mercedes-benz triton platforms slacker/aol, triton terrestrial network targeting demo a18-49...
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PowerPoint Presentation
Mercedes-BenzTriton Platforms Slacker/AOL, Triton Terrestrial Network
Targeting Demo A18-49
Campaign Details Geo-targeted to six markets in the West Region running all four quarters promoting sales events
Creative Execution In-Stream & Mobile :30 second audio with synced banners
Results Successful CLA launch campaign in Q4 2013 led to annual commitment in 2014 across same six markets.
FordTriton Platforms Slacker/AOL
Targeting Demo A25-54
Campaign Details National Campaign running Q2 through Q3 2014 focusing on Customer Service promotions at Quick Lane Tire Locations
Creative Execution In-Stream & Mobile :30 second audio with synced banners
Results Ford has been with Triton since 2012
FordSave at Quick Lane
Alexander FordTriton Platforms Slacker/AOL
Targeting Demo A18-49
Campaign Details Geo-Targeted campaign running all four quarters
Creative Execution In-Stream & Mobile :30 second audio with synced banner
Results Yearly local dealer marketing
Bob Brown ChevroletTriton Platforms Slacker/AOL, Triton Terrestrial Network
Targeting Demo A25+
Campaign Details Two geo-targeted campaign in Des Moines, IA running across Q2 & Q3 promoting special summer sales events.
Creative Execution In-Stream & Mobile :30 second audio with synced banners
Results In their first year with Triton Digital, a successful Q2 campaign lead to a follow-up Q3 buy.
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