meaningful innovation with philips hue
TRANSCRIPT
Gunter Blanckaert - @guntbl | Carolina Miodownik - @cmiodo
#meethue
A born innovator
Born innovators
Philips’ founding fathers: Frederik, Gerard and Anton Philips
So many things in the internet of things
Connected living has truly come of age.
And the connected home looks so
much better with the lights on.
•Add Video: friends of Hue
Lighting that goes beyond illumination
We want to improve
people’s lives with
Lighting Beyond Illumination - Convo
Meet hue… and some moreAn eco-system of lighting
products and innovations.
A wealth of apps, services
and developer technologies.
Designed around a future-proof
bridge and web portal.
And we’re keen to do great things
Working with friends to
bring smart living to
people’s.
Working with friends to
bring smart living to
people’s.
Consumer Driven Innovation
... Put the light at their own
benefit
Here today.More tomorrow.Social Media is a great
enabler in our innovation
process
5 ways to use social
media to keep improving
your product
Social Media in the Innovation cycle
Research and development
Prototyping and adjusting
Post launch improvement
Portfolio and lifecycle
management
Working with friends to
bring smart living to
people’s.
1. Recruit for research activities
2. Social Listening
3. Hue Labs 4. Moment of truth 5. Keep delivering value
The Moment of Truth
Keep delivering Value
