manager as relationship builder

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    Presented By:

    Gurtez Singh

    Rajinder Singh

    Suryapratap Singh

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    Self-Awareness

    Self-awareness is a critical leadership trait that is

    at the heart of building effective working

    relationships.

    The best leaders often report that a key factor oftheir success has been recognizing and

    adapting to their strengths and limitations.

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    The Importance of Self-

    Awareness

    Understanding yourself increases your ability to

    understand others and appreciate the differences:

    Everything that irritates us about others can lead us to

    an understanding of ourselves. Carl Jung

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    A Tool: Assessments

    Have you ever taken

    360-degree assessment

    Myers-Briggs Type Indicator (MBTI)

    Strength Deployment Inventory

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    The Strength Deployment Inventory

    Predicts how your motivations drive your behavior

    Key concepts:

    1. Behavior is driven by motivation

    2. Motivation changes in conflict3. Personal weaknesses are overdone strengths

    4. Personal filters influence perception

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    A fairlyconstant set of motives and valuesthat serve as a basis for:

    Choosing and giving purpose to behavior

    Focusing attention on certain things while

    ignoring others

    Perceiving and judging self and others

    Predicts how your motives will most oftendriveyour actions

    Motivational Value System

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    What is Relationship Management?

    Relationship Management is the development and maintenance

    ofmutually beneficiallong-term relationships with

    strategically significant entity(Buttle, 2000)

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    Building a Relationship

    A mutualdependence:

    Relationships need cooperation, reliability and honesty.

    Employees need managers to help make connections, set

    priorities and obtain resources.

    Not about political maneuvering its working with your

    employees to obtain the best results for you and the

    organization.

    Building an effective relationship is your responsibility!

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    Trust

    The willingness to rely on the ability, integrity, and motivation of

    one company to serve the needs of the other company as agreed

    upon implicitly and explicitly.

    Value

    The ability of an organisation to satisfy the needs of the

    employee at a comparatively lower cost or higher benefit than

    that offered by competitors and measured in monetary,

    temporal, functional and psychological terms.

    Determinants of Relationship

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    In addition to trust andvalue, manager must:

    Understand employees needs and problems;

    Meet their commitments;

    Provide superior support;

    Make sure that the employee is always told the truth (must be

    honest); and

    Have a passionate interest in establishing and retaining a long-term

    relationship (e.g., have long-term perspective).

    Determinants of Relationship

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    Building a Relationship with

    Your Employees Lead Yourself

    Exceptionally Well

    Lighten Your Leaders Load

    Build a Good Relationship

    with Your Employees

    Be Strategic

    The 360 Degree Leader: Developing your Influence from Anywhere

    within the Organization, by John C. Maxwell

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    Building a Relationship with

    Your Employees Lead Yourself Exceptionally Well:

    1. Become a go-to player

    2. Be better tomorrow than you are today

    3. Be prepared each time you meet with your employee

    4. Be proactive and curious

    5. Know yourself

    Lighten Your Leaders Load:

    1. Think about what your management needs to know2. Keep your boss informed; ask how often to check in

    3. Be willing to do what others will not

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    Building a Relationship with

    Your Employees

    Know Your Employees:1. Spend time learning about youremployees interests

    2. Learn your employees' pet peeves and avoid them

    3. Recognize that employees are humans too4. Dont talk negatively about youremployees

    5. Understand and support your employees:

    Strengths

    Weaknesses Priorities and Goals

    Work style

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    Building a Relationship with

    Your employees

    Be Strategic:1. Know when to push and when to stop

    2. Learn your employees' priorities

    3. Make a positive differencedont just try to be right

    4. Focus on your contribution to the larger goal,

    not your personal objectives

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    Building Relationships with

    Peers

    Take an interest in people; get to know them

    Avoid office politics

    Expand your circle of acquaintances Let the best idea win

    Dont pretend to be perfect

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    The Pre-relationship StageThe event that triggers a buyer to seek a new business partner.

    The Early StageExperience is accumulated between the buyer and seller although a great

    degree of uncertainty and distance exists.

    The Development StageIncreased levels of transactions lead to a higher degree of commitment and

    the distance is reduced to a social exchange.

    The Long-term StageCharacterised by the companies mutual importance to each other.

    The Final StageThe interaction between the companies becomes institutionalized.

    Stages in the development of an

    Inter Organization Relationship

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    Stages in the Development of a

    Key-Account Relationship

    Degree ofinvolvement

    High

    Low

    Nature of Inter-Organization relationship

    Transactional Collaborative

    Pre-KAM

    Early-KAM

    Mid-KAM

    Partnership

    Synergistic KAM

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    A Relationship Life Cycle Model

    High cooperationLow competition

    Low cooperation

    High competition

    Time

    Pre-

    relationship

    stage

    Development

    stage

    Maturity

    stage

    Decline

    stage

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    Class Exercise

    What should the focus and main activities of a global

    manager be in each stage of the relationshipdevelopment process?

    Why? (Please justify your answer)

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    Identifying potential employees and their needs;

    Approaching key decision makers in the firm;

    Negotiating and advancing dialogue and mutual trust;

    Coordinating the cooperation between the customers and

    their company;

    Encouraging the inter-organisational learning process;

    Contributing to constructive resolution of existing conflicts; andleading the relationship development team

    Managers are the individuals in any organisation who act both

    as relationship builders and as relationship promoters.

    The role of manager as

    relationship builders and

    promoters

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    Models of Relationship Management

    The Evans and Luskin (1994) model for effective

    Relationship Management

    Relationship managements inputs

    Understanding customer expectations

    Building service partnerships

    Empowering employees

    Total quality management

    Relationship managements outcomes

    Customer Satisfaction

    Eployees loyalty

    Quality productsIncreased profitability

    Assessment state

    Feedback

    Integration

    (Evans and Luskin, 1994)

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    The Brock and Barcklay (1999) model of relationship effectiveness

    Independence

    Relative influence

    Mutual trust

    Cooperation

    Relationship

    effectiveness

    Models of Relationship Management

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    Qualifying prospects for relationship building

    Opportunities

    for adding value

    Potential output

    High

    Low

    Low High

    Use a non

    customized

    approach

    Seek better

    opportunities

    elsewhere

    Build a strong

    and lasting

    relationship

    Focus on

    loyalty-building

    program

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    Assess employees satisfaction;

    Take action to ensure satisfaction;

    Maintain open, two-way communication; and

    Work to add value and enhance mutual opportunities.

    Enhancing the relationship

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