marketers guide to viral marketing
TRANSCRIPT
Marketers Guide to Viral
Marketing
Submitted by : Jodie Baldwin
Introduction
● Marketers these days are much more
aggressive in promotion and branding.
● In urge to boost the brand, they work on making
the content viral so that it can be circulated on
its own.
● Fortunately in today’s era, there are several
ways to make this possible.
References :
● http://getsocialmediaforyou.metroblog.com/marketers_guide_to_viral_marketing
● http://en.wikipedia.org/wiki/Viral_marketing
What is Viral Marketing?
● Viral marketing is creating a content which spreads on its own when
people share it.
● Basically it’s the content that creates urge in viewer to share it among
their friends.
● As more and more viewers or readers share it, a chain reaction starts.
References :
● http://getsocialmediaforyou.metroblog.com/marketers_guide_to_viral_marketing
● http://en.wikipedia.org/wiki/Viral_marketing
What makes a campaign viral?
● There is no specific recipe to cook a viral marketing campaign.
● You can’t create a campaign just by reading this blog or replicating
some old viral content.
● However to cook a great viral marketing recipe, you need to have some
ingredients which will improve the chances of the content being viral.
References :
● http://getsocialmediaforyou.metroblog.com/marketers_guide_to_viral_marketing
● http://en.wikipedia.org/wiki/Viral_marketing
1. Create share worthy content :
The content should be highly encouraging which can create urge
among reader to share it.
2. Give personal touch to audience :
The message you want to convey must touch audience. It should be
something people care about and should touch their nerves.
References :
● http://getsocialmediaforyou.metroblog.com/marketers_guide_to_viral_marketing
● http://en.wikipedia.org/wiki/Viral_marketing
Conclusion
Want to know how Viral Marketing can help a business and
its branding? Go through the article : Viral marketing
campaigns : by mistake or by design?
References :
● http://getsocialmediaforyou.metroblog.com/marketers_guide_to_viral_marketing
● http://en.wikipedia.org/wiki/Viral_marketing
Thank-you