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  • 8/9/2019 Metro General Survey Results Presentation

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    1

    DRAFT WORK PRODUCT

    Key Findings

    Support for both measures is initially strong and the

    intensity of support – those saying definitely yes – increasesfor both measures after education.

    Self-reported likely November 2016 voters are lesssupportive of the measures and many of their individual

    features than all County residents . However, supportamong self-reported likely November 2016 voters appearsrelatively strong.

    The Augmentation/Extension Measure is susceptible to

    a simple explanation of what the measure actually does ,after which support drops to below two-thirds.

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    2

    DRAFT WORK PRODUCT

    Key Findings Continued

    To be successful, a measure must include funds for a

    package of local roads, freeways and publictransportation improvements .

    Specifically: freeway improvements; traffic congestionrelief; keeping fares low for seniors, the disabled and

    students; earthquake retrofitting bridges and tunnels;and pothole repairs and local street paving top the listof many important features .

    Selecting voter-preferred individual regional projects

    can make a difference in passing the measure .

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    3

    DRAFT WORK PRODUCT

    Key Findings Continued

    Concern about the growing population of drivers and the

    desire for traffic congestion relief are top reasons whyall residents and self-reported definite voters would be moreinclined to vote yes on a measure.

    Metro continues to have more favorable ratings among

    all residents and self-reported likely November 2016 votersthan the Los Angeles County MetropolitanTransportation Authority .

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    4

    DRAFT WORK PRODUCT

    Methodology

    Conducted a Random Digit Dial Survey by telephone

    (landlines and cell phones) between March 17th

    March29 th , 2015Interviews with 1,414 Los Angeles County residents ages 18years or olderSurvey was available in English and SpanishSome percentages may not sum to 100% due to rounding

    Margin of error for the full sample is +/- 2.6% and half the

    sample is+/-3.3%Margin of error for each Metro Planning Area is +/-6.9% andhalf sample is +/-9.8%

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    5

    DRAFT WORK PRODUCT

    Methodology Continued

    Margin of error for self-reported registered voterslikely to vote in the November 2016 General Election(n=863) is +/-3.4% and half sample is +/-4.8%

    Note: This sample of self-reported registered likelyNov 2016 voters is different from a typical voterpopulation, which is based on actual registrationinformation and voter history.

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    DRAFT WORK PRODUCT

    METRO Planning AreasPlanning Area Largest Cities in the Area SampleSize

    Actual %of County

    Westside City of Los Angeles, Santa Monica,West Hollywood, Culver City and Beverly Hills 200 13%

    South BayCity of Los Angeles, Torrance, Carson,

    Inglewood, Redondo Beach andunincorporated sections of Los Angeles County

    201 14%

    Central City of Los Angeles 204 10%

    San Gabriel Valley Pasadena, Pomona, West Covina, Alhambra, Arcadia, Diamond Bar, El Monte, Glendora andunincorporated sections of Los Angeles County

    201 19%

    San Fernando ValleyBurbank, Calabasas, Glendale,

    La Canada/Flintridge, City of Los Angeles,San Fernando, Unincorporated

    202 18%

    North County Lancaster, City of Los Angeles,Palmdale, Santa Clarita, Unincorporated 205 7%

    Southeast

    Long Beach, Downey, Lakewood,Norwalk, Compton, Cerritos, Bellflower,Pico Rivera, South Gate, Whittier and

    unincorporated sections of Los Angeles County

    201 19%

    Total 1414 100%

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    Shall voters authorize continuing to advance and improvethe Los Angeles County transportation system, provide trafficcongestion relief, and economic and job growth by: extending

    light rail, subway, neighborhood shuttles and bus systems inLos Angeles County; improving connections to jobs, schoolsand local airports; improving freeway and local street trafficflow and safety; repairing potholes; synchronizing local

    signals; and keeping seniors, disabled and student fares low;approval augments by one-half cent and extends the existingCounty sales tax, with independent financial audits, andcitizen oversight; all funds controlled locally?

    Ballot Summary for the ½-cent Sales Tax

    Augmentation/Extension Measure

    Q7. If the election were held t oday on this measure, do you think you would vote yes in favor or no to oppose it?

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    In 2008, Los Angeles County voters approved aone-half cent traffic relief sales tax for 30 years.The measure I just described would make thatsales tax permanent and increase the countytransportation sales tax by one-half cent.

    Brief Explanation of the

    Augmentation/Extension Measure

    Q8. If the election were held t oday on this measure, do you think you would vote yes in favor or no to oppose it?

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    DRAFT WORK PRODUCT

    46%

    36%

    49%

    20%

    22%

    25% 5%

    7%

    10%

    6%

    15%

    19%

    9%

    5%

    6%

    0% 20% 40% 60% 80% 100%

    Initial Vote

    Vote After Explanation

    Final Vote After Information

    Def. Yes Prob. Yes Und./ Lean Yes Und./Lean No Prob. No Def. No Und.

    Seventy percent of self-reported likely voters initiallysay they would vote yes on the augmentation/extensionmeasure. While support drops to below the two-thirds

    threshold after receiving a brief explanation of the measure,support exceeds initial vote after more education.

    Q7/Q8/Q15 (Self-reported Definite vote Nov. 2016). If the election were held today on this measure, do you think you would vote yes in favor or no tooppose it? Split Sample

    Total Yes

    TotalNo

    70% 25%

    63% 31%

    79% 18%

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    Shall voters authorize continuing to advance and improve theLos Angeles County transportation system, provide trafficcongestion relief, and economic and job growth by: extending

    light rail, subway, neighborhood shuttles and bus systems inLos Angeles County; improving connections to jobs, schoolsand local airports; improving freeway and local street trafficflow and safety; repairing potholes; synchronizing local

    signals; and keeping seniors, disabled and student fares low;approval increases the County sales tax by one-half cent, withindependent financial audits and citizen oversight; all fundscontrolled locally?

    Ballot Summary for the ½-cent Sales Tax

    Increase Measure

    Q9. If the election were held today on this measure, do you think you would vote yes in favor or no to oppose it?

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    DRAFT WORK PRODUCT

    42%

    48%

    26%

    23%

    5% 7%

    5%

    13%

    17%

    7%

    5%

    0% 20% 40% 60% 80% 100%

    Initial Vote

    Final Vote After Information

    Def. Yes Prob. Yes Und./ Lean Yes Und./Lean No Prob. No Def. No Und.

    Seventy-two percent of self-reported likely November2016 voters initially support the ½-cent sales tax increase

    measure, and overall support remains stable after

    education, with “definitely yes” voters increasing by 6%.

    Q9/Q16 (Self-reported Definite vote Nov. 2016). If the election were held today on this measure, do you think you would vote yes in favor or no tooppose it? Split Sample

    Total Yes

    TotalNo

    72% 21%

    73% 23%

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    DRAFT WORK PRODUCT

    32%

    30%

    25%

    10%

    1%

    0% 10% 20% 30% 40%

    (B) Local street and roadimprovements

    (C) Freeway and highwayimprovements

    (A) Local and regional lightrail and bus transportation

    improvements

    Both A and B, A and C,B and C/All

    None of them/Other/DK/NA

    35%

    27%

    24%

    12%

    3%

    0% 10% 20% 30% 40%

    All three major areas of transportation investmentare considered the top priority by between roughly

    one-quarter to one-third of respondents, respectively.

    Q10 (All residents/Self-reported Definite vote Nov. 2016). I am going to read you three uses of existing transportation funding in LA County. Please tellme which one is your top priority for transportation funding.

    Self-Reported LikelyNovember 2016 VotersAll Residents

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    DRAFT WORK PRODUCT

    Potential Transportation Featuresby Metro Planning Area

    (Ranked by All Residents % Very Important to be included in the measure - 6 or 7 rating)

    Q12 (All Residents/Planning Area). I want to return to the transportation sales tax measure we were discussing earlier. I am going to mention somefeatures of the proposed Los Angeles County Measure. Regardless of your opinion of the measure, after I mention each one, please tell me howimportant it is to you that the feature be included as part of the measure. We will use a scale of one to seven, where one means NOT AT ALLIMPORTANT to you that the feature or provision is included in the measure and seven means it would be VERY IMPORTANT. ^Not part of Split Sample

    Features AllResidents Westside SouthBay Central SGV SFV NorthCounty Southeast

    Earthquake retrofitting bridges,tunnels and overpasses 81% 81% 81% 77% 83% 83% 75% 83%

    Improving freeway traffic flow on the 5,10, 14, 60, 101, 110, 138, 210, 405,

    605 and the 710 freeways80% 78% 78% 78% 83% 83% 70% 79%

    Keeping seniors, disabledand student fares low 79% 70% 79% 78% 84% 80% 84% 81%

    Preventing polluted toxic roadway runofffrom entering storm drains and flowinginto creeks, rivers and coastal waters

    and onto County beaches

    79% 83% 82% 84% 77% 72% 80% 83%

    Repairing potholes andrepaving local streets 79% 78% 76% 86% 77% 76% 81% 83%

    Improving freeway traffic flow 78% 80% 77% 80% 73% 75% 85% 82%

    Continuing to advance and improve theLos Angeles County transportation

    system to provide traffic congestion relief75% 77% 69% 81% 79% 66% 86% 76%

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    DRAFT WORK PRODUCT

    Continued

    Q12 (All Residents/Planning Area). I want to return to the transportation sales tax measure we were discussing earlier. I am going to mention somefeatures of the proposed Los Angeles County Measure. Regardless of your opinion of the measure, after I mention each one, please tell me howimportant it is to you that the feature be included as part of the measure. We will use a scale of one to seven, where one means NOT AT ALLIMPORTANT to you that the feature or provision is included in the measure and seven means it would be VERY IMPORTANT. ^Not part of Split Sample

    Features AllResidents WestsideSouth

    Bay Central SGV SFVNorth

    County Southeast

    Widening freeways to improve traffic flow 75% 62% 71% 83% 82% 75% 82% 73%

    Improving connections to jobs,schools and local airports 72% 77% 72% 77% 71% 61% 63% 80%

    Improving safety on buses and light raillines, and at bus stops and rail stations 70% 73% 80% 79% 73% 49% 71% 72%

    Improving van service for seniors,the disabled and veterans 70% 57% 64% 75% 73% 68% 75% 79%

    Improving freeway safety 70% 53% 82% 73% 68% 63% 71% 79%

    Adding and upgrading crosswalksand sidewalks to improve

    student and pedestrian safety70% 64% 64% 78% 69% 68% 73% 74%

    Synchronizing signals inevery area of the County 68% 63% 68% 65% 65% 68% 63% 79%

    Reducing diesel emissions fromtrucks and trains 67% 60% 66% 80% 72% 53% 61% 78%

    Continuing to advance and improve theLos Angeles County transportation system

    to help economic and job growth66% 63% 61% 73% 68% 61% 67% 73%

    (Ranked by All Residents % Very Important to be included in the measure 6 or 7 rating)

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    DRAFT WORK PRODUCT

    Continued

    Q12 (All Residents/Planning Area). I want to return to the transportation sales tax measure we were discussing earlier. I am going to mention somefeatures of the proposed Los Angeles County Measure. Regardless of your opinion of the measure, after I mention each one, please tell me howimportant it is to you that the feature be included as part of the measure. We will use a scale of one to seven, where one means NOT AT ALLIMPORTANT to you that the feature or provision is included in the measure and seven means it would be VERY IMPORTANT. ^Not part of Split Sample

    Features AllResidents WestsideSouth

    Bay Central SGV SFVNorth

    County Southeast

    Improving safety at rail crossings 65% 58% 59% 78% 65% 58% 76% 71%

    Improving the flow and safety of trucktraffic on freeways and roads near thePorts of Los Angeles and Long Beach

    64% 59% 58% 66% 63% 65% 71% 71%

    Connecting public transit toLAX, Burbank, Long Beach

    and Palmdale airports64% 61% 57% 80% 55% 70% 73% 65%

    Upgrading freeway on- andoff-ramps to improve traffic flow 64% 66% 49% 78% 60% 56% 72% 73%

    Synchronizing local signals 64% 60% 69% 71% 58% 64% 56% 71%

    Upgrading and redesigning local streetsto balance motorist concerns with better

    and safer access for pedestrians,bicycles and bus travel

    63% 64% 60% 72% 63% 56% 64% 68%

    Extending light rail, subway and busservice in Los Angeles County 63% 59% 63% 71% 68% 51% 55% 69%

    ^Extending the light rail systemto more places in the County 62% 59% 61% 65% 68% 51% 66% 65%

    Improving and expandingMetrolink service 61% 54% 58% 73% 65% 48% 66% 67%

    (Ranked by All Residents % Very Important to be included in the measure 6 or 7 rating)

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    DRAFT WORK PRODUCT

    44%

    42%

    47%

    44%

    29%

    29%

    27%

    35%

    5%

    5%

    18%

    21%

    18%

    13%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported Likely

    Nov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotal

    MoreLkly.

    Total

    LessLkly.

    74% 5%

    71% 6%

    73% 7%

    79% 7%

    West Los Angeles residents and self-reported likely November 2016voters are more likely to vote for the measure if the Crenshaw LAX Light

    Rail Line is extended and traffic flow on the 10 freeway is improved.

    Q13 a-e (All residents/Self-reported Definite vote Nov. 2016). While the last li st I read you directly benefits all areas of Los Angeles County, I would now liketo read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service will befunded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 1 – West Los Angeles County)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Extending the MetroCrenshaw LAX Rail Line,

    which is currently underconstruction, to the Metro

    Purple Line on Wilshire andthrough West Hollywood to the

    Metro Red Line in Hollywood

    Improving the traffic flow alongthe 10 freeway between the

    405 freeway and downtown Lby widening the road at key

    bottlenecks and upgrading theon- and off-ramps

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    DRAFT WORK PRODUCT

    38%

    37%

    35%

    35%

    24%

    16%

    26%

    19%

    27%

    25%

    28%

    38%

    8%

    13%

    6%

    11%

    7%

    11%

    15%

    26%

    27%

    30%

    27%

    21%

    21%

    5%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NA

    TotalMoreLkly.

    TotalLessLkly.

    64% 8%

    56% 16%

    62% 5%

    60% 10%

    52% 22%

    54% 22%

    West Los Angeles Continued

    Q13 a-e (All residents/Self-reported Definite vote Nov. 2016). While the last li st I read you directly benefits all areas of Los Angeles County, I would nowlike to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service willbe funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 1 – West Los AngelesCounty)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Connecting LAX to theSan Fernando Valley by a subway

    line under the Sepulveda Pass

    Extending the Metro Purple LineSubway, currently under

    construction, beyond UCLA andWestwood toward Santa Monica

    Connecting LAX to the SanFernando Valley by a subway line

    under the Sepulveda Pass. Thiswould be funded partially by a

    new toll Express Lane travellingalong the 405 from LAX to the

    Valley in both directions

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    20

    DRAFT WORK PRODUCT

    54%

    53%

    51%

    47%

    55%

    56%

    44%

    42%

    25%

    24%

    27%

    28%

    20%

    17%

    25%

    20%

    5%

    6%

    7%

    6%

    5%

    6%

    7%

    14%

    12%

    16%

    15%

    13%

    13%

    14%

    23%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported Likely

    Nov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    78% 5%

    77% 8%

    78% 4%75% 6%

    75% 8%

    73% 10%

    69% 12%

    62% 12%

    South Bay residents and self-reported likely November 2016 voters are moreprobable to vote for the measure if it improves traffic flow on major streets inthe area, and local street maintenance and traffic flow along the 405 freeway.

    Q13 f-i (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would now liketo read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service will befunded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 2 – The South Bay)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Improving street maintenance,such as pothole repair, on

    major streets throughout theSouth Bay

    Removing key bottlenecks andimproving traffic flow on Pacific

    Coast Highway, Hawthorne andCrenshaw Boulevards, and

    Western Avenue

    Improving traffic along the 405freeway between the 105 andthe 110 freeways by widening

    the road at key bottlenecks andupgrading the on- and off-ramps

    Extending the Metro GreenLight Rail Line south towardsSan Pedro through Redondo

    Beach and Torrance

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    21

    DRAFT WORK PRODUCT

    55%

    39%

    58%

    44%

    54%

    44%

    48%

    34%

    24%

    28%

    18%

    23%

    17%

    17%

    20%

    22%

    6%

    6%

    7%

    8%

    5%

    5%

    8%

    11%

    17%

    15%

    20%

    17%

    22%

    16%

    22%

    6%

    8%

    6%

    6%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported Likely

    Nov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    80% 7%

    67% 10%

    76% 6%66% 6%

    71% 9%

    62% 10%

    69% 12%

    56% 16%

    Central Los Angeles residents and self-reported likely November 2016voters are more likely to vote for the measure if it extends the Crenshaw

    LAX Light Rail Line; improves freeway connections in Downtown; andextends the northbound bus and carpool lane on the 110 freeway.

    Q13 j-m (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would now liketo read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service will befunded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 3 – Central Los Angeles County)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Extending the Metro CrenshawLAX Light Rail Line, which is

    currently under construction, tothe Metro Purple Line on Wilshire

    and through West Hollywood tothe Metro Red Line in Hollywood

    Improving freeway connectionsaround Downtown Los Angeles

    on the 5, 10, 60 and 101 freewaysthrough East LA

    Extending the northbound bus andcarpool lane on the 110 freeway

    past the current bottleneck at Adams Boulevard into DowntownLA, thereby improving traffic flow,

    reducing congestion andimproving safety

    Establishing frequent bus servicealong Vermont Avenue that

    operates in its own dedicatedlane with fewer stops; connecting

    South Los Angeles with theMetro Red Line and Purple Linesubway at Wilshire and Vermont

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    22

    DRAFT WORK PRODUCT

    52%

    48%

    49%

    41%

    48%

    42%

    49%

    43%

    19%

    18%

    21%

    21%

    19%

    23%

    17%

    14%

    5%

    8%

    8%

    7%

    11%

    5%

    9%

    17%

    19%

    20%

    16%

    22%

    16%

    20%

    17%

    6%

    7%

    7%

    5%

    6%

    7%

    8%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    71% 6%

    66% 8%

    70% 7%

    62% 15%

    67% 7%

    65% 13%

    66% 8%

    57% 18%

    Within each respective group, there are no statistical differencesin the likelihood of voting with respect to each San Gabriel Valley

    project, with one exception - upgrading the 71 Freeway scoreslowest among self-reported likely November 2016 voters.

    Q13 n-q (All residents/Self-reported Definite vote Nov. 2016). While the last l ist I read you directly benefits all areas of Los Angeles County, I would now liketo read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service will befunded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 4 – San Gabriel Valley)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Extending the Metro Gold LightRail Line further east from East LA

    along the 60 freeway towards the605 freeway in South El Monte

    Connecting North Hollywood,Burbank, Glendale and Pasadena

    by light rail

    Extending the Metro Gold LightRail Line which is currently under

    construction to Azusa, further eastthrough Glendora and San Dimastoward Claremont

    Upgrading the 71 freeway from afour- and six-lane expressway to

    an eight-lane freeway betweenMission Boulevard and the

    60 freeway in Pomona

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    23

    DRAFT WORK PRODUCT

    53%

    53%

    50%

    42%

    27%

    23%

    29%

    16% 11% 12%

    9%

    17%

    14%

    18%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    80% 7%

    76% 6%

    79% 7%

    59% 23%

    San Fernando Valley residents and self-reported likely November2016 voters are more likely to vote for the measure if it improves

    traffic flow on the 101 freeway and connects the San Fernando Valleyto LAX by a subway line under the Sepulveda Pass.

    Q13 r-v (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would nowlike to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service willbe funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 5 – San Fernando Valley)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Improving the traffic flow alongthe 101 freeway between the

    Ventura County line and theHollywood Freeway in

    Universal City by widening theroad at key bottlenecks andupgrading the on- and off-ramps

    Connecting the San FernandoValley to LAX by a subway line

    under the Sepulveda Pass

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    24

    DRAFT WORK PRODUCT

    49%

    56%

    44%

    33%

    37%

    31%

    28%

    19%

    21%

    21%

    19%

    12%

    7%

    8%

    8%

    8%

    14%

    18%

    7%

    10%

    7%

    11%

    16%

    25%

    23%

    36%

    5%

    5%

    5%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    77% 16%

    75% 20%

    65% 13%

    53% 18%

    56% 15%

    43% 18%

    San Fernando Valley Continued

    Q13 r-v (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would nowlike to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that t his project or service willbe funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 5 – San Fernando Valley)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Connecting theSan Fernando Valley to LAX

    by a subway line under theSepulveda Pass. This wouldbe funded partially by a new

    toll Express Lane travellingalong the 405 from the Valley

    to LAX in both directions

    Converting the Metro OrangeLine Busway to a light rail line

    connecting Woodland Hills,North Hollywood, the Burbank

    Airport, Pasadena and theGreater San Gabriel Valley

    Creating a dedicated light railalong Van Nuys Boulevard

    connecting Sylmar andVan Nuys Civic Center

    through the communities ofPanorama City, Pacoima and

    the of San Fernando

    Wi hi h i h i i l

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    25

    DRAFT WORK PRODUCT

    51%

    42%

    41%

    36%

    21%

    26%

    30%

    30%

    5%

    5%

    10%

    7%

    15%

    18%

    14%

    17%

    5%

    6%

    8%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    72% 8%

    68% 7%

    71% 11%

    67% 8%

    Within each respective group, there are no statisticaldifferences in the likelihood of voting with respect to each

    North County project, with one exception – improvingstreets near the hospital and medical buildings scores

    lowest among self-reported likely November 2016 voters.

    Q13 w-z (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would nowlike to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service willbe funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 6 – North County) (N=205)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Improving the traffic flowalong the I-5 freeway in Santa

    Clarita, Newhall and Castaic

    by widening the road at keybottlenecks and upgradingthe on- and off-ramps northof the 5 and 14 interchange

    Building a new highway, alsoknown as the High Desert

    Corridor, between the14 freeway in Palmdale and

    15 freeway in Victorville,which would be located northof the 138 through Palmdale,

    Littlerock, Sun Village andLake Los Angeles

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    26

    DRAFT WORK PRODUCT

    44%

    36%

    47%

    41%

    27%

    19%

    20%

    25%

    7%

    6%

    5%

    16%

    28%

    18%

    20%

    10%

    7%

    8%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NATotalMoreLkly.

    TotalLessLkly.

    70% 10%

    55% 8%

    66% 8%

    67% 6%

    North County Continued

    Q13 w-z (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would nowlike to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project or service willbe funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 6 – North County) (N=205)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Improving existing streets andconstructing new streets to

    the regional Antelope ValleyHospital and surrounding medicalfacilities in Lancaster to increase

    access for emergency vehicles,

    patients and visitors

    Improving the traffic flow along the14 freeway by widening the road

    at key bottlenecks, includingimproving the Avenue S bridge

    in Palmdale and upgrading the on-and off-ramps north of the I-5 and

    14 interchange in Canyon Country

    S th t L A l C t id t d lf t d

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    27

    DRAFT WORK PRODUCT

    53%

    57%

    49%

    52%

    49%

    50%

    36%

    43%

    23%

    22%

    26%

    23%

    23%

    19%

    29%

    13%

    5%

    5%

    5%

    5%

    7%

    12%

    9%

    12%

    13%

    14%

    17%

    23%

    31%

    6%

    5%

    5%

    7%

    6%

    0% 20% 40% 60% 80% 100%

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    All Residents

    Self-Reported LikelyNov 2016 Voters

    Much More Lkly. Smwt. More Lkly. Smwt. Less Lkly. Much Less Lkly. No Diff. DK/NA

    TotalMoreLkly.

    TotalLessLkly.

    76% 6%

    79% 9%

    75% 8%

    75% 9%

    72% 8%

    68% 11%

    64% 6%

    57% 7%

    Southeast Los Angeles County residents and self-reportedlikely November 2016 voters are more likely to support the

    measure if it adds a carpool and a regular lane on the 5 freeway,improves traffic flow along the 710 freeway and constructs a

    light rail line from downtown to the Orange County line.

    Q13 aa-dd (All residents/Self-reported Definite vote Nov. 2016). While the last list I read you directly benefits all areas of Los Angeles County, I would

    now like to read you a detailed list of projects or services that will specifically benefit your area. Please tell me whether knowing that this project orservice will be funded by the measure makes you more or less likely to vote yes on the measure. (Asked Only Voters In Planning Area 7 – SoutheastLos Angeles County) (N=201)

    (Ranked by All Residents Total More Likely Vote for the Measure)

    Adding a carpool and a regularlane on the 5 freeway betweenthe 605 and the 710 freeways

    through Commerce and DowneyImproving the traffic flow along the710 freeway by widening the roadat key bottlenecks and upgrading

    the on- and off-ramps betweendowntown LA and the Ports ofLos Angeles and Long Beach

    through such southeast cities asBell, South Gate and ParamountConstructing a light rail line from

    downtown LA to the Orange

    County Line through Paramount,Bellflower and Cerritos

    Extending the Metro Gold LightRail Line to East Los Angeles

    further east toward Whittier alongWashington Boulevard through

    Commerce, Pico Rivera, andMontebello

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    12100 Wilsh ire B lvd , Suit e 350Lo s A ng eles , CA 90025Ph o n e (310) 828-1183

    Fax (310) 453-6562

    Richard [email protected]

    For more information, contact:

    John [email protected]