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6/9/2006 1

SAP Master Data ManagementMartina Beck-Friis0733-228015

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Agenda

• Architecture• Scenarios

– IT Scenarios• Consolidation• Harmonization• Central Master Data Management

– Business Scenarios• Rich Product Content Management• GDS – Global Data synchronization

• Demo• Enterprise Portal Enablement• Development plan

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A Problem Every Company Has

Master data describes key areas of your business …Customers (name, address, phone number, …)Products (product attributes, list price, …)Suppliers (parent entity, address, parts offered, …)Employees (ID, name, title, address, org unit, …)

Master data is stored in multiple, disconnected systems/databases.

Unmanaged master data is notoriously inaccurate, incomplete, full of discrepancies, and leads to poor business decisions.

The Master Data Challenge

FootwearProd # CategoryDescription Prod # CategoryDescription

Safety Boot

System A System B

Is this the same product represented in 2 different ways?

? Safety BootA124K BR-2K Clothing

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MDM Landscape Components

SAP Enterprise Portal MDM Thin Client *

MDM Console

Exchange Infrastructure

BusinessInformation Warehouse Master Data

Client Systems

RDBMS

Master Data Server• Database abstraction• Object persistence• Multiple object types

MDM Import Manager

MDM Data Manager

MDM Syndicator

SAP Enterprise PortalMDM Thin Client

• iViews for search and read access

MDM ComponentsMDM Rich Clients

• MDM Console

• MDM Data Manager

• MDM Import Manager

• MDM Syndicator

Master Data ServerRDBMSSAP R/3 Systems and Legacy Systems

Predefined content for R/3 objects:Material, Vendor, Supplier, Employee

BI - Business Information WarehouseReporting

Exchange Infrastructure (SAP NetWeaver XI)Connectivity to SAP and non-SAP systems

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SAP NetWeaver MDM – Major Building Blocks

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SAP NetWeaver MDM - Architecture

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SAP MDM – Key Scenarios

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IT Scenarios

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Master Data Consolidation

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Master Data Consolidation

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Master Data Consolidation: Scenario VariantConsolidating Master-Data from client systems

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Master Data Consolidation: Scenario VariantConsolidating BI Master-Data

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Master Data Consolidation - Benefits

From master-data consolidation, companies gain the following benefits:

• Helps companies to leverage IT investments alreadymade since it complements and integrates with theirexisting IT landscape

• Provides a starting point for subsequent master-dataHarmonization or central master data management

• Helps companies in major decision-making processessince decisions can be based on consolidated data.

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Master Data Harmonization

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SAP NetWeaver BI Integration

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IT Scenario: Master Data Harmonization

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IT Scenario: Master Data Harmonization

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Master Data Harmonization - Benefits

From master-data harmonization, companies gainthe following benefits:

• Incorporates all benefits of master-dataconsolidation

• Adds value through sustained improvements of master-data quality in heterogeneous landscapes

• Allow client-specific control on master data• Offers interactive consolidation and syndication

with fast access

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IT Scenario: Central Master-Data Management

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Central Master-Data Management - Benefits

From central master-data management, companiesgain the following benefits:

• Incorporates all benefits of master-dataconsolidation

• Enables central ownership resulting in substantialquality improvements

• Allows companies to set own company standards in managing master data

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IT Scenarios - Demo

• Consolidation– Import Manager

• Harmonization– Import Manager

– Data Manager

– Syndicator

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Scenarios

Business Scenarios

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Business Scenario: Rich Product-Content Management

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Rich Product-Content Management - Benefits

Using rich product-content management, companiescan manage and exchange product data locallyand globally:

• Manage internal content• Search electronic catalogs• Print customized catalogs• Syndicate product catalog content via multiple

channels• Present role-based interface through a portal

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Business Scenario:Global Data Synchronization

Comprehensive solution for Global Data Synchronization for consumer product companiesEnables consumer product companies to publish enriched product data to UCCNet data pools and reduce supply chain costsSeamless and permanent integration with mySAP ERP backendFlexible end-to-end solutionUCCNet and Transora certified

"SAP's comprehensive SAP NetWeaver MDM solution seamlessly integrates with our existing investments in solutions such as mySAP™ ERP. SAP NetWeaver MDM has enabled us to bring new products to market faster and significantly reduce the time spent maintaining trade partners and items. By improving processes such as collaborative planning, forecasting and replenishment, it is helping us to reduce costs and to optimize our supply chain operations." Dave Cosgrove, Director, North American eBusiness, Whirlpool Corporation

Global Data Synchronization

Manufacturers Retailers

UCCnet/Transora Data Pool

Global Registry

Synchronization



Global Registry

Synchronization



Global Registry

Synchronization

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Business Scenario:Global Data Synchronization

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IT Scenarios - Demo

• Rich Product Content Management – Image Manager

– Data Manager

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Enterprise Portal Enablement

Search and read functionality

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Enterprise Portal Enablement

Pick list search

Hierarchy search

Attribute search

Search state

Result set

Item detailsText search

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SAP NetWeaver MDM – The Big Picture 2005 -2008

• Extended Data Modeling Capabilities enable deeply structured objects

• Full Product and Business Partner object model coverage

• Full Retail article• GDS Product

• Full ESA support

• Fully automated de-duplication process

• Automation of inbound/outbound processing including exception handling

• Central creation of objects with immediate distribution

• Further Infrastructure enhancements including improved monitoring capabilities

• Integration with BPM• Integration with Visual

Composer

• Enhanced de-duplication, extended matching and merging capabilities

• Semi-automated matching • Enhanced validations

• Extended Product and Business Partner consolidation

• Global Spend enablement• Open Interface to third

party address enrichment/ validation solutions

• Lean Business Partner and Product object model

• Initial set of Web Services• Core integration to BPM

MDM 5.5 SP3 MDM – Q3’06 MDM - 2007 MDM - 2008

Extended Business Scenarios and Performance

Enhanced Consolidation Capabilities

Improved Distribution Capabilities

Meta Model Enhancements/ full ESA support

• New server components for inbound/outbound automation and monitoring

• Optimized ID mapping handling for BI reports

• Portal content for data maintenance

• MDM Publisher enables complex layouts

• Multi-lingual trade item data (GDS)

• OCI interface

• New Matrix Product integrated into IS Retail

• Improved inbound performance

• Add. Platform support: AIX and Linux on Power

This document contains intended strategies, developments and/or functionality and is not intended to be binding upon SAP to any particular course of business, product strategy and/or development. Please note that this document is subject to change and may be changed by SAP at any time without notice.

2007 2008Q3’06Q4’05

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SAP NetWeaver MDM 5.5 SP3 – available Q4 2005


Extended Business Scenarios and Performance

IT Scenario enhancements

Master-Data Consolidation • New server component for import automation and monitoring*• Improved performance for data import• Optimized ID mapping handling for BI reporting and Matrix ProductsMaster-Data Harmonization & Central Master-Data Management• New server component for outbound automation and monitoring*• New Portal iView for data maintenance (create, read, update and delete)

* available for Windows version – other platforms to follow

Business Scenarioenhancements

Object Types • New Matrix Product including integration to IS Retail

Architecture & Platforms

• Improved Performance for data import and system startup• Additional Unix Platforms: AIX on Power, Linux on Power• Additional language support: Portuguese, Spanish, Italian, Russian, Korean

Rich Product-Content Management• New MDM Publisher component enables complex layout definitions within MDM• Usage of MDM as integrated buy/sales-side catalogue through OCI interfaceGlobal Data Synchronization• Trade item data can be maintained and provided in multiple languages• Based on MDM 5.5Further extensions• Retail Product Data Management (Matrix Product) • Enhanced BI integration (BI 3.5 SP6 content release, XI integration, full ID mapping export)

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SAP NetWeaver MDM – available Q3 2006Enhanced Consolidation Capabilities


Master-Data Consolidation • Enhanced de-duplication with extended matching and merging capabilities• Freely definable matching rules• Freely definable matching strategies as compositions of matching rules• Semi-automated calculation of matching results• Extended merging capabilities with optional record binding (preserves original records)Master-Data Harmonization & Central Master-Data Management• Enhanced validations including aggregate functions and validations on qualified links• Extended Object maintenance via SAP Enterprise Portal

Extended capabilities for Product and Business Partner consolidation• New inner node linking functionality (records to be linked at any level of hierarchies)

enables Global Spend scenarios• Improved address support by new open interface to third party address

enrichment/validation solutionsFurther industry specific or generic business scenarios to be defined


Object Types • New Business Partner object (subset of SAP Business Partner)• New Product object (subset of SAP Product)


• Extended CCMS monitoring• Core set of Web Services• Core integration to BPM (Business Process Management) ties into XI based business

process modeling


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SAP NetWeaver MDM – available 2007Improved Distribution Capabilities


Master-Data Consolidation • Fully automated de-duplication processMaster-Data Harmonization & Central Master-Data Management• Automation of distribution with exception handling that permits continuous inbound/

outbound processing• Ability to offload objects and still continue data processing (e.g. if particular objects do not

match data validations within MDM or at client systems)• Central creation of objects with immediate distribution of data

• Extended capabilities for Product and Business Partner harmonization• Further industry specific or generic business scenarios to be defined


Object Types • Further industry specific or generic object types to be defined


• Further Performance improvements• Comprehensive Solution Manager based application monitoring• Further Security enhancements• Full integration to BPM (Business Process Management) • Integration with Visual Composer


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MDM vs R/3

R/3-centric data models Comprehensive data validations Change management capabilities for selected object types

Optimized processes –provision of up-to-date and unified master data to be used in business processesCost savings in data maintenance, data management and error correction processes due to standardized processes and central managementPrerequisite for the implementation of an enterprise services architecture

Pre-defined scenariosIntegrated capabilities continuously improve the quality of master data (e.g. duplicate mitigation)Significantly improved transparency of customers, suppliers and product by consolidated master dataReduction of manual processes to consolidate and update master dataIntegrated workflow designed to support master data maintenance processesFast access to data with multi-dimensional search based on latest in-memory technology Simplified data manipulation, e.g. mass maintenance operationsFree definition of validation rules and complex authoritiesManagement of cross-reference information (ID-mapping)In-line with SAP development strategy for master data management

Why Master Data Management? Benefits SAP NetWeaver MDM

R/3-centric data models Comprehensive data validations Change management capabilities for selected object types

Optimized processes –provision of up-to-date and unified master data to be used in business processesCost savings in data maintenance, data management and error correction processes due to standardized processes and central managementPrerequisite for the implementation of an enterprise services architecture

Pre-defined scenariosIntegrated capabilities continuously improve the quality of master data (e.g. duplicate mitigation)Significantly improved transparency of customers, suppliers and product by consolidated master dataReduction of manual processes to consolidate and update master dataIntegrated workflow designed to support master data maintenance processesFast access to data with multi-dimensional search based on latest in-memory technology Simplified data manipulation, e.g. mass maintenance operationsFree definition of validation rules and complex authoritiesManagement of cross-reference information (ID-mapping)In-line with SAP development strategy for master data management

Why Master Data Management?Why Master Data Management? Benefits SAP NetWeaver MDMBenefits SAP NetWeaver MDM

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Master Data Management – Which Way to Go?

Best suited if

objective is to build the backbone for an enterprise-wide service-oriented architecture platform (ESA)

master data in a heterogeneous system landscape containing multiple data representations is to be consolidated and harmonized

flexibility is of paramount importance, e.g. connecting to new systems or new data models is a common requirement (e.g. due to acquisitions)

Master Data Server Based on MDM

Master Data Server Based on R/3Suitable if

a landscape mainly consists of SAP R/3 or mySAP ERP

all the client systems are homogeneously configured

identification of duplicates and consolidation across systems is not an objective

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MDM Amenities

MDM’s Contribution to ESAPowerful search capabilities within the master data repository

Check for duplicates across all systems

Multiple key mappings

Full flexibility to enhance data models

Ability to react to frequent model consolidation requests

MDM’s CapabilitiesWorkflow to support and simplify data maintenance process flows

Model-driven architecture with freely definable data models/repository structures

Key information for global reporting

Services to synchronize master data from differently configured R/3 systems

Cross-system harmonization of data in heterogeneous environments

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Download MDM 5.5 from SAP Marketplace

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MDM Demo from InQuera

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