mass vaccination clinics henderson county, nc linda weldon, rn, bsn linda charping, med, rhed...
TRANSCRIPT
Mass Vaccination Clinics Henderson County, NC
Linda Weldon, RN, BSNLinda Charping, MEd, RHEdHenderson County Department of Public Health
Learning Objectives:
Understand logistical need of an off-site vaccination clinic
Describe the advantages / disadvantages of working with a contracted vaccine distributor
Identify marketing techniques used to reach adults and children
Planning for a fall influenza clinic
begins
Late winter of calendar year
Target group(s) to vaccinate
Anticipated response - quantity of vaccine to order
FIRST DECISIONS:
Can we get vaccine in time?
CDC recommendations for vaccination
for the upcoming season
Competition from commercial sites
Now the real work begins!
When ?
Where?
•Site available on clinic date?
•Large enough to handle all activities?
•Adequate parking?
•Restroom facilities?
Equipment needed:
1. Refrigeration to maintain cold chain
2. Copiers for insurance information
3. Medical supplies
Staffing for flu clinics:
Licensed nursesPaid staffStudent nurses
Administrative support
● 3 admin to 1 nurse
VaxCare
We were in the early planning
stages when
VaxCare
came to our attention!
Advantages of using a contract supplier:
No upfront cost for vaccine Guaranteed delivery date Variable quantity –
reorder as needed No greater administrative burden
at clinic site
Advantages…
More insurance companies in network
VaxCare will do all billing!
HD will receive % for each vaccine paid by insurance
Advantages…. Vaccine supplied in prefilled syringes –
preservative free
VaxCare provided medical supplies
Disadvantages:
One of largest insurance carriers for our retired population was not in VaxCare’s network
Cash table was more complicated due to VaxCare’s receipt forms
Disadvantages…
PR value of non-network employer insurance companies
HD set up special clinics for some employers
Disadvantages….
Extra planning time for incorporating VaxCare procedures into our tried and true protocols!
meetingsmeetings
meetings
VaxCare Marketing
Objective : increase immunization rates and attract new patients
Website: www.flustations.com Telephone campaign
Year 1 – by zip code – no charge Year 2+ - Database built using client
information from flu consent form
Telephone AutoDial Campaign
VaxCare Signage
Additional Marketing
Radio Ads Government Channel – Cable TV Flyers
Community sites School clinics
Press Releases Public Health Hotline Alert Now
Contact Information
Linda Weldon, RN, BSN 828-694-6016 [email protected]
Linda Charping, MEd, RHEd 828-694-6063 [email protected]