michael leander speaker presentation
DESCRIPTION
Speaker Michael Leander's presentation aimed at conference, workshop and seminar organizers, organizers of corporate (internal/external) workshops and meetings. Michael Leander speaks about a variety of marketing and CRM related topics including; email marketing, permission marketing, loyalty marketing, customer management, customer lifecycle marketing management, marketing automation, social media, Facebook marketing, LinkedIn marketing for B2B, direct marketing and any topic related to customer acquisition and customer retention as well as customer win-back strategies. Michael Leander speaks about a number of relevant and current marketing topics to audiences whom expects to be educated and entertained all at the same timeTRANSCRIPT
Michael Leander NielsenSpeaking
Conferences | Seminars | Workshops | Master classes | Online events
What Drayton Bird said about Michael Leander
Drayton Bird, author of Commonsense Direct Marketing
“It always amazes me how few marketing experts really understand
what it takes to get customers. Michael is one of the very rare
exceptions. And, just as important, he is entertaining, and makes things
clear.”
What David Ogilvy said about Drayton:"Drayton Bird knows more about direct marketing than anyone in the world. His book about it is pure gold. His speeches are not only informative, but hilariously funny."
One of Drayton Bird’s books got me hooked on direct marketing in the 80’es.
Now I teach at his academy
Why not check it outwww.eadim.com
Marketing and membership manager Jørgen Andreassen at FEDMA volunteered this statement
”…Michael Leander’s
presentation skills were
immaculate and his way of
communicating with his audience
remarkable. He is currently one
of the best speakers in Europe….” Mr. Andreassen hasseen more speakers and presentations thanmost marketing managers
Michael Leander speaks and teaches at
Conferences Seminars
Webinars(online events)
Workshops, master classes
and courses
About these general topics… and numerous specific topics
Permission email marketin
g
Marketing
through social media
Marketing
automation
Dialogue marketin
g readines
s
Marketing in 2015
Online custome
r acquisiti
on
CRM and LRM –
planning to
practical level
KEYNOTE:
Stories from
the marke
ting trench
es
Sales & Marketing for Entrepreneurs
To audiences consisting of
• Top management• Marketing management• Marketing teams• Sales management• Marketing agencies• Marketing students• Entrepreneurs
B2B
B2C
Anywhere in the world*
* Special fees apply to North America, South America and AsiaPacific
He has spoken in front of more than 50 different nationalities
In these countries
Faroe Islands
Switzerland
Ukraine
Norway
Your flag here?
Romania
Singapore United States
Every presentation is tailor-made – and very current
Why?
– Because no two audiences are alike• Countries, markets, industries and people are different.
Very different. So is their knowledge of subjects.
– I try to avoid wasting people’s time– I try to include last minute impressions and
impulses to increase relevancy to your event
Juris Ozols from Latvia said
Drayton Bird, author of Commonsense Direct Marketing
Juris Ozols, Board member Latvian DMA &CEO of Marketinghouse in Latvia
““Michael Leander is an inspirational direct marketing speaker. His ability to
present difficult topics in an easy and humorous way, was attractive
to our Latvian audience of marketing professionals and myself.
Michael Leander’s positive personality opened people’s minds to direct
and interactive marketing in a highly positive way.”.”
Overall value Prasme atbildēt Speaking skills Subject knowledge0%
10%20%30%40%50%60%70%80%90%
Sum of Very goodSum of GoodSum of AverageSum of PoorSum of Very poor
Evaluation at Latvian Direct Marketing Conference,November 2008
Getting a relevant and entertaining message across to
audiences in different cultures …
Can generate valuable
PR for your event
“Finance” in Slovenia’s coverage of Michael Leander’s presentation – nearly 2 tabloid pages
Working closely with organizers to deliver value for money is key.
Relevant
Entertaining
Passionate
Reasonable fee structure
Value
for money
”Very helpful. Thank you,
Michael Leander”
”Real information. And – oh – funny too.”
”….Exalting and
enriching…”
See examples
slide 23-26
5 Random Testimonials
* request 100 more if you like
Michael Leander was recommended for our Slovenian Direct Marketing conference –
Promarket. It was my first time to see Michael Leander present. He definitely did not
disappoint me.He is a powerful and energetic speaker who entertains, educates and inspires audiences all at the same time. I have invited Michael
Leander back to Slovenia. I think that says it all.
Bostjan ZrimsekCEO, DimacenterBoard member, Slovenian Direct Marketing Association
“Michael Leander's presentation was a class by itself. An excellent, passionate presenter who brings all his experience into the webinar. Top notch speaking and
presentation skills. Has the capability to make a webinar an interactive experience.”
Participant from India
“There is nothing more exalting and enriching than a person who masters
what he says and who passes on knowledge in optimal conditions. All
my congratulations and thanks to Michael Leander“
Participant from Germany
“…the contents and Michael Leander were very helpful about his topic, but he also demonstrated
excellent speaking skills…”
João Ribeiro, Marketing manager Verlag Dashöfer, Portugal
”…Michael Leander is a professional marketing person with a clear focus on the customer experience and
how to best utilize marketing budgets .He is an engaged and realistic thinker…”
Flemming Poulsen, CEO, Viviro.com
Fee examples
Call +45 27 28 29 53 todiscuss your special need
Keynote type speeches up to 90 minutes
In Europe & Middle East• € 2.500 - € 6.000• Excl. transport door-to-
door, accomodations
Elsewhere • $ 5.000 - $ 8.000• Excl. economy class
transport door-to-door, accomodations
Workshops and master classes in Europe and the Middle East
Conferences• 4 hour workshop € 8.000• 2 hour workshop € 6.000• Excl. travel/accomodation
Corporate*• 5 hour workshop € 10.000• 3 hour workshop € 8.000• Excl. travel/accomodation
* Corporate workshops are tailor-made and include an additional 15 hours of work for preparation, research and the Delivery of an actionable report
Consulting and sparring
Phone consulting€ 300 pr. hour billed inincrements of 30 minutes, minimum 2 hours
Physical meetings€ 350 pr. hour billed in increments of 60 minutes, minimum 5 hours + travel costs covered
”Marketers are too busy deciding the color of the Ferrari – when they should be busy checking
the motor”
quote by Michael Leander