mfo exclusive: secrets to prospecting just listed/just sold properties

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The secrets of prospecting: Just listed / Just solds Led by: Cydney Fullen

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Sell the entire neighborhood, rather than just one home with Cole Realty Resource and the Mike Ferry Organization. Senior Coach Cydney Fullen joins us on this exclusive webcast to give you details of how to extend your reach among your just listed/just sold properties. In 30 minutes, you'll get tips and strategies on maximizing your: • Mindset • Skills • Resources • Schedule The Mike Ferry Organization has been providing leading real estate training and coaching for more than 35 years and is a partner of Cole Realty Resource. If you're a real estate agent who is looking to take your prospecting efforts to new heights in 2013, you won't want to miss this!

TRANSCRIPT

Page 1: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

The secrets of prospecting:

Just listed / Just soldsLed by: Cydney Fullen

Page 2: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Lora UllerichDigital Media Specialist

[email protected]

Session Framework

Cydney FullenCoach/Trainer

The Mike Ferry Organization

Page 3: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Cydney:• Senior coach. • 15 years coaching several top

producing teams across the country.• 30 years experience as a real estate

person, broker, owner.

Page 4: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• North America’s Leading Real Estate Coaching and Training Organization

Page 5: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Background•Cole Directory published in 1947.•Crisscross directory of addresses & phone numbers.•Invaluable information for:

•Telemarketing•Debt collection •Law enforcement

•Today, web-based lead gen for real estate agents.

Jack Cole

Page 6: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Listings are Key…

To your success!

Increased demand

Lower interest rates

Page 7: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• “Front end” • Prospecting• Lead follow up • Prequalifying

Front End Vs. Back End

Page 8: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• “Back end” • Servicing of the listing• Negotiating the contract• Seeing the transaction

to closing

Front End Vs. Back End

Page 9: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Where are You Spending Your Time?

Page 10: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Number of contacts• Results

It’s a Numbers Game

Page 11: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

And continue to list salable listings?The answer: just listed/just sold calls! Calling past clients and center of

influence - 28% Just Listed/Just Sold Calls - 13% Expired - 11% FSBO - 9%

How Can You Talk to Enough People

Page 12: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• What is your attitude about just listed- just sold calls?

• Energy and enthusiasm • Top producer tip…when it comes

to attitude, the energy you delivermirrors the response you get.

Attitude

Page 13: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Communication is:•7% Words •55% Body language•38% Tonality

Approach

Page 14: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Write this down…learn the scripts.

Approach

Page 15: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Body language• Smile• Stand up tall• Use a headset

Approach

Page 16: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Tonality• Present with power,

confidence and excitement!

• Use a down swing• Be conversational• Listen carefully to the

prospect•

Approach

Page 17: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Hours prospected• Contacts• Appointments

Expectations

Page 18: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Identify a Subject Propertywww.colerealtyresource.com

Just Listed – Just Sold Script www.mikeferry.com

Get the Right Tools

Page 19: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• DNC numbers are clearly identified by Cole Realty Resource.

• Always follow the law.• If you mistakenly call someone on

the list…Apologize and HANG UP.

Do Not Call Laws

Page 20: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• Smile!• Dial!• Have fun!• Get ready for success!

Remember…Action= Results

Page 21: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

• July 16-19, 2013 • MGM Grand Hotel & Casino

3799 Las Vegas Blvd. SouthLas Vegas, NV 89109Phone: (877) 880-0880

• Purchase your ticket today by calling: (800) 448-0647 or go to MikeFerry.com.

There are over ONE HUNDRED specific things you need to do to build your successful sales career...

•The key to doing 50+, 100+ and 150+ transactions per year •Exact techniques to handle the current objections •How to earn at least 20% more from your Center of Influence and Past Clients

© 2013 Mike Ferry Organization. All Rights Reserved.

Page 22: MFO Exclusive: Secrets to Prospecting Just Listed/Just Sold Properties

Jump Start Your Sales

•Cole Realty Resource:•800-965-8476 •colerealtyresource.com•Mike Ferry Organization•www.mikeferry.com