marketing your small library for practically nothing
TRANSCRIPT
Marketing Your Small Library For Practically NothingEric CoulbourneChildren’s LibrarianGreat Bend Public Library
Questions to Ask Yourself
• Are you getting the most out of your collection?• Would you like increased circulation?• Is you library achieving its full potential?
Having a Web Presence
• Do you have a Web Presence?• If no:• Why not?• Do you know about free resources?• Weebly.com• Wix.com
• If yes:• Is it suiting patron needs?• Does it send the right message about your library?
Social Media
• What social media do you have?• Are you keeping it up to date?• Do you know what you patrons are using?• Is what your posting useful or informative?• Are you in over your head?• Do you know about social media managers?• Hoot Suite
Displays
• Think outside the box
Signage
Weeding
Your Space
Promotional Materials
Special Events
Collaboration
Community Connections
Results
Don’t think about the impossible… Think of the Possibilities!
