media patrol 101: everything you need to know about this elite corps of scouting journalists
TRANSCRIPT
Media Patrol 101:Everything You Need to Know
About this Elite Corps of Scouting Journalists
Media Patrol Members• Stephen Rozek• Celeste Post• Cameron Corey• Shane Jones• Tyler Chmiel• Will Fowler
Advisors:• Gordon Andrew• Geoff Zoeller
• Sam Brothman• Melissa Sarcona• Maximus Mercurio• Emily Brothman• Jennifer Sarcona• Adam Lardou• Zachary Lardou
• Bill SanFilippo• Bill Sherman
• Sue Carter
What is the Media Patrol?• Recruited special team of Scouts with skills and interests in communication disciplines.• Established to cover the 2015 Liberty Jamboree.• Modeled after BSA National Jamboree’s “Patrol Z.” • Cover = Generate content that captures the event for
others to understand and enjoy (both during & after.)• Content = Photos, video, tweets, blog posts.• Other Role: Assist professional journalists at Jamboree.• Post-Jamboree: Media Patrol will morph into Council’s
official corps of journalists who cover various events.• Members of the Jamboree Media Patrol are pre-qualified
for membership in the Council’s permanent group.
Jamboree Basics
• Lots of people, activities, physical space, confusion and real-time decisions.• At all times, you must:– Be flexible and resourceful.– Follow your instructions / assignments.– Let us know where you are at all times on Saturday.*– Report any issues / problems immediately.
• Be very selective in the content you produce.– Seeking high quality, not quantity.
• Make sure that you enjoy the Jamboree!
* Sign In / Sign Out Sheet in Media HQ
Very Large Area to Cover
Important:1. Download Jambo App2. Turn on “Alerts”
Press
• TAPinto
• Wire Services
• PPC Media List
PPC Medi
a
• Website
Social Medi
a
Content Distribution Process
Scouts
Media Patrol
Media
• Text content to HQ or…• Physical download @ HQ
• We harvest• Post directly
“Jambo-dacious”Competition
Content Creation Guidelines• Capture content that tells a story.• Get up close & personal. People not things. • Be creative. Be discrete. Don’t pose subjects.• Focus on action / movement / emotion.• Frame your shot. Cut out the fat.• Posts: Don’t be too wordy.• “Names make News”• Get names / troop # / town if appropriate.
– Ask permission to use their name / troop in content.– Submit that information with your content.
• “File” your content with HQ as soon as possible.
Content Creation Guidelines
Nope Yup
You’re Promoting Scouting
Media Patrol ScheduleFriday- Check in at Media HQ before 8 p.m.- Pick up Media Patrol hat & credentials.- Review Saturday Assignment Sheet.- Capture any interesting “subcamp” content.*- Photo Training Session 9:30 – 10:00 pm in Media HQSaturday- Kick-off meeting at Media HQ at 7:30 a.m. MandatorySunday- Mission Accomplished !!- File any content from Saturday eve / Sunday am.
* At all times, be respectful of peoples’ privacy
Assignment Categories• Field Reporters (Program Area)– Create and submit original content.– Major events will be assigned to avoid duplication.
• Media Ambassadors (Program Area)– Assist professional journalists/ news crews.– Can also act as Field Reporters at the same time.
• Content Managers / Freelancers (Media HQ)– Help to review, approve and distribute content.– May be re-assigned depending on immediate needs.
Saturday Assignment Sheet
MEDIA PATROL ASSIGNMENTSFIELD
REPORTERSMEDIA
AMBASSADORSCONTENT
MANAGERS*SPECIAL
ASSIGNMENTS
8:00 – 10:00 am Names Names Names Names
10:00 – 12:00 noon Names Names Names Names
12:00 – 2:00 pm Names Names Names Names
2:00 – 4:00 pm Names Names Names Names
4:00 – 6:00 pm Names Names Names Names
* Supervised by Adult Content Manager
Hi-Value Content Targets- Opening / Closing Ceremonies- Zipline / Tug of War / Climbing Wall / Log Roll- NASCAR Driver / Astronaut / Golden Knights- Archery / Tomahawk and Knife Throwing- Drones / Rockets / Robotics- Pioneering / Engineering- Crane Simulator- Habitat for Humanity House Building
Be Prepared
• Comfortable walking shoes• Media Patrol hat and media credentials• Fully charged phone / tablet• Portable device charger, if possible• Small notebook and pen• Map and activity schedule• Water – Stay hydrated!
Information to Remember• Gordon’s Cell: (609) 987-0200• Geoff’s Cell: (973) 270-7436• Bill’s Cell: (862) 777-2524• Sue’s Cell (973) 214-8897• Content Editor Text Number: Found on Assignment Sheet • Social Media Assets:
– Website: http://libertyjamboree.ppbsa.org– Facebook: 2015 Liberty Jamboree– Twitter: @15LibertyJambo– Hashtag: #libertyjamboree– Instagram: 2015 Liberty Jamboree
EMERGENCY PHONE NUMBER: 908-654-4510
Questions / Concerns?