Marketing vs. Advertising vs. PRBy Zaneta Johnson

Marketing

Marketing

• Is a form of communication between you and your customers with the goal of selling your product or service to them• Coca cola built a story of marketing behind their share a drink campaign

Advertising“Attention you pay for”

Advertising

• The activity or profession of producing advertisements for commercial products or services.

• Gatorade has a few advertisements that catch the eye of buyers. Their creative artwork is worth paying got display.

Public Relation“Attention you pray for”

Public Relation

• The activity or job of providing information about a particular person or organization to the public so that people will regard that person or organization in a favorable way

• L’Oreal is a great example because they have show all of their PR campaigns on their main site as shareable content.

The End!All three of these methodologies

work together to build a companies brand. They work together and

build off of each other in the End.