media pack 2018 · 2020-02-05 · welcome winning moments is owned by rebecca garrett media (rgm)...
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MEDIA PACK 2018
Welcome
Winning Moments is owned by Rebecca Garrett Media (RGM) and
is an online portal for competitions, lifestyle content, beautiful
inspiration, product reviews and editorial.
The site specialises in promoting brands through competitions and
editorial, advertising and social media activity - the perfect
combination of organic and paid media to enhance reach and
engagement.
We work across many sectors, but have a particular focus on
Lifestyle, Beauty, Fashion and Home & Garden.
The website is seeing monthly growth in uniques visitors of 5-10%
month on month. The website is supported by a buzzing social
community and an engaged newsletter database.
We have work regularly with brands such as L’Oreal, Amazon, Sky,
H&M, La Redoute and Very and media titles such as The Daily Mail,
The Telegraph, Stella, Cosmopolitan, Marie Claire and ITV.
We have a range of promotions that suit brands of all sizes, from
emerging brands right through to large global brands.
Who We Work With
Winning Moments Website
Our Audience
Pageviews Uniques Av Time on Site
38,374 6,320 2m 13s
Monthly Average
Followers Reach Engagement
34,000 76% Female
24% Male
76% Female
24% Male
Social Totals
Age
Gender
Why work with Winning Moments?
Brand
Engagement
Intelligent
Data
Digital
Support
Social
Media
Promote
An Offer
Production
Team
Brand
Alignment
Grow
Your
Database
Use the power of competitions to
engage with consumers and reach a
brand new engaged audience
Use the entry mechanic to ask a
question, carry out market
research or set a challenge
Full support from our in-house digital
and social team to drive engagement
for your competition to increase
results
Use the opportunity to promote a
special offer or discount code -
and drive sales to your website
Average industry opt-in rates for
competitions are 1-2% - our
average opt-in rates are 10%
Your brand will only ever feature
alongside carefully selected
competitions and promotions
Increase your social media following
and engagement - use our voice to
drive engagement and reach a new
audience
Our Production Team will handle all
of the paperwork for you - from
terms and conditions to managing
entries and winner details
Standalone Competitions
Our Standalone package includes the following:
• One Month Winning Moments Competition, including Data Capture
• Social Media Coverage via Facebook, Pinterest, Instagram and Twitter
• Product Review or Editorial Feature, if a product is supplied
• Newsletter sent to Circa 4,000 subscribers
Your brand can supply:
• Up to 250 words of copy
• Between 2-4 images for competition page and more images for social
• Up to 2 URLs
• Option to submit a promotional video which will also be used across
social
Advertising Opportunities - Website
728 x 90 Home page Ad - Site wide
This ad is carried across the entire
site
300x250 MPU
Home page only or site wide
Also available: 300x600 MPU
Home page only or site wide
MPU 300 x 250
MPU 300 x 600
Banner 728 x 90
Winning Moments offers a wide range of advertising opportunities on site and the following ad sizes:728 x 90, 300 x 600 and 300 x 250
Advertising Opportunities - Site Takeover
300x250 MPU
Take over the Winning Moments site. Includes banner slots across the site, video banner option on the homepage and front page editorial content - all supported by 2 solus emails a month and our social media team.
720x90 MPU
Editorial content - tell our audience more about your offer - full support of our social team to get your message out.
Video Content Option - lock out our landing page with a autoplaying video or a large scale banner ad.
Editorial Opportunities
Leverage Winning Moments’ audience– they know Winning Moments is the place to go for quality prizes and competitions from amazing brands. We
can help spread awareness of your brand through more meaningful messages such as a product review. This will include full support of our social team to get the message out further through social and 2 solus emails.
Editorial content on homepage - tell our audience more about your offer - full support of our social team to get your message out.
MPU – you can provide an advert to support editorial content.
Your brand will need to supply:• A product to review
• Up to 250 words of copy (the review part of the
copy will be written by a Winning Moments
team member)
• Between 2-4 images for page and more
images for social (Winning Moments will also
take some)
• Up to 2 URLs
• Optional promotional video which will also be
used across social
• Optional MPU – 300 x 250 (HTML, PNG or
JPG)
• Optional offer code or link exclusive to
Winning Moments
Newsletter Opportunities
Winning Moments mail outs can be a mix of lifestyle andpromotion to our database.
Our solus mail out package is tailored to each brand and can be used to target a specific offer or product, or for general brand awareness.
Production is done entirely in-house to your specifications and requirements.
We will just need just assets, such as: links, images and copy.
4k
Subscribers31%
Avg Open
Rate
16.2% Avg
Click Rate
Daily Event Promotions
Winning Moments regularly runs promotions around key events like Valentines Day, Easter, Mothers Day and Christmas. Engagement on these event promotions is fantastic, with each participating brand able to promote themselves exclusively for the day. All of the entry data for that days competition entry is provided to the brand and our entry stats are fantastic. Take a look at a Christmas Advent Promotion result, which ran over 24 days in December.
Christmas Advent Calendar ran for 24 days between the 1st and 24th December 2016, with 24 participating brands each giving away a daily prize. All opt-in data was provided to the brand following the close of each days giveaway.
973Avg Data Per
Day
0.30p costper lead vsavg price of
£1.20
23,372entries over
24 days
Charities
Winning Moments runs a free editorial for charities - Charity
of the Month.
We also work with charities on standalone competitions and
as part of multi-brand competitions we run with national
publishers like The Mail, Cosmopolitan and The Telegraph.
We understand that charities love data - our standalone and
multi-brand competitions generate fantastic rates for opt-in
data. Currently the industry average is between 1-2% but
our average is 10%.
Engagement Case Study
Winning Moments ran a social media promotion and editorial feature for leading fashion
brand Gandys. The promotion package showed real engagement for the brand. Rather
than just liking and sharing the page, people were engaging with the story of the charity,
which drove higher quality engagement and shares across social channels.
641Likes on
636Comments on
9427Facebook
Reach
219Shares on
Other ServicesWinning Moments is owned by media agency Rebecca Garrett Media (RGM).
As well as editorial promotions and competitions, RGM can also offers a range
of other marketing, media buying and advertising services.
Contact us directly to find out more about how we can support your digital
media and marketing strategy.
Machine Learning Programmatic Media Buying
Highly optimised media buying based on purchase
intent. Our media partner is a leader in ML based
Programmatic Media Buying
Native Programmatic
Is a form of online advertising that displays real time
adverts to consumers based on the type of content
they are consuming.
Design and Branding
We can provide web site design, branding and logo
design consultancy and delivery.
Digital Media Consultancy
We have highly experienced staff that are digital native,
and can provide impartial advice and consultancy on
ecommerce solutions, programmatic media buying,
retargeting and digital media strategy.
Email Marketing Solutions
We work exclusively with a leading UK email marketing
company with a proven track record of delivering amazing
results with big name brands.
Testimonials
It was great working with RGM on two
campaigns to increase awareness to our brand
Scarlett Jewellery - both competitions recieved
great response and gained us some good leads
and some lovely coverage on social media.
- Stevie Holmes, Scarlett Jewellery
”
We have worked with RGM for about a year and a
half now and the relationship has flourished. RGM
are one of our stronger clients with top quality
brands and this is translated into some very good
campaigns. Thoroughly enjoy working with RGM
and will continue to do so for the foreseeable
Future. - ITV
”We are really pleased that our campaign with
RGM worked so well, we saw an increase in
orders as a result too! - Garden Trading
The team at RGM are a pleasure to work with.
Always offering opportunities for exposure in top
quality channels, they’re my go-to for a high
profile media push. - Virgin Balloon Flights
”We were quite taken back - the number of
entries to our competition was outstanding.
consumers We gained access to in excess of
5,000. - Jeremy Pateman, Tactic Games
”
RGM are fantastic to work with, they really understand
our brand and its objectives and always recommend and
deliver partnerships that have performed above and
beyond expectations. We are always pleased with the
premium quality and execution of competitions we have
run with RGM, and have had exceptional results when it
comes to entrants and being able to reach out to a new
audience who want to hear more about our brand.
- Kelly Norris, Phase Eight
”
Advertising Rate Card
Advertising Format One Off Cost Six Months
www.winningmomentsonline.co.uk
Banner 728x90px - Site Wide
MPU 300x600px - Site Wide
MPU 300x250 - Site Wide
Full Site Take Over
-
-
-
-
£300
£250
£250
£1000
Newsletter
Solus Email
Competitions
Standalone
Daily Event Promotions (Christmas
Advent Promo, Valentines Promo etc)
From £1500
£400 per day
-
-
Contact us directly for bespoke sponsorship and other promotional opportunities
£3,000£700
Editorial content - £500 + product
to review
Winning Moments Ltd t/as Rebecca Garrett
Media.
To discuss opportunities on Winning Moments contact us:
Email: [email protected]
Tel: 01752 764241
www.winningmomentsonline.co.uk
RGM, Plymouth Science Park, Davy Road, Plymouth,
PL6 8BX