In what ways does your media

product use, develop or

challenge forms and conventions

of real media products?

POSTER

Options

These are the poster samples we created that we didn’t decide to go through with for many different reasons. In the coming slides we’re going to individually

explain why we didn’t go through with them.

Option 1 & 2 - Why Didn’t They Make It

When we first made this poster, the idea was to go with something very simple yet strong so we thought that having a KKK member contrasting the black background would look extremely powerful and bold; adding mystery with the blackened out eyes as to who’s behind the mask. Furthermore, the font for ‘The Revolution Is Coming…” is a very simple but once again powerful font which emphasises the strength of the statement. What we also included, was the KKK sign as the middle dot for the ellipsis to make sure that the theme is 100% present. As you can

The reason why we never chose to go with these posters is, as powerful as they are, it could be said that these posters were relatively easy to make and didn’t require many technical skills.

see we started off with the sample of only one KKK member; however, from here edited it to have 3 as the 3 members represented a brotherhood; a fraternity and a cult.

Option 3This is another poster that we created that we didn’t go through with. The

reasons why will be discussed in the next slide.

Why Didn’t They Make ItFirstly, this poster had a completely different approach to the first two as this involved many effects, a lot of cutting and us taking advantage of our Photoshop skills. From looking at the poster you can tell the film is going to involve a lot of destruction and threat; that’s exactly what we tried to create. Once again we’ve incorporated mystery in our piece of work, by including the KKK member split screen with Fahmi (the ethnic minority representative) and they’re split by burnt material which lets you know subtly there will be a battle. It reminded us of a vs screen on a video game and therefore, would be me easy to metaphorically read. However the fire in the background, was not so subtle. We’ve also included our house style font ‘Credit River’, the KKK symbol to make a clear statement and also included ‘Coming Soon’ as this is a very typical teaser poster trait. Now here came the problem. We did a survey on which poster people found the most effective and most put this one second because they said Fahmi looks like he’s been edited onto that background rather than actually being there. Our argument was obviously, “he wasn’t” but we cannot ignore that factor that people thought it looked that way. Just to prove he was actuallythere we’ve provided the original photos (unedited). Fahmi’s half was from the left photo and the KKK’s was from the right. Even though we knew this, the public couldn’t tell, which was a big enough problem in our eyes.

The final

The finalThis is the photo we used for our final sample poster. The reason why we chose this particular photo is because the framing of the shot went perfect with our idea. This gave us a nice editing opportunity as the KKK member’s hood was in perfect positioning during this shot. Also, Fahmi’s facial

expression and body posture gave us a lot to work with in terms of editing make up. The background made the photo look more “raw”. It helped in building an environment where police involvement/interference (in the movie) would be unlikely; giving the characters an easier opportunity to really have a “brawl”.

The finalWe edited some make up onto Fahmi’s face to “toughen” his features and make him look like he’s been involved in a fight. With the KKK character, we decided to include a splash of blood on his costume to symbolize that he is a target in terms of who the KKK officially are, but also to show that KKK characters are going to be involved in a lot of blood spilling action in our film as ethnic minorities are going to be disguised in them and use them as a weapon against the “White” community. Consequently, confusing the living daylights out of the audience as you almost cannot tell who’s behind the mask, who’s going to get to harmed, and by the KKK symbol, what direction is this film going in. We included the website and who the movie was filmed by to follow typical teaser poster conventions; allowing the audience access to other content made available to them as time goes on.

THE END