VIETNAM OFFICE IMPAC Systems Vietnam Co. Ltd.Saigon Trade CenterR 1901, 37 Ton Duc Thang Street, District 1, Ho Chi Minh City VietnamTel: +84 8 222 164 26Fax : +84 8 2220 3788Email : Infor@impac-systems.com.vn

R E A L S A V I N G S :

- 20 - 30% REDUCTION OF OPERATING COSTS

- 250 - 300%RETURN ON INVESTMENT WITHIN ONE YEAR AFTER COMPLETION OF

THE PROJECT

- A 100% GUARANTEE OF OUR WORK. MONEY BACK IF SAVINGS ARE NOT ACHIEVED

- SAVINGS GENERATED FROM THE 10th WEEK OF THE PROJECT

International IMPAC DublinLiterary Award

The Award was established in 1994 as a joint initiative of Dublin City Council and the American productivity company IMPAC, which had its European headquarters in Dublin. James Irwin, president of IMPAC established the prize money at €100,000. A trust fund was established to pay for the award and its maintenance. In 1994, IMPAC and the City of Dublin, Ireland became the co-sponsors of the International IMPAC Dublin Literary Award. It has become one of the world's most prestigious awards.

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Association of ProductivitySpecialist (APS)

IMPAC is a founding member of the Association of Productivity Special-ists (APS), with Mr. Irwin having served as its first Chairman of the Board. APS has three missions: - The certification of productivity specialists- Education and training of productivity specialists- Serving as an advocate group to ensure that productivity specialists are not overly regulated by government, thereby impairing their ability to serve their clients. For further details, please investigate the web site at www.a-p-s.org

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History OfThe Organization of IMPAC®

The history of the IMPAC® organization begins in 1954 with the incorporation of Integrated Control Systems. It was in 1972, under the direction of James B. Irwin, Sr. that the company moved into new corporate headquarters in Litchfield, Connecticut, USA. At this time, the company’s strategy was enhanced and expanded to include the implementation of management control systems that allow our clients to improve their productivity, their profitability and to achieve significant savings. It was at this time (1972) that the term IMPAC came into use. It had not been used previously.

In 1974, IMPAC Control System of Canada, Ltd. was formed with an office in Montreal, later moving to Toronto in 1977. The IMPAC acronym was modified with the addition of management training to Improved Management Productivity and Control. IMPAC Canada came full circle in 1991 with the reopening of the Montreal office to better serve our Quebec clients.

In 1976, IMPAC of Puerto Rico was formed, followed by IMPAC Ltd. in 1979 in Ireland. As Integrated Control System, Inc. was already serving Irish divisions of American corpora-tions, this was a logical entry into Europe. With this foothold established, expansion throughout the Continent began. IMPAC Europe, by 1984, had grown so large that it was split into two divisions with additional offices and licensees.

The development of business in the Asian countries began in 1986. Offices were opened in Hong Kong, Taiwan, China, Singapore, Malaysia, Indonesia and the Philippines. IMPAC entered the Vietnamese market in 2006.

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THE ASSOCIATION OF PRODUCTIVITY SPECIALISTS

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IMPAC’S PURPOSEImprove management productivity and control for organizations throughout the world.

IMPAC’S TENETS • We will only accept an assignment we can implement.

• We will only implement a program we can guarantee.

• We will only use tried and tested technologies.

IMPAC’S VALUES

INTEGRITY

Consistency in word and deed. Saying and doing what is right – legally and

ethically.

LOYALTYThere’s a covenant of mutual

trust among all stakeholders. This trust assumes that all stakeholders

will be acting in such a manner that is faithful to one another

and the mission of IMPAC.

PROFESSIONALISMThe demonstration of high quality standards through

disciplined adherence to our business principles and

ethical values.

CREATIVITYSeek, develop, and implement innovative applications of our

established operating processes and tenets in order to maximize the benefits for all stakeholders. Foster an environ-

ment for new ideas, thoughts and openness without jeopardizing the quality or integrity of established company procedures until new

ones are proven and tested.

LEADERSHIP AND TEAMWORK

Motivate groups through a vision that inspires clear and compelling goals.

Capitalize on each person’s (employee and contractor) strengths and provide coaching, guidance, support, and mentoring. Ensure

clarity of intent to fulfill stakeholders’ expectations through strong commit-

ment to the agreed-upon goals and a feeling of mutual

accountability.

COMMITMENT TO CONTINUOUS IMPROVE-

MENT AND CHANGE We accept that improvement of any

situation is always possible. We encourage the development of new ideas, philosophies, and concepts. We implement when proven

to be beneficial and aligned with our Purpose, Vision, Values, Mission and

Tenets.

WHO WE ARE WHAT WE DO

IMPAC® analyzes existing practices, then designs and installs the necessary improvements based upon IMPAC® productivity principles.

IMPAC® uses an integrated approach to supervisory management and point of execution control. IMPAC program implementation involves operational systems analyses, enhancements and augmentations. It employs proven and successful behavior and skills training interventions. In most cases, IMPAC® can guarantee results without capital expenditures!

Often, existing systems are not fully utilized by supervision and middle-level management.

Solutions to these problems are not to be found in software applications or expensive data-based systems. Although technical software or data-based solutions often appear to be the simple, easy answer, most of the time those solutions only serve to relieve mid-management of the responsibility of actually doing what they are paid to do. Data-based systems and software solutions involve not only expensive design costs but are also extremely expensive to maintain. In addition, and in most cases, data-based and/or software solutions take years to install and make operational and may never work at all.

IMPAC® focuses on making solutions happen at the point of execution! IMPAC® finds out why productivity isn’t as high as it should be and corrects the issues where they count most.

Very often the answer lies in line-level managers and supervisors using ineffective management practices. Very often, those line-managers are great technicians. but lack the skills to be effective managers of people.

This is a universal problem. IMPAC® licensees work, around the world, in over 60 different countries, assisting companies and organizations creating “point of execution” solutions and offering guaranteed results.

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Clients in over 60 countries across North America, Europe, and Asia, utilize IMPAC® Systems to provide hands-on implementation of significant cost reduction / productivity improvement efforts. Unlike the “fad surfing” approach of running from one so called management solution to another, IMPAC® provides a proven, time-tested implementation process with a firm track record of success in virtually every industry and sector of public life.

As one client of IMPAC put it, “Over the last 10 years we have been bombarded by a never ending parade of relabeled old ideas, all of which seem to avoid the issue of management accountability and supervisory performance. I am tired of waiting for gimmicks and data based programs to somehow produce the miracle of a motivated, productive work force. That’s why I went with IMPAC!”

Hope is not a strategy! More and more CEO’s are turning to IMPAC solutions for real, measurable results

- Return on Investment in excess of 250 % within one year after completion of the project- Recovery of the investment in excess of 70 % at the time of completion of the project- Guaranteed return of 100 % of the investment- Full implementation of IMPAC® System of Management

Typically, when an IMPAC customer is interested inimproving Profitability through better Productivity,the following steps will be required:

Phase I: Analysis - a two to three week operationalanalysis and business review of the customer organization.

Phase II:Project - a 6 to 9 month implementationperiod within customer organization.

Phase III:Continuous Improvement - optional follow - up period that usually continues for one or more years.

As you can see, the progress is rather quick in terms of calendar time. The expedient progression of change is required as customers typically wish to see results quickly. In fact IMPAC offers its customer impressive results within a very short time :

IMPAC® PROJECT UNIQUE APPROACH

IMPAC® Specialists are not consultants, they are trained “implementers” of line-level management skills and systems.

Implementation of IMPAC® systems is done at the supervisory and mid management level, not in the Boardroom! IMPAC® specialists receive extensive university level training not only in systems but in front line management skills and human behavior. This allows them to “get done,” not write thick reports in leather bound books that no one reads… It is all about “making it happen!” and “making it happen NOW!”

Only assignments involving implementation are accepted

The evolution of a system of management at the “point of execution” is a process, not a fixed formula. Not every manager advances at the same rate, not every supervisor accepts change immediately. It takes time and the involvement of IMPAC Specialists to act as the change agents, coaches and mentors as well as the designers of the systems of management. If it could have been internally, it would already have been. Very often, it takes an objective third party, trained and skilled in management change, to overcome the internal inertia of “it won’t work here.”

A “100% GUARANTEE MONEY BACK” of performance is issued with each as signment.

After an extensive analysis by the IMPAC® team,the Chief Analyst will determine the savings potential for the client and the guarantee associ-ated with those savings. Since implementation is a part of every assignment, a guarantee of perfor-mance is a practical way of assuring the client ofresults.

Only tested and proven technology is employed in the implementation of IMPAC® SystemsMillions, perhaps billions, have been spent on programs that don’t work, have been abandoned or are years behind in implementation. One leading business publication calls it “fad surfing” by management – searching for the “magic bullet” that will take them on the easy road to effortless management and great profits. Unfortunately, there is no magic bullet and there is no easy road. There is no “ice cream and beer” diet plan that is going to cut your operat-ing costs by 20% to 30%. There is a lot of hard work, reexamination of operating procedures, changing paradigms, training and, yes, some failing and revival in the process. But that process used by IMPAC® is a time-tested, proven and effective way of managing assets to realize their fullest potential.

IMPAC® does not charge for the initial analysis if clients go ahead with IMPAC® project.

The IMPAC® analysis takes 2 -3 calendar weeks to complete. We will temporarily charge the analysis fee, but if you decide to buy the IMPAC project, the total analysis fees will be refunded / deducted progressively on each weekly invoice of project.

Savings to IMPAC® Clients usually reach 250% of their investment within one year of completion of the project.

Actual reported average savings range from 200% to 300 % as mentioned in client reference letters and testimonial videos.

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Projects deliver at least a 70% return during implementation alone.

Depending upon the results of the analysis, recovery of 70% to 100% of cost during the project phase is not unusual. In most cases, savings begin in the first quarter of the project and continue throughout. Savings are measur-able and tangible, based on a mutually agreed formula.

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All IMPAC® Specialists participate in continuing education programs from IMPAC training center.

All IMPAC® specialists are involved in distance learning programs throughout their careers.

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Extensive follow up, training of client personnel and on-site visits are conducted to assure perpetuation of installed programs.

All IMPAC installations involve detailed training of client supervision and management, the selection of at least one client-employed IMPAC® Coordinator and the establishment of an online real-time communications link with optional quarterly follow-up following complete installation of the program.

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2 3

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9

OUTPUT

? %

INPUT

100%

HOLES IN THE TUBE

PRODUCTIVITY - tube analogyEquipment breakdown

Overtime

Man-hours

Quality

EQUIPMENT

MATERIAL

MANPOWER

ENERGY ...

Leaks

YIELD

ON - TIM

E

DELIVERY

UNIT C

OST

Missed schedule

Imbalanced capacity

Start-up / shut-downprocedures

11The specific studies, tools to be used subject to client business and decided by IMPAC Chief Analyst.

OPERATIONAL STUDIES

OPERATIONAL

PRODUCTIVE LABOR UTILIZATION

EMPLOYEEE TIME UTILIZATION

PERFORMANCE VARIANCE

SUPERVISORY TIME MANAGEMENT

PRODUCTIVE MACHINE UTILIZATION

MACHINE UTILIZATION

IMBALANCED CAPACITY STUDY

CUSTOMER SERVICE LEVEL

ANALYSIS SEQUENCE OF OPERATIONS

ANALYSIS SEQUENCE – MAINTENANCE SUPPLEMENT

ANALYSIS SEQUENCE – CLERICAL SUPPLEMENT

CAPACITY VARIANCE STUDY

LOCATOR STUDY PROCEDURES

ADMINISTRATIVE STUDY PROCEDURES

SALESPERSONS TIME UTILIZATION

VARIANCE STUDY PROCEDURES

MATERIAL MANAGEMENT ANALYSIS & PROFILE

WORKSTATION CONTROL DEVELOPMENT & PROCEDURE

ANALYSIS OF A CLERICAL DEPARTMENT

ANALYSIS OF ENGINEERING DEPART-MENTS

ANALYSIS OF A RETAIL SUPERMARKET

SAMPLING

ENERGY MANAGEMENT STUDIES & ANALYSIS

MANAGEMENT SYSTEM EXPLOSION BROWN PAPER (B/P)

QUALITY MANAGEMENT SYSTEM CRITIQUE

MAINTENANCE MANAGEMENT SYSTEM CHECKLIST

ANALYSIS OF BANKING DEPARTMENTS

STATISTICAL BEHAVIORAL

MANAGEMENT VALUES SURVEY

Q- SORT

SUPERVISOR BEHAVIOR PROFILE

IMPAC ANALYSIS TOOLS & TECHNIQUES

LABOR

MONEY

OVERHEAD

ADMINISTRATION

PURCHASING

SALES

CUSTOMER SERVICE

PLANT AND EQUIPMENT

MAINTENANCE

ENERGY

TRANSPORT

QUALITY

QUALITY CONTROL (QC)

MANAGEMENT SYSTEMS STUDIES

IMPAC ANALYSIS APPROACH

- Review business operation back over at least a 12 month period

- Analyzing the Volume Changes, Performance Increases, Work Pattern Changes and to compare current periods to Historical Performances.

- Statistical Process Control techniques

-Detailed review of operational systems, forecasting techniques and departmental accountability

- Work skills related to task assignment.

- Comprehensive departmental study of :

- Supervisory control techniques, supervisory training and the ability to expand individual capacity

- Production scheduling, departmental scheduling, materials control, manloading techniques

- Work flow, line balancing, equipment utilization…

- Individual and group output, utilization and productivity

- Efficiency reporting systems at all levels

- Quality Management Systems and Policie

- Material requirements procedures

- Manufacturing resource planning.

- Internal communications, attitudes and opinions relating to the work environment and management goal setting.

- Management and supervisory behavioral patterns affecting productivity, quality and materials controls.

- Establish Supervisor Behavior Profile for tracking progress purpose once IMPAC project implemented

STATISTICAL OPERATIONAL BEHAVIORAL

Improve quality, productivity

and profitability

Significant reduction of

operating cost (20-30%)

Aim for return on investment

of at least 250%

Recover at least 70% ofinvestment, before leavingthe project

POTENTIAL SAVINGS BY $ ( USD) ANNUALLY

IMPAC PROJECT PROPOSAL

TENTATIVE PROJECT SCHEDULE

ESTABLISH THE OPPORTUNITIES

IMPAC® PROJECT IMPLEMENTATION METHODOLOGY

OBJECTIVE

DEVELOP AGREE INSTALL FOLLOW-UP

ACTIVITY

RESULT

ManagementTraining

ManagementSystem

Data Development.Analysis of Existing Situation.

Determination of Requirements.Project Definition

Through the above, management's and supervision's understanding of their areas is improved, along with awareness of quality requirements. Weaknesses are highlighted and the concepts required to correct the situation are defined.

At this stage, management and supervision (and staff affecting quality) are familiar with the new concepts and how to use both system and training to identify and correct operating and quality problems. They are prepared for the INSTALLATION phase.

Following installation, the identification of benefits will motivate the continued development of the IMPAC Implementation Program. Correct use of the system by management starts to produce measurable improvement.

Your people achieve continuous improvement through the "IMPAC" system.Further development of the program promotes (and responds to) changes and growth in the organization after full implementation

Establishment of detailed objectives of systems, modifications required and preparation for Installation.

Major internal review.

Realization of the benefits of training, systems and behavior changes. The Installation brings together prior training of management, supervision and

employees with the NEW System and procedures to generate change.

To maintain and perpetuate the improvements made through the Installation and to identify additional opportunities for improvement.

Management and Supervisory training:*Interviews, questionnaires, identification of who needs to be involved*Determination of training needs in detail with calendar for training in sessions and in the workplace.*Early sessions to: - Set and communicate goals - Agree quality policy and indicators

MANAGEMENT AND SUPERVISORY TRAININGTactical:-Quality and productivity objectives-Problem-solving-Skills of positive confrontation

-Getting conformance to procedures-Leadership skills-Employee/Train-the-trainer program(s)-Supervision centered on performance and quality

Opening Meetings and notification to whole organization- Transition from cooperation with analysis to participation in project- Definition of approach with detailed calendar, priorities and tactics- Evaluation methods: Indices, units of measure, base period, install tracking mechanism- Review and detail "front end" of operation

MANAGEMENT AND SUPERVISORY TRAININGTechnical:-System concepts-How concepts relate to each person's role-Productivity and quality standards-Causes of lost time

SYSTEMS:-Data development-Review of current activities and methodsfrom productivity - with - quality perspective

SYSTEM TRIALS IN AREAS WITH USERS:-One-on-one training and preparation for installation to understand how the system works and make final adjustments.PREPARE preliminary procedures.DEVELOP internal audit policy and procedures

SYSTEM DESIGN-- IMPROVED:-Forecasting and planning-Assignment and follow-up-Reporting system-Review and corrective action circuit-Process control

-Master scheduling-Correlation to budget information-Maintenance control-Control of energy and utility usage-Other requirements (stocks, purchases, etc.)SYSTEM PRESENTATION

-Assignments-Planning and reporting-Worker skills training (if required)EMPLOYEE/"TRAIN-THE-TRAINER" PROGRAM (S)

-Work instructions-Establishment of standards and proceduresINSTALL DATA-UPDATING PROCEDURE

DEVELOP PRELIMINARY CONTROLS:- PROGRESS ALERT Program- Variance/Corrective Action Program- Operating Reports- Daily Review Meetings- Customer Service Reports- Management Reporting

SYSTEMS:DEFINE: Departmental functionsDEFINE: Internal and external communication flowsANALYZE: Process and work flows for validityDEFINE: Staffing, span of control and volume levelsDEFINE: Departmental and resource capacities

DEFINE: Methods of coordination IDENTIFY: Skill levels and flexibilityIDENTIFY: Key maintenance issuesIDENTIFY: Absenteeism and staff turnoverIDENTIFY: Operating problems and variablesIDENTIFY: Customer service issues

REVIEW DEFICIENCIES OF CURRENT SYSTEMS: Forecasting/Planning/Assignment/ Follow-up/Reporting/Procedures/Conformance/ Document Control

- Inform about IMPAC - Train and develop the coordinator

Copyright 2001 by Integrated Control Systems, Inc. . Date 13 September 2010 | All Rights Reserved . IMPAC Reg. T.M13

MANAGEMENT, SUPERVISORY, AND EMPLOYEE TRAINING:

- Continuing reinforcement in the work area of the principles agreed in training workshop sessions

- Support given to the behaviors required by the system and new procedures

-Training of Senior Management to follow-up on

Key Performance Indicators

SYSTEMS:

-Installation calendar and review of potential problems

-Installation of all system elements

-Show supervisors and managers how to:

*Identify off-schedule conditions

*Identify non-conformance

*Take corrective action

*Identify and deal with system non-compliance

*Communicate results and problems

*Train and motivate their people

-Review progress with management

-Preparation and how to use

-Storage and retention

-Document control requirements

-Internal audits

DEVELOP PROCEDURES FOR INSTALLED ELEMENTS OF CONTROL SYSTEM:

-Purpose

-Responsibility

-Frequency

-Distribution

- Follow-up on conformance, understanding and utilization of the System

- Timely review of measured results

- Fine-tune system and procedures

- Provide further individual training and support as required

- Transfer ownership to the Coordinator(s)

- Write final Procedures Manual(s)

- Start internal audits

- Continue communication with Project Support Center- Distribute: *Weekly Coordinator Report to Project Support Center *Weekly Departmental Management Report *Period Progress Reports *Period Status Reports- Communicate with and receive responses from the Project Support Center relating to: *Issues *Advice *Problems *Concerns- Receive informative articles and messages relating to productivity improvement and other business and management issues

I

M

P

A

C

A

P

P

R

O

A

C

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1 2 3 4 5 6 7 11 12 13 148 9 10 15

AREA

DEV

ELO

PMEN

TSY

STEM

IMPR

OVE

MEN

TBE

HAV

IOR

CH

ANG

ESequence Process Analysis Activity Listing Preliminary Resource Loading Observations/ Floor Studies Norms Volume-Historic and Future Resource Load Crewing Guide

System Analysis System Critique Preliminary Controls System Re-Design Dry Run Wet Run

One on One Follow Ups

12-16 Hours of ACCESS Workshops

Design ACCESS Training Program

Identify Training Needs & Objectives

Diagnostic Interviews

Diagnostic Surveys

IN STALLATION

WE E K

R E S U L T

IMPAC AREA

FOLLOW UP

FINE TUNE

SYSTEM

INSTALLATION

SESSION 3

COORD I N A TO R

HANDOVER

MASTERSCHEDULE

Monthly

Weekly

Hourly

IMPAC® 3-PRONGED APPROACH IMPAC® GOALS ROLL DOWN & COMMUNICATION FLOW

MID-MANAGERS

SUPERVISORS

OPERATORS/WORKERS/ EMPLOYEES

Goal

Plan

Assign

ReportFollow up

Variance

Goal

Plan

Assign

ReportFollow up

Variance

Goal

Plan

Assign

ReportFollow up

Variance

Goal

Plan

Assign

ReportFollow up

Variance

BENEFITS OF IMPAC PROJECTS1. Always, Profit improvement without Capital spending.

2. Always, Productivity improvement that is sustainable.

3. Always, Real and measurable financial results ; after just few months.

4. Always, a guarantee of our work (money back)

5. Always, On-site implementation with IMPAC

6. Typically, reduction of 20-30 % of Operating cost.

7. Typically, Return on Investment of 250-300 %.

8. IMPAC and your Management work together to improve productivity

9. IMPAC works every day with your Management

10. Behaviour change: managers and supervisors are trained in their work area.

11. Behaviour change: managers and supervisors will become proactive and drive improvements.

12. We implement Management control system that allows to get accurate data

13. We implement Management control system that drives immediate corrective actions

14. We train your coordinators who will maintain results

15. We train your coordinators who will perpetuate the new management system

16. We train your coordinators so they have skill and capability to drive future improvement projects

17. We implement the culture of continuous improvement

18. We reach higher productivity

19. We reach higher efficiency

20. We reach better quality

21. We reach better customer satisfaction

EXECUTIVES

Goals & Expectation

Goals & Expectation

Goals & Expectation

SOME OF OUR CLIENTS

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Daily

Download more at: http://www.saokim.com.vn/download/

S A O K I M

YOUR BRANDING

PARTNER

Sao Kim là công ty chuyên sâu về hoạch định chiến lược, thiết kế và truyền thông thương hiệu. Chúng tôi cung cấp giải pháp toàn diện giúp doanh nghiệp nâng cao năng lực cạnh tranh thông qua việc xây dựng thương hiệu mạnh.

Sao Kim tự hào đang tạo ra sức mạnh và sinh khí cho hàng nghìn thương hiệu khách hàng, qua đó nỗ lực góp sức mình vào sứ mệnh vì sự phát triển của thương hiệu Việt.

Sao Kim is a company specializing in strategic planning, identity designing and brand communi-cating. We provide comprehensive solutions to help corporations improve their competitiveness by building strong brands.

Sao Kim proudly contributes to the mission of enhancing strengths, developing vitality for thousands of Vietnamese brands.

VỀ CHÚNG TÔI ABOUT US

Đam mê của chúng tôi là khám phá những ý tưởng giúp

mang lại thành công cho doanh nghiệp. Chúng tôi sử

dụng đa dạng các công cụ để thấu hiểu mục tiêu kinh

doanh, sáng tạo ý tưởng và biến chúng trở thành hiện

thực.

Our passion is to discover inspired ideas that will make

your business successful. We use an array of tools -

most innovative and proprietary, some traditional - to

understand your objectives, gain insights, and create

ideas that bring the brand to life.

NHẬN DIỆN DOANH NGHIỆPCORPORATE IDENTITY

NHẬN DIỆN CỐT LÕICORE IDENTITYBrand name, subbrand name, logo, slogan, logo guidelines

TÀI LIỆU MARKETINGSALES & MARKETING TOOLSPrint: brochure, flyer, poster...POSM: booth, ô dù, tờ rơi...Parkaging: bao bì sản phẩm, tài liệu POSM Multimedia: e-catalogue, TVC

NHẬN DIỆN BÁN LẺSTORE IDENTITY POSMBillboard Signature Print Ads

NHẬN DIỆN SẢN PHẨMPRODUCT IDENTITY

CHIẾN DỊCH MARKETING MARKETING CAMPAIGN IDENTITY Marketing Campaign IdentityDirect Marketing: mail, e-mail, SMS, Newletter... Event: Tradeshow, event, exhibitionAdvertising: Billboard, Online, Radio, TV

NHẬN DIỆN SỐ DIGITAL IDENTITYWebsite, microsite, social chanel, blog…

QUẢNG CÁO TRUYỀN HÌNH TV COMMERCIALPhim quảng bá doanh nghiệpPhim dự án TVC quảng cáoChụp ảnh doanh nghiệp

Business introduction filmProject 3D illustration TVCCompany photo shooting

NGHIÊN CỨU & PHÂN TÍCH

Nghiên cứu nội tạiTài liệu marketing

Dữ liệu nội bộPhỏng vấn lãnh đạo

Nghiên cứu thị trườngKhám phá các nhu cầu tiềm ẩn

Thử nghiệm các kịch bản ra mắtĐánh giá bối cảnh cạnh tranh

Đánh giá mức độ hài lòng của khách hàng

RESEARCH& ANALYSIS

Internal research Marketing matterials

Leaders interview

Market researchDiscover potential needs

Test alternative of lauching plansEvaluate competitive landscape

Evaluate customer satisfaction

XÂY DỰNG CHIẾN LƯỢC

Chiến lược thương hiệuKiến trúc thương hiệuĐịnh vị thương hiệuNhận diện thương hiệu

STRATEGY DEVELOPMENT

Brand strategyBrand architectureBrand positioningBrand identity

NGHIÊN CỨU& PHÂN TÍCH

RESEARCH& ANALYSIS

XÂY DỰNG CHIẾN LƯỢC

STRATEGYDEVELOPMENT

QUẢN TRỊ THƯƠNG HIỆUBRAND MANAGEMENT

TRUYỀN THÔNGTHƯƠNG HIỆU

BRANDCOMMUNICATION

HỆ THỐNG NHẬN DIỆNTHƯƠNG HIỆU

BRAND IDENTITYSYSTEM

QUY TRÌNHXÂY DỰNGTHƯƠNG HIỆU

BRANDBUILDINGPROCESS

TRUYỀN THÔNG THƯƠNG HIỆU

Giới thiệu nhận diện thương hiệu mới Kế hoạch truyền thôngKích hoạt thương hiệu

BRAND COMMUNICATION

Introducing new brand identity Media planBrand activation

QUẢN TRỊ THƯƠNG HIỆU

Đào tạo nội bộ Giới thiệu NDTH

Cẩm nang hướng dẫn

BRAND MANAGEMENT

Internal training Introducing new brand identity

Brand Guidelines & supports

OUR BRANDINGPROCESS

QUY TRÌNH CỦA CHÚNG TÔI

WE CREATETO HELP YOUSTAY AHEAD!

SAO KIM BRAND SOLUTION COMPANY LIMITED Email: contact@saokim.com.vn Web: www.saokim.com.vnHotline: 1900.6451 - 0964.699.499

Hanoi Office: Floor 18th, Hapulico Complex, 01 Nguyen Huy Tuong, Thanh Xuan Tel: (+84-4) 62.857.857 Tel2: (+84-4) 62.854.854

HCMC Office:Floor 3rd, Hoa Lam Building, 02 Thi Sach, District 1 Tel: (+84-8) 38.237.920 Tel2: (+84-8) 38.237.921