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Conservation Cropping Systems Initiative – Advancing Soil Health Systems MCCC Conference Lisa Holscher, CCSI Jamie Scott, Scott Seeds / JAS Farms 15 March 2017

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Page 1: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

MCCCConferenceLisa Holscher, CCSI

Jamie Scott, Scott Seeds / JAS Farms

15 March 2017

Page 2: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016

All Cover Crops = 1,111,000

acres

228,400 acres in

Programs

Indiana FARMERS ARE PLANTING COVER CROPS

AS PART OF THEIR MANAGEMENT DECISIONS

WITH TECHNICAL ASSISTANCE - NOT RELYING

ON PROGRAMS

= SUCCESS!

~ 5 X

CCSI

Page 3: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 4: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Project Year What it Funded Total Project Costs

Partner 1 Partner 2 Partner 3

Sept 2010Dec 2011

1-1/2 FTE Technical $180,663 $90,316Indiana NRCS

$90,316CWI

$10,000TNC (videos)

Sept 2011Dec 2012

1-1/2 FTE Technical2 WQ monitoring site equip. CCAs

$433,335 325,001Indiana NRCS

$89,000CWI

$19,333.92IASWCD, ISDA, others (in-kind)

Sept 2012Aug 2014

1-1/2 FTE Technical $355,646 $177,646NWF

$178,000CWI

Sept 2012Aug 2015

Project ManagerSampling & AnalysisTrainers17 Research sitesCase Studies, Public Report

$1,795,759 $834,088National NRCS

$140,000ISDA

(not CWI)

$124,000Indiana Corn/Soy

$697,671Purdue + other

partners (in-kind)

Sept 2014Sept 2018

Urban Soil Health SpecialistProgram ManagerConservation AgronomistTechnical Speakers

$884,332 450,999Indiana NRCS

$267,000CWI

$166,333Marion SWCD,

ISDA, and Others

(Cash & in-kind)

June 2016May 2019

DirectorCommunications Manager

$490,950 $368,100Indiana NRCS

$75,000CWI

$47,850IASWCD

Totals $4,013,105 $2,246,153 $839,317 Over $1,065,188

Page 5: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

CCSI

NRCS

Purdue

ISDA

SWCDs

IDEM

SSCB

IDNR

FSA

Page 6: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

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Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 7: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

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Page 8: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Social Network / Social Capital

• Vertical Boundary Spanning / Bracing

• Horizontal Boundary Spanning • Expertise Spanning• Ideological Spanning

Page 9: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012
Page 10: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012
Page 11: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Workshops and Field Days- since 2009

• Over 375 Workshops and Field Days since 2009 – reaching over 19,000individuals

• 52 Staff Training and CCA Workshops impacting over 2250 staff and ag professionals

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 12: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Workshops and Field Days… 2016

• Materially participated in 64 events, reaching over 3,000farmers, landowners, staff, and ag professionals

• 8 SARE-CCSI Staff Training Workshops reaching 245 staff and ag professionals

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 13: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

More than “Standard” Field Days and Workshops

• Indiana CCA Conference• Indiana Hort Congress

• National NoTill Conference

• Indiana TNC Board Meeting• Webinars• Live-Streaming

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 14: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Workshops and Field DaysCCSI-SARE Train the Trainer Events

• Basics of Soil Health (odd years)

• Core Cover Crops

• Core Soil Health Systems

• Advanced Cover Crops (Commodity Crop Track)

• Advanced Cover Crops (Specialty Crop Track)

• Advanced Soil Health Systems (Commodity Crop Track)

• Advanced Soil Health Systems (Specialty Crop Track)

• 3 Day Soil Health Training (even years)

• NoTill Goof Plots

• Presentation and Media Skills

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 15: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 16: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Partner Projects 2017

• Collaborative Communications Strategies• Women 4 the Land• Indiana Nutrient Management / Soil Health Task Force”

• INField Advantage

• Vo-Ag Curriculum Development (Purdue Extension – SARE)

• Retailer Trainings (pilot)• Indiana Water Resources Association• SARE Professional Development Programming

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 17: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 18: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

CCSI 2017 Plans and Pilots

• Curated Image Library

• Collaborative Communications Plan

• Articles for Newsletters

• On-line Support Forum similar to Ag-Talk

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 19: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 20: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 21: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 22: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 23: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

0

10

20

30

40

50

60

70

80

90

100

Strong Influence

Moderate Influence

Slight Influence

No Influence

No contact

Q: Please indicate how influential the following groups and individuals are when you make decisions about agricultural practices and strategies

Results from a 2012 survey of Midwestern corn producers conducted by Useful to Usable (U2U) and SustainableCorn.org

Page 24: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 25: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 26: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 27: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health SystemsConservation Cropping Systems Initiative – Advancing Soil Health Systems

2009 - 2016 2016

Page 28: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012
Page 29: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012
Page 30: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Sampling by the Numbers… 2016

• Over 1500 individual soil and plant samples pulled

• 17 original CCSI Replicated Strip Trials - 148 treatment strips

• 7 new conventionally-tilled sites

• 5 different funding sources for sampling alone!

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 31: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

• In-depth analysis of current results and Interim Reports

• CCSI sites are now part of USDA-NRCS National Soil Health Division project to calibrate soil health tests

• Special Projects

• Vole Pressure

• Cover Crops and Deer Herd Health

• SCN and Weed Suppression

• Purdue-CCSI-TNC: Outreach through Ag Retailers

…More on Research

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 32: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Other Research Projects…

• 7 “conventional comparison sites” for Joern study on highly disturbed soils (Reclaimed Mineland is also part of this)

• Identify and enroll cooperators in Tyner Cover Crop Economic Studies

• SARE-Purdue Extension VoAg Outreach Grant

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 33: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

2016 By the Numbers…

• 24,000 Total Daily FaceBook page reach.

• 49,750 Total FaceBook impressions

• Fans from 27 countries and 5continents

Page 34: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

2016 By the Numbers…

• Over 1000 Twitter followers from over 32 countries… and all continents except Antarctica

• Over 300 new followers in 2016.

• Over 30% of Tweets retweeted since May 2012

• Potential reach of 11 million

Page 35: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016

All Cover Crops = 1,111,000

acres

228,400 acres in

Programs

Indiana FARMERS ARE PLANTING COVER CROPS

AS PART OF THEIR MANAGEMENT DECISIONS

WITH TECHNICAL ASSISTANCE - NOT RELYING

ON PROGRAMS

= SUCCESS!

~ 5 X

CCSI

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Page 36: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Cover Crops –An Indicator of Success

2011 - 184,000 acres of cover crops68,000 funded by cost share

2016 - 1.1 million acres

228,000 funded by cost share

Indiana TNC Goal: 5 million acres by 2025

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Cover Crops –an Indicator of Success

Page 37: MCCC Conferencemccc.msu.edu/wp-content/uploads/2017/03/2017MCCC-FC... · 2017-03-17 · Sept 2012 Aug 2014. 1-1/2 FTE Technical; $355,646. $177,646; NWF. $178,000; CWI. Sept 2012

Conservation Cropping Systems Initiative – Advancing Soil Health Systems

Thank You

Lisa [email protected]

Jamie [email protected] **Guaranteed to be checked at least 1x/year