matt alder - real world social recruiting
DESCRIPTION
Matt, Metashift's Founding Director, spoke about Social Recruiting being a broad ranging concept rather than a specific activity. He underlined this by looking at the characteristics of various social recruiting tactics that employers are using, categorizing them as either "Push" marketing broadcast activity, "Pull" sourcing methods and conversation based approaches that are genuinely "Social".TRANSCRIPT
Social Recruiting?
Matt Alder – MetaShift
Matt
www.Link2Matt.com
Social Graph
Emerging Areas
■ PUSH> Social Advertising> Social Job Distribution
■ PULL> Social Sourcing
■ SOCIAL> Peer to Peer Recruitment> Referrals> Communities> Reputation and Brand
