Our story

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Connecting people for 50 years

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1966 2016

Our people

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Our values

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Our culture

•  Reward & Recognition. •  Ownership. •  Training & Coaching. •  Investment in people. •  Career opportunities.

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Challenging times

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Employer brand challenge

•  79% satisfaction score from employees – Internal Survey. •  A fast paced business where change could be positive. •  Needed a way of showing our employer brand to the outside world. •  Glassdoor was going to be a key component.

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The plan

1.  Create a culture where it is easy to give feedback. 2.  ‘Buy in’ from management across the business. 3.  Raise awareness of Glassdoor.

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Awareness

•  New starters induction. •  Integration with HR. •  Social Media. •  Posters & TV Screens. •  Senior Manager Comms. •  Interviews.

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Sharing the data

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Since winning

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The percentage of people citing Glassdoor reviews as a reason for applying to Yell.

21%

Thanks for listening

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