maruti suzuki ltd

8/2/2019 Maruti Suzuki Ltd

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VJKM institute of management & computer studies, vadu.

A

PROJECT

ON

MARUTI SUZUKI INDIA LTD.

SUBMITTED BY:

PATEL MANDAKINI.P

ROLL NO: 19

SUBMITTED TO:

VJKM INSTITUTE OF MANAGEMENT AND COMPUTER STUDIES, VADU.

Affiliated with Gujarat technical university-MBA program

Ta- Kadi, Dist- Mehsana


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Index

Sr.No. Particular PageNo.

1) Introduction of the company 32) Company profile 43) List of small cars 54) Feature of cars5) Price of small cars 66) Service center in india 107) Comparison of maruti Suzuki vs tata 138) Total sale of both company 159) Conclusion 1610) Bibliography 17


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Introduction of the Maruti Suzuki

Maruti Suzuki India Limited (MSIL, formerly known as Maruti Udyog Limited) is a subsidiary

of Suzuki Motor Corporation, Japan. MSIL has been the leader of the Indian car market for over

two and a half decades. The company has two manufacturing facilities located at Gurgaon and

Manesar, south of New Delhi, India. Both the facilities have a combined capability to produce

over a 1.2 million (1,200,000) vehicles annually.

The company plans to expand its manufacturing capacity to 1.75 million by 2013.The company offers a wide range of cars across different segments. It offers 15 brands and over

150 variants - Maruti 800, people movers, Omni and Eeco, international brands Alto, Alto-K10,

A-star, WagonR, Swift, Ritz and Estilo, off-roader Gypsy, SUV Grand Vitara, sedans SX4, Swift

DZire and Kizashi. In an environment friendly initiative, in August 2010 Maruti Suzuki

introduced factory fitted CNG option on 5 models across vehicle segments. These include Eeco,

Alto, Estilo, Wagon R and Sx4.

In fiscal 2009-10 Maruti Suzuki became the only Indian company to manufacture

and sell One Million cars in a year. Maruti Suzuki has employee strength over 8,500 (as at end

March 2011). Maruti signed MoU with the Haryana Government to set up an institute for driving

training and research in the State.

Maruti inaugurated a new Institute of Driving Training and Research (IDTR) set

up as a collaborative project with Delhi Government at Sarai Kale Khan in South Delhi. First

IDTR managed by Maruti is located at Wazirabad.


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Company profile

Maruti Suzuki India Limited (MSIL), a subsidiary of Suzuki Motor Corporation (SMC), Japan, is

the leader in passenger cars (PCs) and multipurpose vehicles (MPVs) in India, accounting for

nearly 50 per cent of the total industry sales.

In 2009-10, the Company sold 1,018,365 vehicles. This comprised 870,790 vehicles in the

domestic market and 147,575 vehicles in export markets. Cumulatively, it has produced and sold

over 8 million cars.

The total income of the Company for 2009-10 stood at Rs.301,198 million. Maruti Suzuki has a

strong balance sheet with reserves and surplus of Rs. 116.9 billion and debt equity ratio of 0.07

as on 31st March, 2010.

MSIL is a public limited company and is listed on Bombay Stock Exchange Limited and

National Stock Exchange of India Limited. SMC is the majority shareholder with 54.21% equity

stake in the Company

MSIL has two manufacturing facilities in Gurgaon and Manesar, Haryana, India, with a

combined manufacturing capacity of over 1 million cars per annum. In terms of number of cars

produced and sold worldwide, the Company is the largest subsidiary of SMC, Japan.

Gurgaon Plant:- Spread over an area of 20,300 square meters with a capacity to produce over

500,000 engines per annum, the Gurgaon facility houses three fully integrated plants having a

combined manufacturing capacity of over 700,000 vehicles per annum and a state-of-the-art K-

series casting engine plant which employs global manufacturing best practices to ensure high

quality standards.

Manesar Plant- Manesar is the Company's latest car assembly plant which was started in

February, 2007. This plant has a capacity to produce over 300,000 units per annum with an

additional capacity of 250,000 cars per annum, the operation of which began in 2009-10.


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List of small car for maruti suzuki

- Maruti 800- Alto ( international)- Alto k-10- A-star- wagonR- Swift- Estilo- Ritz

Maruti Suzuki 800:-

- Rs.1,97,028 (Ex-Showroom Price New Delhi )

Available in 4 main variants: Standard MPI BS III, AC MPI BS III, DUO Standard BS III and

DUO AC BS III. Metallic variants are also available. All variants are equipped with a 796cc 3-cylinder engine for an ultra-smooth performance. A 4-speed manual transmission is standard

across the variant line-up. A refreshed cabin with reclining and sliding front seats, headrestraints, front rear assist grips, a front door pocket, and dual tone interior upholstery that make

long journeys a pleasure.
http://www.carazoo.com/marutisuzuki/800http://www.carazoo.com/marutisuzuki/800http://www.carazoo.com/marutisuzuki/800http://www.carazoo.com/marutisuzuki/800http://www.carazoo.com/marutisuzuki/800http://www.carazoo.com/marutisuzuki/800


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Maruti Suzuki A-star:-- Rs.3,59,838 (Ex-Showroom Price New Delhi )

A star is born from the house of Maruti Suzuki. It is the first global car hailing from the

hatchback segment to be produced exclusively in India. A-star is available in four BS IVvariants: LXi, VXi, ZXi and CNG, powered by a 1.0L K10B engine. The interior flaunts with its

classic features and conservative designs. A floating cockpit design, a well-carved aero-

dashboard, and wrap-around console add a dash of elegance to the car sporty demeanour.

Maruti Suzuki Alto:-- Rs.2,32,247 (Ex-Showroom Price New Delhi )

Maruti Alto comes with an innovative design and supreme performance. Alto is available inStandard, LX and Lxi variants for both petrol and CNG models including BS III and BS IV. All

variants are equipped with a potent 796cc 3-cylinder engine generating 46 bhp and 62 Nm of

torque. Comfortable and functional interiors with ample head room, molded carpets, an

electronic trip meter, glove box, and front door pockets are the hallmark of the Alto.
http://www.carazoo.com/marutisuzuki/a-starhttp://www.carazoo.com/marutisuzuki/a-starhttp://www.carazoo.com/marutisuzuki/altohttp://www.carazoo.com/marutisuzuki/altohttp://www.carazoo.com/marutisuzuki/a-starhttp://www.carazoo.com/marutisuzuki/altohttp://www.carazoo.com/marutisuzuki/a-star


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Maruti Suzuki Alto K10:-- Rs.3,04,192 (Ex-Showroom Price New Delhi )The Maruti Suzuki Alto K10 which comes with innovative new designs and powerful

performance, is available in four variants LXi and VXi including two metallic variants. The Alto

K10 boasts of a powerful 998cc, three cylinder engine that can pump out up to 67bhp. The AltoK10 features a 5- Speed Manual Transmission with Cable Gear Shift and MacPherson Strut in

the front and Coil Spring suspension at the rear. The safety features include child safety lock and

a high rigid monocoque frame made of high tensile steel and front and rear seat belts.

Maruti Suzuki Estilo:-- Rs.3,27,272 (Ex-Showroom Price New Delhi )

The new Estilo is a fusion of style and urban-ness that imbues an imposing feel with a luxurious

fascia. Estilo comes in four main choices: LX, LXI, VXI and Green LXI. An impressive 1.0-litre

K-Series 3 Cylinder fuel-efficient engine discharges up to 64 bhp and 84 Nm of torque. Allvariants get a 5-speed manual gearbox. Elegant dual-toned interior coupled with a highly

proficient cooling system, front and rear seat adjustable head restraints, and a front seat back

pocket for added comfort.
http://www.carazoo.com/marutisuzuki/altok10http://www.carazoo.com/marutisuzuki/altok10http://www.carazoo.com/marutisuzuki/estilohttp://www.carazoo.com/marutisuzuki/estilohttp://www.carazoo.com/marutisuzuki/altok10http://www.carazoo.com/marutisuzuki/altok10http://www.carazoo.com/marutisuzuki/estilohttp://www.carazoo.com/marutisuzuki/altok10


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Maruti Suzuki New Swift:-- Rs.4,22,341 (Ex-Showroom Price New Delhi )

The New Swift offers superior riding comfort, stability and handling coupled with animprovement in fuel efficiency. Available in six variants: LXI, VXI, ZXI, LDI, VDI and ZDI

and two engines such as petrol and diesel. Notable standard features of New Swift are Multi

information display, fuel consumption info, and remote back door opener. Safety featuresinclude side door impact beams, Icats and security alarm system to mention a few amongst many

others.

Maruti Suzuki New WagonR- Rs.3,35,550 (Ex-Showroom Price New Delhi )

The new WagonR has superior technology, stylish new interiors and a very appealing look as a

whole . The all new Wagon R is available in petrol and CNG variants featuring the 998 cc K

series engine. The 998cc three-cylinder K-series engine can generate up to 68 bhp @ 6200rpm.New L-shaped front suspension frame is perfect for the Indian roads and driving conditions and

allows dynamic handling and riding comfort. The new WagonR features electrically controlled

outside rear view mirror, an HVAC unit that offers superior cooling and a music system withAUX-in and 6 band graphic equalizer.
http://www.carazoo.com/marutisuzuki/newswifthttp://www.carazoo.com/marutisuzuki/newswifthttp://www.carazoo.com/marutisuzuki/newwagonrhttp://www.carazoo.com/marutisuzuki/newwagonrhttp://cars.sulekha.com/maruti-suzuki-new-swift_car-pictures_maruti_4455http://cars.sulekha.com/maruti-suzuki-new-swift_car-pictures_maruti_4455http://www.carazoo.com/marutisuzuki/newwagonrhttp://www.carazoo.com/marutisuzuki/newswift


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Maruti Suzuki Ritz :-- Rs.4,03,251 (Ex-Showroom Price New Delhi )

Maruti Suzuki Ritz is company fifth global car and first BS-IV compliant passenger car in India.

Available in 9 BS IV variants - five petrol and four diesel versions including Limited EditionGenus variants.. Engine options include 85 bhp 1.2-litre K12M engine and 75 bhp 1.3-litre

common rail diesel multijet engine. A 5-speed manual transmission channels power to the front

wheels of the car. The sophisticated and well-appointed interior is spacious and carries a host of

advanced technologies.
http://www.carazoo.com/marutisuzuki/ritzhttp://www.carazoo.com/marutisuzuki/ritzhttp://www.carazoo.com/marutisuzuki/ritzhttp://www.carazoo.com/marutisuzuki/ritz


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Maruti Suzuki Swift:-- Rs.4,09,341 (Ex-Showroom Price New Delhi )

Sporty looks, comfortable interior, and a superb ride quality make this hatchback a graceful,stylish car. Available BS III and BS IV variants are: LXi, VXi, ZXi, LDi, VDi and the Limited

Edition VI. Splendid 1.3L 4-cylinder and new 1.2L K-12M petrol engines and a new 1.3L 4-cylinder CRDe diesel engine powers this car. Standard safety features are collapsible steering,

engine immobilizer, child safety locks, front and rear seatbelts and dual side-impact beams. ABSand airbags are standard on ZXi and VDi.
http://www.carazoo.com/marutisuzuki/swifthttp://www.carazoo.com/marutisuzuki/swifthttp://www.carazoo.com/marutisuzuki/swifthttp://www.carazoo.com/marutisuzuki/swift


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Service station

Maruti Service Centers in India

It is the world of high competition for the car manufacturing companies in India. In this

automobile race, Maruti Suzuki has been able to build a larger consumer base on account of its

world-class car models and sales services. The company has also opened numerous automobile

service stations in India across its various regions to provide complete customer satisfaction.

Some of the Maruti's automobile service centers in India have been listed below in the table for

you.

Maruti Service Centers in West Bengal

Name Address

Adams Motor Works61 A Shakespeare Sarani Calcutta-700 017 Ph No:

2476402/ 2807414

A.M. AutomobilesKamalgazi Narendurpur Kolkata-700 103 Ph No:

477 3402

Indo Industries Muchipara G.T. Road Burdwan-713 103

Modern Auto Body

Builders

Ushagram East G.T. Road Asansol - 713 303 Ph

No: 203755

Maruti Service Centers in Tamil Nadu


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Name Address

Auto TechNO.6 G.S.T. Road Kamatchi Colony Sanatorim

Chennai-600 040 Ph No: 2418315

Easvari Motors

Private Limited

W-110 Anna Nagar Chennai-600 040 Ph No:

6214587/ 6281582

Friendly Motors32 Palam Station Road Near LIC Bus Stop Sellur

Madurai-625 002 Ph No: 652552

Maruti Service Centers in Andhra Pradesh

Name Address

Auto PradeepShapurwadi Secretariat Road Hyderabad-500 004 Ph No:

3231272/ 3297051

Gayatri

Motors

54-16-20/10A Ring Road Vijayawada-520 008 Ph No:

450657

Maruti Service Centers in Maharashtra

Name Address

Allied Auto

Agencies

86/20 DR. Ambedkar Road Khar Mumbai-400 052 Ph No:

6007066/ 6498850/ 6042540

Maruti Care

Point

107/A Chatushrungi Senapati Bapat Road Pune-411 016

Ph No: 5663231


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Maruti service centre in Delhi

Name Address

Aapka Karkhana

(Motors)PL

62/I Posangipur Main Market A-3 BLOCK Janakpuri

Ph No: 5507711/ 5620947

Excel AutomobilesPLOT NO. 78 Bagdola Village Sector 8, Dwarka New

Delhi-110 045 Ph No: 5083035/ 9810284454


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Comparison between maruti Suzuki vs. Tata motors

Maruti cars are leading the market for the special impact they leave on the car owners.All the Maruti car owners experience minimum problems when compared to other car

owners. Another key factor pushing Maruti cars to a height is the low-cost of

maintenance and easy availability of service stations. Low maintenance cost and high

number of service stations are the USPs of Maruti Cars.

Tata cars are produced with unique design and style. These cars have a performance thatis par excellence but yet fail to compete with the low maintenance costs of Maruti cars.

Also, the Maruti cars have topped the list of J.D. Power survey on customer satisfactionfor about eight consecutive years. J.D. Power is a global market research firm that ranks

different car models based on their services, maintenance costs, running costs,

performance and customer response. Whereas, the Tata Motors occupied the last

position in the customer satisfaction Index ranking (2007).

Diesel and Petrol Variants

The rise of maintenance costs in petrol cars falls somewhere in the range of

Rs 12, 000 per annum in the third year. The costs take a high jump from Rs 6,000. Further to that

the cost does not come down but every year there is a slight increase in the maintenance costs

because the process of repairs and replacement continues.

On the other hand, the average maintenance costs of the diesel carsjump from Rs 10,000 to Rs

19,000 in the third year.
http://www.carazoo.com/autonews/0905200801http://www.carazoo.com/autonews/0905200801


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Running costsThe running costs of Maruti cars are much lower than Tata cars. The running costs

of Tata cars shoot up after running a distance of around 40,000 km due to replacement of spare

parts and other essential repairs including the brake pads, brake discs and the tyres. On the other

hand, the running costs of Maruti cars do not witness any inflection point even after travelling a

distance of 40,000 km. Maruti cars are capable of running a distance of around 90,000 km

without any repair and maintenance.

According to the rankings of J.D. Power, in the past few years, Tata has come up with

improvements in terms of better performance but still the overall satisfaction level of Maruti cars

is higher as compared to Tata.

Maintenance Cost:

All the car models require maintenance after three to five years of survival on Indianroads. At normal conditions, the maintenance costs of Maruti cars increases over a period

of five years. Luxury cars produced by Maruti need more maintenance as compared to

small and compact cars because these are loaded with expensive accessories that need

proper care. The maintenance costs of the car go up to around Rs 1,000 per month or Rs

12, 000 after running successfully for five years.

On the other hand, Tata cars require maintenance after running successfully for threeyears. The costs outgo Rs 8,500 per annum in the second year, Rs 12,000 in the third year

and around Rs 20,000 in the fourth year. This way the percentage of maintenance costs

keep on increasing after every year.

Even J.D. Power survey has ranked Maruti Suzuki in 2007 for the overall customerssatisfaction. According to the research, Maruti customers are highly satisfied with the

service they get for about 12 to 18 months of car delivery. Overall satisfaction of the


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customers was measured on the basis of problems experienced, service advisor, service

delivery, service quality, user-friendly service and in-service experience.

In another survey held by J.D. Power Asia in the year 2008, Maruti car models rankhighest in two segments (Premium compact and Entry midsized) in vehicle dependability

study. Maruti Suzuki Swifts receives the 1st rank under Premium Compact Cars and

Maruti Esteem 1st rank in Entry Midsize.

Overall, the Maruti cars score high in terms of low maintenance cost whereas Tata carsdo not differ much with Maruti cars with respect to the maintenance or spare part costs.

But the frequency of changing the spare parts in Tata cars is more as compared to Maruti

cars.

Total sales of the maruti Suzuki vs tata motors

Maruti Suzuki India's total vehicle sales fell 12.74% to 91,442 units in August 2011 overAugust 2010. The disruption in production at company's Manesar plant in end August

adversely impacted the sales numbers during the month, Maruti said in a statement. Thecompany's sales in the domestic market fell 16.82% to 77,086 units. Exports rose by

18.48% to 14,356 units. raise Rs 500 crore to Rs 700 crore per annum from the sale ofnon-residential projects.

Tata Motors reported a 2.84% decline in total sales to 64,078 units in August 2011 over August 2010. Thecompany's exports fell by 18.48% to 4,204 units. Nano's sales tumbled 85% to 1,202 units.


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Conclusion

The company offers a wide range of cars across different segments. February 24th: Maruti

Udyog Ltd was incorporated on under the provisions of the Indian Companies ACT, 1956

Launch of Maruti - Suzuki innovative traffic beat in Delhi and Chennai as part of social

initiatives. In terms of number of cars produced and sold worldwide, the Company is the largest

subsidiary of SMC, Japan.


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Bibliography

1) Search Engine : Google

2) Website: www.maruti Suzuki.com

maruti suzuki ltd

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