marketing binder

Download Marketing Binder

Post on 24-Mar-2016

215 views

Category:

Documents

0 download

Embed Size (px)

DESCRIPTION

Support Innovations Social Media & Marketing Binder

TRANSCRIPT

  • SOCIAL MEDIA&MARKETINGPOLICY

    INNOVATIONSS U P P O R T

    1

    Marketing Strategies Case Managers

    Abstract: This document studies examples of case manager frustrations found on various blogs and online forums. Along with the examples are ideas and or solutions that may or may not be executed by Support Innovations. The purpose of this document is to: 1) finalize an agreement on what strategies to utilize, and 2) decide what the next steps are to implement the chosen strategies.

    http://caseworker30.wordpress.com/

    When Clients make things more difficult

    December 4, 2009Some days you just feel like ramming your head into a wall when you ask clients to do simple things,and they just cant be bothered. Or better yet, they keep coming back to see you over and over andover until they get the answer they want to hear, which in most cases is still no.Then, my personal favorite. Your supervisor asks you why you havent told him to bring in certaindocuments or to get certain documents, which is usually around the time I begin to have somewhatof a breakdown, and I respond in the best, most rational voice I can find, I VE BEEN ASKING HIMALL WEEK!

    Problems

    - clients to busy to be bothered- Ive been asking him all week- The overall tone of the caseworker seems individualistic. The caseworker seems to think they are in it alone, thinking everyone is an opponent rather than a team.

    Ideas

    - We are never busy, and can always answer a question, always here to be bothered.

    - We create a 48 hour document guarantee, If we are called about a document, we wont takemore than 48hours to send it to them. If we fail....(insert idea here: maybe they get a $5 gift card, why not, itll show we are serious. and it will raise the standard of urgency in the industry, making us leaders in a potential category of business.

    This is a caseworker/ manager blog about the stresses involved in the industry. This person works for Social Services. might be a good resource of connection for case managers to read to blow off steam.

    __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

    NOTES:

    .com

  • 1Marketing Strategies Case Managers

    Abstract: This document studies examples of case manager frustrations found on various blogs and online forums. Along with the examples are ideas and or solutions that may or may not be executed by Support Innovations. The purpose of this document is to: 1) finalize an agreement on what strategies to utilize, and 2) decide what the next steps are to implement the chosen strategies.

    http://caseworker30.wordpress.com/

    When Clients make things more difficult

    December 4, 2009Some days you just feel like ramming your head into a wall when you ask clients to do simple things,and they just cant be bothered. Or better yet, they keep coming back to see you over and over andover until they get the answer they want to hear, which in most cases is still no.Then, my personal favorite. Your supervisor asks you why you havent told him to bring in certaindocuments or to get certain documents, which is usually around the time I begin to have somewhatof a breakdown, and I respond in the best, most rational voice I can find, I VE BEEN ASKING HIMALL WEEK!

    Problems

    - clients to busy to be bothered- Ive been asking him all week- The overall tone of the caseworker seems individualistic. The caseworker seems to think they are in it alone, thinking everyone is an opponent rather than a team.

    Ideas

    - We are never busy, and can always answer a question, always here to be bothered.

    - We create a 48 hour document guarantee, If we are called about a document, we wont takemore than 48hours to send it to them. If we fail....(insert idea here: maybe they get a $5 gift card, why not, itll show we are serious. and it will raise the standard of urgency in the industry, making us leaders in a potential category of business.

    This is a caseworker/ manager blog about the stresses involved in the industry. This person works for Social Services. might be a good resource of connection for case managers to read to blow off steam.

    __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

    NOTES:

  • 2All I can think about is how much I hate my life!

    I'm new to nursing, been working a little over six months. I'm a case manager for a hospice company. Hospice is the area that I wanted to work in and I like that part of it but I feel like I'm being worked to death! My case load is 25 patients. I have an LVN. I work at least ten hours a day Monday through Friday and at least 5 hours on the weekend to get caught up on paper work. Most days I don't even eat lunch. I'm so exhausted and stressed out All I can think about is how much I hate my life! Is this normal? Does it get better?

    Problems Ideas

    - super stressed

    (no support staff)

    - sought out a blogger

    for advice

    - we become their support staff

    - offer resources, local

    counselors, articles on stress

    management.

    http://allnurses.com/hospice-nursing/overworked-hospice-nurse-507378.html

    __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

    NOTES:

  • 3The reality is that we work with populations that many folks in society dont want to even acknowledge. If society does recognize the issues, they certainly dont want to pay fix it; just make it go away. If a person suffers from Chemical Dependency or Mental Illness, society still sees them as weak willed and lazy. I dont know how many times Ive heard people ask me, How can you work with those people. My response is that any one of us, no matter your education, affluency, income, heritage, etc. could some day be in the same position. It only takes one car accident to cause a traumatic brain injury; one trauma to instigate psychiatric deterioration or addiction, etc. I would like to be able to see an increase in my income. It has gone down over the last ten years. I spend much of my day trying to figure out how to get paid, justifying my job, rather than providing much needed advocacy and support. I went into Social Work because I believe I have a lot to offer and also want to achieve the American Dream. My income was poor before the recession; its worse now and Im praying to keep my home.

    How can you work with those people.

    Problems Ideas

    I dont wish for anyone to feel sorry for me as I know many folks in all professions are in the same boat or worse. I would just like the country to know that there are great people out there doing good things and we deserve to be reimbursed adequately.

    Kassandra Scott, LSW

    - Society doesn't know there are great people doing good things deserving to be reimbursed adequately.

    - Send in a letter to (select) case managers bosses once a month praising a certain case manager, telling them if anyone deserves a pay raise, promotion, or bonus it is this person for these specific reasons. In hopes of helping them get reimbursed adequately.

    - Praise case managers in general on facebook, emails (maybe some quote under our signature about how great case managers are.

    http://www.socialworkersspeak.org/cheers-and-jeers/social-work-low-pay-high-stress.html

    __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

    NOTES:

  • 4Happy National Case Management Week

    Posted on October 14th, 2011, by Home Care Services Experts

    We hope case managers everywhere had a happy National Case Management Week! We work with case managers, care coordinators and social workers every day and we appreciate your dedication and compassionate care not only this week, but every week of the year. National Case Management Week is dedicated to celebrating the contributions case managers make and educating the public about the significant work they perform. Case managers are a vital resource to patients and families coping with complicated situations. Working in hospitals, insurance companies and other health care settings, case managers expertly guide individuals and families through the continuum of care, helping them to achieve a better quality of life. The tireless efforts and advocacy of case managers touch many lives and we applaud you for your continued commitment to providing quality care. And lastly, share your thoughts with us. Comment below and tell us what you did to get the word out about National Case Management Week or tell us how your support made a difference.

    http://www.comforcareblog.com/blog/happy-national-case-management-week

    -This organization took note of national case management week. Maybe we can do something as a company that week focusing on our case managers. Post it on fb, or any other ideas. I found many websites / blogs in the industry with similar posts.

    Problems Ideas

    - Lack of recognition- Lack of communication

    __________________________________________________________________________________________________________________________________________________________________________________________________________________________________________

    NOTES: