Marketing planBy Ben Robbins

Product

• Information about gaming

• A place to show off gaming clips

• A place to chat about gaming

Price

• Free information

• Will pay for site by advertising other sites

• Possibly have a premium to show off peoples gaming clips in a more likely to be viewed spot

Place

• Google Search

• Advertisements

• Try to cross-promote/ work together with some similar sites

• Social media

• Hopefully word of mouth

Promotion

• The next few slides describe how my promotion will go.

• Hopefully word of mouth as well

• Hopefully through working together with other/ similiar sites

Search engines

• Probably Google

• Costs $100 a year to get the premium membership or blogs and personal

• The price comes with 20,000 queries a year with the custom search engine

• The number seems like enough at least for now.

• https://www.google.com/work/search/products/gss.html

Keywords / Description

• Gaming, reviews, news, info, cool, rumors, facts, tips, examples, awesome viewer clips

• Description: A cool site where you can chat with fellow fans, show off your cool moments in gaming, check out others cool moments, as well as learn both facts and rumors about different games both past and present. Have a seat and stay a while. Enjoy!

Title

• Title: Ice And Shadow Brings You Gaming Awesomeness

• Sub title: A nice site where you can check out some cool moments in gaming throughout the ages.

Adwords

• Amount to spend (for now): $4/day

• No more than: $121.6/month

• With the custom search that is ~$129.94 a month

Keywords/ Adwords

• Gaming

• Gaming news

• Gaming rumor

• Gaming fact

• Gaming info

• Game clips

• cool game clips

• awesome moments

• awesome moments in gaming

• gaming history

• Awesome game

• Gaming rumors

• gaming facts

• gaming information

• gaming forum

• gaming chat

Social Media

• Facebook

• Pintrest

• Youtube

• Anything else that I can think of later

• Anything that becomes popular in the future