marketing poetry beyond poetry month

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Post on 14-Apr-2017

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BEYOND POETRY MONTHCLMP By the GlassJeffrey Yamaguchi@jeffyamaguchi

Post-Poetry Month Checklist(How are you leveraging the April frenzy?)Newsletter send / Social media update with upcoming events & forthcoming titles.A final push for loyal subscribers to share with their friends and family.Analytics review on April activity (growth?)Sweepstakes / Content.Promote an online survey.

What's the one new thing you launched?

Podcasts are a digital asset that can be leveraged in countless placesPodcast platformsBookseller sites / social mediaLibrary websitesDigital retailer product pagesPublisher siteAuthor siteMedia channels, blogs

Now Is the Time to Start a PodcastMinimal equipment needed (mic, skype, garageband).No barriers to entry.Easy learning curve.Takes time to build a following.But asset can be used immediately, and widely.Excellent for author care.

What is Radiotopia?It's a network of popular podcasts.Each podcast has its own platform and following.But they work together as a collective to share audience and resources.This helps with show quality and listener numbers, but also ad revenue and fundraising efforts.

YA Authors, Working Together, in the Digital Space

podcastmethod.cosoundcloud.comovercast.fmstitcher.combuildandlaunch.net

My favorite podcast:thetruthpodcast.com

Podcast Resources

THANK YOU!Jeffrey Yamaguchi@jeffyamaguchijeffreyyamaguchi.com

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