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Page 1: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

MEDIA KIT2018

Page 2: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

your customers

Page 3: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

DIGITALPRINT

EXHIBIT

ADVERTISECONTENT MARKETING

EVENTS

our connections

Rely on the power of IFAI’s Media to reach the right audience with an effective message. This media kit is designed to help you

target the right buyers for your products.

Industrial Fabrics Association International

Page 4: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

IFAI MagazinesIFAI’s print magazines have long been fl agships in their respective industries—heralded around the world for their content. Our readership is loyal, decision-making business people from across the global specialty fabrics marketplace. Build your brand, expand awareness and drive sales with an advertising campaign in any/all IFAI magazines.

IFAI Digital MediaIFAI’s websites are the perfect complement to print magazines. Our websites provide quality content that reinforces your brand, helps you stay top-of-mind in the industry and generates qualifi ed leads through our global audience. Advanced Textiles Source is a digital-only publication with distribution to infl uential technical textile professionals. Our readers/members have access to the industry’s most robust searchable content database.

WEBSITES E-Newsletters

6 SpecialtyFabricsReview.com Specialty Fabrics Review

8 IFAI.com IFAI Worldwide

9 AdvancedTextilesSource.com Advanced Textiles Source

10 FabricArchitectureMag.com Fabric Architecture

12 GeosyntheticsMagazine.com Geosynthetics

14 InTentsMag.com InTents

16 MarineFabricatorMag.com Marine Fabricator

ResearchIFAI Custom Research is your source for accessing in-depth, accurate, and timely industry and marketplace information. We offer a breadth of research capabilities for your business and market segment, including:

• U.S. specialty market segments

• Customized market studies

• Development and administration of onlinesurveys and results analysis

• Acquisition of hard-to-fi nd market data

• Creation and delivery of research results via live presentations and webinars

6 Specialty Fabrics Review

9 Advanced Textiles Source

10 Fabric Architecture Resource Guide

12 Geosynthetics

14 InTents

16 Marine Fabricator

Social MediaIFAI has a strong social media presence. Keep in touch, like and follow your favorite IFAI brands as we keep you in the know. Be a part of the conversation and ask about marketing opportunities to leverage this powerful connection to your customers.

Page 5: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

IFAI Trade Shows and EventsThe specialty fabrics and technical textiles industries come alive as IFAI’s cutting-edge trade shows are the living, breathing embodiment of the industry. Decision-makers from around the world converge to strike deals, purchase products, solidify partnerships and obtain answers to their questions. Face-to-face interaction is king, with handshakes and smiles signifying the closing of deals and the opening of opportunities.

18 IFAI Expo featuring Specialty Fabrics Advanced Textiles Shade and Weather Protection 20 Geosynthetic Conference 2019

Customized Content MarketingContent marketing offers you an opportunity to build credibility and showcase your expertise to potential customers and partners using IFAI’s digital platform.

Content marketing can be used to:

• introduce new techiques or products

• showcase a project

• publish a white paper

• discuss industry trends

• share other relevant information to an engaged industry audience

86% of marketing

professionals agree that

successfully integrating

multiple channels under

a single marketing

strategy is crucial to

their long-term success.

Forrester

ABOUT IFAI

IFAI (Industrial Fabrics Association International) is a not-for-profi t trade association comprised of member companies representing the entire specialty fabrics/technical textiles industry, a world market estimated at $142 billion in 2017.

Supporting more than 1,550 member companies in 13 market niches and three countries IFAI produces the largest industry trade show in the Americas; provides industry news and information via trade magazines, digital publications and buyer’s guides; and provides education and advocacy on behalf of member companies.

IFAI invests all profi ts generated by magazines, websites and trade shows to advance the industry and support member programming.

IFAI PRESIDENT/CEO

Mary Hennessy+1 651 225 6986800 319 [email protected]

Page 6: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

January

Marine fabrication: tension structuresWorking with architectsRenewing the workforce

Ad Close: Nov 17, 2017Materials Due: Dec 3, 2017

BONUS DISTRIBUTION2018 NECPA ConferenceIFAI’s Tent ConferenceMarine Fabricators Conference 2018MFPA Zone Conference IFAI Canada Expo WCPA Zone Conf Feb 2018

February

Fabric performance testingShade solutions (from awning to structure)Job costing and estimating

Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018

BONUS DISTRIBUTIONCMCFA 2018 ConventionAATCC International Conference 2018

March

State of the Industry 2018Tarps and truck coversFabric interiors

Ad Close: Jan 17, 2018Materials Due: Feb 3, 2018

BONUS DISTRIBUTIONSWIFA Zone Conf March 2018 Mid-America Trucking Show 2018

April

Specialty Fabrics Showcase, Part 1Fabric graphicsFurnishing the outdoors

Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018

BONUS DISTRIBUTIONOutlook 2018

May

Specialty Fabrics Showcase, Part 2Off-season optionsThe next generation

Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018

BONUS DISTRIBUTIONSTA - Specialised Textiles Association 2018 ExpoISA 2018

June

Sports and recreation: safety solutionsFabrics in health careScreens, shades and shutters

Ad Close: Apr 17, 2018Materials Due: May 3, 2018

BONUS DISTRIBUTIONOFPANZ 2018 Conference HECT Leadership Conference

July

Automation, equipment and ROIInteractive textilesBanners and signage

Ad Close: May 17, 2018Materials Due: Jun 3, 2018

August

IFAI EXPO 2018 Exhibitor Product PreviewAdding valueExhibits: the art of display

Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018

BONUS DISTRIBUTIONResearch, Innovation & Science for Engineered Fabrics (RISE) 2018

September

IFAI EXPO 2018 Show PreviewThe military marketThe new nonwovens

Ad Close: Jul 17, 2018Materials Due: Aug 3, 2018

BONUS DISTRIBUTION IBEX 2018 AUSA Association of the United States Army

October

Economic strategies and fi nancial healthCustom coatings and treatmentsSewing vs. sealing

Ad Close: Aug 17, 2018Materials Due: Sept 3, 2018

BONUS DISTRIBUTION IFAI Expo 2018Mid-Atlantic Tent Renters Assoc Conference 2018 (MATRA)

November

Industrial fabricsAre you effective online?Infl atables

Ad Close: Sept 17, 2018Materials Due: Oct 3, 2018

December

Report from Dallas: IFAI EXPO 2018Today’s tentsFabrics and lighting

Ad Close: Oct 17, 2018Materials Due: Nov 3, 2018

SPECIALTY FABRICS REVIEW EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change

SpecialtyFabricsReview.com

E-Newsletter

OFFICIAL PUBLICATION OF

EXPO  Sept. 26–29, 2017 | New Orleans, LA USA  Education day Oct. 26 | Show days Oct. 27–29IFAIEXPO.COM

Expo17_logo             

Specialty Fabrics

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BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDE

A comprehensive directory A comprehensive directory A comprehensive directory of suppliers, including of suppliers, including of suppliers, including thousands of products across thousands of products across thousands of products across the entire supply chain.the entire supply chain.the entire supply chain.Fibers, fabrics and fi lmFibers, fabrics and fi lmFibers, fabrics and fi lmHardware, fi ndings Hardware, fi ndings Hardware, fi ndings and accessoriesand accessoriesand accessoriesChemicals, coatings, Chemicals, coatings, Chemicals, coatings, and compoundsand compoundsand compoundsEquipment and toolsEquipment and toolsEquipment and toolsServices to manufacturersServices to manufacturersServices to manufacturersEnd productsEnd productsEnd products

Ad Close: Mar 17, 2018Ad Close: Mar 17, 2018Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018Materials Due: Apr 3, 2018Materials Due: Apr 3, 2018

EXPO GUIDEEXPO GUIDEEXPO GUIDE

A complete guide to A complete guide to A complete guide to education, exhibits education, exhibits education, exhibits and important events and important events and important events at IFAI Expo 2018.at IFAI Expo 2018.at IFAI Expo 2018.

Ad Close: July 17, 2018Ad Close: July 17, 2018Ad Close: July 17, 2018Materials Due: Aug 3, 2018Materials Due: Aug 3, 2018Materials Due: Aug 3, 2018

NET Print Rates: Specialty Fabrics ReviewAD SIZE ISSUE FREQUENCY BUYER’S

GUIDEEXPOGUIDE13x 7x 1x

Full page $3970 $4395 $4890 $5625 $5030

2⁄3 vertical $3500 $3980 $4365 $4920 $4410

1⁄2 island $2840 $3280 $3780 $4220 $3760

1⁄2 horiz $2300 $2720 $3220 $3970 $3485

1⁄3 page $1780 $2130 $2500 $2870 $2585

1⁄6 page $1280 $1515 $1855 $2140 $2005

2-pg spread $7535 $8350 $9290 $10685 $9555

TAB $7680 $7375

Ask your account manager about cover availability and pricingSpecial Positions (non cover): add 10% to earned rateBuyer’s Guide and Expo Guide contributes to the overall Review frequency discounts

SpecialtyFabricsReview.com

Specialty Fabrics ReviewFor more than 100 years, Specialty Fabrics Review has been

instrumental in providing knowledge and support for the specialty

fabrics community, keeping decision-makers current on industry

trends, products and services. Specialty Fabrics Review is the ideal

vehicle to convey your message to a variety of buyers. Our annual

Buyer’s Guide is the most complete textile industry product and

service guide available — a year-round resource to help guide your

customers’ purchasing decisions.

DIVISIONSAdvanced Textiles Products Division

Equipment Division

Fabric Graphics Association

Fabric Structures Association

Geosynthetic Materials Association

IFAI Canada

IFAI Japan

Makers Division

Marine Fabricators Association

Military Division

Narrow Fabrics Institute

OFPANZ

Professional Awning Manufacturers Association

Tent Rental Division

Tarp Association

U.S. Industrial Fabrics Institute

13,000 CIRCULATION

32,907 READERSHIP

28%

CustomProducts

18%

AwningsCanopies11%

12%

23%

4%Academic

4%

Structures Enclosures Shelters

Advanced Textile/Smart Textile Products

Marine Products

Signs

READER PROFILE

Read or looked at ads and 49.6% read or looked at 6 or more100%

Are owners, CEOs or upper management94.5%

Read for new products and services95%

Keep and refer to past issues80%

Make or influence decisions85.3%

Read all of the last 4 issues66.5%

Pass on their copy of Specialty Fabrics Review to someone else to read

67.1%

Take an action when interested in a product advertised97%

Either visit the company website, email or call the company when interested in a product advertised

80%

2017 READER SURVEY

NET Digital Rates: Specialty Fabrics Review Prices listed are per month

SpecialtyFabricsReview.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90px $595 $495 $395

Wide skyscraper 160 x 600 px $550 $450 $350

Mid-rectangle 300 x 250 px $550 $450 $350

Sponsored content custom $800 $700 $600

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

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IFAI Worldwide� e global specialty

fabrics market is at your

� ngertips with IFAI

Worldwide, a monthly

e-newsletter providing

wide-reaching advertising

and targeted sponsorship

opportunities.

IFAI.comIFAI.com is the entrance

to our new Member

Portal, furnishing an

unprecedented level

of engagement. � e

worldwide specialty

fabrics market utilizes

the dynamic content

of IFAI.com to stay

informed on daily

trends in the industry.

ADVANCED TEXTILES SOURCE EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change

AdvancedTextilesSource.com

January 2018

The industry/educational and research institution partnership

June 2018

Wearable robotics and other advanced wearable technologies

October 2018

Traditional fi bers in nontraditional uses

March 2018

The widening defi nition of “textile”

April 2018

Standards for smart textiles: A progress report

July 2018

Advanced textiles in rigid and fl exible composites

November 2018

Advanced Textiles Conference reports

August 2018

How early adopters infl uence product direction and success

December 2018

Sustainability report card: Comparing the U.S., Europe and Asia

February 2018

NASA’s wish list: How the textile industry is addressing the Mars expedition

May 2018

Nano technologies and medical applications

September 2018

Market expansion for protective materials and end products

NET Digital Rates: IFAI.com Prices listed are per month

IFAI.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90 px $675 $550 $500

Wide skyscraper 160x 600 px $625 $500 $450

Other sizes and dynamic units are available. Please call for more information.

NET Digital Rates: IFAI Worldwide Prices listed are per month

IFAI Worldwide size 3 mo 6 mo 12 mo

Position #1 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

Resource Guide

NEW

Page 9: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

Advanced Textiles SourceTechnical textiles professionals from across

the industry turn to Advanced Textiles

Source for timely, relevant and interactive

content for the lucrative technical textiles

industry. A robust website and digital

publication combine as a community

forum and information source for

expert-vetted content.

� e Advanced Textiles Source Resource

Guide will be published in March 2018.

� is new resource will feature market

information, speci� er charts and detailed

lists of suppliers and products.

AdvancedTextilesSource.com

OFFICIAL PUBLICATION OF

EXPO  Sept. 26–29, 2017 | New Orleans, LA USA  Education day Oct. 26 | Show days Oct. 27–29IFAIEXPO.COM

Expo17_logo             

Advanced Textiles

NET Digital Rates: Advanced Textiles Source Prices listed are per month

AdvancedTextilesSource.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90 px $750 $650 $550

Wide skyscraper 160 x 600 px $600 $500 $400

Mid-rectangle 300 x 250 px $600 $500 $400

Other sizes and dynamic units available. Please call for more information.

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $950 $850 $750

Position #2 600 x 90 px $850 $750 $650

Position #3 600 x 90 px $750 $650 $550

Sponsored content custom $1100 $900 $700

DIVISIONAdvanced Textiles Products DivisionNarrow Fabrics InstituteMilitary DivisionU.S. Industrial Fabrics Institute

Are owners, CEO’s, upper management or R&D85.7%

Make or influence purchasing decisions for their company80.3%

Either visit the company website, email or call the company when interested in a product advertised

80%

Keep and refer to past issues80%

Visit ATSource.com at least weekly50%

Aerospace BallisticsCarbon FiberCleanroomComposite Materials Civil Engineering/Geosynthetics Energy HarvestingHazmatMedical, Health and Hygiene Military/Government Nanotechnology Performance/SportswearPhase Change Safety and Protective Smart Textiles/WearablesSustainability Thermal

TECHNICAL TEXTILE MARKETS REPRESENTED

2017 READER SURVEY

March 2018March 2018March 2018

RESOURCE GUIDERESOURCE GUIDERESOURCE GUIDEResearch/development Research/development Research/development trends, labs and trends, labs and trends, labs and consultantsconsultantsconsultantsChemicals, coatings, Chemicals, coatings, Chemicals, coatings, and adhesivesand adhesivesand adhesivesFibers, yarns and Fibers, yarns and Fibers, yarns and fi lamentsfi lamentsfi lamentsKnits, wovens and Knits, wovens and Knits, wovens and nonwovensnonwovensnonwovensEquipmentEquipmentEquipment

Ad Close: Feb 17, 2018Ad Close: Feb 17, 2018Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018Materials Due: Mar 3, 2018Materials Due: Mar 3, 2018

NET Print Rates: Resource Guide Prices listed are per month

AD SIZE ISSUE FREQUENCY6x* 4x* 1x

Full page $3440 $3950 $4295

2⁄3 vertical $3120 $3625 $3965

1⁄2 island $2745 $3200 $3450

1⁄2 horizontal $2335 $2745 $3145

1⁄3 page (H or V) $1835 $2200 $2515

1/6 page (H or V) $1345 $1605 $1855

2-pg spread $6535 $7510 $8155

Ask your account manager about cover availability and pricing. Special Positions (non cover): add 10% to earned rate*Advertisers can include the AT Specifi er’s Guide in their frequency buys.

E-Newsletter

Page 10: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

OFFICIAL PUBLICATION OF

EXPO Oct. 18–21, 2016 | Charlotte, NC

Shade and Weather Protection

FABRIC ARCHITECTURE EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change

Resource Guide

Resource Guidefeaturing Shade and Weather Protection

Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018

BONUS DISTRIBUTIONSTA - Specialised Textiles Association 2018ISA 2018IFAI Expo 2018

FabricArchitectureMag.com

E-Newsletter

Page 11: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

FabricArchitectureMag.com

Fabric ArchitectureRESOURCE GUIDEfeaturing Shade and Weather Protection

� e Fabric Architecture Resource Guide is the complete handbook

for architects who build with fabric, featuring information on fabrics,

products and supplies as well as case studies of fabric structure

projects. While continuing to serve its current architectural market,

Fabric Architecture is broadening its reach with an expanded focus on

shade and weather protection applications from a variety of industries.

35%

Shade, Structures & Enclosures

3%

Schools/Libraries

52%

ArchitectsDesigners

10%

Contractors/Engineers/Specifiers

NET Print Rates: Fabric Architecture Prices listed are per month

Print 1x

2-pg spread + FP page $5995

2-pg spread + half page $5605

Full page $2985

Half-page spread $2985

Half-page (horizontal) $1985

Special positions add 10% to earned rate

READER PROFILE

2017 READER SURVEY

5,500 CIRCULATION

13,915 READERSHIP

Read or looked at ads100%

Are owners, architects, contractors or designers97.5%

Either visit the company website, email or call the company when interested in a product advertised

75%

Use for ideas and inspiration93.5%

Specify products for their business91.4%

Make or influence buying decisions95%

DIVISIONSFabric Structures AssociationProfessional Awning Manufacturers Association

NET Digital Rates: Fabric Architecture Prices listed are per month

FabricArchitectureMag.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90px $595 $495 $395

Wide skyscraper 160 x 600 px $550 $450 $350

Mid-rectangle 300 x 250 px $550 $450 $350

Sponsored content custom $800 $700 $600

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

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OFFICIAL PUBLICATION OF

April/May

FOCUS: Geosynthetics and WaterWastewater managementDamsGeotextile tubes

Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018

BONUS DISTRIBUTIONOutlook Conference 2018

August/September

FOCUS: Geosynthetics and AirportsRunwaysFAA Tech Center geo testingStormwater runoff

Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018

BONUS DISTRIBUTIONIFAI Expo 2018

February/March

FOCUS: Erosion and Sediment ControlReinforced slopes and wallsCapping and closing

Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018

June/July

FOCUS: Roads and BridgesHighway constructionGeosynthetic reinforced soil–integrated bridge system

Ad Close: Apr 17, 2018Materials Due: May 3, 2018

BONUS DISTRIBUTIONISA 2018

October/November

FOCUS: Geosynthetics and MiningHeap leach miningSurface water pond containmentCovering and capping

Ad Close: Aug 17, 2018Materials Due: Sep 3, 2018

Dec 2017/Jan 2018Dec 2017/Jan 2018Dec 2017/Jan 2018

SPECIFIER’S GUIDESPECIFIER’S GUIDESPECIFIER’S GUIDEThe renowned industry The renowned industry The renowned industry guide for specifying guide for specifying guide for specifying geosynthetics products, geosynthetics products, geosynthetics products, applications, and applications, and applications, and services.services.services.

Ad Close: Oct 17, 2017Ad Close: Oct 17, 2017Ad Close: Oct 17, 2017Materials Due: Nov 3, 2017Materials Due: Nov 3, 2017Materials Due: Nov 3, 2017

GEOSYNTHETICS EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change

GeosyntheticsMagazine.com

E-Newsletter

XX 15–17, 2017XXXX, FL USA GEOSYNTHETICSCONFERENCE.COM Conference

Geosynthetics  

Feb. 10-13, 2019Houston, TX USA

Page 13: MEDIA KIT - IFAI · 2017. 11. 6. · Professional Awning Manufacturers Association Tent Rental Division Tarp Association U.S. Industrial Fabrics Institute 13,000 CIRCULATION 32,907

33%

CivilEngineers

21%

ContractDevelopers

27%

Other Engineers

11%

4%

LandscapeArchitects

4%

Academics

GovernmentAgencyProfessionals

NET Print Rates: GeosyntheticsAD SIZE ISSUE FREQUENCY

6x 4x 1x

Full page $3765 $4490 $4990

2⁄3 vertical $3505 $4065 $4515

1⁄2 island $3080 $3430 $3810

1⁄2 horiz $2560 $2860 $3175

1⁄3 page (H or V) $1930 $2455 $2725

1⁄6 page (H or V) $1495 $2050 $2275

Cover 2 $4145

Cover 3 $4145

Cover 4 $4350

2-pg spread $7160 $8535 $9485

Tab (Spec Guide) $5110 $5985

Special positions add 10% to earned rate

GeosyntheticsMagazine.com

GeosyntheticsFor more than 30 years, Geosynthetics magazine has been a

beacon for speci� ers, engineers, architects, government agencies,

academics and installers to follow—providing the answers

they need. � e annual Speci� er’s Guide is the go-to resource

for industry decision-makers when specifying products and

applications year-round. Online, top in� uencers get involved

through detailed case studies and a library of articles.

NET Digital Rates: Geosynthetics Prices listed are per month

GeosyntheticsMagazine.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90px $595 $495 $395

Wide skyscraper 160 x 600 px $550 $450 $350

Mid-rectangle 300 x 250 px $550 $450 $350

Sponsored content custom $800 $700 $600

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

READER PROFILE

14,000 CIRCULATION

33,325 READERSHIP

Read or looked at ads and 40.1% read or looked at 6 or more100%

Are owners, engineersor project managers88%

Read for new products and services90.7%

Keep and refer to past issues85.6%

Make or influence decisions75.9%

Read all of the last 4 issues72.7%

Pass on their issue of Geosynthetics Magazine50.3%

Either visit the company website, email or call the company when interested in a product advertised

77%

DIVISIONGeosynthetics Materials Association

2017 READER SURVEY

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OFFICIAL PUBLICATION OF

INTENTS EDITORIAL CALENDAREditorial calendar and bonus distribution subject to change

InTentsMag.com

E-Newsletter

February/MarchFebruary/MarchFebruary/March

BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDEA leading resource of A leading resource of A leading resource of products and services products and services products and services tent rental professionals tent rental professionals tent rental professionals utilize for purchasing utilize for purchasing utilize for purchasing decisions.decisions.decisions.

Ad Close: Dec 17, 2017Ad Close: Dec 17, 2017Ad Close: Dec 17, 2017Materials Due: Jan 4, 2018Materials Due: Jan 4, 2018Materials Due: Jan 4, 2018

April/May

READER’S CHOICE AWARDSDecor outside the tentLabor challenges and solutionsReader’s Choice Awards

Ad Close: Feb 17, 2018Materials Due: Mar 3, 2018

BONUS DISTRIBUTION Outlook 2018STA - Specialised Textiles Association 2018 ExpoISA 2018

June/July

WEDDINGSWedding trendsClimate controlTenting around obstructions

Ad Close: Apr 17, 2018Materials Due: May 3, 2018

BONUS DISTRIBUTION OFPANZ 2018 Conference

August/September

Tenting for outdoor tradeshowsClearspan marketInstallation fundamentals

Ad Close: Jun 17, 2018Materials Due: Jul 3, 2018

October/November

Tables and seatingAll about kederWomen in the tent industry

Ad Close: Aug 17, 2018Materials Due: Sep 3, 2018

BONUS DISTRIBUTION IFAI Expo 2018Mid-Atlantic Tent Renters Assoc Conference 2018 (MATRA)

Dec 2017/Jan 2018

PREMIER PRODUCT SHOWCASEEvents with multiple locationsBallasting and staking challengesPremier Product Showcase

Ad Close: Oct 17, 2017Materials Due: Nov 3, 2017

BONUS DISTRIBUTION IFAI’s Tent Conference

Jan. 18-19, 2018Mesa, AZ USA

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48%

Tent/PartyRental33%

EventPlanning

10%9%

MilitaryDisaster/Recovery

Caterers/Hotels/Events Centers

NET Print Rates: InTents

AD SIZE ISSUE FREQUENCY6x 4x 1x

Full page $4155 $4530 $4910

2/3 vertical $3710 $4060 $4575

1/2 island $3285 $3580 $3890

1/2 horiz $2500 $2915 $3245

1/3 page (H or V) $1805 $1990 $2210

1/6 page (H or V) $1390 $1600 $1855

Cover 2 $4570

Cover 3 $4570

Cover 4 $4775

2-pg spread $7890 $8610 $9330

Special positions add 10% to earned rate

InTentsMag.com

InTentsMotivated professionals and successful entrepreneurs from the

tent rental, meeting and event planning, and catering industries

turn to InTents for everything from weddings to military and

disaster recovery. Readers are among the most engaged, seeking

new opportunities in the tent rental industry. A successful Buyer’s

Guide is the cornerstone for year-round purchasing decisions by

professionals across the tent rental landscape.

READER PROFILE

10,000 CIRCULATION

31,365 READERSHIP

Read or looked at ads and 60.4% read or looked at 6 or more100%

Are owners, managers, caterers and event planners88%

Read for new products and services95.3%

Keep and refer to past issues90.6%

Make or influence decisions91.1%

Read all of the last 4 issues71.1%

Pass along their issue of InTents to someone else after reading.97.2%

Either visit the company website, email or call the company when interested in a product advertised

83.5%

DIVISIONSTarp AssociationTent Rental Division

2017 READER SURVEY

NET Digital Rates: InTents Prices listed are per month

InTentsMag.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90px $595 $495 $395

Wide skyscraper 160 x 600 px $550 $450 $350

Mid-rectangle 300 x 250 px $550 $450 $350

Sponsored content custom $800 $700 $600

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

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OFFICIAL PUBLICATION OF

January/February

MFA time standardsSewing across marketsNeedles and threads

Ad Close: Nov 17, 2017Materials Due: Dec 3, 2017

BONUS DISTRIBUTION 2018 NECPA ConferenceMarine Fabricators Conference 2018IFAI Canada Expo MFPA Zone Conference - (Midwest Fabric Products Association) WCPA Zone Conf Feb 2018 (Western Canvas Products)CMCFA 2018 Convention (Chesapeake Marine Canvas Fabricators Association)

March/April

MFA Excellence AwardsZippers 2.0—high performanceTension structures

Ad Close: Jan 17, 2018Materials Due: Feb 3, 2018

BONUS DISTRIBUTION SWIFA Zone Conf March 2018 (South West Industrial Fabrics Association)Outlook 2018

May/June

Patterning across marketsState of the marine industryNew tools of the trade—equipment roundup

Ad Close: Mar 17, 2018Materials Due: Apr 3, 2018

BONUS DISTRIBUTION STA - Specialised Textiles Association 2018 ExpoISA 2018OFPANZ 2018 Conference HECT Leadership Conference

July/August

Fabric cleaning, maintenance and storageTough, durable fabrics and components Basic shop automation

Ad Close: May 17, 2018Materials Due: Jun 3, 2018

September/October

Staying busy year-roundBoat upgrades: electronics, lighting, accessoriesOEM design trends

Ad Close: Jul 17, 2018Materials Due: Aug 3, 2018

BONUS DISTRIBUTION IBEX 2018 (International Boatbuilders Exhibition and Conference) IFAI Expo 2018

November/DecemberNovember/DecemberNovember/December

BUYER’S GUIDEBUYER’S GUIDEBUYER’S GUIDE A complete product and A complete product and A complete product and service resource used service resource used service resource used throughout the year for throughout the year for throughout the year for buying decisions. buying decisions. buying decisions. Company Profi les—An Company Profi les—An Company Profi les—An in-depth look at the in-depth look at the in-depth look at the industry’s suppliers. industry’s suppliers. industry’s suppliers.

Ad Close: Sep 17, 2018Ad Close: Sep 17, 2018Ad Close: Sep 17, 2018Materials Due: Oct 3, 2018Materials Due: Oct 3, 2018Materials Due: Oct 3, 2018

MARINE FABRICATOR EDITORIAL CALENDAR Editorial calendar and bonus distribution subject to change

MarineFabricatorMag.com

E-Newsletter

Fabricators ConferenceJan. 25-27, 2018Savannah, GA USA

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5,000 CIRCULATION

12,447 READERSHIP

Read or looked at ads and 63.6% read or looked at 6 or more100%

Are owners, designers and fabricators94.3%

Read for new products and services96.1%

Keep and refer to past issues91.7%

Make or influence decisions96.8%

Read all of the last 4 issues83.9%

Pass on their issue of Marine Fabricator to someone else86.4%

Either visit the company website, email or call the company when interested in a product advertised

83.6%

MarineFabricatorMag.com

NET Print Rates: Marine Fabricator Prices listed are per month

AD SIZE ISSUE FREQUENCY6x 4x 1x

Full page $3440 $3950 $4295

2⁄3 vertical $3120 $3625 $3965

1⁄2 island $2745 $3200 $3450

1⁄2 horizontal $2335 $2745 $3145

1⁄3 page (H or V) $1835 $2200 $2515

1/6 page (H or V) $1345 $1605 $1855

2-pg spread $6535 $7510 $8155

Ask your account manager about cover availability and pricingSpecial Positions (non cover): add 10% to earned rate

Marine FabricatorFor more than 20 years, decision-makers have turned to Marine

Fabricator to learn craftsmanship techniques and build successful

marine fabrication enterprises. Business owners use the publication

as the primary resource for their business needs and for education

and information. � e Buyer’s Guide provides readers an easy year-

round resource for making buying choices.

DIVISIONMarine Fabricators Association

72%

Marine Aftermarket Fabrication (exterior and interior)

15%

10%

Marine OEM

Automotive Fabrication

3%

Marine Interior Design

READER PROFILE

2017 READER SURVEY

NET Digital Rates: Marine Fabricator Prices listed are per month

MarineFabricatorMag.com size 3 mo 6 mo 12 mo

Leaderboard 728 x 90px $595 $495 $395

Wide skyscraper 160 x 600 px $550 $450 $350

Mid-rectangle 300 x 250 px $550 $450 $350

Sponsored content custom $800 $700 $600

E-Newsletter size 3 mo 6 mo 12 mo

Leaderboard 600 x 90 px $695 $645 $595

Position #2 600 x 90 px $595 $545 $495

Position #3 600 x 90 px $495 $445 $395

Sponsored content custom $800 $750 $700

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IFAI Trade Shows and Events

90% of attendees use exhibitions as the #1 source of purchasing information.

Center for Exhibition Industry Research Canada24%

Asia37%

Middle East  2%    Africa 2%

Australia &New Zealand

Mexico

Central & SouthAmerica

Europe 3%

9%  

9%

14%

INTERNATIONAL ATTENDEES

International attendees represent more than 100 countries outside the U.S.       

(represents 16% of total Expo attendance)

Marketing

Other Purchasing     

President/Owner4%  

5%  

6%  

10%   

21%   

26%   

28%  R&D Engineering

SalesProduction/Operations

ATTENDEE JOB TITLE

A global industry of textile companies unites at IFAI Expo 2018—the largest

display of specialty fabrics and technical textiles in North America. Join more

than 400 exhibitors o� ering � bers, yarns, equipment, fabric and technology

solutions for motivated buyers in Dallas, Texas, from October 15-18, 2018.

Decision-makers and researchers from more than 100 countries attend IFAI Expo

to see the latest products and technologies, learn about industry trends, network

and build successful and con� dential relationships with exhibitors.

Specialty FabricsIncluding Shade and Weather Protection

Traditional market suppliers from fabric, equipment and hardware to services needed to manufacture end products including retractable awnings, shade structures, canopies and motorized shade and weather solutions.

AUDIENCE: Other IFAI exhibitors, brands, product designers, end product manufacturers from non-traditional markets. Landscape architects, pool and deck contractors, parks and recreation offi cials and other demographics interested in outdoor, shade and weather protection.

Advanced TextilesInnovative suppliers highlight partnerships throughout the supply chain in technical textiles markets including medical/health, automotive, electronics, military, safety/protective, performance/work wear, and aerospace.

AUDIENCE: Brands, product designers, engineers, researchers, manufacturers from nontraditionalv markets, other IFAI exhibitors.

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IFAIexpo.com

NET Digital Rates: IFAIexpo.com Prices listed are per month

IFAIexpo.com 3 mo 6 mo 12 mo

Leaderboard $750 $650 $600

Wide skyscraper $650 $550 $450

Mid Rectangle $800 $750 $650

Non-IFAI members

ADD $500TO EXHIBIT SPACE RATE

EXHIBITOR SURVEY RESULTS

found prospective customers96%

rated prospect quality "good" or "excellent"78%

connected with existing customers93%

closed sales on the show fl oor39%

ONLINE

Advanced Textiles SourceAdvancedTextilesSource.comFabric Architecture e-newsletterIFAIexpo.comIFAI WorldwidePre and Post Show E-blastsSpecialty Fabrics Review e-newsletterSpecialtyFabricsReview.com

IN PERSON

Fabric Sourcing CenterShow Stopper AwardsSponsorshipsIFAI Expo show fl oorIFAI Expo mobile app

IN PRINTFabric Architecture Resource Guide

Specialty Fabrics Review • Exhibitor Preview issue • Show Preview • Show Issue• Show Report

IFAI Expo Guide

Our connections, your success

Book by March 30and save!1 800 209 1810Steve Schiffman

Aerospace AutomotiveAwningsBallisticsCarbon FiberCleanroomComposite Materials

MARKET APPLICATIONS

Civil Engineering/Geosynthetics

Energy HarvestingFiltrationGeosyntheticsGovernment/MilitaryGraphics

HazmatMarine ProductsMedical, Health and Hygiene Military/Government Nanotechnology Performance/Sports wearPhase Change

Recreational ProductsSafety and ProtectiveSmart Textiles/WearablesStructuresSustainability TentsThermal

2018 BASE EXHIBIT BOOTH RATES

BOOTH SIZE/TYPE Before March 30

After March 30

HEIGHT RESTRICTION 8 ft. (2.44m)

10’ x 10’ Standard (3.05m x 3.05m) $3,025 $3,265

10’ x 10’ Corner (3.05m x 3.05m) $3,275 $3,515

HEIGHT RESTRICTION varies, contact IFAI

10' x 20' Inline (3.05m x 6.1m) $6,050 $6,530

10' x 20' Corner (3.05m x 6.1m) $6,300 $6,780

10' x 20' Peninsula (3.05m x 6.1m) $6,800 $7,280

10’ x 20’ Island (3.05m x 6.1m) $7,050 $7,530

10’ x 30’ Island (3.05m x 9.14m) $10,075 $10,795

10' x 40' Island (3.05m x 12.2m) $11,100 $11,900

20’ x 20’ Island (6.1m x 6.1m) $11,100 $ 11,900

20’ x 30’ Island (6.1m x 9.14m) $16,150 $17,350

20’ x 40’ Island (6.1m x 12.2m) $21,200 $22,800

30’ x 30’ Island (9.14m x 9.14m) $23,725 $25,525

20’ x 50’ Island (6.1m x 15.24m) $25,750 $27,750

30’ x 40’ Island (9.14m x 12.2m) $30,700 $33,100

30’ x 50’ Island (9.14m x 15.24m) $38,125 $41,125

40’ x 40’ Island (12.2m x 12.2m) $40,600 $43,800

40’ x 60’ Island (12.2m x 18.28m) $60,400 $65,200

50’ x 50’ Island (15.24m x 15.24m) $62,875 $67,875

OTHER SIZES Please inquire

Includes Pipe, Drape, Booth ID Sign, Expo Guide Directory Listing and 3 Exhibitor badges per 100 square feet. Badges over the amount above must pay an additional $50 per badge. Pricing does not include carpet. Must have fl oor covering.

EXPO  Oct. 15–18, 2018 | Dallas, TX USA  Education Oct. 15–18 | Show Floor Oct. 16–18Co-locating with CAMX | IFAIexpo.com

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GeosyntheticsConference.com

Geosynthetics Conference 2019More than 1,300 geotechnical practitioners, designers,

regulators, contractors, and installers come together at this

highly respected trade show event to learn about the latest

research, materials, applications and case studies.

� e Geosynthetics Conference 2019 features a robust show

� oor that will host all meal functions as well as a dedicated

educational zone where attendees can examine samples

of geosynthetics and enjoy a variety of basic geosynthetic

education provided by exhibitors.

EXHIBIT SPACE RATES: Geosynthetics 2019

BOOTH SIZE/TYPE Member Non-member

10 x 10 Inline $2,400 $2,700

10 x 10 Corner $2,600 $2,900

10 x 20 Inline $4,800 $5,400

10 x 20 Peninsula $5,200 $5,800

10 x 20 Island $5,400 $6,000

20 x 20 Island $9,400 $10,600

20 x 30 Island $13,800 $15,600

Other sizes, please inquire.

EXHIBIT SPACE RATES: GeoDallas 2018

EXHIBIT SIZE/TYPE Member Non-member

8 ft. Table $1,000 $1,200

Limited sponsorships available, please call Mark Berriman at 651 225 6923.

Geosynthetics 2019 is the 17th biennial

conference organized by IFAI and supported by

the Geosynthetic Materials Association (GMA)

and Geosynthetics magazine. NET Digital Rates: GeosyntheticsConference.com Prices listed are per month

GeosyntheticsConference.com 3 mo 6 mo 12 mo

Leaderboard $600 $550 $500

Wide skyscraper $550 $450 $350

Other sizes and dynamic units available. Please call for more information.

Our connections,your success

IN PRINTGeosynthetics

Show IssueShow Report Show Guide

IN PERSONGeosynthetics Conference

show fl oorGeosynthetics Conference

mobile appGeoDallas show fl oor

ONLINEGeosynthetics e-newsletterGeotechnicalFrontiers.orgGeosyntheticsMagazine.comPre and Post Show E-blasts

February 10-13, 2019 | Houston, TX USAGeosyntheticsConference.com

Presented by Geosynthetics ConferenceGeoDallas Dallas, TX USA

Kay Bailey Hutchinson Convention Center

Oct. 16-17, 2018 GeoDallas 2018GeoDallas 2018 is a regional geosynthetics conference attended

by 100+ geotechnical practitioners. � e conference is co-located

with the annual IFAI Expo featuring more than 5,000 attendees.

GeoDallas includes two days of geosynthetic tabletop displays,

education and networking. Exhibitors will enjoy prominent

placement on the IFAI Expo show � oor. Attendees from both

events will have access to the GeoDallas exhibitors.

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Invaluable Exchanges, Invaluable Benefi ts

IFAI has been

instrumental in assisting

with our company’s

growth—through

connecting with vendors

who have the newest

and greatest products

to being exposed to the

many different market

segments in the specialty

fabrics industry.

Connect with Chad and industry experts like him.

Join today!Join today!Join today!

Visit IFAI.com/membership

Chad Millerdirector of contract manufacturing

American National Mfg. Inc.

Member since 1999

Call 1 800 225 4324

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File RequirementsFILE FORMAT > PDF/X-1A

• PDFs must be CMYK using SWOP standards. Convert all images to process color (RGB and spot colors are not accepted).

• Images should be 300 dpi at size used in ad.

• Use Type 1 or OpenType fonts only (no TrueType or font substitutions).

• Do not embed ICC Profiles in images.

• Preflight your file in Adobe Acrobat before uploading (use PDF/X-1A compliance) to check for errors.

• If your file does not pass our preflight program, we will return it to you with the preflight report to assist you in correcting the file.

Print Ad SizesAD SIZE WIDTH X HEIGHT

Live Trim Bleed

Two-page spread w/bleed 15.5" x 9.875" 16.5" x 10.875" 16.75" x 11.125"

Full page w/bleed 7.25" x 9.875" 8.25" x 10.875" 8.5" x 11.125"

1/2 horizontal spread w/bleed 15.5" x 4.9375" 16.5" x 5.4375" 16.75" x 5.5625"

2/3 vertical 4.5" x 10"

1/2 island 4.5" x 7.5"

1/2 horizontal 7" x 4.875"

1/3 horizontal 4.5" x 4.875"

1/3 vertical 2.125" x 10"

1/6 horizontal 4.5" x 2.375"

1/6 vertical 2.125" x 4.875"

Magazine trim size: 8.25” wide x 10.875” high

Space Close/Materials DueMONTH SPACE

CLOSEMATERIALS DUE

January Nov 17 Dec 3

February Dec 17 Jan 3

March Jan17 Feb 3

April Feb 17 Mar 3

May Mar 17 Apr 3

June Apr 17 May 3

July May 17 Jun 3

August Jun 17 Jul 3

September Jul 17 Aug 3

October Aug 17 Sep 3

November Sep 17 Oct 3

December Oct 17 Nov 3

Green = Live area Black = Trim Red = Bleed

2/3 vertical

1/2 Island

1/3 v

1/3 horiz

1/6 horiz

1/6 v 1/2 horiz

1/2 horizontal spread

FP2 page spread

Print Specifications

FOR TECHNICAL SUPPORT REGARDING ADS, CONTACT

Michelle CookAdvertising Designer/Coordinator

+1 651 225 6957+1 800 382 0134

[email protected]

Make sure your display ad prints accurately by submitting high-quality print ready files

UPLOAD YOUR FILES

http://ifai.leapfile.comClick on “Secure Upload.”

Recipient email is [email protected]

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Digital Specifications

Digital Specs LEADERBOARD MEDIUM

RECTANGLEWIDE

SKYSCRAPER

DoubleClick DoubleClick DoubleClick

Ad Server DFP DFP DFP

Animated gif/jpg YES YES YES

HTML5 YES YES YES

Video YES YES YES

Third Party Tags YES YES YES

Max File Size 39k 39k 39kMax Rotations of Animation

3 loops 3 loops 3 loops

Materials DueTwo weeks prior to start date.

Digital Sizes

Websites Size (w x h)

Leaderboard/Footer* 728 x 90 px

Wide skyscraper 160 x 600 px

Mid-rectangle 300 x 250 px

E-newsletters/ Digital Publications** Size

Leaderboard 600 x 90 px

Horizontal banner 600 x 90 px

*Footer for Advanced Textiles Source website only** Static jpg is the only format accepted for e-newsletters/

digital publications

Ensure your digital promotion functions correctly by providing properly formatted files

IFAI.com/mediakit

All HTML5 creative must have an action script embedded in the code that allows DoubleClick to insert URL and track the clicks upon that ad.

In order to do this, the following script must be coded into the HTML5 ad in the areas that will be clickable:

For a Single Click Creative

on(release) { getURL(_level0.clickTAG, “_blank”); }

For a Multiple Click Creative First clickable area:

on(release) { getURL(_level0.clickTAG0, “_blank”); }

Second clickable area:

on(release) { getURL(_level0.clickTAG1, “_blank”); }

Third clickable area:

on(release) { getURL(_level0.clickTAG2, “_blank”); }

This can continue for as many clickable areas as you need. The URL’s must be provided for each clickable area in a manner that enables the trafficking team to ensure that each area clicks to the right URL. DO NOT EMBED THE URL IN THE HTML5 CODE. This will make the ad nonfunctional within the DoubleClick Ad Server.

HTML5 Specs

• 30-second max animation for all creative• Creative must open in a new

browser window • 3 loop max animation in HTML5 ads • All sound and video must be

user-generated • Preferred frame rate of 15 frames

per second clickTAG Coding Instructions

Video Specifications

• Embedded video must be third-party served • Pixel size 300 x 250 px • Format of Video Asset: Unmuxed* (AVI, MPEG, MOV, WMV,

or FLV**) • Audio/Video Length: Videos should not exceed 30 seconds. • Animation Length: No animation allowed• 3rd Party Tracking: Allowed • Video Guidelines:

Scanned Mode (Progressive) CompressionL 30 fps (29.97 fps) Backup GIF or JPEG: for serving into browsers that

do not have Flash Player SWFs (or some type of comp file/storyboard) file(s):

To show us what the ad is supposed to do. Click Thru Window: New window Click Thru URL: Client must provide Custom Specs: Premission for host-initiated audio and

extended video or audio lengths beyond specifications require policy exceptions

*unmuxed = Dual tracks, one for video, one for audio so that it can be edited separately if necessary

** Please note we cannot resize or reencode FLV files Expandable Ad Units

All expandable ad units must be third-party served.

• User-initiated ONLY • No automation expansion—Expansion must occur on

mouseover and react upon mouseout • Clearly visible start/stop audio and visual controls• Prominent Close button required in upper right corner of ad

11 point font is recommended with verbage “Close X” • Audio/Video permitted—user-generated • Maximum frame rate of 25 fps • Interactive ads should auto-close after 7 seconds

UPLOAD YOUR FILES

http://ifai.leapfile.comClick on “Secure Upload.”

Recipient email is [email protected]

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Copyright © 2017, lndustrial Fabrics Association lnternational. All rights reserved.

VP/MEDIA AND SALESSteve Schiffman+1 651 225 6952 800 209 [email protected]

NATIONAL SALES MANAGERMark Berriman +1 651 225 6923 800 436 [email protected]

MEDIA AND EXHIBIT SALESAngie West+1 651 225 6989800 272 1852 [email protected] Olson+1 651 225 6998800 436 [email protected] Ludwig+1 651 225 6963800 436 [email protected] Batdorf Sales Coordinator+1 651 225 6959 800 208 [email protected] Melissa Reese+1 651 225 6974800 385 9402 [email protected]

ADVANCED TEXTILES PRODUCT MANAGERCasey Strauch+1 651 225 6904800 209 [email protected]

EXHIBIT SALESVivian Cowan+1 651 225 6961 800 486 3971 [email protected]

AD MATERIALS COORDINATORMichelle Cook+1 651 225 6957 800 382 [email protected]

EDITORIAL DIRECTORRebecca Post+1 651 225 6960 [email protected]

MEMBERSHIP SALESMatt Saxe+1 [email protected] [email protected]

Success starts with IFAI.