NW Technologies &

Social MediaBy Gloria Marcano

Agenda• Why Social Media• Brand Development• Networking• Potential Clients• Company Reviews• Conclusion

Why Social Media?

• Connect• Discussions• Network• Share Information

What is Social Media

Brand Development

Brand Development

• Identity• Marketing• Product• Services• Values

Networking

Networking

• Communication• Connect• Share• Support• Public

Potential Clients

Potential Clients

• Employees• Locations• Target Audience

• Adults• Online Buyers

Company Reviews

Company Reviews

• Awareness• Build• Endorsement• Loyalty• Reputation

Conclusion

Conclusion• Create Awareness• Communication• Encourage Connection• Target Location/Audience

References

Ennes, M. (2014). “Social Media: What Most Companies Don’t Know”. Harvard Business Review. Retrieved from http://hbr.org/web/slideshows/social-media-what-most-companies-dont-know/1-slide

Folger, J. (2014). “Implementing A Small Business Social Media Strategy: Define Your Target Audience”. Investopedia. Retrieved from http://www.investopedia.com/university/implementing-small-business-social-media-strategy/define-your-target-audience.asp

Misner, I. (2008). “What Is Business Networking, Anyway?”. Entrepreneur. Retrieved from http://www.entrepreneur.com/article/196758

Mitzuv. (2011). “Brand Development”. SlideShare. Retrieved from http://www.slideshare.net/inbarperry/brand-development-6487196

Unknown. (2014) “What is Social Media”. Retrieved from http://www.socialmediadefined.com/what-is-social-media/