MARINA BAY SINGAPORE COUNTDOWN

Image by Goh Hak Liang

1st Prize Winner, MBSC 2015 Photo Competition

Singapore’s largest countdown celebration in the heart of downtown Marina Bay which attracted

more than 350,000 local and international visitors to the Bay on NYE.

MBSC 2015 marked the 10th anniversary of this annual signature event co-presented by the

Urban Redevelopment Authority and Esplanade – Theatres on the Bay.

Image by Ahmad Iskandar Abdullah

Merit Prize Winner, MBSC 2015 Photo Competition

Set against the dazzling city skyline that Singapore is synonymous with,

MBSC 2015 spectacularly ushered in Singapore’s Golden Jubilee year (SG50).

The public found it memorable and enjoyable,

with increased satisfaction levels recorded across all aspects of the event.

Image by Marklin Ang

The Float @ Marina Bay

Esplanade – Theatres on the Bay

The Fullerton Hotel

The Promontory @ Marina Bay

Marina Bay Sands Event Plaza

ArtScience Museum

Waterfront Promenade

Key locations around Marina Bay

Image by Marklin Ang

2nd Prize Winner, MBSC 2015 Photo Competition

A tradition representing the gathering of the community’s hopes and dreams for the New Year

5,000 large red wishing spheres formed the numeral “50” amidst 20,000 white spheres

More than 600,000 wishes were gathered at wishing stations island-wide and in collaboration with

schools, voluntary welfare organisations, various corporate and community groups

Inaugural Wishing Spheres Sponsor to support the enhanced initiative

WISHING SPHERES PROJECT

Images courtesy of Urban Redevelopment Authority & Esplanade – Theatres on the Bay

Celebrate December Esplanade’s annual year-end celebration

comprising free music performances, craft

workshops and other engaging activities for

all ages at the Esplanade Concourse and

Esplanade Outdoor Theatre

ACTIVITIES AROUND THE BAY ON NYE

Celebrate SG50 Event partner MediaCorp’s first ever sold out concert at The Float, featuring prominent local and

regional artistes, including Kit Chan, Stephanie Sun and K-pop sensation Big Bang

Guest-of-Honour, President Tony Tan, delivered his New Year’s wishes to the 26,000 attendees

Performances at the Esplanade Concourse and Esplanade Outdoor Theatre

Images courtesy of Esplanade – Theatres on the Bay

Performances at The Float @ Marina Bay | Images courtesy of Lim Sock Siong

DrumGaia 350 community drummers and drum groups

entertained the public through the evening, and

performed live to sections of the fireworks music

ACTIVITIES AROUND THE BAY ON NYE Marina Waterfront Bazaar 45 stalls selling a variety of items including fashion

apparel, lighted gadgets and light refreshment

along the waterfront promenade from 4pm to 3am

Celebrate With The World

Aux Media Group presented an

outdoor carnival and concert

featuring home-grown artistes,

international and regional DJs,

attracting more than 30,000 people

to The Promontory through the night

DrumGaia at the MBS Event Plaza | Image courtesy of Esplanade Bazaar along the Waterfront Promenade | Image courtesy of TGIF Bazaars

Concert at The Promontory @ Marina Bay | Image courtesy of Aux Media Group

Reflections of Our Past, Present & Future

ACTIVITIES AROUND THE BAY ON NYE

An animated projection using 3D-mapping

technology narrated the story of the nation’s growth

over the past 50 years and was displayed nightly

from 26-31 Dec on the façade of The Fullerton Hotel

On New Year’s Eve, it culminated in a numerical

countdown sequence to midnight and served as an

effective visual cue for people gathered all around

the bay to countdown to 2015 in unison

Developments around the bay complemented this

visual showcase with red and white themed lighting

displays on their building facades

Projection on The Fullerton Hotel | Image by Goh Hak Liang

Projection on The Fullerton Hotel | Image courtesy of Esplanade SG50 lighting display on Esplanade Domes | Image courtesy of Esplanade

The breath-taking 8-minute fireworks display at midnight was choreographed to a specially-

commissioned music composition by local music talents Julian Wong and Riduan Zalani

Image courtesy of Esplanade – Theatres on the Bay

Pre-Event Media preview held on 26 Dec 2014

Key activities published by local dailies

MEDIA & PUBLICITY

The StraitsTimes , 27 Dec 2014

Event Day Over 1.6 million viewed the “live”

broadcast of Celebrate SG50 on local

television Channel 5

Fireworks on Channel NewsAsia and

channelnewsasia.com reached over

120 million viewers worldwide

Post-event Garnered close to S$3 million in total media value across

various print, online and broadcast platforms

Widely featured in international wires alongside other

noteworthy countdown celebrations around the world

Marina Bay Singapore Countdown 2015

PARTNERS & SPONSORS

Community Partners Principal Sponsors Wishing Spheres Sponsor

Main Sponsors Sponsor

Supporter Outdoor Media Sponsor Official Prize Sponsor Fireworks Music On

Marina Bay Singapore Countdown is the nation’s most iconic New Year’s Eve celebration for

the community supported by multiple stakeholders, one which adds vibrancy and

excitement to the precinct, making downtown Marina Bay a compelling destination for all.

Image by Lim Yang Chin

2nd Prize Winner, MBSC 2015 Photo Competition