AND GLOBALISATION

Mass media

Globalisation and mass media

What does media convey?

Media and its factors

Media politics and their problems

Advantages and disadvantages of globalised media

Consumed media today and in 2015

INFORMATION

ENTERTAINMENT

What does media convey?

POLITICAL POWER FACTOR

CULTURAL FACTOR

ECONOMIC FACTOR

Media and its factors

GLOCALISATION

PROBLEMS

BUREAUCRACY

Media politics and their problems

AdvantagesAdvantages DisadvantagesDisadvantages

Information for everybody

Information everywhere

Media as binding element

Areas to cover are larger

Danger of superficiality

Loss of individuality

Globalised media

TODAY40% RADIO / TELEVISION

3% COMPUTER BASED MEDIA

201533-35% RADIO / TELEVISION

18% COMPUTER BASED MEDIA

Consumed media today and in 2015

RISK:ELIMINATION OF CRITICS

LEVELLING OF THE DIVERSITY

RUPERT MURDOCK“THE MODERNISING OF THE WORLD IS

ACTUALLY AN AMERICANISATION.”

Media giants

Mass media