mastering multimedia communications workshop 4: building a cross-platform strategy

13
Communications Workshop 4: Building a Cross-Platform Strategy Jill Miller Zimon Director of Partnerships The Civic Commons http://theciviccommons.com Dan Moulthrop CEO, The City Club of Cleveland http://cityclub.org The Press Club of Cleveland Wednesday, June 5, 2013 5:30-7:30pm

Upload: jillmz

Post on 15-Apr-2017

149 views

Category:

Education


0 download

TRANSCRIPT

Page 1: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

Mastering Multimedia Communications Workshop 4:Building a Cross-Platform Strategy

Jill Miller ZimonDirector of PartnershipsThe Civic Commonshttp://theciviccommons.com

Dan MoulthropCEO, The City Club of Clevelandhttp://cityclub.org

The Press Club of ClevelandWednesday, June 5, 20135:30-7:30pm

Page 2: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

WHAT HAS BEEN COVERED SO FAR

Session 1: Cameras, photography, video, lighting, composition, audio, transitions, equipment

Session 2: Evernote, Storify, Flipboard, Google Drive, Vine, Tumblr, smartphones, editing

Session 3: Time management as you use tools, your public face across platforms

Page 3: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

Top Sites & Overview of Tools

FacebookTwitter

LinkedIn

PinterestFlickr

LiveJournaldeviantART

StumbleUponMySpace

Yelp

SoundCloudNing

delicious

MeetUp

Page 4: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 5: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 6: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

Why Bother

•Learn

•Visibility

•Networking

•Promotion

Return on investment:

Page 7: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 8: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

ENGAGEMENT IN JOURNALISM:SOME EXAMPLES

Page 9: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 10: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 11: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy
Page 12: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

WHAT WILL YOUR ENGAGEMENT IN

JOURNALISM STRATEGY LOOK LIKE?

Page 13: Mastering Multimedia Communications Workshop 4: Building a Cross-Platform Strategy

For More Information

Dan Moulthrop

www.cityclub.org

[email protected]

Jill Miller Zimon

www.theciviccommons.com

[email protected]

Thank you and good luck!