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Page 1: MEDIA PACK 2018 / 19 - Country and Town House...Run of magazine DPS £5,400 FULL PAGES Outside back cover £9,600 Right facing contents £7,000 1st right hand page £5,250 2nd right

MEDIA PACK 2018 / 19

Page 2: MEDIA PACK 2018 / 19 - Country and Town House...Run of magazine DPS £5,400 FULL PAGES Outside back cover £9,600 Right facing contents £7,000 1st right hand page £5,250 2nd right

COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

THE BEST OF BOTH WORLDS Country & Town House is the only monthly luxury

magazine to target affl uent ‘double lifers’, who enjoy the very best of country and city living. Celebrating the best of British lifestyle and luxury, it covers the fi nest houses, interiors, arts and events, food and travel, fashion and

style, as well as relevant features and interviews.

SEPTEMBER 2017 £3.90THE BEST OF BOTH WORLDS

SPORTSCOUNTRYTHE BRIEF SHEET ON SHOOTING

THE PHANTOM RETURNS

Rolls-Royce goes beyond bespoke

CLARA PAGET

Dresses for the countryside

UP, UP & AWAYAIR BALLOONING

OVER THE ATACAMA

A DOG’S DINNER Truff le hunting in Tuscany

Cover-V3.indd 2 17/01/2018 10:04

DECEMBER 2016 £3.90

INTERVIEW

PLUS

THE BEST OF BOTH WORLDS

LIV TYLER

LuxuryThe PICASSO’S

MUSE

BRIT SENSATIONS James Norton and Vanessa Kirby

Meeting Sylvette

WOOF WOOF!

Our best evergift guide

SPELL BOUND

The magic ofjewellery

The all-American Anglophile talks Britain, beauty and Belstaff

DEC-Cover-V1.indd 2 02/12/2016 15:40

MAY 2017 £3.90THE BEST OF BOTH WORLDS

GREEN SLEEVES How fashion got

a conscience

HEALING HORSES A writer’s road to emotional health

GET ME TO THE

CHURCH Wedding

special

GemmaARTERTON

10AnniversaryISSUE

Her finest hour

th

Cover-V5.indd 3 17/01/2018 10:03

OCTOBER 2017 £3.90THE BEST OF BOTH WORLDS

Back to the Seventies Fashion’s fabulous decade

DREAM TEAM

Kitchens & Bathrooms 45 page focus

DESIGN

The Interiors

Issue

TARA BERNERD, KEN BOLAN, TONY CHAMBERS, TIM GOSLING, TOM HOWLEY, MARTIN MOORE, BROOSK SAIB, EMMA SIMS-HILDITCH, SALLY STOREY & WILLIAM YEOWARD

Cover-V4.indd 2 17/01/2018 10:03

JULY 2016 £3.60THE BEST OF BOTH WORLDS

The model mother on style, beauty and juggling life

HEIDIKLUM

MADE BY CHELSY

Ms Davy’s new jewellery line

MADE FOR MUD

Why smallholdings are seducing city dwellers

FINE TIMESSimon de Burton’s watches special

SOLDIER ON How Harry

Parker turned tragedy into

triumph

FEBRUARY 2018 £3.90THE BEST OF BOTH WORLDS

NORTHERNLIGHTS

BACK ON THE BENCH Why Ed Vaizey’s happy where he is

Seeking Svalbard

THE PURSUIT OF EMPTINESS

Stephen Bayley on the death of ‘stuff’

Takes on David Bowie

Cover-V4.indd 2 04/01/2018 12:14

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COUNTRYANDTOWNHOUSE.CO.UK

MARCH 2017 £3.90THE BEST OF BOTH WORLDS

HELENA CHRISTENSEN The globetrotting supermodel turned photographer

POLE TO POLE

Penguins or polar

bears?

2017’s HOTTEST

HOTELS

The world’s

BEST SPAS

GO TO THE ENDS OF THE EARTH

TRAVELThe

Cover-V1.indd 2 17/01/2018 10:05

IN PRINT

MOBILE AND TABLET

AUDIENCE

UK

Circulation 60,000 / Readership 150,000 WORLDWIDE

Circulation 80,000 / Readership 200,000 SOCIAL / ONLINE

Over 500,000 connections

MARCH 2017 £3.90

’’s’s’sSTSTST

ELS ELS ELS

POLE TO POLE

Penguins or polar

Penguins or polar

Penguins

bor polar

bor polar

ears? or polar

s? or polar

rs? r

The world’s

BEST SPASPASP

MARCH 2017 £3.90THE BEST OF BOTH WORLDS

HELENA CHRISTENSEN The globetrotting supermodel turned photographer

POLE TO POLE

Penguins or polar

bears?

2017’s HOTTEST

HOTELS

The world’s

BEST SPAS

GO TO THE ENDS OF THE EARTH

TRAVELThe

Cover-V1.indd 2 17/01/2018 10:05

PODCASTONLINE

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

ALIVE & DANGEROUS

Country & Town House (total Feb-Jul)

Total Home Interest (total volume Feb-Jul) -6.6%

Home Interest – Conde (total volume Feb-Jul) 0.8%

Home Interest – Hearst (total volume Feb-Jul) -11.1%

Home Interest – Timeinc (total volume Feb-Jul) -10.2%

Town & Country -11.6%

Country Life -13.2%

Harpers Bazaar -9.5%

9.1%

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

LUXURY & LIFESTYLEAdvertisers include Annoushka, Alexander McQueen, Asprey, Aston Martin, Audemars Piguet, Bentley, Boodles, Breitling, Burberry, Cartier, Chanel, Christie’s, Colefax & Fowler,

Dubarry, Ettinger, Graff, Harrods, Harry Winston, Hunter, Jaeger-LeCoultre, Linley, Mont Blanc, Nina Campbell, Patek Philippe, Piaget, Rolex, Savoir Beds, Smythson, Soane,

Sotheby’s, Tiffany, Vivienne Westwood, William & Son and Zenith.

DO U B LE PAG E SPRE ADS

Gatefold cover £16,700

Inside front cover DPS £13,650

DPS 2 £11,550

DPS 3 £9,450

1st DPS after contents £7,000

DPS advertorial (includes all in-house production) £7,600

Run of magazine DPS £5,400

FU LL PAG ES

Outside back cover £9,600

Right facing contents £7,000

1st right hand page £5,250

2nd right hand page £4,400

Run of magazine £3,300

Guaranteed position £3,800

FRACTIONAL ROM

Half page £1,800

Quarter page £1,150

Vertical strip £1,400

I NSERTS

Loose inserts per 1,000 (minimum 5,000)

£80

LUXURY & LIFESTYLEAdvertisers include Annoushka, Alexander McQueen, Asprey, Aston Martin, Audemars Piguet, Bentley, Boodles, Breitling, Burberry, Cartier, Chanel, Christie’s, Colefax & Fowler,

Dubarry, Ettinger, Graff, Harrods, Harry Winston, Hunter, Jaeger-LeCoultre, Linley, Mont Blanc, Nina Campbell, Patek Philippe, Piaget, Rolex, Savoir Beds, Smythson, Soane,

Sotheby’s, Tiffany, Vivienne Westwood, William & Son and Zenith.

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

GREAT BRITISH BRANDSEdited by Lucia van der Post, one of the UK’s most iconic luxury commentators, and featuring writers such as Alexandra Shulman,

Simon de Burton, Dylan Jones, Fiona Duncan, Roger Scruton, Stephen Bayley and Avril Groom, Great British Brands is a unique

showcase of the very finest products and companies that the UK has to offer, from art and culture, engineering, beauty, sports, fashion, hotels, design and technology to accessories, property,

watches and jewellery. It is a bible for the luxury industry also benefiting from a wider international distribution.

R ATE C ARD

Gatefold cover £22,000

Inside front cover DPS £16,500

DPS advertorial £7,800

Run of magazine DPS £7,300

Run of magazine single page £4,200

DE ADLIN ES

Booking Deadline Weds 5 October 2018

Published Weds 12 December 2018

BRANDSGREAT BRITISH

150British successstories

2018

GBB-Cover-V4.indd 1 04/01/2018 12:13

For more details, please

contact Julia Carrick OBE

julia@countryand

townhouse.co.uk

Published with the January issue of C&TH in December

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

GREAT BRITISH & IRISH HOTELSEditor Fiona Duncan uses her extensive experience and

knowledge of the UK’s luxury hotel market to curate Great British & Irish Hotels, a glossy annual directory, which

showcases her personally curated selection of hotels in the key tourist hotspots of Devon & Cornwall, the West Country, Hampshire & the Isle of Wight, London, the Home Counties,

the Cotswolds, Wales & the Marches, East Anglia, Mid Country, The North, Scotland, Northern Ireland and Ireland.

R ATE C ARD

Gatefold cover £16,700

Inside front cover DPS £13,650

Run of magazine DPS £5,400

Run of magazine single page £3,300

Half page £1,800

Quarter page £1,150

Outside back cover £9,600

Inside back cover £6,000

Hotel directory & online listing £1,800

DE ADLIN ES

Booking deadline Wednesday 13 June 2018

Published Wednesday 11 July 2018

& IRISH HOTELSGREAT BRITISH

2017/18

PLACESto stay

250

GBI-Hotels-Cover-V4.indd 1 17/01/2018 10:07

Published with the July issue of C&TH

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

PROPERTYAdvertisers include Ayrton Wylie, Cadogan, Cheffi ns,

Grosvenor, Hamptons International, Humberts, Knight Frank, Marsh & Parsons, Russell Simpson, Savills, Sotheby’s, Spencers of the New Forest, Strutt & Parker, Wetherell and Winkworth.

RATE CARD

Full Page £700

For more details please contact

Gemma Cowley on 020 7384 9011 or

email [email protected]

Testimonials

STRUTT & PARKER

Last month we sold two of our loveliest houses as a direct result of buyers seeing them in Country & Town House. One at £1.85m and another at £10m. We love the magazine.

CHEFFINS

As a direct result of the magazine two London parties arranged a viewing and both made an off er. A sale was agreed to one of the parties and contracts exchanged and completed soon after.

SAVILLS

At Savills we are proud to advertise our clients’ properties in Country & Town House as it’s both a top-end magazine but also has articles that appeal to all interests.

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

PROPERTY continued

› Weekly Display SponsorshipsHomepage takeover — £2,500

Property section sponsorship — £1,500 Formats available— billboard, leaderboard, double skyscraper, MPU

› Property Online Advertorial Online advertorial with copy and imagery supplied by client

and tweaked into house style — £1,000

› Property Native ArticleCountry & Town House Online editorial team will create a 600-word

feature according to your brief. Written in house style, supplied video if you have assets and/or an image gallery. This sponsored editorial can sit within

the editorial framework of the site for maximum engagement with our users — starting price £2,500

› 1x Instagram takeoverExclusively for property clients. Five images plus captions supplied to

our social team who will upload throughout one day to see a client takeover of the Country & Town House Instagram, which currently has

30k followers. Prior to the takeover we will post a teaser post which should be shared by the client Instagram ahead of the takeover, sending

lots of followers your way — £500

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

SCHOOL HOUSESchool House is the UK’s largest guide to independent

education. Edited by Annabel Heseltine, the biannual magazine and directory features contributors including Rachel Johnson, Barnaby Lenon, Cristina Odone and Yasmin Alibhai-Brown. School House is an indispensible resource for parents, providing them with the latest educational news and a tailor-

made guide to the very best London and country schools.

DE ADLIN ES

Issue Booking Published

March Wed 17 Jan 2018 Wed 14 Feb 2018

October Wed 15 Aug 2018 Wed 12 Sept 2018

Schools wishing to appear

in the directory are offered

a range of advertising options.

Each featured school also

benefits from a free listing

in the regional guide, which

gives details of open days.

For lifestyle brands wishing

to target affluent London

parents in an educational

environment, display advertising

at the front of each issue is

also available.

School House Magazine’s

website (schoolhousemagazine.

co.uk) also carries key information

on every participating school, as

well as allowing them to update

the website with regular school

news features.

For more details please contact

Camilla van Praagh on 020

7384 9023 or email camilla@

schoolhousemagazine.co.uk

DO U B LE PAG E SPRE ADS

Gatefold cover £15,900

Inside front cover DPS £13,000

Run of magazine DPS £5,150

Run of magazine single page £3,100

Half page £1,750

Quarter page £1,100

Outside back cover £9,150

Inside back cover £5,750

School directory & online listing £2,200

Published with the March & October issues of C&TH

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

JEWELLERY & WATCHESAvril Groom is an authority on high jewellery. As a writer for

The Telegraph and FT How To Spend It, she brings her knowledge and love of jewellery to editing our annual Jewellery

& Watches supplement, out just in time for Christmas each year. She has also gathered the aristocracy of jewellery and

watches journalism to contribute, including Tim Barber, Annabel Davidson, Simon de Burton and Francesca Fearon.

R ATE C ARD

Gatefold cover £16,700

Inside front cover spread £13,650

DPS advertorial (includes all in-house production) £7,600

ROM DPS £5,400

Outside back cover £9,600

Inside back cover £6,000

Full page £3,300

Half page £1,800

DE ADLIN ES

Booking deadline Wednesday 12 September 2018

Published Wednesday 10 October 2018

JEWELLERY& WATCHES

THE DISRUPTIVES ARE TAKING OVER

AUTUMN/WINTER 2017

RED ALERTThe ruby renaissance

REBEL WITH A CAUSE Coco Chanel’s glittering legacy

JW-Cover-V3.indd 1 17/01/2018 10:07

Published with the November issue of C&TH

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

ON WATCHFeaturing the latest news from the finest international watchmakers, plus features and interviews, On Watch, edited by Simon de Burton,

is a 30-page extended section dedicated entirely to the world’s most beautiful timepieces. Whether it’s meeting Cindy Crawford,

going behind the scenes at the UK’s fastest growing watch marque, Bremont, or learning your chronometer from your chronograph,

watch experts and ingénues alike will have plenty to discover.

R ATE C ARD

Gatefold cover £16,700

Inside front cover spread £13,650

DPS advertorial (includes all in-house production) £7,500

ROM DPS £5,400

Outside back cover £9,600

Full page £3,300

Half page £1,800

DE ADLIN ES

Booking deadline Wednesday 23 May 2018

Published Wednesday 13 June 2018

OnWatch

30 pagesdedicated to fine times

Published with the July issue of C&TH

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

BOSTON

BARCELONA

GENEVA

PARIS

MADRID

MONTRÉAL

AMSTERDAM

BRUSSELS

FRANKFURT

ISTANBUL

MOSCOW

MIAMI

VANCOUVER

WASHINGTON

CAPE TOWN

JOHANNESBURG

SAN FRANCISCO

SINGAPORE

BAHRAIN

HONG KONG

DUBAI

TOKYO

LAGOS

CIRCULATION

› UK & IrelandCountry & Town House is hand-delivered to Central London’s most affluent homes in Barnes, Battersea, Bayswater, Belgravia, Brook Green, Chelsea, Chiswick, Clapham, Coombe, Fulham, Holland Park, Kensington, Knightsbridge, Marylebone, Mayfair, Notting Hill, Pimlico, South Kensington, Wandsworth and Wimbledon. The magazine is also on sale in WHSmith, Waitrose, Marks & Spencer and 2,500 other retail outlets throughout the UK and Ireland. It is available at all leading estate agents nationwide, targeted five-star hotels, UK and worldwide first-class airline and private jet lounges.

› Overseas In addition to the highly targeted AB UK distribution, certain supplements and special issues will benefit from a high volume international circulation into BA First Class lounges worldwide, together with Cathay Pacific, Singapore Airlines, Emirates, American Airlines and United Airlines. As a result, Great British & Irish Hotels will be available to AB International travellers coming into the UK in First Class and private jet lounges worldwide from cities including Amsterdam, Bahrain, Barcelona, Boston, Brussels, Cape Town, Chicago, Dubai, Frankfurt, Geneva, Hong Kong, Istanbul, Johannesburg, Lagos, Madrid, Miami, Montréal, Moscow, Paris, San Francisco, Singapore, Tokyo, Vancouver and Washington.

61% FEMALE 39% MALE

90% ABA B

99% ABC1A B C 1

CIRCULATION

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

PRODUCTION SCHEDULE 2018 / 19

ISSUE TITLEMAIN THEME

BOOKING DEADLINE

ARTWORK DEADLINE

ON SALE

March C&TH School House * Travel

Wed 24 Jan Wed 17 Jan

Fri 26 Jan Fri 19 Jan Wed 14 Feb

April C&TH Design Wed 21 Feb Fri 23 Feb Wed 14 March

May C&TH Wellbeing & Spa Wed 21 Mar Fri 23 Mar Wed 11 April

JuneC&TH Country & Town Interiors *

Art Wed 18 April Wed 28 Mar

Fri 20 Apr Wed 4 Apr Wed 9 May

July C&TH Watches Wed 23 May Fri 25 May Wed 13 June

AugustC&TH Great British & Irish Hotels *

Speed Wed 20 June Wed 13 June

Fri 22 June Fri 15 June Wed 11 July

September C&TH Country Sports Wed 18 July Fri 20 July Wed 8 Aug

October C&TH School House * Interiors Wed 22 Aug

Wed 15 AugFri 24 Aug Fri 17 Aug We 12 Sept

NovemberC&TH Jewellery & Watches *

Gentleman’s Wed 19 Sept Wed 12 Sept

Fri 21 Sept Fri 14 Sept Wed 10 Oct

December C&TH Luxury Wed 24 Oct Fri 26 Oct Wed 14 Nov

January 2019C&TH Great British Brands *

Investment Wed 21 Nov Wed 5 Oct

Fri 23 Nov Fri 26 Oct Wed 12 Dec

February 2019 C&TH Gentleman’s Wed 12 Dec Fri 14 Dec Wed 9 Jan

* Supplement published with Country & Town House

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

MAGAZINE ADVERTISEMENTSAll artwork should be supplied to pass4press PDF specifications. Further

information and settings can be downloaded from the web address below: www.ppa.co.uk/all-about-magazines/production/pass4press

When creating PDF files please apply cropmarks, 3mm bleed and embed fonts. All images incorporated within the advert should be high resolution (300dpi) and CMYK or Greyscale colour mode, not RGB. The colour profile is Europe ISO Coated FOGRA 27 or FOGRA 39.

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Double page 298 x 450 mm 304 x 456 mm

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Half page vertical 263 x 95.5 mm

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COUNTRYANDTOWNHOUSE.CO.UK

regulation black costumes are at odds with their glossy and coruscatingly stellar reputation. Visitors throng to the Blavatnik Building. They walk up and down the stairs, they breathe the air of art. Perhaps they are elevated by the experience.

But, most of all, they like going to the viewing gallery at the top of the building and taking in a vista of the City bracketed by Norman Foster’s hitherto wobbling bridge and Christopher Wren’s indestructibly secure cathedral. But they are looking out, not in. Tate Modern, you see, has no art worthy of the name to fill its new Blavatnik Building. But few visitors seem to care.

These two absurdities are eloquent of the changing nature of museums: people are less interested in looking at, examining and meditating on stuff. Instead, they are entirely happy with an undemanding (and literally vacuous) ‘visitor experience’ which ambitious, art-branded architecture provides. Culture (of a sort) may be acquired by visiting an empty space rather than by interrogating objects and images.

The elimination of stuff may be the most compelling psychological and philosophical reality of our historical moment. It goes beyond Kensington and Bankside. Nordstrom is a Seattle-based department store with 349 luxury links in its chain, spreading across the United States. Recently, it opened its first shop with nothing at all inside it. Instead, shoppers arrive, chill out, order a drink and peruse an online catalogue, ordering up for home delivery. Nordstrom saves on the costs of managing inventory, while customers can go shopping in their head while enjoying a craft beer.

TOP AND BOTTOM: Tate Modern’s Blavatnik Building encourages people to look out at the view not in at the art, thinks Stephen Bayley

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As a consumer experience, it is one of detachment and conceptualisation rather than engagement and contact. This is the more significant as department stores and museums both emerged in the middle of the 19th century and with very similar purposes: the adoration of stuff. The only difference was in the one, the world was displayed for edification, in the other for consumption. But that was then and this is now.

The single greatest influence on the disappearance of stuff has been the smartphone. In the last decade, the know-all in your pocket has eliminated not only landlines, but hi-fi, encyclopaedias, still cameras, movie cameras, typewriters, radios and pornography, while its close relation – the tablet – has made television ‘sets’ all but redundant. Soon, smartphones will usurp many

of the old-fashioned museum’s roles. What’s the Design Museum for when you can point your phone at an object and it will tell you what it is, what people think about it and where to buy it?

So remarkable is the disappearance of stuff, you could not make Mad Men today. Not just because the apex-predator adman with his martini thirst is extinct, but because the gorgeous furniture and accessories which made Matt Weiner’s

February 2018 | COUNTRYANDTOWNHOUSE.CO.UK | 73

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BRANDSGREAT BRITISH

150British successstories

2018

GBB-Cover-V4.indd 1 04/01/2018 12:13

360°

MAGA ZINE TABLET MOBILE SOCIAL

regulation black costumes are at odds with their glossy and coruscatingly stellar reputation. Visitors throng to the Blavatnik Building. They walk up and down the stairs, they breathe the air of art. Perhaps they are elevated by the experience.

But, most of all, they like going to the viewing gallery at the top of the building and taking in a vista of the City bracketed by Norman Foster’s hitherto wobbling bridge and Christopher Wren’s indestructibly secure cathedral. But they are looking out, not in. Tate Modern, you see, has no art worthy of the name to fill its new Blavatnik Building. But few visitors seem to care.

These two absurdities are eloquent of the changing nature of museums: people are less interested in looking at, examining and meditating on stuff. Instead, they are entirely happy with an undemanding (and literally vacuous) ‘visitor experience’ which ambitious, art-branded architecture provides. Culture (of a sort) may be acquired by visiting an empty space rather than by interrogating objects and images.

The elimination of stuff may be the most compelling psychological and philosophical reality of our historical moment. It goes beyond Kensington and Bankside. Nordstrom is a Seattle-based department store with 349 luxury links in its chain, spreading across the United States. Recently, it opened its first shop with nothing at all inside it. Instead, shoppers arrive, chill out, order a drink and peruse an online catalogue, ordering up for home delivery. Nordstrom saves on the costs of managing inventory, while customers can go shopping in their head while enjoying a craft beer.

But Pawson was a curious choice as the designer of a museum since his aesthetic is all about getting rid of stuff, not putting it on display. When you can strip back no further, he is happy. Collections, however, disturb him. I followed some tourists into the building and overheard, ‘Ees vair nice. But where ees museum?’ The Design Museum is empty. If some see this as a metaphor about design itself, then maybe some are very perceptive indeed.

Then there is Herzog & de Meuron’s Blavatnik Building extension of Tate Modern on Bankside, which opened in May last year. It is an irrational, fractalised look-at-me structure by a Swiss architectural pair whose

‘When you get there, there’s no there there.’ This was Gertrude Stein’s wittily damning indictment of California’s featureless Oakland, a city of 420,000 souls.

But the same judgement applies to two of London’s most recent and remarkable cultural attractions. The Design Museum opened in Kensington in 2016, in an ambitiously (some say overly so) re-purposed Commonwealth Institute, a fondly remembered fifties landmark fallen into desuetude and redundancy. Exhibitions about groundnut cultivation in Ghana did not long survive The Swinging Sixties.

Famous for its ambitious (but useless) hyperbolic paraboloid roof (which somehow conveyed the naïve optimism of its imperial day), the building has been extensively evacuated and buffed up by John Pawson, an architect rightly famous for his majestic treatment of light and space. A poet of emptiness, you might say.

Pawson was introduced to the Cistercian monasteries of the Var by the romantic traveller Bruce Chatwin and routinely pays tribute to their beautiful austerity, also admired by Le Corbusier. This ‘architecture of truth’ he has achieved in Kensington: out goes the clutter, in comes the space. The circulation of The Design Museum is elegantly conceived. Indeed, people gasp. It is vaut le voyage, in itself.

FROM TOP: The importance (and emptiness) of space: architect John Pawson designed the new-look Design Museum, formerly the Commonwealth Institute in Kensington

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72 | COUNTRYANDTOWNHOUSE.CO.UK | February 2018

P00-Stephen-Bayley.indd 72 20/12/2017 14:34

FEBRUARY 2018 £3.90THE BEST OF BOTH WORLDS

NORTHERNLIGHTS

BACK ON THE BENCH Why Ed Vaizey’s happy where he is

Seeking Svalbard

THE PURSUIT OF EMPTINESS

Stephen Bayley on the death of ‘stuff’

Takes on David Bowie

Cover-V4.indd 2 04/01/2018 12:14

DIG ITAL SOLUTIONS& NATIVE ADVERTIS ING

Winter calls for velvet and corduroy, says Martha Ward

COUNTRY TOWN

MATERIAL ASSETS

Ralph Lauren Purple Labelralphlauren.co.uk

S T Y L E

Brooks Brothers Corduroy cap, £115.

brooksbrothers.com

Carhartt Oakland trousers,

£85. carhartt-wip.com

Scotch and Soda Velvet jumper,

£110. scotch-soda.com

Prada Hooded cotton- corduroy fi eld jacket, £1,805.

matches fashion.com

Sies Marjan Velvet-corduroy

shirt, £490. matchesfashion.com

Oliver Spencer Shearling trimmed

corduroy jacket, £320. mrporter.com

Gucci Velvet bag, £1,790. mrporter.com

Givenchy Suede trainers, £395. brownsfashion.com

Brunello Cucinelli Corduroy

trousers, £530. shop.brunello cucinelli.com

Sir Plus Nehru jacket,

£265. sirplus.co.uk

Dunhill Double breasted velvet blazer, £990. mrporter.com

Kent & Curwen Corduroy jacket, £475. kentandcurwen.com

Herschel Supply CoGrove extra-small

velvet backpack, £80. selfridges.com

Cos Corduroy tie, £25.

cosstores.com

Brooks BrothersCorduroy shirt, £115. brooksbrothers.com

Jimmy Choo Woven velvet slippers, £450. jimmychoo.com

26 | COUNTRYANDTOWNHOUSE.CO.UK | February 2018

UP FRONT

P00-Upfront-2.indd 26 20/12/2017 13:48

ONLINE DISPL AY

VIDEOPODCAST & E VENTS

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

JANUARY 2018 £3.90THE BEST OF BOTH WORLDS

SEX AND THE CITYWhy being a woman is no problem for Adrienne Muir

ELENA Perminova

A RUSSIAN FAIRYTALE

Cash in the AtticWhere to pile your dosh in 2018

WAKE UP BRITAIN!

Meet the Today programme’s

new editor

Cover-V5.indd 2 17/01/2018 10:02

BRANDSGREAT BRITISH

150British successstories

2018

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

WHAT’S ON

AU DI EN C E STATIST IC S

AB profi le 90%

ABC1 profi le 99%

Median age 39

Female 60%

Male 40%

Facebook 4,500

Twitter 19,500

Instagram 30,000

Email database 23,000

180kPVS

105kUSERS

The ultimate insider’s guide to events, culture and travel in London and the countryside

JANUARY 2018 £3.90THE BEST OF BOTH WORLDS

SEX AND THE CITYWhy being a woman is no problem for Adrienne Muir

ELENA Perminova

A RUSSIAN FAIRYTALE

Cash in the AtticWhere to pile your dosh in 2018

WAKE UP BRITAIN!

Meet the Today programme’s

new editor

Cover-V5.indd 2 17/01/2018 10:02

JANUARY 2018 £3.90THE BEST OF BOTH WORLDS

SEX AND THE CITYWhy being a woman is no problem for Adrienne Muir

ELENA Perminova

A RUSSIAN FAIRYTALE

Cash in the AtticWhere to pile your dosh in 2018

WAKE UP BRITAIN!

Meet the Today programme’s

new editor

Cover-V5.indd 2 17/01/2018 10:02ELENA ELENA PerminovaPerminova

ELENA Perminova

ELENA ELENA Perminova

ELENA PerminovaPerminova

A RUSSIAN FAIRYTALE

WAKE UP WAKE UP

ELENA ELENA PerminovaPerminova

ELENA Perminova

ELENA ELENA Perminova

ELENA PerminovaPerminova

A RUSSIAN FAIRYTALE

WAKE UP WAKE UP BRITAIN!BRITAIN!

Meet theToday programme’s

new editor JANUARY 2018 £3.90THE BEST OF BOTH WORLDS

SEX AND THE CITYWhy being a woman is no problem for Adrienne Muir

ELENA Perminova

A RUSSIAN FAIRYTALE

Cash in the AtticWhere to pile your dosh in 2018

WAKE UP BRITAIN!

Meet the Today programme’s

new editor

Cover-V5.indd 2 17/01/2018 10:02

WHAT’S ON

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COUNTRYANDTOWNHOUSE.CO.UK

DESKTOP VERSION

CULTURE FOOD & DRINK TRAVEL SPORTING STYLE COMPETITIONS C&TH LIFE

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COUNTRYANDTOWNHOUSE.CO.UK

MOBILE VERSION

CULTURE FOOD & DRINK TRAVEL SPORTING STYLE COMPETITIONS C&TH LIFE

STYLE

CULTURE

FOOD & DRINK

INTERIORS

PROPERTY

TRAVEL TRAVEL

NEWS

GUIDES

COMPETITIONS

C&TH LIFE

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

› SECTION SPONSORSHIPS & WEEKLY PRICING STRUCTURES

Homepage takeover — £2,500Style section — £2,000

Culture section — £2,000Travel section — £2,000

Sporting section — £2,000Full-site sponsorship — £7,000

Formats available: Leaderboard, Billboard, Double MPU, MPU

DISPLAY ADVERTISING

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

› Aligned around 12 major events in each month of the year (e.g. Chelsea Flower Show, Hay Festival)

CUSTOM CONTENT SOLUTIONS

ALEXANDRA SHULMAN, GREAT BRITISH BRANDS

Everybody knows that physical experiences are where the consumer pound is going – festivals, concerts, theatre, talks – and the stores provide

a venue where the brands can tell their story.

› £1, 500 Online Advertorial entry price for clients who want to supply their own copy and images

+ £1, 000 C&TH editorial will write a Native Feature in house style using supplied imagery

+ £3, 500C&TH will produce a Bespoke Native Campaign with an original photography shoot created and conceived by C&TH online editorial (POA depending on production costs)

+ £1, 750 C&TH will include a Competition plus mail shot to database of 20,000 emails

+ £750 C&TH will boost custom content on social media (Instagram, Facebook, Twitter)

+ £1, 500 C&TH will include a display media buy-out of bespoke ad units

+ £1, 500 C&TH will guarantee number of page views

+ £1, 500 C&TH mention in What’s On Podcast

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

SOCIAL MEDIA

› FACEBOOK– Exclusive targeted

video content, – Targeted & boosted posts to accompany commercialcampaigns & native content– Sharing relevant brands’content

› INSTAGRAM– Property and interiors

focused– What’s On Instagram to cover events

› TWITTER– Events news, story links

and brand personalitydevelopment

› EMAIL MARKETING & SOCIAL MEDIA

- Sponsored newsletter — £1,000

- Solus newsletter — £2,000

- Sponsored Instagram post — £750

- Sponsored Instagram, Twitter & Facebook — £1,500

› WEEKLY NEWSLETTER- Five things to do this weekend

CULTURE FOOD & DRINK TRAVEL SPORTING STYLE COMPETITIONS C&TH LIFE

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

WHAT’S ON?

WEEKLY PODCAST

› What’s On in the UK? These behind the scenes audio tours will take you around the latest

exhibitions, festivals, walks and restaurants across the UK without ever leaving your house.

› Sponsorship starting price £2,500

D OW N LOA D G U I D E S

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

ADVERTISING FORMAT & SIZES

Billboards 970 x 250 pixels

Leaderboards 728 x 90 pixels

Double skyscrapers 600 x 300 pixels

MPUs 300 x 250 pixels

› VIDEO- Placed within editorial content

- Non-intrusive examples- Bold, beautiful and high impact

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COUNTRYANDTOWNHOUSE.CO.UK

ELIZABETH HURLEY

I adore Country & Town House, primarily because it’s where I fi rst saw the advertisement for the house I bought in Herefordshire. It’s a beautiful glossy magazine.

TESTIMONIALS

Country & Town House

YASMIN LE BON

I can’t wait to look at Country & Town House every month, it feels like having a really rewarding chat with a friend you admire and want to be like, while totally satisfying my need for fashion, design and property, never too much, just really interesting moments presented in a beautiful but approachable manner.

STRUTT & PARKER

Last month we sold two of our loveliest houses as a direct result of buyers seeing them in Country & Town House. One at £1.85m and another at £10m. We love the magazine.

ANNOUSHKA

We have seen a signifi cant response in our London stores as a direct result of advertising in Country & Town House.

JOSEPHINE HOME

We love Country & Town House magazine. Thanks to its top-notch editing and spectacular features, it attracts the type of reader who encapsulates our target market..

TAYLOR HOWES DESIGN

Country & Town House is certainly one of my top magazines and has a great balance of everything I want to read about. As someone who is fortunate to have a home in both the country and town it is essential reading.

RACHEL JOHNSON

Just to say what fun the mag C&TH is – my husband and I were fi ghting over it. Glossy contributors, really good content and nicer to look at than House & Garden.

Great British & Irish Hotels

The Pigs and Lime Wood have been proud to be a part of C&TH’s Great British & Irish Hotels over the past few years. Our brand has been showcased perfectly alongside the other brands that the guide has chosen to work with. The editorial is always spot on and images used make each hotel look stylish and inviting.ROBIN HUTSON, CEO OF THE PIGS AND LIME WOOD

PAULA FITZHERBERT, MAYBOURNE HOTEL GROUP

We have long been supporters of C&TH and their guides, and fi rmly believe C&TH fl ies the fl ag for the true best of British, and has established a voice of authority in the luxury marketplace.

Great British Brands

CHARBONNEL ET WALKER

The Great British Brands magazine is beautiful and brilliant.

HAMILTON & INCHES

Great British Brands 2017 is an absolute delight, very proud to be a part of it. Please pass on my thanks to Julia Carrick.

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COUNTRYANDTOWNHOUSE.CO.UKCOUNTRYANDTOWNHOUSE.CO.UK

1 DEFINITIONS• (a) the “Advertiser” means the person or entity booking advertising space in Country & Town House (C&TH) or any Country & Town House publication, whether an advertising agency, brand owner or whomsoever.• (b) “Advertising Copy” means the advertising and promotional content (including any Sales Promotions as defined below) requested by the Advertiser to be published by C&TH in one or more of its Publications.• (c) “ C&TH” means Country & Town House Limited of Studio 2, Chelsea Gate Studios, 115 Harwood Road, London SW6 4QL• (d) “ C&TH Publication” means any of the magazine titles published by C&TH from time-to-time.• (e) “Digital Versions” means any C&TH Publication as made available in an electronic format compatible with one or more handheld or tablet end-user devices (such as, without limitation, Kindles and iPads).• (f) “Premium” and “Premium Plus” advertising options means in relation to “Premium” including but not limited to scrolling advertisements, slide shows and 30 second videos and “Premium Plus” including but not limited to photo explorer, photo 360 and 60 second video.• (g) “Production Work” means any and all artwork, sketches, layouts, mock-ups, graphics, photography, processing or other work, work product, services and service product that the Advertiser may request C&TH to perform or provide from time-to-time.• (h) the “Publication Date” means, in relation to each version of a C&TH Publication (print, Digital and PDF) the date(s) on which the relevant version comes on sale in the United Kingdom.• (i) “PDF Versions” means any C&TH Publication as made available in a “static format” digital magazine issue (e.g. on Zinio, LeKiosk etc.).• (j) “Press Date” means C&TH’s various deadline(s) for receipt of any Advertiser’s Advertising Copy, as the same may be notified by C&TH to the Advertiser in respect of each instance of publication of such Advertising Copy in a conventional, print-media C&TH Publication, a Digital Version or a PDF Version.• (k) “Rates” means C&TH’s costs and charges for the publication of Advertising Copy in C&TH Publications, as evidenced in the C&TH Rate Card in force at the relevant time, but not including any additional fees and costs for any Production Work as described in Section 2(b) below which shall be payable in addition to the Rates.• (l) “Rate Card” means the table of C&TH Rates for the publication of Advertising Copy in C&TH Publications • (m) “Technical Specifications” means C&TH technical requirements for Advertising Copy provided by or on behalf of Advertisers from time-to- time.

2 RATES & COSTS• (a) Rates are quoted in the Rate Card exclusive of VAT and may be increased at any time upon 3 months’ written notice, “written notice” for these purposes to include notice posted on this web page as part of these Terms & Conditions.• (b) In addition to the Rates, if the Advertiser requires any Production Work to be performed by C&TH, it will pay C&TH for the same at the cost quoted by C&TH at the time of request, plus any applicable VAT or other sales tax at the prevailing rate.• (c) All rights, including all copyright, in any Production Work performed by C&TH will vest in C&TH and the Advertiser may use the same solely for the limited purpose of publishing the associated Advertising Copy in the relevant C&TH Publications pursuant and subject to these Terms and Conditions. Where an Advertiser wishes to receive an assignment of rights in any Production Work then the same shall be subject to the written agreement of C&TH (which it may grant or withhold in its absolute discretion and which may include the agreement of any further terms).

3 ORDERS• (a) Agents must disclose the name of their principals and nature of the advertised goods, services, Sales Promotions and Advertising Copy at time of booking. Any incomplete or misleading disclosure or failure fully to disclose, or any non-compliance of any matter with applicable regulation, entitles C&TH to reject or cancel the order.• (b) The C&TH Rate Card is not an offer to contract. A contract between C&TH and the Advertiser (and C&TH’s obligation to publish any Advertising Copy on these Terms & Conditions) arises only upon and subject to C&TH’s acceptance of the Advertiser’s order.

• (c) Cancellations cannot be accepted from Advertisers within 2 months of the Publication Date of the conventional, print-media C&TH Publication. Orders for Advertising Copy comprising covers, Sales Promotions and advertorials are non-cancellable.• (d) Orders for next to or facing editorial positions can only be accepted subject to availability at the time of going to press.• (e) It is the Advertiser’s responsibility to notify C&TH within 7 days of receipt of C&TH’s written acceptance of the Advertiser’s order for the publication of its Advertising Copy if the booking details set out in C&TH’s acceptance confirmation are incorrect.• (f) Advertisers are required to specify, in their orders, which C&TH Publications (and which digital versions) they wish their Advertising Copy to appear in. Where a C&TH Publication is published in both Digital and PDF Versions, C&TH will, unless notified otherwise by the Advertiser, publish the Advertising Copy in all of the Digital Versions and PDF Versions of the relevant C&TH Publication, to all of the compatible end-user devices. The Advertiser may, if it so specifies in its order to C&TH, elect not to have its Advertising Copy published in the PDF Version of the relevant C&TH Publication, but in this regard the Advertiser acknowledges that this ‘opt-out’ will be universal in respect of all PDF Versions across all end-user devices.

4 COPY ARTWORK AND MATERIALS

(I) PRINT ADVERTISING COPY• (a) All Advertising Copy (which must be in the form of PDF files and digital proofs) provided by or on behalf of the Advertiser to C&TH must comply with C&TH’s Technical Specifications. C&TH may reject for publication any Advertising Copy which is not compliant with the Technical Specifications.• (b) The technical compliance of Advertising Copy provided by the Advertiser to C&TH for publication in Digital Versions remains the responsibility of the Advertiser. C&TH accepts no responsibility and will have no liability to the Advertiser for any of the consequences (including the state of the resulting published Advertising Copy) where any materials provided to C&TH do not comply with the Technical Specifications.• (c) If the Advertiser does not provide a PDF file and digital proof of the relevant Advertising Copy by the Press Date C&TH is entitled (but not obliged) to re-publish any previous Advertising Copy previously published in the relevant C&TH Publication.• (d) C&TH will be under no obligation to review or make corrections to any pre- or post-publication Advertising Copy.

(II) TABLET ADVERTISING COPY• (a) Advertising Copy intended for publication in Digital Versions must comply with the ‘Tablet Advertising Material Specifications’ section of the Technical Specifications. PDF Versions do not require compliance with any technical specifications other than the general Technical Specifications. C&TH may reject for publication any Advertising Copy which is not compliant with the Tablet Advertising Material Specifications.• (b) Advertisers may email C&TH for full details of C&TH’s technical requirements for Digital Versions and information about the Technical Specifications.• (c) The technical compliance of Advertising Copy provided by the Advertiser to C&TH for publication on the C&TH website and in Digital Versions remains the responsibility of the Advertiser. C&TH accepts no responsibility and shall have no liability to the Advertiser for any of the consequences (including the state of the published Advertising Copy) where any materials provided to C&TH do not comply with the ‘Tablet Advertising Material Specifications’ element of the Technical Specifications.• (d) If the Advertiser does not provide Advertising Copy compliant with this Section 4(ii) by the notified Press Date for the Digital Version C&TH is entitled (but not obliged) to re-publish any previous Advertising Copy previously published in the relevant Digital Version.• (e) For the avoidance of doubt, any links embedded in any Advertising Copy for any Digital Version will only be enabled when the relevant end- user device is connected to the Web via WiFi or 4G.

(III) GENERAL• (a) All Advertising Copy supplied by the Advertiser will be held by C&TH at the owner’s risk and must be insured against loss or damage and backup copies retained by the owner.

5 PAYMENT• (a) Payment is due on publication of the issue in which the advertisement appears.• (b) If payment is not made in full within 30 days of the date of C&TH’s invoice the Publisher reserves the right to suspend insertions. The Advertiser shall pay interest under The Late Payment of Commercial Debts (Interest) Act 1998, at 8% above Bank of England base rate.• (c) New Advertisers will be required to pay in advance for the first three insertions of Advertising Copy.

6 GENERAL• (a) The Advertiser accepts that the Advertiser is a principal in law and accordingly warrants that all Advertising Copy (and its constituent parts) when submitted to C&TH for production and upon publication will: (i) be neither defamatory nor obscene, and must comply in all respects with the requirements of the British Code of Advertising Practice and other relevant industry codes, and (ii) comply with and not contravene the requirements of (a) any Act of Parliament, statutory instrument, code of practice or regulation promulgated thereunder including any law of the European Community for the time being in force or applicable in the United Kingdom and (b) any acts, decrees, regulations or authorities in those markets in which the advertisement (and in particular comparative advertising) may be accessed: (iii) in the case of financial advertising comply with the Financial Services and Markets Act 2000 and other relevant statutes and regulations issued pursuant to statute or by any regulatory body: (iv) not breach any contract or infringe or violate any copyright, trademark or any other personal or proprietary right of any person or entity or render C&TH liable to any proceedings or liabilities whatsoever, wheresoever.• (b) Notwithstanding anything to the contrary set out herein, C&TH is entitled at its absolute discretion to reject or exclude any Advertising Copy submitted for publication notwithstanding: (i) C&TH’s previous acceptance of the relevant Advertiser’s order; and (ii) whether or not the relevant Advertising Copy has been previously accepted for publication or published previously.• (c) The Advertiser will indemnify C&TH fully in respect of any costs, claims, damages, losses or liabilities of any sort suffered or incurred by C&TH arising directly or indirectly from the production or publication of any Advertising Copy which is in breach of any of the warranties set out in Section 6(a) above.• (d) Any complaint concerning the production or publication of any Advertising Copy must be notified in writing to C&TH within 4 weeks of Publication Date.• (e) C&TH will exercise reasonable care in preparing and publishing Advertising Copy but if any Advertising Copy is not published in accordance with the booking confirmation issued by C&TH due to the act or omission of C&TH, C&TH’s maximum liability will be limited to the amount of any payment made for the relevant Advertising Copy. C&TH will not be liable in any manner to the Advertiser for any error, misprint or omission which does not materially detract from the look or meaning of any Advertising Copy nor will C&TH be liable to the Advertiser for any such error, misprint or omission to the extent attributable to the Advertiser’s non-compliance with these Terms and Conditions. C&TH may (subject to Section 6(b) above) at the Advertiser’s request carry further or corrective Advertising Copy of a similar type and standard to the Advertising Copy which has not been published in accordance with the booking confirmation issued by C&TH which will be the Advertiser’s sole and exclusive remedy.• (f) The Advertiser may not recharge a client for advertising space at an increased rate without C&TH’s written consent.• (g) For Advertising Copy including a Sales Promotion or a special offer the Advertiser must provide all details when placing its order.• (h) C&TH and the Advertiser warrant that they will observe their respective obligations under the Data Protection Act 1998 arising in connection with these Terms and Conditions.• (i) These Terms and Conditions will be construed under and governed by the law of England and the parties submit to the exclusive jurisdiction of the English Courts.

COUNTRY & TOWN HOUSEPRINT & DIGITAL ADVERTISING TERMS & CONDITIONS

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CONTACT USFor further information on advertising please call Maya Monro-Somerville on +44 (0)20 7384 9011

or email [email protected]

Studio 2, Chelsea Gate Studios, 115 Harwood Road, London, SW6 4QL

www.countryandtownhouse.co.uk