may 2016 cubby

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Page 1: May 2016 Cubby
Page 2: May 2016 Cubby
Page 3: May 2016 Cubby
Page 4: May 2016 Cubby

The cubby can be mounted to most hard surface or multi-purpose

hooks were designed to allow the consumer to use them to over the

fence/railing mount – the radius of the hook meets standard fence

and railing sizes. Additional hooks sold separately – Cubby can hold

up to 8 hooks – 6 included with purchase. Overhang or wall/fence mount

Page 5: May 2016 Cubby

Consumers are looking to other areas – Indoor/Outdoor - where storage can be optimized, including the garage. As a result, home organization products for use in garages will post above-average growth rates, a continuation of a decade-long trend. They are looking for ‘new’ storage ideas….they have enough bins, totes and baskets. The Cubby combines the top selling features of Bins/Totes/hooks in one great storage idea….and, you can place it where you need your ‘stuff’.

The Cubby provides storage outside/inside where they need it – off the ground – with storage and hooks. Totes, Bins and baskets are great but the Cubby provides a unique storage solution….for so many storage solutions. Easily mounts to a wall surface or can be over the rail/fence mounted with specially designed hooks.

In addition to using garages for general storage, more homeowners are creating areas in the garage for hobbies, which encourages the purchase of home organization equipment. Consumers are increasingly installing these units in garages and closets, which still account for the bulk of sales, as well as in less established areas, such as pantries, craft rooms, mudrooms, and utility areas. The Cubby would be a perfect storage solution for these areas…

Page 6: May 2016 Cubby

Why Consumers are Demanding More Home Storage and Organization Solutions according to Special Reports -2014:http://industryedge.nationalhardwareshow.com/2013/08/home-storage-and-organization/#sthash.VwUg8JLa.dpuf

-Home improvement is more than hanging sheet rock and paint jobs; it’s about making a home more functional. For many consumers, that means storage and organization solutions.

-42 percent of homeowners, cited the need for improving storage and efficiency (according to the 2013 Houzz & Home Survey).

-The growth of the home storage and organization category presents an opportunity for both retailers and manufacturers.

-Top selling storage products – Containers with lids and wall hooks. The Cubby is a perfect combination of the two.

Page 7: May 2016 Cubby

Consumers are looking for better ways to store their ‘stuff’…inside and outside

They want to see the ‘stuff’ they need to use

They want their ‘stuff’ where they use it…not running back and forth from the garage…to the garden. Useful for every area of your home/business/farm/cottage….kids rooms…Garage storage.

They want new storage solutions…they have enough bins, totes, hooks and baskets. The Cubby combines the top selling features of Bins/Totes/hooks in one great storage idea….and, you can place it where you need your ‘stuff’.

They use social media sites to inspire ideas….and more often than not, they use those ideas to purchase products.

The Cubby was inspired by 100’s of Pinterest posts.

https://www.facebook.com/cubbyseries/

www.cubbyseries.com

Page 8: May 2016 Cubby

This post on Pinterest inspired Lowes USA to promote the idea on their website

http://www.lowes.com/webapp/wcs/stores/servlet/ContentDisplayView?langId=-1&storeId=10151&catalogId=10051&pg=/LCI/IdeasLibrary/FourSquareGardens0310.html