Advice | Assistance | Methods

Thrive in a volatile world How to bring the right technology offers to market

Our Expertise

Your Challenges In technology the only constant is change. When deciding what new client offers to bring to market, today’s technology companies are faced with a whirlwind of forces:

•  Managing increased complexity

•  Distilling the true business value

•  Creating market-driven strategies

•  Delivering tangible results despite risks

•  Assuring business growth

•  The influx of new technology

•  Faster technology cycles

•  Emergence of non-traditional players

•  Innovation in business models

•  Evolving customer trends

We offer a full set of integrated go-to-market capabilities, helping technology companies quickly and successfully bring to market great client-driven offers, generating new growth. Our expertise includes:

Within this complex and ever-changing environment, being successful means quickly getting to market with the right set of practical and profitable, customer-driven offers.

Our expert capabilities are packaged in our client services to meet your specific business needs.

1.  Market Opportunity – Business insights into unmet client needs and their potential

2.  Market Strategy – Practical, customer-driven solutions addressing new opportunities

3.  Business Plan – Viable competitive strategies to bring new offers to market

In Your Market In Your Company

4.  Market programs – Customer-driven programs supporting new offers

5.  Sales Readiness – Primed channels and improved commercial effectiveness

6.  Sales Support – Performance-based initiatives with top and bottom line impact

Built around our capabilities, our integrated services are designed to help you successfully bring to market great client-driven offers, while stimulating growth, in a way suited to your practical needs.

Our Client Services

Your organization faces many issues when designing and delivering the latest technology offers.

Your Customer and Product Issues

Founders, Start-up Leaders:

•  Savings precious time by offloading marketing activities

•  Creating competitive offers for a fast-changing market

•  Streamlining your clients’ buying process

•  Accelerating your company’s growth

CMO, Marketing / Product Leaders:

•  Identifying future value and growth opportunities

•  Creating unique client offers for a volatile market

•  Convincing customers of the value you offer

•  Making it painless for your B2B customers to buy

•  Selling tailored offers driven by what your clients value most

•  Finding better ways to develop and enhance your marketing / product capabilities and know-how

To see how Merkado’s integrated go-to-market solutions have helped leading companies create value for their customers and generate business growth, please visit merkadoservices.com.

To Learn More

Growing Tech Businesses Technology Start-Ups

Customer)Insights)Research)

Customer)Value)Proposi6on)Design)

Value8driven)Customer)Content)

Customer)Buying)Decision)Process)Design)

Consulta6ve))Customer)Value8selling)

Interim)Marke6ng)Experts)

Merkado Services SAS: 10 rue de Vouillé, 75015 Paris, France. Tel: +33(0)1 4828 0914 | inquiries@merkadoservices.com | merkadoservices.com

To see how we can help your organization create customer value and generate added growth, contact us:

!  by phone at +33(0)1 4828 0914 !  by e-mail at inquiries@merkadoservices.com

Contact Us