mega 2011 nsw info night
DESCRIPTION
MEGA is a course for first time digital entrepreneurs and established companies seeking to validate their ideas before talking investors, angels, or incubators. It will run form April 18th - July 28th in Sydney.TRANSCRIPT
2011 NSW ProgramInformation NightMarch 28th, 2011
Roger Kermode, Ph.D., GAICDNSW State Manager
Tonight’s Agenda
• It’s never been a better time to start• What is MEGA?• Why MEGA• Course Overview• Ecosystem Fit• Selection Criteria• Sponsors and Prizes• Key Dates / Next Steps
New Products Dominate
Source: “The future of Corporate Innovation”, Presentation at Summit of The Future 2005 by Andreas Neef
Distribution is Easierthan Ever Before
2009 2010 2011 2012 2013 2014 20150.0
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Australian Mobile Phone Sales
Total Handset sales in calendar year
Number of Smart Phones Sold
Aust
ralia
n Sa
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n M
illio
ns
Source: Various IDC News ReleasesPrimary: http://www.idc.com/getdoc.jsp?containerId=prAU22758911
92% of all phonessold will be smartphones
Mobile Will be Biggerthan the PC
Graphic Removed for copyright reasons.
Please go directly to source, slide 7:
Source: KPCB Top Mobile Trends, Matt Murphy / Mary Meeker:http://www.slideshare.net/kleinerperkins/kpcb-top-10-mobile-trends-feb-2011
But You Ain’t Seen Nuthin’ Yet!
Australia has becomethe Perfect Test Market
Source: Australian Treasury Note, October 2010http://www.treasurer.gov.au/DisplayDocs.aspx?doc=economicnotes/2010/032.htm&pageID=000&min=wms&Year=&DocType=
NBN is a Game Changer
Capital is Freeing Up
$20kTo
$25k
$50k to
$500k
$300kTo
$4m
~$2mTo
~$12m
$10m+
AdVentureCapital
A Course for First Time Digital Entrepreneurs
Core Aims• Upskill Digital
Entrepreneurs– Before you talk to Angels /
Incubators– Before you embark on a new
project in their business
• Generate Deal Flow– Angels– Incubators
A Course for First TimeDigital Entrepreneurs
What MEGA is• Entrepreneurship Course NOT an incubator• Mentor Driven Lectures & Practical• Prepare Investment Memorandum • 19 Sessions
– April 18th to July 28th– Wednesday Nights / Some Weekend Afternoons– 60+ hours of Content and Exercises
• Pitch Day July 28th
PracticalConnected Learning
Methodology• VolunteerMentor
Driven Lectures and Training• Practical, Customer
Focused
• Lots of Pitching• Prepare Investment
Memorandum • Pitch Day to Angels
Know How toPresent Like a Pro
Who to talk to?• Customers• Partners• Suppliers• Investors• Each other!
Why?• Cust Dev / Sales• Distribution• Best Fit Terms• Funding• Team Building
Course OutlineWelcome and Introductions April 18th Course Overview, Business Basics, Pitching 101 April 27th Team Formation for Idea Generation April 30th (Sat)Lessons from the market: Global Opportuinites May 4th Entrepreneruship, Intro to Idea Evaluation May 11th Business Model Creation May 18th Testing Value Proposition May 21st (Sat)Testing Customers / Users and Demand Creation May 5th Testing Market Channel + Legals and Deals June 1st Testing Revenue Model June 4th (Sat)Testing Partners, Resources, Cost Structre and Funding Resources June 8th Business Feasibility Round Table June 15th Tech Testing Round Table June 22nd Business Proposal 1 – Offer / Opportunity / Value Prop/ Organisation June 29th Business Proposal 2 – Marketing / Reosurces/ Dev / Finances Risks July 6th Business Proposal 3 – Feedback from Mentors on Business Plan July 13th Pitch Skills 1 – Presentation Skills July 16th (Sat) Pitch Skills 2 – Pitch Practice Sessions with Mentors July 20th Fedback from Mentors – Final Practice July 27th Pitch Day July 28th
Advisory BoardExperience In Spades!
Advisory Board Members• Roger Kermode (chair) Manager MEGA NSW, Dir Biz Dev ANZA, ex Motorola, Ph.D. MIT
Media Lab• Jennifer Wilson Director, Project Factor, ex HWW, Long Time Mega Supporter• Kate Carruthers Founder Social Innovation Sydney, ex AMP, Westfeild, NSW Govt• Kim Heras Founder/ GM PushStart, ex TheNextWeb(Australia) and
TechNation• Michael Ungerboeck Founder/CEO Digital Lead Network ex Mobile Messenger, Optus, Hutch• Rob Antulov Founder of 3eep, Angel Investor, Ex Fairfax Digital,
Booze Hamilton • Roger Lawrence CTO Cloud Services (South Pacific) HP, MEGA 2009 Alumni• Sara Lucas Founder EnrichMe, Founder Heads over Heels, ex Macquarie Bank• Shane Williamson Founder Mobile Mondays Sydney, Long Time MEGA Supporter
Terms• Select Companies for Admission• Mentor Pool Review and Additions• Post Course Program Review
NSW Program is Designed to Enable Slingshot / Follow Up Opportunities
All Rights Reserved, (c) Alimua Pty Ltd 2010
Apr May Jun Jul Aug Sep Oct Nov Dec Jan
2011 2012
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SydStart SydStartSydStart
NSW 2011Program
MEGA’s Sponsors
• Fortunate to Have a Number of Sponsors• Could not Run Program Without Their Support• Each sponsor brings own unique connections• Prizes to enable follow on mentoring
MEGA’s Sponsors
MEGA’s Sponsors
MEGA’s Sponsors
$2,000 Prize for Most Promising Startup
MEGA’s Sponsors
$1,500 for Most Promising Cloud Based Service
MEGA’s Sponsors
MEGA’s Sponsors
$500 for Best User Experience Concept
MEGA’s Sponsors
Selection Criteria
• Preference Given To– Teams of 2 or 3 (at lease one developer)– Opportunity with potential to scale– Entries with strong story in one or more of
• Mobile• Enterprise• Cloud
• Why?– Help focus teams into high potential areas
Pricing EncouragesTeam Formation
Course Fees• Teams (Cost per Person)
– Full $850– Concession $550
• Individuals– Full $950– Concession $650
Key Dates
• Today Applications Open• April 8th Applications Close 5pm SHARP• April 11th Advisory Board meets to Select
Successful Applicants• April 13th Applicants notified of Decision• April 18th Networking / Kick Off Course begins
For More Informationhttp://www.mega.org.au