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    Background

    Key definitions

    Objectives

    Scope

    Methodology

    Timelines

    Benefits of developing MSAs

    FAQ

    2

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    As part of the implementation of a new entrepreneurial

    management service model at DAS, four service Enterprises havebeen created.

    Each service enterprise is governed by a Customer Utility Board,

    which acts as a governing board for those services provided by

    each Service Enterprise that has been designated as utility

    services.

    One of the key responsibilities assigned to CUBs is the approval of

    SLA (Service Level Agreement) documents. These are referred to

    in this presentation as MSA (Master Service Agreement)

    documents (see definitions), while the term SLA (see definitions) is

    used to designate a section of the MSA documents.

    This document presents an approach to the development of MSA

    documents within DAS.

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    1. Service: A bundle of activities and resources (IT, people and processes) combined toprovide a business outcome or output/ deliverable received by the customer.

    2. MSA (Master Service Agreement): A document, specific per program, which includesa service catalog, agreed SLAs (performance targets) and responsibilities of the

    service provider and customers, all of which helps improve service delivery, manage

    expectations, clarify responsibilities and facilitate communication between the

    parties.

    3.Service Catalog: A description of the services and service offerings provided by a

    program. This can be a multi-level set of information with linked and discrete

    hierarchies of services, child services and specific offerings (specific tasks)

    available for these services, and will typically include service terms, standards,

    packages, exclusions, etc.

    4. SLA (Service Level Agreement): A written, measureable target for service orprocess performance agreed between service provider and customers.

    5. Service Agreements: Individual documents signed between a service provider andeach customer reflecting customer-specific information (choice of services from

    service catalog, contact information for escalation procedures, etc).

    6. Service rate: A price that incorporates the costs of delivering the service at theservice levels agreed to by both parties.

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    The objectives for the project are:

    1. Develop & provide support for the implementation of Master Service

    Agreements with common structure and content across the 4 Service

    Enterprises of DAS.

    Develop/ obtain CUB agreement on MSA common structure.

    Coordinate / facilitate program specific MSA document development.

    Provide implementation support.

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    The scope for the project is:

    1. DAS EAM

    Develop 6 new MSA documents ( 6 programs)

    2. DAS EGS

    Revise and update existing P&D MSA / SLA document

    Develop 4 new MSA documents for remaining programs

    3. DAS EHRS:

    Develop 1 MSA

    4. DAS ETS

    Revise, update and combine existing documents:

    3 MSA/ SLA documents (ETS, TSC, E-Gov)

    ETS Service catalog document

    1. Develop / updateservice catalog

    2. Develop additionalSLAs

    3. Adapt / convert

    document to DAScommon MSA

    structure, developing

    additional MSA content

    as identified in common

    MSA index / structure

    approved by CUBs for

    all DAS programs

    Common activities for

    areas that have existing

    documents

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    FOCUS(common

    activitiesfor all MSAs

    in DAS)

    DEVELOP (specific activities per program/ MSA)

    STEP 1:

    Establish MSA

    Development

    Workgroup

    STEP 2:

    Develop

    Service

    Catalog

    IMPLEMENT

    TAS

    KS

    FOCUS

    Set up FOCUS

    workgroup

    (common to all 4Service Enterprises).

    Define / agree on

    MSA objectives and

    criteria for

    developing SLAs.

    Define / agree on

    common MSA

    structure .

    Define / agree on

    service catalog

    structure. Develop MSA

    common template.

    Define / agree on

    MSA common

    content (across all

    programs/ Service

    Enterprises).

    Define common

    approval and

    governanceprocesses.

    STEP 1

    For CUBs with

    multiple

    programs,agree on MSA

    development /

    implementation

    strategy.

    Identify MSA

    development

    workgroup

    members.

    Align

    understanding/

    definitions. Review MSA

    project

    timelines.

    Review

    methods to

    capture

    customer input.

    STEP 2

    Identify list of

    current services.

    Describe &document current

    services.

    Capture and

    document

    additional

    operational

    information

    (forms, templates,

    etc.)

    Identify DAS &

    customeroperational

    commitments.

    Identify

    opportunities to

    change (add/

    eliminate) the

    current portfolio of

    utility services.

    STEP 3

    Identify key

    quality attributes

    per service/process.

    Identify

    performance

    metrics.

    Establish service

    standards

    (performance

    targets).

    Measure current

    performance

    levels. Negotiate /

    agree on SLAs

    (targeted

    performance

    level).

    Document SLAs.

    STEP 4

    Develop /

    document &

    complete alladditional MSA-

    specific content

    that was not

    developed by the

    common FOCUS

    group:

    Rates.

    Contact data.

    Definitions.

    Other.

    Report finaldocument to

    CUB and obtain

    approval.

    IMPLEMENT

    Develop & execute MSA

    communication plan.

    Execute/ sign agencyspecific Service

    Agreements documents.

    Measure & track and

    report to CUB / all

    customers on key

    performance metrics.

    Conduct regular MSA

    review meetings.

    Periodic evaluation &

    review of MSA

    document.

    Project management and communication / reporting to CUBs

    STEP 3:

    Develop

    perf. metrics

    and targets

    STEP 4Develop rest of

    MSA document

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    FOCUS(common

    activitiesfor all MSAs

    in DAS)

    DEVELOP (specific activities per program/ MSA)

    STEP 1:

    Establish MSA

    Development

    Workgroup

    STEP 2:

    Develop

    Service

    Catalog

    IMPLEMENT

    DE

    LIVERABLES

    FOCUS

    Common MSA

    document structure/

    index. Service catalog

    structure/ elements.

    MSA Template.

    STEP 1

    MSA

    development

    project plan(specific per

    MSA/ program)

    Meetings

    scheduled.

    STEP 2

    Service catalog

    section/ of MSA

    document. Customer & DAS

    operational

    commitments.

    Recommended

    list of new

    services/ services

    to discontinue.

    STEP 3

    Documented

    metrics and

    SLAs (targetedperformance

    levels).

    STEP 4

    Finished MSA

    document .

    Approval byCUB.

    IMPLEMENT

    Communication plan.

    Periodic MSA

    performance reports. Other reports.

    APPROACH

    Project management and communication / reporting to CUBs

    STEP 3:

    Develop

    perf. metrics

    and targets

    STEP 4Develop rest of

    MSA document

    FOCUSWorkgroup

    sessions

    FOCUS team

    presentation

    to CUB

    SLA DEVELOPMENT TEAMWorkgroup sessions

    SLA development team presentation

    to CUB after steps 2, 3, 4

    DAS support team

    Analysis and documentation of progress

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    1. Set up FOCUS task group (common to all 4 Service Enterprises).

    2. KEY TASK: Define / agree on structure of information.

    1. Key decisions:

    1. Define elements and structure of information in MSA document

    and in service catalog section of MSA.

    2. Agree on level of detail.

    3. Define common templates for MSA and service catalog.

    4. Define / agree on MSA common content (across all programs/ Service

    Enterprises) (e.g.: basic reporting, SLA amendment process, etc.).

    5. Define common MSA approval and governance processes.

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    Servicecatalog

    Servicespecific

    Service levelAgreements

    Service rates Servicemanagement

    processes(reporting, MSA

    amendment, remedies,etc)

    Customercommitments

    Glossary/Definitions

    Operationalprocedures

    (forms,templates)

    Process

    specificService levelAgreements

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    Proposed draft high level structure for MSA documents:

    1. Service catalog (service terms, standards, packages, exclusions, etc.)a) Service terms, packages, standards, exclusions, schedules, etc.

    b) DAS & Customer (operational) commitments

    2. Service Level Agreements: metrics and targets for service performance anddelivery agreed with customers

    3. Financial processes information (billing, payments, etc.)4. Service management processes:a) Reporting

    b) Periodic review

    c) SLA amendment procedure

    d) Remedies (e.g, incompliance with agreed service levels, dispute resolution, etc.)

    5. Definitions6. Contact data7. Appendixes:

    a) Hyperlinks to forms & templates to be used (if available) (e.g., to request a new service, etc.).

    b) Hyperlinks to written operational procedures (if available )(e.g., ordering, change requests,incident management).

    c) Program-specific service rates.11

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    Each service described in the catalog can have a number of elements/ service

    attributes. A key decision is agreeing on what elements each service description must

    contain and their level of detail.

    Different Service Enterprises in DAS may have different service elements, as

    elements relevant in an IT service catalog (e.g. availability or outage response

    commitments), may not be pertinent in service catalog for EHRS or Surplus).

    12

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    Key: R = Required for all services / Minimum service definition/support

    B = Required for Basic service definition/supportA = Required for Advanced service definition/support

    What is the service?

    Whats included?

    Whats not included?

    How is this service requested?

    What forms are used to request this

    service?

    What to ask for?

    When can you expect to have your

    service fulfilled?

    What are the availability and outage

    response commitments for this service?

    Is there anything else you need to know

    about this service?

    EXAMPLE :

    INFORMATION IN

    CURRENT SDC

    SERVICE CATALOG

    ELEMENTS R B A IT Specific element?

    Question 1: What is the service (Service Description)

    R Service summary X

    B Features & Functions X

    B Bundled/ unbundled offerings X

    A Availability, Metrics & Statistics X

    Question 2: What is included (Service Description)

    R Description of what is included in service X

    RDescription of standard configurationsupported

    X X

    Question 3: What is not included (Service Description)

    RDescription of what is not included inservice

    X

    Question 4: How is this service requested (Service Request)

    RHow is this service requested?

    X

    BWhat forms are used to request thisservice?

    X

    AWhen can you expect to have your servicerequest fulfilled?

    X

    A Service Request Process/ Procedure X

    RCustomer and Service providercommitments

    X

    Question 5: How do I get help? How does the Service Enterprise provide support this service? (Support, Help and Self-Service)

    R Getting Help X

    B Self-Service Support X

    R Escalation process X

    R Communication Plan X

    B Eligibility for service X

    BClients and services affected by changes tothis service

    X

    A Testing X X

    A Documentation and Training for Support X

    RCustomer and Service providercommitments

    X

    Question 6: How does ETS provide this service? (Service Delivery) B Technical Specifications X X

    A Technical Service Delivery Documentation X X

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    1. Identify MSA development workgroup members.

    Identify workgroup members from DAS and customers.

    A team of 6-8 members is recommended for each MSA, with equal numbers of program delivery unit

    staff and customers represented.

    Aim is having a balanced mix of customers representing different agency sizes and services contracted

    in workgroup. Participation from CUB will be preferred, but participated from non CUB representedcustomers will be tapped as needed. At least one CUB member will be a member of the work \group.

    Support staff from DAS/DBS will also participate in order to assist and to facilitate the MSA

    development process / meetings.

    2. Hold preliminary workshop/ meeting with following objectives:

    Discuss / align definitions.

    Review project timelines.

    Review available methods to capture program specific customer input.

    Review tasks and criteria to prioritize services- processes.

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    1. Workshop to identify structure/ list of currentservices.

    Identify high level service structure/ framework (with service

    groupings / functions).

    Identify service components: individual service offerings within

    each function /grouping.

    Identify linked and/or discrete service hierarchies of services,

    child services and specific offerings (specific tasks) available

    for these services.

    2. Describe current services / service offerings.

    Describe service items, packages, bundled and unbundled

    offerings.

    Describe service terms, standards, and exclusions.

    Describe service hours/ schedules, contact channels.

    Additional content:

    Forms? Templates? Operational procedures?

    See SDC service catalog

    What is the service?

    Whats included?

    Whats not included?

    How is this service

    requested?

    What forms are used to

    request this service?

    What to ask for?

    When can you expect to

    have your service fulfilled?

    What are the availability

    and outage response

    commitments for this

    service?

    Is there anything else you

    need to know about this

    service?

    EXAMPLE :

    INFORMATIONFROM SDC

    SERVICE

    CATALOG

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    1. Ideally, the output of the initial workshop between provide and customers would be:

    A simple high-level definition of the service structure or framework.

    Identification of service components each service would be defined in terms of its position

    in the overall service structure/ framework i.e. is it part of a larger service, or does it also

    have some child services or offerings which are simply low level service features.?

    EXAMPLE OF IT SERVICE STRUCTURE/ FRAMEWORK2. It is important to keep

    service catalog workshops

    / meetings to the point on

    service definitions, not

    SLAs or service issues

    (although these sometimes

    creep in).

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    1. Identify key quality attributes for each

    service (key customer input).

    2.Define SLAs (service specific / Process

    specific).

    3. Develop good SLA documentation.

    Identify customerexpectations/ quality

    factors

    Identify performance

    metrics

    Establish servicestandards

    (performance targets)

    Measure current

    performance levels(Baseline)

    Identify list of services

    Publish SLA- Service

    Level Agreements(agreed performance

    targets)

    Negotiate/ agree on

    new performancetargets

    Develop long termperformance

    improvement program

    Re-establish

    perf. targets?

    Yes

    No

    Yes

    No

    Are standards metor can they be met in

    the short term?

    e.g., by implementing shortterm performance

    improvement actions

    Service Level Agreements:

    Written measureable targets for

    service performance agreed

    between provider and

    customers

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    DEVELOP SLAs PROCESS EXAMPLE FOR EHRS

    Identify list of services Client agency recruitment

    Identify customer expectations/ quality factors Agile process

    Quality of candidate list

    Identify performance metrics CYCLE TIME FOR RECRUITMENT

    Establish service standards SERVICE STANDARD: 60 days

    Measure current performance levels (Baseline) BASELINE: 80 days

    Are we meeting service standards or can they

    be met in the short term?

    NO (hope to get to standard incrementally in

    the next 4 years)

    Can standards/ performance targets be

    renegotiated?Yes

    Agree/ publish service level agreement

    (agreed service performance target)AGREED SLA: 75 days

    SLADEVELOPMENT

    PROCESS:

    SIMULATED

    EXAMPLE FOR

    EHRS

    EXAMPLE OF

    KEY QUALITY

    ATTRIBUTES/

    DIMENSIONSIDENTIFIED

    FOR A

    SERVICE

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    How Long Does It Take to Establish an MSA?

    It depends. Many factors can influence the duration of the effort, such as:

    The number and complexity of the services covered: The more services covered by a MSA, and the more complex

    these services, the longer it takes the two parties to discuss, negotiate and document the conditions of service delivery.

    The availability / commitment of the working team members: Joint service provider & customer work and face-to-

    face negotiations are crucial in establishing a MSA. Insufficient commitment or availability of key SLA development team

    members can add significantly to the elapsed time.

    The choice of performance metrics and the availability of past performance data. In the absence of past

    performance information, the team will need to baseline current performance levels before negotiating the final service

    level agreements.

    The approval/ governance model for the agreement. A complex multi-party approval process, either for the final

    document or for any of its key elements, can certainly add to the elapsed development time.

    The availability of a base model & template: The first MSA in an organization usually takes the longest. Once it is

    completed and in operation, however, both the document and the process can serve as a model for subsequent MSAs.

    If the first MSA is successful, later ones usually proceed much more rapidly.

    Prior SLA experience: The most expeditious MSA efforts are ones led or facilitated by SLA developers who have had

    prior successful experience establishing MSA / SLA documents.

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    Given these factors, how long should it take to establish MSA/ SLAs in DAS?

    Too short

    A misconception about MSAs is that they can be created quickly. Developing a MSA in a week or even a month is both

    difficult and inadvisable. It is difficult because of the workload involved in such tasks as negotiating service standards,

    establishing tracking mechanisms, preparing supporting procedures, gaining approvals and generating buy-in. And it is

    inadvisable because the process is designed to help the two parties build the foundation for a strong, successful, long-term

    relationship.

    Too long

    "Too long" refers not to a specific time period, but to an effort that has stalled and is making no progress. A major contributor

    to a stalled effort is that one or both parties fail to bring a serious commitment to the effort. When management allocation of

    staff to establish the MSA is insufficient, or the effort is given a low priority, making progress can be a cumbersome task.

    Just right

    Establishing a MSA is typically a many-month process of information-gathering, analyzing, documenting, educating,

    negotiating, and consensus-building.

    Given the complexity of services provided by DAS, a tentative period of 3-6 months can be a good rule of thumb. When

    circumstances are optimal, 3 months is realistic, and sometimes even less. At the other extreme, if the situation is a complex

    one, 6 months may not be enough. However, if significant progress has not been made within 6 months, it's time to stop the

    effort and examine why. 20

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    OCT NOV DEC

    Q4 2012

    JAN FEB MAR

    Q1 2013

    APRIL MAY JUNE

    Q2 2013

    JULY AUG SEPT

    Q3 2013

    FOCUS (COMMON WORK FOR

    ALL DAS MSAs)

    SET UP

    FOCUS

    TEAM

    DEFINE

    MSA

    INDEX/STRUCTURE

    DEFINE

    REST OF

    COMMON

    ELEMENTS

    SET UP

    WORK

    TEAM

    DEVELOP

    SERVICE

    CATALOG

    DEVELOP

    SLA s

    (PERF. METRICS AND

    TARGETS)

    DEFINE

    REST OF

    MSA

    DEVELOP EHRS MSA

    APPROVE

    MSA

    IMPLEMENT

    COMMU-

    NICATE

    MSA

    BEGIN MEASURING

    & REPORTING

    Tentative proposed project plan for the development of EHRS MSA document

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    1. MSAs help to improve utility service delivery by Providing an objective basis for assessing service quality.

    Facilitating the setting of performance thresholds/ targets.

    Providing a context for service changes.

    Providing a basis for continuous improvement.

    2. MSAs help to create a business orientation by Creating awareness of cost/ performance tradeoffs.

    Creating cost/ performance accountabilities.

    Providing a link between services and business objectives. Facilitating the identification and integration of new service offerings.

    3. MSAs help to improve communication & strenghten relationships by Creating an improved understanding between provider and customer.

    Facilitating increased sharing of important information.

    Providing timely feedback about problems and needs between the parties.

    Reducing the number and intensity of complaints.

    4. MSAs help to manage expectations & clarify responsibilities by Clarifying the scope of services and boundaries of responsibilities.

    Providing a context for reasonable expectations.

    Creating a shared language.

    Establishing priorities and service levels jointly between provider and customers.

    The process of reaching the agreement is as important as the agreement itself! 22

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    1. MSA development needs to inform 2015-2017 rate development activities therefore it

    needs to be finalized before kicking off the rate review process in July 2013.

    Developing the service catalog is only a part of the MSA development.

    The services identified in the service catalog need to be described with enough

    detail so as to enable the identification of performance metrics and targets.

    The proposed scope for the service catalog within the MSA development process is

    limited to services already established at the time MSA development begins.

    However, developing the service catalog section of the MSA document can offer an

    excellent opportunity for DAS & CUBs to discuss & challenge the existing offering of

    utility services and identify:

    New potential utility service offerings for 2015-2017.

    Additional utility service levels packages (e.g, gold packages)

    Service offerings that could be discontinued for 2015-2017.

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    2. The MSA development team (with DAS & CUB members) will define new services

    for 2013-2015 as part of the MSA development efforts

    If a need for a new service for 2013-2015 is identified as part of the

    development of the MSA document, a separate, dedicated service design &

    development team would have to be formed.

    This team would be led by representatives from the appropriate DAS Program

    or Service Enterprise and would have participation by CUB members (andpossibly by other DAS customers).

    This team would work independently from the MSA development work-

    stream in order to conduct the necessary service design and

    development activities (market research, detailed identification of customer

    expectations, defining growth projections, cost analysis, technical scoping,

    development of business case, development & testing of pilot/ prototype,preliminary rate analysis and agency impact modeling, definition of billing

    processes, development of POPs, etc).

    The service development team would report its final recommendations/ output

    to the CUB in order to inform the 2015-2017 rate development process.

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