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LIFT & HOIST INTERNATIONALMEDIA INFORMATION2018

LIFT & HOIST INTERNATIONAL

DEDICATED TO THE MANUFACTURERS,

SUPPLIERS & USERS OF

INDUSTRIAL LIFTING TECHNOLOGY

Our coverage and reach make every edition essential reading, supplying the latest news and insights on overhead cranes, hoists, access, heavy-lift material handlers and related equipment and components. LHI also features regular exclusive and insightful interviews with industry figureheads and thought leaders.

We continue to work with, and report on, the latest news from leading trade associations Lifting Equipment Engineers Association (LEEA), International Powered Access Federation (IPAF), with additional contributions from the Overhead Alliance, and other leading industry bodies.

LHI is the essential provider of information devoted to the manufacturers, suppliers and users of technologies that lift and move materials across multiple industries.

LIFT & HOIST INTERNATIONAL

YOUR PARTNER IN LIFTING TECHNOLOGIES

liftandhoist.com

Lift & Hoist International (LHI) is delivered worldwide in printed and digital format to over 30,000 named buyers and key decision makers dedicated to integrated industrial lifting technologies.

TRUSTWORTHYAND CONSISTENT

BRINGING YOUR NEWS

TO OUR READERS!

Steady investment in equipment continues to result in growth expenditure in overhead crane, forklift, port and manufacturing equipment.

POSITIVE OUTLOOK

Unsettled political outcomes in North America and Europe, have failed to stop healthy levels of improvement. Some manufacturers are even posting figures ahead of pre-recession turnover.

Aside from the robust industries of US and Europe, UAE and China offer further expansion opportunities with market increase predicated at 40% - just one reason why LHI continues to focus on, and grow, its readership in those regions.

With overall global growth estimated at around 18%, indications show that industries employing industrial lifting and handling equipment will be investing significantly into 2021.

As the outright industry leading publication, LHI is your trusted partner to engage and target customers.

2017 saw Heartland Publishing International Limited, publisher of Lift & Hoist International (LHI), become an autonomous company under the management of directors Guy Harris, Maria Hadlow and Kate Hearn.

Although HPIL continue to retain a relationship with US-based Heartland Communications Group, Inc, this development sparks a new era for the magazine and company’s future.

The new direction allows the leadership to focus fully on LHI, its clients and the industry it serves with renewed dedication and unrivalled commitment.

Combined we have more than 60 years experience in business to business publishing, with more than 40 years in and around the LHI industries - there is no better team in the world to uphold the values that has made LHI a trusted media partner and proponent of integrated industrial lifting technology information.

Automotive

Aerospace

Oil & Gas Exploration & Services

Industrial Crane & Rigging Services

Maritime & Ship Building

Petro Chemical & Refinery

Heavy Manufacturing

Light Construction

Mining & Mining-related Industries

Pre-Cast Concrete Products

Foundries & Mills

Alternative Energy (Turbines, Generators)

Warehousing

Docks & Harbours

Marine Cargo Handling

Transportation Engineering & Manufacturing

INDUSTRIES SERVED

Maria Hadlow - Editor Tel: +44(0) 1435 515054Email: maria.hadlow@liftandhoist.com

liftandhoist.com

In order to reach every corner of your target demographic, LHI also understands the best way to market your business is to utilise as many channels as possible. This is why LHI continuously updates its audience via digital issues, website, e-newsletters and social media feeds. And in turn, offer advertisers both free and paid-for promotional routes to market.

EDITORIALEditor Maria Hadlow, is a qualified engineer with more than 25 years experience writing about engineering technologies and lifting equipment. Her unique ‘hands-on’ experience ensures intelligent information is delivered into the hands of our readers - your buyers - helping them to succeed in their specific fields. With an unrivalled understanding and conduit to leading industry associations and manufacturers, her experience and relationships place LHI ahead of all other competitive publications.

PRINT VERSUS DIGITAL? PRINT AND DIGITAL! Printed industry-specific magazines still maintain their stance as powerful and necessary components of any ad campaign. Not only are printed ads excellent for solidifying your brand identity but also give readers a sense of legitimacy.

LHI understands that a magazine is a physical thing, and in many cases, can be held in offices and referred to for months, even years. Studies show that consumers are more engaged when reading printed material, unlike websites, which are often skimmed in just a few seconds. People also tend to read digital screen text 20% to 30% slower than printed matter. This is why placing ads in LHI, effectively helps to reach a niche and engaged audience more difficult to target online.

As the B2B trend still favours print, LHI continue to produce and mail no less than 12,000 copies per edition to named end-users. In accordance with our publisher statement, LHI is dedicated to placing your campaign message into the hands of people with an on-going need for your equipment and services.

RISING TO THE CHALLENGE The industrial lifting marketplace is facing a number of challenges including automation, the Internet of Things (Industry 4.0), recruitment as well as training a new and existing workforce:

• In the next two years, 72% of companies will be investing heavily in emerging technologies. Close to 80% polled believe the digital supply chain will be the predominant model within five years, while 16% say it is already here.

• The need for information about new technologies and automation supports a need for trusted ‘top down’ advice on how to best cope with, and maximise, new developments increasing competitive values and re-building a skilled workforce.

• Preventing deaths and unnecessary expenditure by promoting safe and streamlined working practices.

LHITHE MAGAZINE

YOUR CUSTOMERS MAKE TIMETO READ

EDITORIAL PROGRAMMETECHNICAL FOCUS PRODUCT FOCUS BUSINESS FOCUS

LIFEX Review

JAN/FEB PRINT DATE 26/01

Ropes and Rigging

Overhead Cranes

Forklift Product Review 2017

MEWPS Accessories and add-on

RTG cranes & Shuttle carriers

LOGIMAT Preview - CEMAT and INTERMAT First Look

MARPRINT DATE 02/03

MEWPS Compact

Heavy lifting

Overhead Cranes

Telehandlers and Reachloaders

Minicranes and Pick-and-carry cranes

Below-the-Hook

CEMAT and INTERMAT Preview – LOGIMAT Review – IPAF Summit Report

APRPRINT DATE 29/03

Forklifts –Compacts

Hoists

Remote Controls

MEWPS Scissors

Overhead Cranes

CEMAT and INTERMAT Review

MAYPRINT DATE 11/05

Overhead Cranes

Forklifts Diesel

Batteries and Chargers

Jib Cranes

Drives, motors & controls

MEWP Spiders

JUNPRINT DATE 03/06

Overhead Cranes

MEWPs Hybrids

Forklifts Warehouse

Ropes and Rigging

Minicranes and Pick-and-carry cranes

JUL/AUGPRINT DATE 13/07

MEWPs Compacts

RTG cranes & Shuttle carriers

Overhead Cranes

Forklifts Compacts

Remote Controls

SEPPRINT DATE 24/08

Below-the-hook

Hoists

Overhead Cranes

MEWPs Rental Ready

Forklift Special Purpose

LIFTEX First Look

OCTPRINT DATE 28/09

Batteries and Chargers

Forklifts Warehouse

MEWPs Spiders

Jib Cranes

Drives, Motors & Controls

Overhead Cranes

LIFTEX Preview

NOV/DECPRINT DATE 02/11

Overhead Cranes

Minicranes and Pick-and-Carry Cranes

Telehanders and Reachloaders

Access equipment product round-up for 2018

Factory management systems

CIRCULATION BREAKDOWN 24% HEAVY MANUFACTURING

35% INDUSTRIAL CRANE & RIGGING /SERVICE

8% DOCKS & HARBOURS/MARINE CARGO HANDLING

3% STEEL MILLS/FOUNDRIES

2% OIL & GAS SERVICES/PETRO CHEMICAL & REFINERY

5% MINING & MINING-RELATED INDUSTRIES

10% AUTOMOTIVE/AEROSPACE & TRANSPORTATION MANUFACTURING

5% MARITIME & SHIP BUILDING

4% PRE-CAST CONCRETE/CONSTRUCTION

4% POWER & ELECTRIC GENERATION/ ALTERNATIVE ENERGIES

38% NORTH AMERICA

7% SOUTH EAST ASIA

3% AFRICA

10% ASIA

6% AUSTRALASIA/PACIFIC

2% CENTRAL & SOUTH AMERICA

32% EUROPE

2% MENA

6% OPERATOR

2% SALES

2% MARKETING

3% OTHER

19% PURCHASER

35% MANAGER: EQUIPMENT/OPERATION/PARTS/ PLANT/PRODUCT/PROJECT/SUPERVISOR & BRANCH/RENTAL/SAFETY/SERVICE

15% ENGINEER

18% C-LEVEL: OWNER/CEO/CFO/COO/PRESIDENT/VP/DIRECTOR/GENERAL MANAGER

24

35

810

544

5 2 3

INDUSTRY

38

32

10

73

6

2

2

REGION 6

18

1535

19

2 23

JOB FUNCTION

WEB BANNER ADVERTS

LEADERBOARD (728px 90px) $400 p/month rotating with up to three other ads 12 month discount $3,600 ($300 p/month)

MIDDLE (728px 90px) $350 p/month rotating with up to three other ads 12 month discount $3,600 ($300 p/month)

MEDIUM RECTANGLE (300px 250px) $300 p/month rotating with up to three other ads 12 month discount $3,000 ($250 p/month)

RIGHT POSITION 1 (120px 180px) $350 p/month premium position for time-sensitive messaging 12 month discount $3,600 ($300 p/month)

RIGHT POSITION 2 – 10 (120px 120px) $225 p/month positions assigned on a first-come, first-served basis 12 month discount $2,400 ($200 p/month)

LHI e-NEWSLETTER BANNER ADVERTS

LEADERBOARD (300px 80px) $450 per issue exclusive placement top of the email

$800 p/month (two bi-weekly issues)

$2200 p/three months (six bi-weekly issues)

MIDDLE LEADERBOARD (468px 60px ) $400 per issue exclusive placement above lead article

$700 p/month (two bi-weekly issues)

$1900 p/three months (six-biweekly issues)

MIDDLE (120px 180px) $350 p/issue premium location near content

$600 p/month (two bi-weekly issues)

$1700 p/three months (six-biweekly issues)

Three positions available – placement on first-come, first-served basis

For additional and full digital marketing opportunities including: Sponsored Video, eBlasts and Classified Text Advertisements, request our dedicated Digital Marketing Media Kit.

DIGITAL ADVERTISINGLift & Hoist International reaches and informs readers through its daily updated website www.liftandhoist.com, ZMag-produced digital issues and SmartPhone-compatible bi-weekly e-Newsletters. With thousands of monthly visits to our site and our digital magazines generating more than 20,000 page views per issue, you can give your company or advert a broader, interactive reach direct to industry professionals seeking the latest news, information on products, technology and safety issues.

DIGITAL ISSUE SPONSORSHIP($750 PER ISSUE)

All digital issues are optimized for SmartPhone and Tablets to maximize the reader experience. Digital editions are featured on our homepage, bi-weekly e-Newsletters and via the digital issue announcement. LHI digital issues remain available through our website archive, increasing brand visibility.

liftandhoist.com

ADVERTISING WITH LHI PRINT RATES*NUMBER OF INSERTIONS 1x 3x 6x 9x

DOUBLE PAGE SPREAD $8,462 $7,616 $7,192 $6,769

FULL PAGE $4,447 $4,002 $3,779 $3,557

HALF PAGE $3,112 $2,800 $2,645 $2,489

QUARTER PAGE $1,868 $1,681 $1,587 $1,494

ADVERTORIAL DOUBLE PAGE SPREAD $10,154 $9,138 $8,630 $8,123

ADVERTORIAL PAGE (LEFT HAND POSITION) $4,895 $4,405 $4,160 $3,916

COVER POSITIONS 30% extra Page Rates

INSERTS, BELLYBANDS, TIP-ONS, SPOT COLOUR Rates on application

* All rates listed are NET • Invoice payments are due on receipt

ADVERTISING WITH LHI PRINT DIMENSIONS

FORMAT Type Trim Bleed

DPS 254mm x 386mm 297mm x420mm 303mm x 426mm

FULL PAGE 270mm x 180mm 297mm x 210mm 303mm x 216mm

HALF PAGE (VERTICAL) 254mm x 86mm 297mm x 110mm 303mm x 113mm

HALF PAGE (HORIZONTAL) 124mm x 178mm 145mm x 210mm 148mm x 215mm

QUARTER PAGE 124mm x 86mm N/A N/A

All images 300 dpi and CMYK format

CONTACTS ADVERTISEMENT SALES

Heartland Publishing International Limited reserves the right to reject or cancel any advertisement or space reservation at any time without notice. The publisher will not be liable for any costs or damages if for any reason it fails to publish the advertisement. Our advertisers are solely responsible for the content of their respective advertisements appearing in this publication and the publisher shall not be responsible or liable in any manner for inaccuracies, false statements, or any material in such advertisement infringing upon the intellectual rights of others. Our publications may not be reproduced, in whole or part, stored in a retrieval system, or transmitted, in any form or by any means, electronic, mechanical, photocopied, recorded, or otherwise, without the prior written permission of the publisher.

PRODUCT & SERVICES DIRECTORY

List your company, products and services under a specific category heading to appear in the magazine nine issues a year as well as receive an on-line stand-alone profile page on www.liftandhoist.com including logo, company description, full contact details with active links and video content.

www.liftandhoist.com

$100 PER ADDITIONAL

LISTING

$1,000PER

ANNUM

2 Wilmshurst CottagesPunnetts Town, Heathfield

East Sussex TN21 9DR

NEWEDITORIAL

Editor & Director MARIA HADLOW DDI: +44 (0)1453 831 583 Email: maria.hadlow@liftandhoist.com

PRODUCTION & DESIGN

STEVEN LILLYWHITEEmail: production@liftandhoist.com

Publisher & Director GUY HARRIS DDI: +44 (0)1273 915 076 Email: guy.harris@liftandhoist.com

Advertisement Sales Manager & DirectorKATE HEARN DDI: +44 (0)203 004 8201 Email: kate.hearn@liftandhoist.com

ITALY

AD Communication DAVIDE FERRATI Via Fermi 6 – 20027 Rescaldina MI Italy Tel. +39 331 5218050 Email: d.ferrati@ad-communication.it