mercedes slk 55 amg launched in india

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Mercedes slk 55 amg launched in india - press release

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Page 1: Mercedes slk 55 amg launched in india

Mercedes-Benz India adds a new chapter to performance driving;brings in the adrenaline pumping SLK 55 AMG - #TurnOn

• SLK 55 AMG is Mercedes­Benz’s eighth product launch in 2013 and a step towardsbringing the entire AMG portfolio to India• Only roadster in its segment with a high­performance top­of­the­range V8 engine• AMG SPEEDSHIFT PLUS 7G­Tronic with computer controlled double­clutchingcapability and 3 driving modes: Controlled Efficiency, Sports and Manual• Turntable draught­stop AIRGUIDE ensures more comfort during open top driving andis a unique feature in the roadster segment• AMG interior carbon trim with AMG Performance steering wheel in nappa/ Alcantara®inserts in the grip area with AMG aluminium shift paddles• Bi­xenon headlamps and Harmon Kardon surround sound, the only other equipmentthat sounds as sweet as the engine itself• AMG Sports Suspension• 18­inch AMG spoke alloy wheels painted in matte black with silver brake calipers tofurther enhance the sporty look of the car• Statement of technological advancement: Panoramic vario­roof with Magic Sky Controlthat can be darkened or made transparent at the touch of a button• AMG Handling package (AMG rear axle differential lock, AMG High PerformanceBraking System, AMG Performance steering wheel with nappa/Alcantara® inserts in thegrip areas)• Mercedes­Benz India ‘Dream Cars’ portfolio comprises the SLK­Class, the CLS­Classand the AMG range of vehicles

2nd Dec 2013: Continuing its product offensive, Mercedes­Benz India today launched the muchawaited, stunning and powerful roadster the SLK 55 AMG. The SLK 55 AMG with its distinctivelysporty looks, an inspirational sporty architecture combined with the trademark power packedperformance of its naturally aspirated V8 AMG engine, promises an adrenaline gushing drivingexperience with unparalleled luxury and safety levels. The SLK 55 AMG embodies luxury as wellas trend setting performance driving experience and underscores the sporty and performanceaspects of Brand Mercedes­Benz.

Eberhard Kern, Managing Director & CEO, Mercedes­Benz India said: “The SLK 55 AMG packssportiness and performance driving which are associated with the Mercedes­Benz and AMGbrands. SLK 55 AMG delivers a passionate driving experience. This is the perfect car for all ourcustomers and enthusiasts, who are passionate about performance driving and want anadrenaline gushing experience from their cars. With its innovative features and state­of­the­arttechnology, the car proves not just to be an exhilarating experience for the driver but also a visualdelight, making it a very fascinating car for our customers.”

Page 2: Mercedes slk 55 amg launched in india

Eberhard Kern further added, “The SLK 55 AMG is Mercedes­Benz India’s eighth product for theIndian market and the third AMG launch this year underlining our product offensive which createda lot of excitement in the luxury car market. With SLK 55 AMG we unleash our AMG productoffensive for the Indian market as we plan to introduce the remaining AMG products from ourglobal portfolio, for the Indian customers. We are happy with the growing customer base for thehigh­end AMG cars in India and are confident that these cars will continue to have increasedcustomer traction.”

Leadership in technology reflected in sportiness and design:

The SLK 55 boasts of sleek lines and shapely contours demonstrating its supremacy with abolder look. With symmetrically arranged headlamps and bumpers, the contours of the carinvoke the car’s all powerful character. From the side and front, the car is sculpted to rise andglide like a powerful machine, exuding its lively, sporty presence. With authentic sportytrimmings, sweeping lines and stylish seating mechanisms, the interiors of the SLK 55 AMGhave been intricately crafted to offer the pinnacle of luxury and comfort.

Ingenious material mix and high levels of safety

Designers and engineers have integrated new age technology with stylish designs in the SLK 55AMG. Safety is an important benchmark for every Mercedes vehicle. The SLK 55 AMG hasachieved the much coveted 5 stars in the Euro NCAP Crash Rating making it the epitome ofsafety. SLK 55 AMG makes use of a host of latest assistance systems supporting the driver;these include the drowsiness detection system ATTENTION ASSIST which predicts the level ofdriver attentiveness to provide an early warning of driver fatigue. The parking guidance systemPARKTRONIC aids in representing the recommended parking manoeuver. Other standardsafety features in the SLK 55 AMG include PRE SAFE and ADAPTIVE BRAKE with ABS andASR.

The signature style quotient continues with AMG carbon fibre trim and designo leatherupholstery. The SLK 55 AMG roadster features COMMAND ONLINE six DVD changer andHarmon Kardon surround sound music system clubbed with ambient lighting in the cockpit alongwith the AMG performance steering wheel giving the roadster a serious sporty edge. The caralso comes with a memory package including 4­way lumbar support and a seat belt in black.

Exteriors

The exteriors are sure to catch one’s attention with the standard AMG 18 inch 10 spoke alloywheels painted in matte black whose sporty looks are further accentuated by the attractive silverbrake calipers. The Bi­xenon headlamps with Intelligent Light System clubbed with the AdaptiveBrake Light flashing and the active bonnet further enhance the exquisiteness of this roadster.The SLK 55 AMG features panoramic vario­roof with Magic Sky Control which isMercedes­Benz’s statement of leadership in technological advancement, yet again. The third

Page 3: Mercedes slk 55 amg launched in india

generation of the SLK family offers its driver a never before advantage as this meticulous designmarvel transforms the SLK 55 AMG roadster into a coupé at the touch of a button. This glassroof switches to light or dark as required at the press of a button; when light it is virtuallytransparent, offering an open­air experience even in cold weather. In its dark state the roofprovides welcome shade and prevents the interior from heating up when the sun’s rays are veryintense. In other words: a feel­good atmosphere at the touch of a button. The illuminated AMGdoor sills add to the luxurious feel.

Engine and Transmission:

The SLK 55 AMG is powered by a top­of­line V8 engine that produces an adrenaline pumping421 hp@6800rpm with 540 Nm of torque@4500 rpm and is mated to the AMG SPEEDSHIFTPLUS 7G­TRONIC transmission. The sizzling roadster sprints 0­100 km in 4.6 seconds and hitsa top speed of 250 km/hr promising its occupants a ride to remember. The AMG SPEEDSHIFTPLUS 7G TRONIC transmission offers 3 drive modes—Controlled Efficiency, Sports andManual. The turntable draught stop AIRGUIDE ensures a comfortable ride during open­topmotoring and is a unique feature in the roadster segment; it effectively protects the driver andpassenger from draughts. The eco start/stop function in the SLK 55 AMG reduces fuelconsumption and emission by switching off the engine automatically when the car comes to astop. Besides this the SLK 55 AMG also features pedestrian safety features like Active Bonnet.

The AMG touch

The SLK 55 AMG features the AMG Handling package which comprises of AMG rear axledifferential lock, AMG High Performance Braking System, AMG Performance steering wheel withnappa leather/Alcantara® inserts in the grip areas. The SLK 55 AMG also features front and rearaprons, side skirting, mesh grille, ventilated and perforated disc brakes, AMG SportsSuspension, designo leather upholstery, 18­inch AMG alloy wheels and the AMG sports exhaust.To improve handling and responsiveness, the regular brakes and steering are upgraded to AMGHigh Performance Braking System and AMG Performance Steering Wheel, AMG rear axledifferential locks and AMG Direct­Steer system.

The SLK 55 AMG is priced at Rs 1.26 crores ex­showroom New Delhi