field of e-Commerce 380

Shao Xiwen

xii

Motivation, Organizing, and Performance ofCorporate Venture Capital - Case

of Legend CapitalMingzhe Qiao and Demian Chen

,384

The Optimal Enterprise R&D Investment Strategy Based on CRRA Utility function 388

Piao Zhe Fan and Sun Jia Ke

Performance Evaluation System ofE-commerce Based on Balanced Scorecard 393

Shiying Zhu and ChunhuaXin

A System Dynamics Model ofMulti-item Replenishment in Two-echelon Supply

Chain 397

Hua-Ye Huang andZhi-XueLiu

Self-efficacy and Individual Knowledge Sharing ,

401

W.W.Hu

Discussion on M&A and Corporate Competitiveness 405

Jin Shuying and Qi Shu

Application ofVirtual Port Gate System Based on RFID Technology 409

Lu Qing, Yin Jie, WangHongQi, and Chen ZhiNan

Primary Analysis and Speculation on the Role of Design Management in Green

Design 413

Guan Jiaqing andLu Yao

Determinant of Corporate Social Performance: From the Perspective ofUpper Echelon

Theory ,418

Jiang Zhihua

Impact ofEntrepreneurial Orientation and Organizational Flexibility on Technological

Innovation 421

RuiXu and Qin Qin

Research on the Business Model ofEquipment Manufacturing Industry of Yunnan

Province in Open Innovation Environment 426

Xing Ke andNan Zhang

The Influence of Equity Ownership Incentive on Enterprise Value in China - Empirical

Analysis based on the Equity Ownership Incentive in a Market from 2006 to 2008 431

WangRui

xiii

Quality-oriented Statistical Tolerancing and its Application in Process Quality

Monitoring 435

Yu Zhang, Musheng Yang, Yanhu Yin, andJianhui Xue

The Public Information Consultation Service (PICS) ofE-government in China 439

Li Jian andKe Ping

Reliability Analysis of the Repair Facility for an n-unit Series Repairable System

with an Unreliable Repair Facility and Finite Vacations 443

Liu Zaiming and Liu Renbin

Gap between Innovation, Imitation and Knowledge 449

TaoFeng

The Prediction of the Scale ofLogistics Park Site in Changsha Based on Parametric

Method 454

Fang Wei andLi Chong

Empirical Analysis for Influential Factors of Fanners Income in China 457

Minghong Zhang, Liang Wang, Boying Zhang, and Zhiyuan Zhang

Dynamic Analysis of Consumption Structure of Rural Residents in Sichuan Province

Based on Fuzzy Matter Element Model 460

Li Hong, Zhai Youlong, and Zhou Bo

An Information Fusion Model of Customer Identification Based on ELM-SVM-DS 464

Jianren Wang, Zhiwen Huang, and GanglongDuan

A Study of Enterprise Performance Management System Based on KPI+BSC, 468

Liu Guanying, Yu Kaichao, Wang Congcong, and Yu Pengqian

Research on the Professional Curriculum System Optimization of Industrial

Engineering Based on QFD 473

Wang Congcong, Yu Kaichao, Liu Guanying, and Yu Pengqian

Study on Cost Management ofthe General Contractor in EPC Project 478

Hui An and Qin Shuai

Application ofMaterial and Technology in Product Design Innovation 482

Huiping Liang andJianwei Liu

Research on the Action Mechanism of "Knowledge Catfish" in Team Knowledge

Absorption ofSoftware Outsourcing Companies 485

ZhixiongXiao and Yuanjian Qin

xiv

Analysis ofImpact Mechanism ofForeign Trade on Real Economy in China 489

Zhou Yingying andLiu Chuanzhe

The Balance ofMixed-Model U-Shaped Assembly Line Based on a Fuzzy Goal

Programming 493

Wenmin Han, Heng Yang, andBinjin Han

Game Analysis ofCollaboration between Processing-Enterprise and Production Base 498

Liu Long-qing and Zhang Guo-qing

Western Region Human Capital and Technology Diffusion Spillover Effect 501

Cui Yinghui and Zhou Bin

Realization Mechanisms Based on Space for Inter-organizational Knowledge Flow

under Networked Circumstances *506

Li Gao andNanping Feng

Research on Implementation of Operation-type CRM in the Environment

ofE-commerce 511

GeXin andLi Quan

Software Realization ofRFID-label Data Read/Write Operation 515

YuruJi and Dezhong Wang

A Versatile Data Structure Schema and Algorithms Based on Edge-Symmetry 519

CeFan

Study on the Management Model ofthe Electronic Archival Data Security 522

GuohuaLiu

Java Real-Time Software and Hardware Development Platform for Embedded Java 525

Guohua Liu and GongFan

A Novel Personalized Recommendation System of Digital Resources Based

on Semantics 529

HexiangXu, Shiming Zhang, and Hexiao Huang

Integrative Evaluation on the Satisfaction of Children's Clothing Market 534

JieRen andXiangho Li

The Two Approaches to Sustainable Development of the theory of Software Process

Models 537

Yu Gao andXiaoQiu Yao

xv

Management and Control Mode Research ofPower Grid Enterprise Based on Value

Chain 541

Xie Chuansheng, Xu Xin, andHon Wentian

Research on Frame-structure Damage Detection Based on Multi-resolution Entroy 545

DongXiaoma

Research on Construction of Knowledge Innovation System in Colleges

and Universities 548

Xinquan Ge and Hailiang Meng

A Game Anaylysis on Stimulation for Project Manager in Real Estate Development 552

Cheng Zheng and Tao Duan

Theoretical Model of Spherical Pore Al Alloy Foam Core Under Uniaxial

Compression 555

Zhanguang Wang, ShuqingLi, andPing Cai

Enterprise Innovation Management - Business Environmental Cost Control Based

on AHP Method 559

Li Hong and Zhou Yingying

The Construction and Research on Index System ofBT Project Performance

Evaluation 563

Li Hong and Wang Rang

Green Logistics Management ofLogistics Enterprises 567

Zhang Guirong and Mu Yuxin

Study on the Selection of Venture Capitalists Based on Fuzzy AHP 570

Zheng Junjun and Han Xiao

Sales Resource Management Training: A Guide to Developing Effective Salespeople 574

Jun Wang, NickLee, andAlan Timothy

Conflicts ofInterest in Land Appraisal 578

Yanwen Xu

Green Transport Management ofLogistics Enterprises Based on Circular Economy 583

Zhang Guirong, Li Gengke, Zhao Zongjian, andMu Yuxin

Reducing Samples Learning for Text Categorization 586

Yan Zhan andHao Chen

xvi

The Study on Online Shopping Perceived Risk Under the China's E-business

Circumstance 590

YihongXu

Literature Review on Entrepreneurial Network: A Comprehensive Frame 594

Biao-An Shan, Cai Li, Li-Yuan Zhou, and Yan-Shuang Wang

Study on Auto Sales Logistics 600

Zhang Guirong

Exploration and Analysis ofthe Relations between China and Foreign Countries Based

on Knowledge Flows ofPatent Citation 603

Yang Zhongkai andShen Luwei

Organizational Slack and Firm Performance in the Process ofIT Investment - An

Experimental Study ofManufacturing Firms 608

Chen Yuanyuan and Qi Zhongying

On Grey Incidence Model Application about Chinese Economic Growth and Science

Technology Input 613

Jingyu Liu

An Integrated Enterprise Organization Model 618

XuXiaomin

The Tremendous Impact of Different Open Policy to the Outside World

on Technological Progress of a Country and Policy Analysis 622

Zhang Rugen

Empirical Analysis on Technology Innovation Efficiency ofChinese High Technology

Industry Based on DEA Method 626

Mao Jianqi andLiu Na

Study on the Thermal Environment in Building Atrium with Different Sections Under

the Condition of Natural Ventilation 631

Tian Peizhe, Zhang Enxiang, and Guo Guangling

Research on the Technology Innovation Symbiosis Mechanism by Agent-based

Simulation 635

Liu Wenrong

Studies on Brain Drain ofJilin Province Based on System Dynamics 639

Wang Zhongji, Zhu Bin, and Wang Yajun

xvii

The Research and Application ofthe Requirement Modeling Method on AM-RUP

Requirement Process

WangFengbin, GanShengke, andHuang Longjun

.643

Building Up the System of Incentive Mechanism of Technical Innovation SMEs - An

Analysis based on the Cluster Innovation 647

Chen Lin andGongXiumin

An Empirical Study on Firm Dynamic Capabilities Influencing Innovation

Performance 651

Chen Bao-jie

Author Index - Volume 2 655

xviii