managing content in the cloud mark j. barrenechea … · experience management web experience mgt...

Copyright © Open Text Corporation. All rights reserved.

Cloud ComputingManaging Content in the Cloud

Mark J. Barrenechea

Chief Executive Officer

October 26, 2012

$1.2 Billion Global Revenue

150 Million Users

#1 in EIM

5,500 focused employees

$1b R&D Investment (next 5 years)

20 years of proven innovation

31 country offices, 141 countries supported

Publicly listed (NASDAQ: OTEX, TSX: OTC.TO)

Scale and Momentum

Copyright © 2012 OpenText Corporation. All Rights Reserved. 2

FragmentationInformation & Processes

Variety, Volume, Velocity

Security

Governance

Slow to Create Change

Reduced Business Velocity

Business Risk

High Cost

The Challenge of Information


The Nature of Cloud Computing

4

Public Private

Secure Infrastructure

Data Sovereignty

Industry Compliant

Customizable

Flexible

Copyright © 2012 OpenText Corporation. All Rights Reserved.

Managing Information in the Cloud


A wave of major disruptors

Source: Citi Investment Research and Analysis

Cloud Computing

Content

Disruptive Emerging Maturing Saturation Decline

Surface Computing

BusinessIntelligence

ProductLifecycleManagement

CustomerRelationship

Management

SupplyChain

Management

Desktop OperatingSystem

Mainframe Software

Database

Mobile

Social



The rate of change is accelerating

MainframeClient Server

Internet

Saas

Social MediaBig Data

40yr

10yr

5yr

3yr2yrSmart Mobile

The Cloud

Types of Cloud Computing

8

Cloud Computing

Utility Computing

Grid Computing

Cluster Computing Super Computing

PAAS SAAS IAAS

Copyright © 2012 OpenText Corporation. All Rights Reserved.

Data Sovereignty is Key


Security

Out-Of-Business Breached Keys Identity Theft

Control Risk Stolen Product Design Hacktivism Target

Out-Of-Business Addresses Leaked Hacked

NATO


©2012 OpenText

100 billion friend connections2.7 billion likes & comments/day250 million photos uploads/day

340 million tweets daily

400 million photos shared5 million photos/day

0

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1994

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2015

2016

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% O

nlin

e

Big Data: Critical MassTraditional Media: Print Media and Broadcast

50%

Social

12

Enterprise Content

Management

TempoFile Sharing

Content ServerRM, DM, Archive

eDOCS

Customer Experience

Management

Web Experience Mgt

Social Communities

Media Mgt

Web Site Mgt

Media on demandVideo Services

BusinessProcess

Management

Business Analysis and Modelling

Information Exchange

Right FaxOn demand

Desktop Messaging

Fax2Mail

Production Messaging

Document and Capture Mgt

Workflow Services

Discovery

SemanticNavigation

Process Analytics and reporting

Process Management

Case Management

Cloud


Unleashing the Power of Information


managing content in the cloud mark j. barrenechea … · experience management web experience mgt...

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