message from the publishers - fire island news · 2015 advertising rates seasonal rates for all...

Main Office: 260 Montauk Highway, Suite 2 Bay Shore, NY 11706

Beach Office: 8 Bungalow Walk / PO Box 486 Ocean Beach, NY 11770

(631) 583-5345 [email protected] fireisland-news.com

Message from the Publishers

Dear Ladies & Gentlemen,

It is with great pleasure that we introduce ourselves to you as the new publishers of the Fire Island News. We can’t be more delighted to now be part of the legacy that has been such an important part of this great island for 58 years.

Some of you already know us as the owners of The Palms Hotel, as well as CJ’s Bar & Restaurant located in Ocean Beach. Like many of you we fell in love with Fire Island a long time ago, and have chosen to invest our energies and resources into it as a result. Be assured that while we do own other business interests on Fire Island, we are committed to delivering a quality news media publication that upholds only the highest standards of journalistic excellence.

Our staff consists of some seasoned favorites whose bylines you will recognize, as well as some fresh new voices that have come aboard to join our team. The print edition will be on newsstands in May of 2015. Until then we are publishing news articles on a limited basis on our website www.fireisland-news.com. It is our intention to restore the luster and glory to the paper that is Fire Island News once more. We hope you will join us in becoming part of this bold new chapter.

The Mercogliano Family




About the Fire Is land News

To the tens of thousands who turn to it each summer for information and insight, the Fire Island News has become, foremost, a symbol of accomplishment in perseverance. As the only newspaper for more than 50 years, it has worked shoulder to shoulder with the 18 communities of Fire Island in steadfast defense of the fragile barrier beach, the island’s ecology and the rights of Fire Island’s diverse people to enjoy this pristine resort without bias. In addition to helping shape the island, the Fire Island News remains mindful of Fire Island’s utopian essence, and so offers coverage of the island, its people and communities, and the events that constitute the Fire Island summer experience. Every year, during its three-month summer season, the Fire Island News and its team of reporters provide a mixture of both light and heavy coverage, including: • Party events and benefits • Exclusive distribution in the National Park concessions • Policy features • Coverage of local community issues • Considered opinion • Profiles of outstanding or celebrated members of the Fire Island community • Event listings and nightlife • Syndicated cartoonists • Entertainment • Classified advertising • Weekly community-based columns • History • Investigative stories

The Fire Island News is as much of a “must” as the ferry service for anyone visiting or living on Fire Island. The News will continue to offer its unique brand of journalism for a long time to come.




Readers of the Fire Is land News

The Fire Island News is read by local members of the Fire Island and South Shore communities as well as the hundreds of thousands of summer vacationers to the barrier island and Long Island’s south shore. Our readers are:

Our readers are connected – Print, Web & Social Media Our readers have multiple ways to connect and interact with the Fire Island News and the happenings of their favorite destination. We have built a relationship of trust and consistency and it’s these attributes that will help your business reach thousands of readers each week.

Print Edit ions

- Over 6,000 issues are printed every two weeks.

- Distributed at over 100 locations on Fire Island and the South Shore of Long Island.

- New articles and columns from across Fire Island and the South Shore in each issue.

- Display and classified advertising available.

FireIsland-News.com - Articles and columns updated weekly.

- Thousands of visitors each week.

- Interactive and responsive website.

- Online display and classified advertising available.

Fire Is land News on Facebook - Over 3,000 Friends and growing everyday!

- High level of engagement and activity from Friends.

- Special content and information just for Friends posted regularly.

56% Female 43% Male 15% Ages 25 to 34 23% Ages 35 to 44 31% Ages 45 to 54 24% are 55 and older

• Majority live within one hour of Fire Island

from New York City and Long Island.

• Highly educated and affluent.

• Higher than average disposable income.




Distr ibution

The Fire Island News is published nine times per summer from May to September. The paper is distributed at over 100 locations throughout Fire Island and from Babylon to the Hamptons. Our locations include markets, hotels, restaurants, boutiques, National Seashore and Parks, ferry terminals, high-end shops and retailers, real estate offices and more.




2015 Advertis ing Rates

Seasonal Rates for al l Nine Issues

Early Rate Regular Rate Per Issue Rate Size Save 10% Due July 15, 2015

Business Directory $76 $84 NA Business Card $314 $349 NA 1/12 Page $618 $686 NA 1/6 Page $921 $1,024 $205 1/4 Page $1,569 $1,744 $310 1/2 Page $3,139 $3,488 $510 Full Page $6,278 $6,975 $920 Inside Cover NA NA $1,500 Back Cover NA NA $2,500

Added Value – All display ads receive free l ist ing in Business Directory

Seasonal Ads Rates: • Save 10% off Regular rates when paid in full by May 15.

• Payments made after May 15, and prior to July 15, regular rates apply.

• Payments made after July 15, 1.5% interest rate will be applied monthly.

Per Issue Ads Rate: • Payments are net 30 days, with 1.5% interest charged per month late

Publication dates and deadlines:

Issue Publication Date Ad Deadlines Issue 1 May 21 May 15 Issue 2 June 5 May 29 Issue 3 June 19 June 12 Issue 4 July 3 June 26 Issue 5 July 17 July 10 Issue 6 July 31 July 24 Issue 7 Aug. 14 August 7 Issue 8 Aug. 28 August 21 Issue 9 Sept. 11 September 4




TERMS & CONDITIONS All ad rates are net. Copy change (up to 3 proofs) are free of charge on in-house ads. All insertions require a signed insertion order. Ads designed by Fire Island News may not be used in other publications without permission. Advertisers with nonsufficient funds (NSF) for returned checks will be charged $25.

POLICIES

In the event of typographical errors or wrong insertions, made in part by Fire Island News staff or associates, Fire Island News will run a corrected version of the advertisement. Fire Island News responsibility for errors will not exceed the cost of the ad in which it appears. Publisher responsible for errors for one issue only. Claims for adjustment must be made within 30 days of publication. Advertisers shall notify their Account Executive of any such error in time for correction before the second insertion. Fire Island News reserves the right to edit, alter or omit any advertisement. All advertising is subject to final approval by the Publisher. If specific advertising positioning is requested, Fire Island News will try to accommodate all reasonable requests. Guaranteed placement is not available in the Classified Section, Business Directory, nor are color ad placement guarantees possible due to limited color availability. If advertiser does not meet the required frequency contracted for, advertiser agrees to accept and remit rate earned. Advertiser and/or advertising agency assumes all liability for advertisements published (including illustrations, text, claims, etc.), and Fire Island News assumes no financial responsibility for typographical errors or for omission of copy.

message from the publishers - fire island news · 2015 advertising rates seasonal rates for all...

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