medical devices medical devices - pharmagenesis · ostomy care accessories ophthalmic scaffolds...
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PhysicianNurse
Time burden
Innovation
Cost-effective
Predictability
Personalized
LegislationProcurement
Training uptake
Ease of use
Acceptance
ConfidenceConvenience
Independence
Comfort
AvailabilityTailored
ExperienceTrust
SafetyChoice
PatientCaregiver
FamilyPayer
Bringing together the factors that drive the device experience
Medical devices –it’s the experience that matters
Medical devicesIt’s the experiencethat matters
www.pharmagenesis.com
@OxPharmaGenesis
Oxford+44 1865 390144
London+44 203 675 7060
Philadelphia+1 215 497 9699
Cardiff+44 292 064 7000
Basel+41 61 204 4561
Broad experiencein medical devices
Blood glucose monitors
Intermittent catheters for urinary retention
Ostomy care accessories
Ophthalmicscaffolds
Auto-injectors and needle-free injectors
‘Living skin’ wound dressing
Inhalers forrespiratory disease
Online tools for guiding treatment decisions
5.2
Examples of our experience in supporting strategic launch and market access for medical devices
Regulatory: maximized communications potential of essential regulatory assessments and technical reports
Medical communications: delivered a stand-alone meeting series to establish brand identity with key audiences in a complex and crowded market
Value demonstration: developed value stories and evidence dossiers to support market access activities for products with limited supporting data