map14 startup accelerator - application workshop
DESCRIPTION
Melbourne Accelerator Program (MAP) 2014 Application Workshop slides.TRANSCRIPT
MAP14 Application Workshop
Rohan Workman@Roh_Workman
Contents
Application Process
APPLICATION LINK
1. Video and Online Application•Applications close at 11:59pm on Monday 28 April
2. Pitch Night•Tuesday 13 May at 6pm
3. Selection Interview•Tuesday 20 May•Wednesday 21 May
How we select teams
Video & Online Application
• Create Angel List Company Profile
• Submit application through Angel List
• 3 minute video
• Don’t go overtime!
• Can use password if you want but give it to us!
• We will keep videos
• State in web form your connection to UniMelb
Video & Online Application
Video & Online Application
Pitch Night
• 3 minute elevator pitch
• Room full of mentors
• Walk in
• Pitch
• Walk out
Selection Interview
• 15 minute interview
• 2 minutes to pitch
• 13 minutes discussion with panel
• Don’t waffle (less questions they can ask…)
• Feedback at end
Statistics
MAP13
•Applications - 53
•Pitch Night - 39
•Selection Interview - 22
•Entrepreneurial Fellowships - 6
MAP House Rules
• Only use KeyNote or PowerPoint
• Do not use a video at pitch night or selection interview
• Know your order at pitch night
• Do not go over time (Knock knock)
• Email slides in advance
• One presenter looks best
• One full time founder
Resources
EPIC PITCH EXAMPLE
Cover Slide
• Company logo (if you have one)
• Name of Presenter
Problem
• What is the problem?
• Picture looks nice
Solution
• What is the solution?
• Perhaps AirBnB for campervans?
Team
Jeremy KraybillCEO
Rohan WorkmanCTO
Not a cast of thousands…
Market Size
• What is *market size*?
• What is *addressable market*?
• What is *initial addressable market*?
• Check this out
Business Model
• How do you make money?• Unit sales• SaaS• Freemium• % of something
Competitors
• Who are your competitors?
• The status quo is a competitor
• Steve Blank – competitors
Traction
• What have you done?• Screenshot of website• Users• Revenue• Prototype• Spoken to customers• Customer insight• Patent
Potential
• Extrapolate your business model
• Do not go top down (5% of Facebook users)
• Bottom up (1,000 users paying $4 per month)
The Ask
• Why do you want to get into MAP
• What can MAP do for you?
• Hint: Don’t just say $20k
Closing Slide
• Company Name
• Contact info
• (11 slides in this example – 3 minutes…)
Questions?