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MEDIA KIT 2015

2 0 1 5 W I N E E N T H US I A ST M E D I A K I T

CirculationTotal Circulation 182,609Total Audience 794,000

Male/Female Audience Male 50% Female 50% Age Groups Age 25-44 45% 25-54 63% 35-64 62% Median Age 44.6 years

Education Graduated College+ 57% Post Graduate Degree 21%

Marital StatusMarried 60%Single, never married 26% EmployedEmployed 69%Professional/Management 39%Management/Business/Financial 20%Top 9 Job Titles 26% Household Income $75,000+ 68%$100,000 + 55% $150,000+ 30%Median Household Income: $109,856

Household Net Worth $500,000 + 41% Median Net Worth $394,156

Home Ownership Own Home 70%$200,000+ 52%$500,000+ 17%Median $314,399

Regional Distribution Northeast 27% West 27% Midwest 18% South 29%

Source: 2014 GfK MRI;June 2014 BPA

D E M O G R A P H I C S

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M AGA Z I N E CO LU M N S

The Crush

Recipe of the MonthThis full-page recipe brings one delicious dish from a celebrity kitchen or renowned restaurant to our readers’ homes each month. The Recipe of the Month is accessible, seasonal and always served with a wine recom-mendation.

Q&AEach month, one full page is devoted to quizzing fascinating figures in the wine world—from star chefs to respected winemakers.

DestinationThis one-page travel spread focuses on wine-centric destinations around the globe—detailing the hottest bars, restaurants, hotels and other at-tractions of interest to wine lovers.

EntertainingOur Lifestyle and Entertaining Editors Mike DeSimone and Jeff Jenssen detail the latest insight on wine-focused entertaining at home.

Our Crush This MonthFrom artisanal Bourbon to Spain’s Jerez festival, we highlight top wine, food and travel trends to explore.

Drink This NowA shopping list of the most of-the-moment and delicious pours on the market.

Wine IQFrom emerging regions to how to decode a Left Bank Bordeaux.

Dining TrendsWine lovers eat out. We profile the newest trends in drinks and food.

Cocktail of the MonthCreated by our featured mixologist of the month, the highlighted cocktail recipe of the month is seasonal, fun and perfect for making at home.

TrendSurprising trends in the liquor and mixology worlds.

Beer and Cider TrendsCharting the ever-changing craft beer and cider landscapes.

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M AGA Z I N E F E AT U R E S

Wine FeaturesFeature articles highlight emerging and estab-lished wine regions and topics worldwide, writ-ten primarily by our on-the-ground tasting staff. Topics focus on wine and spirits trends and is-sues in important regions across the globe.

EntertainingPlanning a wine dinner, holiday meal or sea-sonal celebration is made easy in our entertain-ing spreads, featuring recipes, cocktails, specific wine recommendations, décor and playlist tips.

TravelFrom emerging wine regions to tried and true winemaking territories, monthly, in-depth travel features take the reader inside exotic wine-cen-tric destinations.

PairingsWine and food pairings are presented in gor-geous style in these five-page features, featur-ing three or more food recipes with specific wine recommendations, making wine and food pairing a breeze. Past topics have included Cre-ole cooking, classic Sicilian dishes and Pacific Northwest seafood with the wines that make them sing.

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A N N UA L S P EC I A L I SS U E S

10 Best Wine Travel Destinations2015 Edition on sale January 13thEach year, our editors travel the world to experience the best wine and food, and in turn, discover the most exciting places to visit. From classic regions to lesser-known corners, this list promises outstanding travel experiences and unforgettable wines.

100 Best Wine Restaurants2015 Edition on sale July 7th What defines Wine Enthusiast Magazine’s 100 Best Wine Restaurants? Is it a standout selection of wines? An innovative menu? Detail-oriented service? Buzzed-about décor? The eateries on our list do all these things and more: They serve up a true passion for presenting mind-blowing wine-and-food pairings. Along with our selection of the nation’s latest and greatest wine-focused dining destinations, we offer recipes and ingenious wine-pairing ideas for the home chef, the top food trends of the year and an appetite-stimulating selection of essential dishes you’ll want to sample.

Top 40 Under 402015 Edition on sale September 8ndMeet the rising young stars and tastemakers who are changing the way the world drinks and paving the way for a new wine culture. From sommeliers with buzz worthy wine lists to quality-driven producers shaking up the status quo, these tastemakers are highlighted for their singular vision and their impact on the drinks biz.

Annual Bookazine2014 - SOUTH AMERICAWritten specifically for the modern, progressive wine lover, we present the most current perspective on not only the wine history, trends and best bottles to buy now, but also on the exciting lifestyle that makes South America sizzle. Insider tips from the stars and stalwarts of each region make this a one-of-a-kind reference.Our 2015 Edition featuring Food and Wine will be on sale September 29th.

the travel issuetop wine getawayssantorini • umbria • barossa • mendoza • baden • and more!

the world’s greatest vintage chart

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THE WORLD IN YOUR GLASS

PAGE 58

AUGUST 2014

100 BEST WINE RESTAURANTS 2014

THE DEFINITIVE LIST OF WHERE TO DRINK AND DINE RIGHT NOW

AMERICA’S

SAUVIGNON BLANCS FOR THE SUMMER

CRAFT BEER’S HOTTEST TRENDS

600+ WINES REVIEWED

PAGE 43

PAGE 40

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A N N UA L S P EC I A L I SS U E S

Top 100 Best Buys2015 Edition on sale October 13th

Everyone wants to get the most bang for their buck, especially when it comes to wine. While there are plenty of occasions that warrant an expensive bottle, most of the time we’re all just looking for delicious selections that are easy on the wallet. All of the wines included in our annual Top 100 Best Buys list have suggested retail prices of $15 or less and are all awarded our Best Buy qualification, meaning they possess an excellent quality-to-price ratio. From there, we select the top wines that exhibit the best relationship between score and price while also considering other factors like availability and buzz.

Top 100 Cellar Selections2015 Edition on sale November 3rd

To a large extent, our list of Top 100 Cellar Selections reflects which classic wine regions released the best vintages during the past year. In the interest of diversity, we sprinkle in wines from a wide range of countries and grape varieties, but since most of these ageworthy wines come from established regions and top vintages, the emphasis is on quality, not value. This is a refined list, and many of the wines are expensive, but all are collectible investments requiring time in a properly temperature-and-humidity controlled cellar to deliver maximum pleasure.

Best of Year2015 Edition on sale December 1st

Top 100 Wines of the YearThe Enthusiast 100 is our special year-end roundup. While all of the wines featured are highly rated by our critics, in creating this list, we consider many factors, including the wine’s quality-to-price ratio, drinkability, availability and uniqueness. We also strive to provide as diverse a list as possible, reflecting the range of styles, varieties and regions we’ve reviewed over the past 12 months.

Top 50 Spirits of the YearFrom the hundreds of spirits reviewed over the past year, the Top 50 Spirits list offers favorites to try representing the best of what we’ve tasted.

Top 25 Beers of the YearThe Top 25 Beers list is all about balance—the balance of countries, brands, styles, prices and productions sizes. Numeric scores and pricing play a role, but industry buzz and product availability are key as well.

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The Travel Issue FEBRUARY

Ad Space Close: 11/19Ad Materials Due: 11/25On Sale: 1/13

FEATURESWine Travel, Vintage Chart, Regional Heroes, ScotchPairings: Steak

WINE BUYING GUIDEArgentina, Australia, California, France, Germany, Italy, Oregon, Other Europe, Portugal, Spain

SPIRIT BUYING GUIDEWheat Vodkas

BEER BUYING GUIDEBarleywine

BONUS CIRCULATION / EVENTSAnnual Wine Star Awards, Best Wine Travel Destinations, ZAP

New World Wines MARCH

Ad Space Close: 12/30Ad Materials Due: 1/7On Sale: 2/17

FEATURESCalifornia, Washington, ArgentinaPairings: Nordic/Vodka

WINE BUYING GUIDEAustria, California, Chile, France, Greece, Italy, New York, New Zealand, South Africa, Washington

SPIRIT BUYING GUIDEAbsinthe

BEER BUYING GUIDEAmerican Black Ale

BONUS CIRCULATION / EVENTSWine Writers Symposium, Premiere Napa Valley, ProWein

Italy APRIL

Ad Space Close: 1/21Ad Materials Due: 1/28On Sale: 3/10

FEATURESItaly, California, Asian Cocktails, Rhein-hessen, BeerPairings: Mediterranean Meze

WINE BUYING GUIDEArgentina, Australia, California, France, Germany, Israel, Italy, Oregon, Other U.S., Portugal, Spain

SPIRIT BUYING GUIDELimoncello

BEER BUYING GUIDETripel and Blonde Ales

BONUS CIRCULATION / EVENTSVinitaly

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Film + Wine MAY

Ad Space Close: 2/18Ad Materials Due: 2/25On Sale: 4/7

FEATURESFilm + Wine, Picnicking Through Provence, Southern US SpiritsPairings: Picnicking Through Provence

WINE BUYING GUIDEArgentina, California, France, Italy, New York, Other Europe, South Africa, Spain, Washington

SPIRIT BUYING GUIDEReposado Tequila

BEER BUYING GUIDELagers

BONUS CIRCULATION / EVENTSSouth Walton Beaches Food & Wine Festival, VinExpo Bordeaux, WSWA

Napa JUNE

Ad Space Close: 3/18Ad Materials Due: 3/25On Sale: 5/5

FEATURESCalifornia, Spain, Napa, RumPairings: Seafood

WINE BUYING GUIDEAustralia, California, Chile, France, Ger-many, Greece, Italy, Oregon, Other South America, Portugal, Spain

SPIRIT BUYING GUIDERums from Puerto Rico and Venezuela

BEER BUYING GUIDEWheat Beers and Saisons

BONUS CIRCULATION / EVENTSRhone Rangers, Napa Valley Auction Chardonnay Symposium

The Summer Issue JULY

Ad Space Close: 4/15Ad Materials Due: 4/22On Sale: 6/2

FEATURESAustria, Summer Entertaining, Pacific Northwest, VodkaPairings: Braai

WINE BUYING GUIDEArgentina, Austria, California, France, Italy, New York, New Zealand, Other U.S., South Africa, Spain, Washington

SPIRIT BUYING GUIDEAmerican Whiskey

BEER BUYING GUIDEAmerican Pale Ale

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100 Best Wine Restaurants AUGUST

Ad Space Close: 5/20Ad Materials Due: 5/27On Sale: 7/7

FEATURES100 Best Wine Restaurants, France, New Zealand, Beer

WINE BUYING GUIDEAustralia, California, Chile, France, Germa-ny, Italy, Oregon, Other Europe, Portugal, Spain

SPIRIT BUYING GUIDENew Gins

BEER BUYING GUIDEFruit and Vegetable Beers

BONUS CIRCULATION / EVENTSWine Enthusiast 100 Best Wine Restau-rants Event, Tales of the Cocktail

The Home Entertaining Issue SEPTEMBER

Ad Space Close: 6/24Ad Materials Due: 7/1On Sale: 8/11

FEATURES Home Entertaining, California, France, Top International Drinking Destinations, SakePairings: Home Entertaining

WINE BUYING GUIDEAustria, California, France, Greece, Israel, Italy, New York, New Zealand, South Africa, Spain, Washington

SPIRIT BUYING GUIDECachaça & Pisco

BEER BUYING GUIDEAmerican Dry Unoaked Cider

The Top 40 Under 40 OCTOBER

Ad Space Close: 7/22Ad Materials Due: 7/29On Sale: 9/8

FEATURESTop 40 Under 40, Italy, Argentina, Wine Cellars, CaliforniaPairings: Super Fast Wine Supper

WINE BUYING GUIDEArgentina, Australia, California, France, Germany, Italy, Oregon, Other Europe, Other U.S., Portugal

SPIRIT BUYING GUIDEFruit Brandies (excluding grape and apple based)

BEER BUYING GUIDESour/Wild Ales

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Top 100 Best Buys NOVEMBER

Ad Space Close: 8/26Ad Materials Due: 9/2On Sale: 10/13

FEATURESTop 100 Best Buys, Spain, France, Ameri-can Pinot, AbsinthePairings: Thanksgiving

WINE BUYING GUIDESparkling: California, Chile, New York, South Africa, Spain, Washington; France, Greece, Italy

SPIRIT BUYING GUIDECanadian Whiskey

BEER BUYING GUIDEIPA

The Holiday Issue DECEMBER 1st

Ad Space Close: 9/23Ad Materials Due: 9/30On Sale: 11/10

FEATURESTop 100 Cellar Selections, Australia, Italy, Touriga Nacional Pairings: Holiday Entertaining

WINE BUYING GUIDESparkling: Argentina, Australia, Austria, France, Germany, Italy, Oregon, Portugal; California, Spain

SPIRIT BUYING GUIDECognac

BEER BUYING GUIDEQuadrupels and Strong Dark Ales

Best Of Year DECEMBER 31st

Ad Space Close: 10/21Ad Materials Due: 10/28On Sale: 12/8

FEATURESThe Enthusiast 100, Top 50 Spirits, Top 25 Beers, Golf, Washington, Wine Star Award WinnersPairings: Champagne

WINE BUYING GUIDECalifornia, Chile, France, Italy, New York, New Zealand, Other Europe, Other South America, Other U.S., South Africa, Washington

SPIRIT BUYING GUIDESingle Malt Whiskeys

BEER BUYING GUIDEWinter Seasonals And Stouts

BONUS CIRCULATION / EVENTSWine Enthusiast Magazine Annual Wine Star Awards

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2 0 1 5 W I N E / B E E R / S P I R I TSD I S P L AY A DV E R T I S I N G N E T R AT E S

1x 3x 6x 9x 13x

Full Page $17,117 $16,771 $16,424 $15,980 $15,5332/3 $14,608 $14,399 $14,165 $13,994 $13,8131/2 $12,966 $12,705 $12,425 $12,254 $12,082

Junior $12,082 $11,840 $11,581 $11,364 $11,1471/3 $7,776 $7,569 $7,343 $7,171 $6,997

Advertorials $22,264 net per page

Premium Cover PositionsBack Cover25% premium

Inside Front Cover20% premium

Inside Back Cover15% premium

Premium Positions(Positions carry a 10% premium)

Page One Opposite Table of Contents Opposite MastheadOpposite Editor LetterOpposite Out & AboutOpposite Our CrushOpposite Buying Guide Cover

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D I S P L AY A D P R I N T I N G S P EC I F I C AT I O N S

Perfect Bound/jog to foot—0.125” trim at foot• High resolution PDF and PDF/X1a files are accepted. PDF

files need to be created using Adobe Acrobat Distiller with high resolution images and fonts embedded.

• Please keep all marks (trim, bleed, etc.) outside live image area.

• Spread ads must be supplied as two separate files and marked for Left and Right

Proofs: All advertisers must submit a high-end digital contract level proof at 100 % size with their ad. The proof must be calibrated to match SWOP and color bars should be incorporated on the supplied proof. Without this contract proof, we will not be held responsible for color. Color laser proofs are not acceptable for color.

Inches/Decimal (w x h) Millimeters (w x h)

Full Page with BleedTrimSafety

9.25” x 11.0625” 9” x 10.8125” trim 8.5” x 10.3125” safety

234.95mm x 280.99mm 228.6mm x 274.64mm 215.9mm x 261.94mm

Spread with Bleed Trim Safety

18.25” x 11.0625” 18” x 10.8125” 8.5” x 10.3125 (each side)

463.55mm x 280.99mm 457.2mm x 274.64mm 215.9mm x 261.94mm

2/3 Vertical 5.25” x 9.75” 133.35mm x 247.65mm

1/2 Horizontal 8.25” x 5” 209.55mm x 127mm

1/3 Vertical 2.5” x 9.75” 63.5mm x 247.65mm

1/3 Horizontal 5.25” x 4.75” 133.35mm x 120.65mm

Jr. Page 5.25” x 7” 133.35mm x 177.8mm

Issue Date Ad Space Close Material Due Date On Sale Date

February November 19, 2014 November 25, 2014 January 13, 2015

March December 30, 2014 January 7, 2015 February 17, 2015

April January 21, 2015 January 28, 2015 March 10, 2015

May February 18, 2015 February 25, 2015 April 7, 2015

June March 18, 2015 March 25, 2015 May 5, 2015

July April 15, 2015 April 22, 2015 June 2, 2015

August May 20, 2015 May 27, 2015 July 7, 2015

September June 24, 2015 July 1, 2015 August 11, 2015

October July 22, 2015 July 29, 2015 September 8, 2015

Food & Wine Bookazine August 12, 2015 August 19, 2015 September 29, 2015

November August 26, 2015 September 2, 2015 October 13, 2015

December 1 September 16, 2015 September 23, 2015 November 3, 2015

Best of Year October 14, 2015 October 21, 2015 December 1, 2015

To send MaTerials Via fTPFtp InstructionsHostname: http://leuxftp.rrd-lpc.com:8000/Login Username: wineenthusiast Password: RrDwine724Please upload to the “From_WineEnthusiast” folder

To send MaTerials Via eMail/MailWine Enthusiast Magazine c/o Stephanie Corsaro333 North Bedford Road Mt. Kisco, NY 10549 (914) 345-8463 x4601 [email protected]

ad Close daTes

ad sizes

BleedTrim

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D I G I TA L M E D I A

WineMag.com is the online home of Wine Enthusiast magazine and the source for all things related to the lifestyle of wine. In addition to constantly updated feature articles, videos and slideshows covering the latest trends in the world of wine, beer and spirits the site also features;

•A searchable database of over 200,000 wine, beer and spirits reviews

•Wine-and-Food pairing tools and feature articles

•Wine 101 – the most comprehensive online re-sources for learning about wine

winemag.com

Audience & DemographicsWineMag.com’s online audience has grown 225% from 2013 to 2014 and continues to grow. The audi-ence is extremely engaged, on average spending over 6 minutes per visit. WineMag.com is a responsive site to accommodate the 45% of the audience accessing WineMag.com on a mobile device.

MetricsMonthly Unique Visitors 800,000Monthly Pageviews 2.3MPageviews Per Visit 4Time Spend Per Visit 6 Minutes

Age Composition

Gender Household Income

Education Level

18-24 13% Male 52% $0 - 50k 38% No College 26%

25-43 23% Female 48% $50 - 100k 29% College 51%

35-44 18% $100 - 150k 17% Grad School 23%

45-54 17%

55-64 9%

65+ 5%

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D I G I TA L M E D I Awinemag.com

Product Flight Rate

728x90 or 300x250 Run of Site 30 day $7,000

300x600Run of Site 30 day $8,900

ROS Roadblock728x90, 300x250, 300x600 Weekly $4,750

Homepage Takeover728x90, 300x250, 300x600, Site Skin Daily $10,000

Video Pre/Post Roll CPM $25 - $45

Online Features

Wine, Spirits and Beer Ratings and Reviews An extensive database of more than 150,000 current global reviews of wines, spirits and beer, searchable by producer, variety, region, vintage, price and score.

Vintage Chart The easy-to-use, most comprehensive guide to under-standing the best years for specific wines from around the globe and when they are ready to be enjoyed.

Wine Lifestyle FeaturesReports on the latest trends in wine, food, cocktails and travel, with profiles of the newest names in the industry. Previous articles are available in our easy-to-use online archives.

Wine-and-Food Pairings with RecipesCountless pairings, tips and recipes backed by the expert knowledge of WE’s wine-and-food critics.

Spirits and CocktailsThe latest trends in the world of spirits, the newest hot spots, and top cocktail recipes as well as the old favorites.

BeerSearch our database of more than 430 beer re-views, plus read about the latest news in brews, including food pairings, travel and trends.

Online Events CalendarOur wide-reaching, exclusive online events calen-dar keeps readers on top of all of the best gastro-nomical events around the world, and is searchable by date, location or name.

Wine 101Geared for the novice wine-and-food fan, this sec-tion contains both a culinary and wine glossary as well as “basic training” articles covering topics such as wine-drinking etiquette and the nuts and bolts of wine barrels.

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D I G I TA L M E D I A

The Wine Enthusiast Magazine Top Shelf is a weekly online email newsletter sent to more than 400,000 active wine and spirits consumers. Focus is on unique, entertaining, and informative offerings with links to the best and latest recommendations on wines, pairings and the products that enhance the lifestyle of wine.

Weekly Themes

• The Full Pour The latest news and notes in the wine world, from up-and-coming regions to must-buy bottlings and top producers.

• Spirited Sips Get expert cocktail recipes you can mix up at your home bar as well as the latest in top shelf spirits, tipple techniques and nightlife trends.

• The Main Course Tasty chef recipes you can easily replicate at home are the subject here, plus pairing tips as well as the hottest in wine, food and restaurant trends.

• Vinous Voyages Read the latest on where to sip, sup and stay on your next wine- and -food-focused getaway, including must-see spots and insider tips.

CirculationQuantity: Approx. 400,000 opted-in email addressesFrequency: Once a week

DemographicsAge Core Wine Consumer Wine Enthusiast30-39 15% 15%40-40 22% 25%50-59 24% 24%60+ 25% 19%

AdvertisingPosition Ad Size (pixels) Cost (per send)Full Banner 728 x 90 $ 6,997Rectangle 300 x 600 $ 6,997

Top Shelf

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D I G I TA L M E D I A

Wine Enthusiast Magazine’s Spirits Newsletter

Circulation Quantity:Approx. 400,000 opted-in email addresses

Frequency:Monthly

Advertising:Position Cocktail Monthly Cost $12,082

Wine Enthusiast Magazine’s Proof Positive email offers an ideal opportunity for advertisers who want to specifically target consumers who are spirits drinkers and eager to enhance their interest.

Proof Positive offers the Cocktail of the Month as a sponsorship opportunity including a cocktail recipe using a specific brand and a bottle shot for brand recognition. It can also feature a how-to cocktail video with a brand ambassador and/or mixologist.

Proof Positive

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D I G I TA L M E D I A

Trade Email Newsletter

To reach the active wine and spirits buyer and members of the trade, Wine Enthusiast offers the Advance Buying Guide. Each issue contains the ratings and reviews of nearly 1,300 wines and spirits that will appear in the upcoming issue of Wine Enthusiast Magazine and on its online review database. These are sent three weeks prior to the magazine’s publication.

Wine Enthusiast’s trade email marketing offers an ideal opportunity for advertisers who want to specifically reach members of the wine and spirits industry; highly-targeted with no wasted circulation.

CirculationReach & Frequency: 26,000 emails, sent monthly(semi-monthly in November and December)

Readership: Retailers, restaurateurs, hotels and bars, wine market-ers, importers, distributors, public relations, and press.

AdvertisingPosition Ad Size (pixels) Cost (per send)Leaderboard: 728 x 90 $ 6,997Skyscraper: 120 x 600 $ 6,997

Advance Buying Guide

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D I G I TA L M E D I A

CirculationReach & Frequency: 400,000 per day, 3-5x per week

Readership: Active wine and spirits consumers and trade, from catalog inquiries and orders, subscriptions to Wine Enthusiast Mag-azine, and attendees at Wine Enthusiast events.

AdvertisingAd Type Ad Size (pixels) PriceRectangle 300 x 300 $ 12,082

(Maximum of one rectangle per email)

Targeted to active wine and spirits consumers who enjoy the lifestyle of wine, Wine Enthusiast Catalog emails are sent daily, Monday through Friday, to 400,000 opted-in recipients. Each features products and services targeted to their needs or themed for upcoming holidays or seasons, such as summer entertaining or holiday gifting. Product information is tied directly to the wineenthusiast.com web site for additional browsing and ordering.

Wine Enthusiast Catalog Email

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D I G I TA L A D S P EC I F I C AT I O N S

send MaTerials Via eMail(Please reference placement, dates, and URL)Greg [email protected](914) 345-8463 x 4607

wineMag.CoMAd Type Size (pixels)Banner 728 x 90Rectangle - Vertical 300x 600Rectangle - Horizontal 300 x 250

ToP shelf weekly eMailAd Type Size (pixels) Banner 728 x 90 Skyscraper 300 x 600

adVanCe Buying guideAd Type Size (pixels) Banner 728 x 90 Skyscraper 120 x 600

wine enThusiasT CaTalog eMailAd Type Size (pixels) Rectangle 300 x 300

file sPeCifiCaTions

Resolution: 72dpi

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for flash: Must stop after 30 seconds Use the following clickTAG code: on (release) {getURL(_root.clickTAG, “_blank”); } Provide a static backup image when submitting Flash or animated graphics.

Pre-roll Video sPeCs20 secondsMinimum bitrate: 500kbps400 x 300 minimum resolutionColor Depth: 32 bitAt least 15fpsH.264/AAC, .mp4 file format

Banner ad prices are listed as FLAT RATE. WineMag.com refers to the Interactive Advertising Bureau for standard ad sizes and file size limits. We support most rich media vendors including, Atlas, Eyeblaster, Eyewonder, PointRoll, Unicast/Viewpoint.

2 0 1 5 W I N E E N T H US I A ST M E D I A K I T

A DV E RT I S I N G CO N TAC TS Vice President

Wine Enthusiast MediaJay Spaleta

333 North Bedford RoadMt. Kisco, NY 10549

914.218.9262Fax: 866.887.0943

[email protected]

Advertising DirectorChristine Bires333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

Digital Advertising DirectorGreg Remillard333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

Manager, Special Projects & EventsJen Cortellini333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

Advertising Services CoordinatorStephanie Corsaro333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

Digital Sales AssistantLivi Kroll333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

West Coast DirectorAllison Langhoff413-A Washington BoulevardSan Francisco, CA [email protected]

Florida & Buying Guide ManagerDenise Valenza17846 Mission Oak DriveLithia, FL [email protected]

Senior NY Account ManagerJennifer Gandolfi333 North Bedford RoadMt. Kisco, NY 10549914.345.9463 [email protected]

NY Account ManagerDana Costantino1010 Avenue of the Americas, Suite 300New York, NY [email protected]

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Below are the Average contacts per occurrence, including frequency per period reported.

Paid Non-Paid Average WINE ENTHUSIAST MAGAZINE Unique Total* (6 issues in period) 173,928 14,253 188,181

a. Print 63,028 14,253 77,281

b. Digital 111,101 - 111,101

1. Request 111,099 - 111,099

2. Non-Request 1 - 1

*Unique Total represents unique recipients, not the sum of Print and Digital.

WINE ENTHUSIAST MAGAZINE offers consumers vital information on the world of wine and hundreds of wine reviews in every issue. The magazine has grown to become a large periodical devoted exclusively to wine and spirits. With wine consumption in the U.S. at an all-time high more people than ever are turning to the Wine Enthusiast for information, wine tours, wine events, in short… everything wine.

www.bpaww.com

Wine Enthusiast Companies 333 N. Bedford Road Mount Kisco, NY 10549 Tel: (914) 345-9463 Fax: (914) 218-9186

BRAND REPORT FOR THE 6 MONTH PERIOD ENDED JUNE 2015

No attempt has been made to rank the information contained in this report in order of importance, since BPA Worldwide believes this is a judgment which must be made by the user of the report.

AVERAGE TOTAL QUALIFIED BASED ON 6 ISSUES IN THE PERIOD Total Qualified 188,181 Average Rate Base **NC Variance +/- **NC Percent +/- **NC Qualified Paid 173,928 Subscriptions 159,019 Sponsored 13,036 Single-Copy Sales 1,873 Qualified Non-Paid 14,253

**NC = None Claimed

WINE ENTHUSIAST MAGAZINE

CHANNELS

MAGAZINE CHANNEL Official Publication of: None/Established: 1988

EXECUTIVE SUMMARY

PRICE AND FREQUENCY $26.23 Average Annual Subscription Order Price

for the Period Reported (Excluding Sponsored Subscriptions)

13 Issues Per Year

$5.99 All Single-Copy Sales Prices for the Period

WINE ENTHUSIAST MAGAZINE serves consumers and the trade in the wine market and others interested in the fields of wine and spirits.

MARKET SERVED

6 Issues in the period 188,181 average circulation

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www.bpaww.com 2Wine Enthusiast / June 2015

2. QUALIFIED CIRCULATION BY ISSUES FOR PERIOD

2015 Issue Print Digital

Qualified Paid

Single-Copy Sales Subscriptions Total Qualified Non-Paid

Unique Total Qualified*

BOY '14/January 81,811 100,738 3,421 164,306 167,727 14,615 182,342

February 77,141 108,241 1,579 169,442 171,021 14,165 185,186

March 78,329 109,401 1,069 172,725 173,794 13,740 187,534

April 76,745 112,193 1,405 173,468 174,873 13,865 188,738

May 76,467 114,815 1,589 174,128 175,717 15,365 191,082

June 73,187 121,212 2,176 178,255 180,431 13,765 194,196

*Unique Total Qualified represents unique recipients, not the sum of Print and Digital.

1. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD

Qualified Paid Qualified Non-Paid Total Qualified

Copies Percent Copies Percent Copies Percent

Individual 159,019 84.4 13,265 7.2 172,284 91.6 Membership Benefit - - - - - - Multi-Copy Same Addressee - - 988 0.4 988 0.4 *Sponsored Individually Addressed 7,636 4.1 - - 7,636 4.1 *Sponsored Multi-Copy Same Addressee 5,400 2.9 - - 5,400 2.9 Sub-Total Subscriptions: 172,055 91.4 14,253 7.6 186,308 99.0

Single-Copy Sales 1,873 1.0 - - 1,873 1.0 Sponsored Single-Copy Sales - - - - - -

TOTAL 173,928 92.4 14,253 7.6 188,181 100.0 *See Additional Data

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4. QUALIFICATION SOURCE BREAKOUT OF QUALIFIED CIRCULATION FOR ISSUE OF MAY 2015 Qualified Within

QUALIFICATION SOURCE 1 Year 2 Years 3 Years Print Digital Qualified Non-Paid

Qualified Paid

Unique Total Qualified* Percent

I. Direct Request: 146,852 10,360 11,516 54,113 114,815 - 168,728 168,728 88.3 II. Request from recipient’s company: - - - - - - - - - III. Membership Benefit: - - - - - - - - - IV. Communication from recipient or re-distributor (other than

request): 765 - - 765 - 765 - 765 0.4

V. TOTAL – Sources other than above: 20,000 - - 20,000 - 14,600 5,400 20,000 10.5 Rosters and Directories - - - - - - - - - Manufacturer's, distributor's and wholesaler's lists - - - - - - - - - **Other sources 20,000 - - 20,000 - 14,600 5,400 20,000 10.5

VI. Single Copy Sales: 1,589 - - 1,589 - - 1,589 1,589 0.8 UNIQUE TOTAL QUALIFIED CIRCULATION* 169,206 10,360 11,516 76,467 114,815 15,365 175,717 191,082 100.0

PERCENT 88.6 5.4 6.0 40.0 60.0 8.0 92.0 100.0 *Unique Total Qualified represents unique recipients, not the sum of Print and Digital. **See Additional Data

AVERAGE ANNUAL AUDITED QUALIFIED CIRCULATION AND CURRENT UNAUDITED CIRCULATION STATEMENTS

6-Month Period Ended:

Audited Data Audited Data Audited Data Audited Data Audited Data Circulation Claim

July - December 2012

January - June 2013

July - December 2013

January - June 2014

July - December 2014

January - June 2015*

Unique Total Audit Average Qualified***: 177,927 181,320 178,641 182,609 178,648 188,181 Rate Base (if any): **NC **NC **NC **NC **NC **NC Rate Base +/-: **NC **NC **NC **NC **NC **NC Percent +/-: **NC **NC **NC **NC **NC **NC Unique Qualified Paid***: 147,802 151,122 150,892 179,744 177,041 173,928 Subscriptions 140,274 137,204 120,015 144,526 144,057 159,019 Sponsored 4,525 10,671 28,414 33,064 31,231 13,036 Single-Copy Sales 3,003 3,247 2,463 2,154 1,753 1,873 Unique Qualified Non-Paid***: 30,125 30,198 27,749 2,865 1,607 14,253 Post Expire Copies included in Total Qualified Circulation: 1.4 % 3.7 % 3.0 % 3.2 % 13.6% 3.2 % Average Annual Order Price: $27.58 $27.83 $26.94 $27.26 $29.32 $26.23

*NOTE: January – June 2015 is unaudited. With each successive period, new data will be added until six 6-month periods are displayed. **NC = None Claimed. ***Unique Total Qualified represents unique recipients, not the sum of Print and Digital.

www.bpaww.com 3Wine Enthusiast / June 2015

MARKET SERVED UNIQUE TOTAL

QUALIFIED* PERCENT OF TOTAL Print Digital

Qualified Non-Paid

Qualified Paid

Individual Subscriptions (Note 1) 162,411 85.0 47,796 114,814 - 162,411

Sponsored Individually Addressed: 6,317 3.3 6,317 1 - 6,317

Sponsored Multi-Copy Same-Addressee: Hotels 5,400 2.8 5,400 - - 5,400

Single Copy Sales 1,589 0.8 1,589 - - 1,589

Qualified Non-Paid Circulation: Show Copies 2,100 1.1 2,100 - 2,100 -

Other Qualified Non-Paid Circulation 13,265 6.9 13,265 - 13,265 -

UNIQUE TOTAL QUALIFIED CIRCULATION* 191,082 100.0 76,467 114,815 15,365 175,717

*Unique Total Qualified represents unique recipients, not the sum of Print and Digital. Note 1: Copies are addressed to individuals and mailed via periodicals class U.S. Postal Permit, and international via Johnson & Hayward.

3. BREAKOUT OF QUALIFIED CIRCULATION TO THE CONSUMER MARKET FOR ISSUE OF MAY 2015 This issue is 1.9% or 3,483 copies above the average of the other 5 issues reported in Paragraph two.

TOTAL NEW AND RENEWED QUALIFIED PAID SUBSCRIPTIONS ORDERED/SOLD FOR THE PERIOD Includes gross subscription sales/orders with unpaid invoices pending. Average Annual Order Price: 13 issues for $26.23 PRICES Total Percent Offers (>5% total orders) 13 Issues for $29.95 4,357 25.1 13 Issues for $11.95 2,630 15.2 13 Issues for $26.95 1,922 11.1 26 Issues for $49.95 1,633 9.4 13 Issues for $41.00 1,628 9.4 *All Other 4,393 25.2 *Sponsored - Excluded from Average Annual Order Price 796 4.6

TOTAL 17,359 100.0 *See Additional Data

USE OF FREE PROMOTIONAL INCENTIVES Total Percent

Ordered without promotional incentive 16,750 96.5

Ordered with editorial promotional incentive - -

*Ordered with other promotional incentive 609 3.5

TOTAL 17,359 100.0

*See Additional Data

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GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULTATION FOR ISSUE OF MAY 2015 Qualified Paid

State Print Digital Single-Copy Sales Subscriptions Total Paid Total Qualified

Non-Paid Unique Total Qualified* Percent

Maine 182 340 5 493 498 24 522 New Hampshire 301 579 8 797 805 72 877 Vermont 140 197 3 307 310 27 337 Massachusetts 1,804 3,210 28 4,621 4,649 361 5,010 Rhode Island 238 391 4 617 621 8 629 Connecticut 1,171 2,498 15 3,447 3,462 202 3,664

NEW ENGLAND 3,836 7,215 63 10,282 10,345 694 11,039 5.8 New York 6,472 10,025 114 13,513 13,627 2,848 16,475 New Jersey 3,138 5,257 63 7,179 7,242 1,148 8,390 Pennsylvania 3,190 4,968 110 7,374 7,484 667 8,151

MIDDLE ATLANTIC 12,800 20,250 287 28,066 28,353 4,663 33,016 17.3 Ohio 2,335 3,437 153 5,291 5,444 323 5,767 Indiana 1,014 1,321 22 2,180 2,202 131 2,333 Illinois 2,440 4,948 53 7,058 7,111 267 7,378 Michigan 1,784 2,342 107 3,680 3,787 332 4,119 Wisconsin 901 1,517 29 2,293 2,322 95 2,417

EAST NO. CENTRAL 8,474 13,565 364 20,502 20,866 1,148 22,014 11.5 Minnesota 1,088 1,582 21 2,518 2,539 130 2,669 Iowa 493 744 8 1,101 1,109 126 1,235 Missouri 1,055 1,496 19 2,326 2,345 203 2,548 North Dakota 213 196 2 398 400 8 408 South Dakota 139 219 3 333 336 22 358 Nebraska 331 539 4 828 832 36 868 Kansas 604 857 6 1,419 1,425 34 1,459

WEST NO. CENTRAL 3,923 5,633 63 8,923 8,986 559 9,545 5.0 Delaware 256 360 5 561 566 50 616 Maryland 1,649 2,455 62 3,705 3,767 332 4,099 Washington, DC 350 664 5 978 983 30 1,013 Virginia 2,314 3,843 75 5,631 5,706 445 6,151 West Virginia 181 291 5 436 441 29 470 North Carolina 1,627 2,564 29 3,940 3,969 220 4,189 South Carolina 703 1,289 13 1,953 1,966 24 1,990 Georgia 1,382 2,884 114 3,966 4,080 185 4,265 Florida 6,244 8,366 46 13,243 13,289 1,313 14,602

SOUTH ATLANTIC 14,706 22,716 354 34,413 34,767 2,628 37,395 19.6 Kentucky 488 724 8 1,121 1,129 82 1,211 Tennessee 854 1,700 36 2,451 2,487 62 2,549 Alabama 429 814 6 1,210 1,216 26 1,242 Mississippi 178 394 4 565 569 2 571

EAST SO. CENTRAL 1,949 3,632 54 5,347 5,401 172 5,573 2.8 Arkansas 261 489 4 725 729 20 749 Louisiana 580 1,318 7 1,886 1,893 4 1,897 Oklahoma 485 848 4 1,252 1,256 76 1,332 Texas 4,214 9,405 48 13,158 13,206 404 13,610

WEST SO. CENTRAL 5,540 12,060 63 17,021 17,084 504 17,588 9.2 Montana 183 272 4 439 443 12 455 Idaho 197 320 4 467 471 46 517 Wyoming 86 235 6 315 321 - 321 Colorado 1,695 2,700 44 4,230 4,274 118 4,392 New Mexico 334 500 3 782 785 48 833 Arizona 2,024 2,095 22 4,035 4,057 58 4,115 Utah 377 409 12 765 777 8 785 Nevada 478 1,006 6 1,473 1,479 4 1,483

MOUNTAIN 5,374 7,537 101 12,506 12,607 294 12,901 6.8 Alaska 194 161 2 343 345 10 355 Washington 2,320 2,247 24 3,831 3,855 705 4,560 Oregon 1,341 1,179 13 1,943 1,956 561 2,517 California 13,021 14,754 132 24,191 24,323 3,423 27,746 Hawaii 2,243 255 6 2,486 2,492 4 2,496

PACIFIC 19,119 18,596 177 32,794 32,971 4,703 37,674 19.7 UNITED STATES 75,721 111,204 1,526 169,854 171,380 15,365 186,745 97.7

U.S. Territories 85 - - 85 85 - 85 Canada 437 214 59 579 638 - 638 Mexico - - - - - - - Other International 140 480 4 609 613 - 613 APO/FPO 84 - - 84 84 - 84 Email Only - 2,917 - 2,917 2,917 - 2,917

UNIQUE TOTAL QUALIFIED

CIRCULATION* 76,467 114,815 1,589 174,128 175,717 15,365 191,082 100.0

*Unique Total Qualified represents unique recipients, not the sum of Print and Digital.

www.bpaww.com 4Wine Enthusiast / June 2015

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www.bpaww.com 5Wine Enthusiast / June 2015

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION

PACIFIC 37,674 19.7%

MOUNTAIN 12,901

6.8%

WEST NO. CENTRAL

9,545 5.0%

WEST SO. CENTRAL 17,901

9.2%

EAST SO. CENTRAL

5,573 2.8%

MIDDLE ATLANTIC 33,016 17.3%

NEW ENGLAND

11,039

5.8%

SOUTH ATLANTIC

37,395 19.6%

EAST NO. CENTRAL 22,014 11.5%

GEOGRAPHICAL BREAKOUT OF QUALIFIED CIRCULATION

2,917

84

613

638

85

37,674

12,901

17,588

5,573

37,395

9,545

22,014

33,016

11,089

0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000

Email Only

APO/FPO

Other International

Canada

US Territories

Pacific

M ountain

West So. Central

East So. Central

South Atlantic

West No. Central

East No. Central

M iddle Atlantic

New England

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About BPA Worldwide: A not-for-profit organization since 1931, BPA Worldwide is governed by a tripartite board comprised of media owners, advertising agencies and advertisers. Headquartered in Shelton, Connecticut, USA, BPA has the largest membership of any media-auditing organization in the world, spanning more than 30 countries. Globally, BPA audits media properties including consumer magazines, newspapers, web sites, events, email newsletters, databases, wireless, social media and other advertiser-supported media—as well as advertiser and agency members. Visit www.bpaww.com for the latest audit reports, membership information and publishing and advertising industry news.

ADDITIONAL DATA METHOD OF DISTRIBUTION: Qualified are paid subscribers, non-paid recipients and bulk copies served to stores and distributors of wines and spirits. Copies are addressed to individuals and mailed via Periodicals Class U.S. Postal Permit and international mail via Johnson & Hayward. Bulk copies are distributed via RPS and UPS. Multi-Copy Same Addressee circulation is audited only to the point of distribution. An agreement not more than three years old has been obtained indicating that the recipient at the point of distribution agrees to accept the magazine for redistribution. All qualified circulation conforms to the market served and method of distribution, as reported. Print copies are distributed via postal services or other carriers. Recipients of the digital version are notified via email when the version is available. STATEMENT OF CONTENT PLATFORM: Editorial Replica – If a print edition exists, editorial and design are unchanged from the original print edition. Each issue’s content and design are identical to the original edition. Apart from minor updates, the content cannot change once the issue is made available. MAGAZINE: AVERAGE NON-QUALIFIED CIRCULATION: 14,815 COPIES PARAGRAPH 1: Qualified paid "Sponsored Individually Addressed" subscriptions averaging 7,635 copies were sold to qualified recipients. Qualified paid "Sponsored Multi-Copy Same Addressee" subscriptions averaging 5,400 copies were sold to qualified recipients. PARAGRAPH 4: Qualified paid "Sponsored Individually Addressed" subscriptions averaging 7,635 copies were sold to qualified recipients. Qualified paid "Sponsored Multi-Copy Same Addressee" subscriptions averaging 5,400 copies were sold to qualified recipients. PARAGRAPH PAID: "All Other" includes an average annual order price of $26.23.

PUBLISHER’S AFFIDAVIT

We hereby make oath and say that all data set forth in this statement are true. Jay Spaleta, Publisher Jim Motrinec, Circulation Director (At least one of the above signatures must be that of an officer of the publishing company or its authorized representative.) IMPORTANT NOTE: This unaudited brand report has been checked against the previous audit report. It will be included in the annual audit made by BPA Worldwide.

Date signed July 31, 2015 State New York City Mount Kisco Received by BPA Worldwide July 31, 2015 Type CBD ID Number W134B0J5

Wine Enthusiast / June 2015 Copyright © 2015 BPA Worldwide. All rights reserved. www.bpaww.com Recycled Paper

1a. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD – PRINT

Qualified Paid Qualified Non-Paid Total Qualified

Copies Percent Copies Percent Copies Percent Individual 48,119 62.3 13,265 17.2 61,384 79.5 Membership Benefit - - - - - - Multi-Copy Same Addressee - - 988 1.2 988 1.2 Sponsored Individually Addressed 7,636 9.9 - - 7,636 9.9 Sponsored Multi-Copy Same Addressee 5,400 7.0 - - 5,400 7.0 Sub-Total Subscriptions: 61,155 79.2 14,253 18.4 75,408 97.6 Single-Copy Sales 1,873 2.4 - - 1,873 2.4 Sponsored Single-Copy Sales - - - - - -

TOTAL 63,028 81.6 14,253 18.4 77,281 100.0

1b. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD – DIGITAL

Qualified Paid Qualified Non-Paid Total Qualified

Copies Percent Copies Percent Copies Percent Individual 111,100 100.0 - - 111,100 100.0 Membership Benefit - - - - - - Multi-Copy Same Addressee - - - - - - Sponsored Individually Addressed 1 - - - 1 - Sponsored Multi-Copy Same Addressee - - - - - - Sub-Total Subscriptions: 111,101 100.0 - - 111,101 100.0 Single-Copy Sales - - - - - - Sponsored Single-Copy Sales - - - - - -

TOTAL 111,101 100.0 - - 111,101 100.0

1c. AVERAGE QUALIFIED CIRCULATION BREAKOUT FOR PERIOD – BOTH

Qualified Paid Qualified Non-Paid Total Qualified

Copies Percent Copies Percent Copies Percent Individual 200 99.5 - - 200 99.5 Membership Benefit - - - - - - Multi-Copy Same Addressee - - - - - - Sponsored Individually Addressed 1 0.5 - - 1 0.5 Sponsored Multi-Copy Same Addressee - - - - - - Sub-Total Subscriptions: 201 100.0 - - 201 100.0 Single-Copy Sales - - - - - - Sponsored Single-Copy Sales - - - - - -

TOTAL 201 100.0 - - 201 100.0

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