michael rayfield, general manager mobile -...

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© 2008 NVIDIA Corporation.© 2008 NVIDIA Corporation.

Michael Rayfield, General Manager Mobile

Welcome to the Next PC Revolution

DEMOSDawn


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Visual Computing is Ubiquitous


Mobile Computers Evolved

Entertainment (Perf/W)

Mobile Computing

Devices


Productivity(Perf/W)

NotebookNotebook UMPCUMPC

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The PC defines Expectations


DEMOS3D UI


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Content is King

12,000,000,000

142,000,000

60,000,000


80+%

500

25,000

30,000

in Millions Worldwide Content on Mobile

Mobile Content’s Explosive Growth

10,000

15,000

20,000


0

5,000

2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

Download Games Download Applications Video on Demand Mobile TV Wallpaper/ Graphics

Source: Strategy Analytics April-2008

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Enabling the 2nd PC Revolution!

Tegra Architecture…Complete Computer on a Chip


USBOTG

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The Challenge: Power

• A good cell-phone battery holds 1400 mAhg p y

• Provides ~ 5Whr

• Improves only 5% per year


MP3 playback

With 5 Wh b tt• With 5 Whr battery….

• Tegra can provide over 100 hours of MP3


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Video playback

With 5 Wh b tt• With 5 Whr battery....

• Tegra can provide 10 hours of HD video


DEMOSHD video


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Gaming: Ultra Low Power GeForce

• With 5 Whr battery• With 5 Whr battery….

• Tegra can provide over 10 hrs of gaming


DEMOSQuake 3


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Doing nothing?

• With 5 Whr battery…

• Tegra will wait in standby for you next adventure….for weeks


NVIDIA Tegra

• Built by a computer company

• Most advanced ultra-low power computer ever built

• 15 years of innovation in visual computing technologies


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The Foundation of the 2nd PC Revolution

• The most advanced computer on a chip

Th t l t bil ti g t• The most complete mobile operating system


Use Your Imagination……………


michael rayfield, general manager mobile -...

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