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Reimagining Baraga Avenue Marquette, Michigan School of Planning, Design and Construction MICHIGAN MUNICIPAL LEAGUE PlacePlan Better Communities. Better Michigan.

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Reimagining Baraga AvenueMarquette, Michigan

School of Planning, Design and Construction

MICHIGAN MUNICIPAL LEAGUE

PlacePlan

Better Communities. Better Michigan.

MICHIGAN MUNICIPAL LEAGUE

PlacePlanReimagining Baraga AvenueMarquette, Michigan

October 2014

PlacePlan: Marquette, Michigan

Contents

Acknowledgments MiPlace Initiative PlacePlans Technical Assistance Team Members Local Partners

1 Preface Marquette’s Baraga Avenue

3 Introduction Project Overview Overview of Existing Site

5 Methodology Overview National Charrette Institute’s Charrette System MML Stakeholder Interview Process

7 Community Input Phase One: Community Kick-Off Workshop Phase Two: Design Charrette

9 Baraga Avenue Design Considerations Design Parameters Key Design Principles and Elements Sidebar: Mixed-use Development and Placemaking

13 Place Assets Recommendations for Action Physical Design and Walkability Environmental Sustainability Cultural Economic Development Entrepreneurship Multiculturalism Transportation Options Messaging and Technology Education

33 Appendix

PlacePlan: Marquette, Michigan

School of Planning, Design and Construction

Acknowledgments

Local Partners

The PlacePlan Technical Assistance Team would like to acknowledge the Marquette Downtown Development Authority and City staff and elected and appointed officials for their constant support and assistance. The local partners ensured that the team had data, documents, and the community input necessary for completing the analysis and resulting asset, planning, and design recommendations for the Marquette Baraga Avenue site.

The PlacePlan Technical Assistance Team would like to express their sincere gratitude to the dozens of residents, busi-ness owners, land owners, and other stakeholders that attended the Community Visioning meeting and multiple-day Design Charrette, and provided feedback during this process. Additionally, the team would like to thank Marquette Commons for their hospitality and support for the design charrette portion of this process. Your gathering space was a key component to creating an inviting and comfortable public access point to share thoughts and ideas for this project. Placemaking begins with a community-supported vision for what makes a place a true destination in the community; without you this process would not be possible.

PlacePlan Technical Assistance Team Members

MiPlace Initiative

The MiPlace Partnership is a statewide initiative with the purpose of keeping Michigan at the forefront of a national movement known as placemaking. It is based on the concept that people choose to live in places that offer the amenities, resources, social and professional networks and opportunities to support thriving lifestyles. The partnership helps communities create and bolster those places. It is led at the state agency level by the Michigan State Housing Develop- ment Authority (MSHDA) and coordinated through a public/private leadership collaborative known as the Sense of Place Council. Michigan State University and the Michigan Municipal League, the partners on this project, are collaborators with the Sense of Place Council.

Michigan Municipal LeagueLuke ForrestHeather Van Poucker Adam CookRichard Murphy

Michigan State University School of Planning, Design, and ConstructionFaculty Co-PI’s Warren RauheWayne Beyea

Research Assistants Jack McDonough Nick Tafelsky Sean Campbell Joe Johnson

MSU Extension Educators Brad Neumann

michigan municipal league

PlacePlan: Marquette, Michigan | 1

The following proposed design, land use regulatory tools, and asset optimization recommendations for the Marquette PlacePlan project fall under the planning approach called placemaking. The place-making approach helps communities iden-tify and build upon their unique strengths and personalities to grow and thrive: it leverages the public spaces within the community, and the activities of people in those spaces, to build virtuous cycles of use. Whether applied to a single lot, street, or an entire downtown or neighborhood, place-making helps communities raise up their distinct character both to best serve their residents and to attract new resi-dents and businesses.

Much of the community planning practice of the 20th century focused on separating potentially “incompatible” land uses, providing for the rapid growth in detached sin-gle-family housing stock, treating commercial real estate as a commodity to serve the global invest-ment market’s demand for standardization, and

facilitating increased mobility through the personal car (to travel between these newly separated destinations). Unfortunately, the broad application of these trends ignored the human-scale interactions of traditional downtowns and neighborhoods, weakening many of our communities.

Communities must differentiate themselves to attract residents and businesses as the economy continues to globalize. Placemak-ing’s approach of engaging around existing assets supports this goal while honoring local culture and community.

PrefaceMarquette’s Baraga Avenue

Downtown Marquette Source: http://www.flickr.com/

PlacePlan: Marquette, Michigan | 3

Overview of Existing SiteThe proposed project site is the 100 block of Baraga Avenue in downtown Marquette between Third Street and Lakeshore Boulevard. The project site also in-tersects at Baraga Avenue and Front Street. Baraga Avenue is currently almost 75 feet wide, and is a very common route for cars travelling in downtown Marquette. Third Street and Lakeshore Boulevard are both local streets. Perpendicular parking along Baraga Avenue poses a threat not only to pedestrians, but to vehicular traffic as well.

Community agencies and organizations, as well as the private sector, recognize that the strategic planning and harmonization of downtown redevelopment activi-ties are critical to the goal of successful placemaking for Downtown Marquette. Working together as a com-munity to revitalize this area of Downtown Marquette will help to spur economic and social development in the city as a whole.

In response to the MiPlace Partnership

request for applications, the City of Mar-

quette submitted a request for assistance

with focus on a major block of Downtown

Marquette that offers historical charm

and sophistication that represents the city

as a whole. A physical design plan is

needed to help future development of this

area; provide a framework within which

public and private initiatives may be

accomplished in a coordinated fashion;

capitalize on, while protecting, the area’s

environmental and aesthetic qualities;

foster downtown placemaking; elevate the

area’s business synergy; and serve as a

blueprint for guiding the planning and

development of locations immediately

exterior to the project area.

IntroductionProject Overview

Baraga Avenue Today Source: http://downtownmarquette.org/

4 | PlacePlan: Marquette, Michigan

PlacePlan: Marquette, Michigan | 5

In order to provide carefully considered as-

set, planning, and design recommendations

for implementation of a plaza development

project in Marquette, the following process

was carried out for gathering the necessary

information and input:

• Reviewed local/regional land use plans

and relevant data

• Inventoried assets that fulfill MML’s

21st Century Community criteria

• Conducted interviews with stakeholders

• Held three community meetings

• Phase One: Community Visioning

• Phase Two: Design Charrette

• Final Report and Presentation

National Charrette Institute’s Charrette SystemThese phases were carried out in line with the National Charrette Institute’s (NCI) Charrette System. With objec-tives that include creating a safe environment in which all members can participate in planning their commu-nity; planning for scenarios at the neighborhood scale; bringing an on-the-ground reality to community planning by creating demonstration projects that often turn into real catalytic development; and anchoring public involve-ment with realistic constraints, the Marquette community was engaged in NCI’s three planning phases, including a stakeholder interview process.

MML Stakeholder Interview ProcessA critical element of the charrette process is engage-ment, including the preparatory work of interviewing stakeholders in advance of the design charrette meetings. The purpose is to identify key stakeholders and allow ample opportunity for input in a non-public setting for groups with a considerable vested interest in the project. Initial stakeholder analysis was prepared by MML staff, who identified priority individuals and groups and pro-vided that information to the city for review and input.

Representatives from MML and MSU then held interviews aimed at promoting a shared understanding of the proj-ect, identifying priorities, concerns, and potential barriers to success.

MethodologyOverview

Baraga Avenue Design Charrettes Source: http://downtownmarquette.org/

Downtown Marquette Photo credit: Aaron Peterson / aaronpeterson.net

PlacePlan: Marquette, Michigan | 7

Phase One: Community Kick-Off WorkshopAt the onset of the Marquette Baraga Avenue Project, the City of Marquette hosted a kick-off Community Visioning meeting. The visioning session was held in February, 2014. During the meeting, attendees were challenged to think about, discuss with others, and document their thoughts. This included what about Marquette makes them proud, what they are sorry about, and what they would like to see in Marquette (especially within the development site) in the future. To encourage creative visions over the long-term, questions were posed such as “you’re in a hot air balloon over the site 15 years from now – what would you like to look down on?” and participants were provided with white sheets of drawing paper and markers to encourage not only written comments, but an opportunity to share visu-als. Figure 1 summarizes the findings from the Community Visioning meeting.

Phase Two: Design CharretteIn April, 2014, a multiple-day Design Charrette was held to gauge stakeholders’ feelings towards the plaza. Prior to the meetings, an array of design images were produced to visualize the many directions in which the plaza could go. After all of the images and concepts were introduced, participants broke off into small groups and sat down at tables where facilitators led discussions about the project. After a series of questions were asked and a multitude of ideas were exchanged at each table, participants were then asked to write on notecards what they liked and didn’t like about the design images. Participants also shared additional comments on post-it notes and placed them on pictures of the design concepts for the project. This multi-day process revealed the similar and varying sentiments towards the project and thereby enabled the planning team to establish priorities for the final report.

Proud

Sorry

Vision

Natural Environment:Cleanliness, protection of natural environment, public access to Lake Superior, and forested trails surrounding city

Built Environment:Walkability, bike paths, downtown, historic landmark signs, diverse amenities

Built Environment:Surface water runoff, overhead power lines, lack of funding for historical preservation, buildings block view of the lake

Parking/Transportation:Lack of public transit, sea of parking off Baraga, width and disconnect of Baraga, Washington, and Third Streets, poor parking management and layout

Natural Environment:Greenery and flowers, improved lake vista, connection to the lake

Built Environment:No overhead utilities, place to sit and eat, bike parking, less auto-oriented, better parking management

Figure 1: Visioning session feedback from community members

Community Input

PlacePlan: Marquette, Michigan | 9

Baraga Avenue Design Considerations

Key Design Principles and ElementsDesign principles that drove much of specific design elements came primarily from feedback that we received throughout the first two phases of the community engage-ment process. Much of the dialog focused on the overall feel of Baraga Avenue. Frequent visitors were concerned that the vehicular space dominated the pedestrian and public space needed to create a comfortable environment. To accomplish this task, the current perpendicular parking system was changed to an angled parking arrangement. This opened up more public space along the sidewalk, allowing businesses to develop an indoor and outdoor café and restaurant space, which will encourage nightlife. In warmer tempera-tures, parking spaces can be utilized as “parklets”, creating additional public space for visitors. In the colder winter temperatures, these “parklets”

can be removed, opening access to snow removal crews that can work uninhibited by obstacles in the vehicular domain. This allows for more efficient and environmentally sensitive design that will free up parking and sidewalk space, decrease unsightly snow piles that block store frontages, and decrease slushy run-off to Lake Superior. While parking issues led much of the conversation, many of

Design ParametersIn an effort to plan for the redesign of Baraga Avenue, between 3rd Street and Lakeshore Boulevard, in Downtown Marquette, collaboration with the community, key stakeholders, and city officials led to a set of design parameters. Embracing the current historical character, traditional atmosphere, new and established architecture and development, as well as various long-existing and newly-developing cultures of students, creative arts, and retirement communities helped cultivate the “History Drives the Future” theme. Additionally, physical attributes and attractions like the lake front, the famous ore dock, historical center, the new Founders Landing development, and well-traveled streets like 3rd and Front began to shape specific spaces throughout Baraga Avenue. Furthermore, the enhanced beautification of current facades, green space, streetscapes, and ensured accessibility to all will create a unique identity that will attract opportunities for more entertainment, housing, shopping, eating, and recreation year-round. Finally, detailed design elements like material types, vegetation, public utilities and amenities, as well as snow removal and key connections to surrounding neighborhoods and attractions, began to define the sense of place that was envisioned for Baraga in preliminary meetings.

Aerial View of Proposed Project

10 | PlacePlan: Marquette, Michigan

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PlacePlan: Marquette, Michigan | 11

the stakeholders expressed concern for existing business-es along Baraga that require designated space for service drop-offs and pick-ups. To ensure local business efficien-cy, some road side space is dedicated to these properties to increase ease of access to commercial frontage.

Another key design principle was to extend the downtown to the corner of Baraga and Front Street and incorporate the same culture and feel into the architectural design. To accomplish this, an emphasis on future mixed-use develop-ment of the two blocks was a key to help identify the true entry to Downtown Marquette. Included with the building development, an attached parking deck would service the existing and new businesses on Baraga. Additionally, two pedestrian thoroughfares connect the avenue to Spring Street and the rest of downtown. Adding these elements of design will help support a more engaging business front-age that will support a stronger downtown, including after-hours activity.

As expressed by the community, Baraga is currently one of the more creative sectors of Marquette. Therefore, it is envisioned that the street also could close and be used as a multi-functional, all-season, day and night event space for festivals, fairs, and other large scale events. To support this, new design elements such as streetscaping beautifi-cation, connecting alleys, pathways, amenities, and public utilities will have a certain artistic composition, whether it’s a splash of color, art in the landscape, sculpture, or natural garden scape. New buildings will be well repre-sented with native industrial materials like sandstone iron found on many of the existing historical building sites in Marquette and other Upper Peninsula towns. These key design principles and elements will help create a new identity for Baraga Avenue and yet another authentic and exciting place to be in the expanding Downtown Marquette, attracting current residents and future visitors within the region.

• Supporting a 24/7 district: mixing daytime employment uses with evening shopping and entertain- ment uses and nighttime residents ensures something is happening at all times—creating a place where people want to be.

• Allowing businesses and residents to attract each other: a walkable mixed-use district provides amenities that attract new residents, and a built-in customer base that can support new businesses, creating a virtuous cycle of activity and investment (See Figure 3 for two-block radius from the plaza)

• Making efficient use of public resources: compact, mixed-use development costs less per unit to serve with public utilities, while producing substantially higher tax yields per acre, providing a much higher return on public investment. This effect is even stronger when building in infill locations in existing downtowns and neighborhood centers.

• Reducing household transportation and energy costs: residents of mixed-use districts typically have lower total housing and transportation costs, due to the efficiencies of living near jobs, shopping, and other destinations. These savings translate into increased spending power, which supports the local economy.1

Mixed-use Development and PlacemakingCompact, mixed-use properties are the building blocks that private developers contribute to a vibrant urban district. Whether these are two-story neighborhood centers with apartments and professional offices above convenience retail, or ten stories of condos, hotel rooms, and offices above downtown shopping and restaurants, this development form has many benefits, which include:

Household demand for the economic and quality-of-life benefits of living in mixed-use developments has risen in recent years, and, in most communities, supply has not yet caught up. To build on the public space investments described in this plan, the city should identify appropriate locations for mixed-use development in the surrounding area; examine adopted plans, zoning and development regulations, and use of incentives to ensure these tools support the desired development; and engage directly with developers to solicit proposals.

1 For more information on these benefits, review The Option of Urbanism (2009) by developer and Brookings Institution Visiting Fellow Chris Leinberger,

and Smart Growth Savings (2014) by Todd Litman, Victoria Public Policy Institute

12 | PlacePlan: Marquette, Michigan

PlacePlan: Marquette, Michigan | 13

Place AssetsRecommendations for Action

The Placemaking approach helps communities identify and build upon their unique strengths and personalities to grow and thrive: it leverages the public spaces within the community, and the activities of people in those spaces, to build virtuous cycles of activity. Whether applied to a single lot, alley, street, or an entire neighborhood or down-town, placemaking helps com-munities raise up their distinct character both to best serve their residents and to attract new resi-dents and businesses.

Communities must differentiate themselves to attract residents and businesses as the economy continues to globalize. The place-making approach of engaging around existing assets supports this goal while honoring local culture and community. While each community will have a different mixture of assets and opportunities, several common elements support placemaking in a broad variety of places. These common elements provide a sound foundation that communities can build on with their individual assets through the placemaking process.

• Physical Design and Walkability• Environmental Sustainability• Cultural Economic Development• Entrepreneurship

• Multiculturalism• Transportation Options• Messaging and Technology• Education

PlacePlan: Marquette, Michigan | 15

Physical Design and WalkabilityThe physical design and walkability of a community helps create interest, connectivity and overall sense of place. Walkability and connectivity can afford people safe and convenient access to the places they live, work, shop, and play. Examples include a traditional down-town with easy access from historic and/or architecturally pleasing residential areas, and a mixed-use development that encourages appropriate density, traffic and other infrastruc-ture design features that value the human scale by considering the pedestrian, cyclist and other non-motorized uses of the space.

The challenge is that oftentimes our streets are designed to prioritize cars, aiming to move them through a community as quickly as possible, without appropriate consideration for non-motorized uses. Market analysis continues to show that preferences are changing, and more and more people want to live in neighborhoods with walkable downtowns, access to cultural, social, and entertainment opportunities, with a variety of transportation options. Walkability not only helps to create a strong sense of place, it promotes a strong local econ-omy and healthy lifestyle.

Downtown Marquette is overall a highly-attractive and accessible area for pedestrians. Even Baraga Avenue, at the very edge of downtown, features a WalkScore of 82, thanks to the fine-grained traditional street grid and mix of uses. The city also has a Complete Streets policy that goes beyond the basic recognition of creating streets that work for everyone to include implementation recommendations. Baraga, and downtown as a whole, is connected to areas throughout Marquette by the Iron Ore Heritage Trail and a multi-use path along the lakefront. The city has also previously adopted form-based code in coordination with its Waterfront Development District Plan, but Baraga Avenue would benefit from an extension of the “General-5” zone to allow for structural uniformity within the project site.

Perhaps the larger cause of Baraga’s feeling of disconnect from the rest of downtown is architectural—the streets connecting Baraga to Washington

Avenue feature a number of surface parking lots, which discourage pedestrian activity, and buildings that don’t have the same “storefront” character that encourages strolling and window shopping in the downtown. (Consider the Children’s Museum for an example of a building front that invites people to walk past it, even if it is not their destination.)

Overview of the improved Baraga Avenue, with the proposed mixed-use building and adjacent parking

deck along the north side.

16 | PlacePlan: Marquette, Michigan

Recommendations

• Identify opportunities to promote more active use of surface parking lots

• Encourage engaging facades on build- ings that front Baraga and cross streets

• Update Promoting Active Communities assessment in 2015

• Improve measures to increase pedestrian safety, especially during the winter months

Implementation Opportunities

• Review off-street parking utilization; consider reducing off-street parking requirements for development and identify any under-used park- ing areas that could be used for development.

• Use landscaping, art, and sidewalk furniture around the edges of parking lots to provide a buffer for pedestrians, or encourage tempo- rary uses such as food trucksor outdoor cafes in parking areas adjacent to sidewalks

• Consider extending the streetscape and form-based code recommendations from the Third Street study

• Bury all utility lines to create a better view down Baraga Avenue

• Use 2014 evaluation questions from the Promoting Active Communities Assessment to identify additional opportunities for improvement, available online at http:// www.mihealthtools.org/communities/default. asp?tab=preview

• Identify critical areas for heated sidewalks on ramps, stairs, or other potentially hazard- ous surfaces to improve pedestrian safety during winter

• Enhance snow management practices to prevent interference with traffic calming and walkability design features

• Consider amending the city zoning ordinance definition of alleyways to categorize by use and function. This categorization of alleyways will make it possible to distinguish between service-oriented (e.g. deliveries, trash pickup) and non-motorized uses (where pedestrian scale and activity should be allowed and encouraged).

Physical Design and Walkability continued...

PlacePlan: Marquette, Michigan | 17

Environmental SustainabilityEnvironmental sustainability initiatives are critical for any community intending to be viable in today’s economy. Placemaking is strongly connected to environmental concerns because of the critical role that Michigan’s waterways, parks, and green spaces play in defining our com-munities. Whether through access to healthy local food, recreational trails and safe streets for walking and biking, or clean air and water, the environment is a vital part of healthy vibrant communities.

Marquette has been active in preserving and protecting its abundance of natural resources through citizen and government partnerships. The city has prioritized environmental sustain-ability through the Sustainable Community Ad Hoc Committee, involvement with the Superior Watershed Partnership and Land Trust, and citizen resources such as the City Clean-Up posting.

The City of Marquette is uniquely positioned on the lake-shore of Lake Superior. With 260 acres of wetlands and 3,000 acres of woodlands, Marquette has a large area and a variety of environments to steward. The city’s beauti-ful landscape makes it a popular tourist destination and a responsible party to conserve the watershed.

Marquette is a member of the Superior Watershed Partner-ship and Trust (SWPT). The city has been at the forefront of SWPT’s projects by prioritizing energy conservation, beach clean-up, water quality improvement, coastal resto-ration, and creating education programs on stewardshipMarquette boasts 500 acres of public recreation land, including the Lakeshore, Presque Isle Park and Marina, and Tourist Park. In recent years, policies have been put in place to protect the environmental integrity of recreation land while still being accessible to residents and tourists.

In addition to conservation and recreation, local food sources are also available in Marquette. There is a Marquette Food Co-op that provides a place for Upper Peninsula farmers to reach residents and promotes sustainability.

Marquette also celebrates the Blueberry Festival, Harvest Festival, and offers a Downtown Farmers Market. Marquette

participated in the Green Communities Challenge and Bet-terBuildings for Michigan. BetterBuildings for Michigan surveyed 750 homes in Marquette to make suggestions on how to conserve energy. The city also has a comprehen-sive City-Cleanup program that allows residents to recycle, compost, and dispose of materials safely. There is also a current Marquette Brownfield Redevelopment Authority to pursue sustainable development.

Marquette is dedicated to environmental sustainability and has ongoing projects to balance development with main-taining a quality environment.

Increasing the amount of plantings along Baraga Avenue will beautify the space while also

making visitors feel more comfortable

18 | PlacePlan: Marquette, Michigan

Recommendations

• Offer incentives and recognition to businesses and developers that pursue environmentally sustainable practices

• Pursue an alternative energy policy to improve efficiency and lessen environmental impact

• Use natural elements (e.g. trees, plants, rain gardens, etc.) to improve the environmental qualities of Baraga Avenue

• Enhance recycling options along Baraga Avenue

Implementation Opportunities

• Consider zoning standards that promote renewable energy and walkability

• Create a reward and recognition program for businesses with the most energy efficient buildings

• Consult the Guide to Purchasing Green Power Report in order to follow the correct process to transition to utilizing alternative energy.1

• Coordinate with the Marquette Board of Power and Light to identify opportunities for increasing the share of the city’s energy coming from sustainable sources

• Plant climate-resilient street trees along Baraga Avenue to create shade in the summer and to help break up wind in the winter. Additionally, these street trees will help beautify the space by introducing natural color

• Plant natural wind screens (trees, bushes, etc.) where possible to reduce snow drifting and wind during the winter months

• Explore a storm water management feature within Father Marquette Park to provide a functional and aesthetic purpose

• Install recycling bins near all trash cans to encourage recycling

Environmental Sustainability continued...

1 “Guide to Purchasing Green Power,” United States Department of Energy, accessed June 30, 2014. http://www.mml.org/green/actionguides/NR_3_1_USDOE2.pdf

PlacePlan: Marquette, Michigan | 19

Cultural Economic DevelopmentArts and culture are essential components of a thriving, knowledge-based economy. A healthy creative sector attracts and retains residents and businesses, and produces economic benefits including jobs, a stronger tax base, downtown and neighborhood revitalization, and tourism.

The City of Marquette has institutionalized culture with the Arts & Culture Division of the city government. The cultural strategy is centered on the Marquette Arts & Cul-ture Center in the Peter White Public Library. There are art exhibits, performing arts, and artistic workshops held at this facility. The Arts & Culture Division also incorpo-rates a variety of smaller resident groups into the pro-gramming and overall cultural environment of Marquette. There are also the following venues and organizations: U.P. Children’s Museum, Maritime Museum, Marquette Historical Society Museum, Lydia Olsen Library (NMU), Shiras Planetarium & Programming, Marquette Beauti-fication & Restoration Committee, Downtown Marquette Association, Marquette Lighthouse, Moosewood Nature Center, and the Finn Club. With Northern Michigan Uni-

versity nearby, Marquette has the benefit of the cultural programming of the university.

The Downtown Development Authority oversees the most conducive public space for festivals. There are numerous festivals including the Blueberry Festival, Harbor Fest, Harvest Festival, the Northern Michigan University Jazz Festival, and others. There are strong efforts to preserve historical monuments as well as celebrate history with a series of museums and exhibits. They also publicize live music performances around the city on the website.The City of Marquette already makes a great effort to provide culture and arts to the residents and tourists. Expanding and perfecting those efforts can bring more people and enrichment to the city.

An improved Baraga Avenue will provide key open space for community events. The new street layout will make it easier to close off the road to

motorized traffic for such events.

20 | PlacePlan: Marquette, Michigan

Recommendations

• Brand Baraga Avenue as a cultural corridor by bringing the assets of the Children’s Museum, Marquette County History Center, and historic county buildings outdoors

• Enhance opportunities for winter activities within the public realm

Implementation Opportunities

• The Peter White Public Library is a cultural center that is a few blocks off of the main Baraga Avenue. Holding an outdoor art exhibit similar to the DIA’s Inside|Out exhibit would merge the cultural and city center

• Expand the outdoor exhibits to public recreation areas to bring art to walkable space

• Encourage use of Baraga Avenue open space during the winter months through winter festivals, activities, etc.

• Increase lighting and color variety to improve the ambience and identity for all seasons

Cultural Economic Development continued...

Utilizing Baraga Avenue as the “gateway” to downtown Marquette will improve the area’s sense of place.

PlacePlan: Marquette, Michigan | 21

EntrepreneurshipGrowing jobs by ones and twos is key to creating strong local economies in the 21st century. Local communities are fueled by small start-ups and growth on main street and economic gardening strategies aimed at developing the talent and potential that already exists right at home. Also central to success are social entrepreneurs, who act as change agents within a community, seizing opportunities others miss to create social value rather than profits. This type of entrepreneurial activity resonates especially with students and Millennials looking to apply their optimism, energy, passion and skills for a positive, tangible impact.

Marquette is an economic hub for the Upper Peninsula, and has thus developed a culture of entrepreneurship. This local culture is expressed through several business development organizations, including an active Downtown Development Authority, a local Economic Club, and the Center for Economic Education and Entrepreneurship at Northern Michigan University. Marquette is in the process of becoming a satellite SmartZone to the established MTEC SmartZone located in Houghton-Hancock. SmartZones provide local assistance matched by State funds to allow technology-related entrepreneurs to cluster in concentrat-ed areas, collaborating with local institutions, adding to the local economy’s base of employment.

As a revitalized Baraga Avenue will provide a new link between downtown and the waterfront, development of

new businesses and expansion of existing businesses along its path will be key to defining it as a ‘place’ in and of itself, rather than merely a new way to get from point A to point B. While existing and new traditional small business-es operating out of storefronts will activate the street and the area surrounding it as a vibrant public space, allowing ease of entry for nontraditional small businesses—such as food carts and street performers—is equally impor-tant as these models are community-focused and require little start-up capital. With the capacity to support a mix of uses—including retail, office and professional services—non-retail businesses should be encouraged to locate along the corridor. The daily presence of workers will further activate the street at regular times and provide year-round support to retail and restaurant functions.

The proposed mixed-use building at the northwest corner of Baraga Avenue and Front Street

22 | PlacePlan: Marquette, Michigan

Recommendations

• Future development/redevelopment efforts on Baraga Avenue should focus on provision of space for new and expanding businesses

• Review local ordinances as needed to allow nontraditional businesses— such as food carts and street performers—to operate on Baraga Avenue

• Take advantage of the new crowdfunding law (the Michigan Invests Locally Exemption, P.A. 264 of 2013) to attract and support entrepreneurs and local businesses to Baraga Avenue as well as to the larger downtown area

• Coordinate technology-related initiatives deriving from SmartZone expansion with future development along Baraga Avenue

Implementation Opportunities

• Examine zoning and right-of-way permitting to allow expansion of outdoor seating for new and existing restaurants

• Ensure a mix of retail, office and professional service uses

• Calibrate ordinance language (such as permit- ted locations and times of day) to ensure temporary uses, such as food trucks, are compatible with the desired use of the corridor

• Consider amending the city ordinance pertaining to sidewalk cafés to allow for tables, planters, and small barriers to be left out on the sidewalk during non-business hours

• Utilizing “parklets” will allow for additional public space for seating, etc. Grand Rapids has developed a parklet guide which can be found at: https://www.ida- downtown.org/eweb/docs/ DGRI_Parklet

• Consult http://www.crowdfundingmi.com for information on “investment crowdfunding” as a powerful economic development tool for using local capital to support and grow local businesses, fund start-ups, and nurture an entrepreneurial environment

• Develop a business incubator/accelerator space on Baraga Avenue, either through retrofitting existing building(s) or as a part of new development

Entrepreneurship continued...

PlacePlan: Marquette, Michigan | 23

MulticulturalismSuccessful 21st century communities are inclusive and welcoming to all, embracing di-versity and multiculturalism as a competitive advantage. These types of communities are most attractive to new businesses, and today’s fluid, mobile, and global workforce seeks out places that embrace people of all ages, religions, ethnicities, national origins, and races.

The City of Marquette has a rich cultural history that focuses on the founding of the city by iron miners. The city is focused on preservation of historical sites and provides the Marquette Arts and Culture Center for shows and events. The Marquette Arts and Culture Center coordinates with 65 other groups in the area.

There are numerous venues to display art in the city. Marquette also hosts the Blueberry Festival, Harbor Fest, UP Folklife Festival, and the Northern Michigan University Jazz Festival. The Sister Cities project

connects Marquette with Higashiomi, Japan and Kajaani, Finland and promotes travel and interaction between the three cities. The population of Marquette is 91% white and 4.4% African American.

Improving Father Marquette Park will increase public interaction in downtown Marquette by providing a comfortable public space to relax, exercise,

and socialize.

24 | PlacePlan: Marquette, Michigan

Recommendations

• Work with residents to develop and build on shared neighborhood identities

• Attract new residents to Marquette by adding a multicultural component to festivals and events

Implementation Opportunities

• Develop a youth recreation program similar to the Clark Park Coalition

• Structure environmental volunteer projects around the needs of specific neighborhoods

• Expand current festivals to include a multi-cultural component, whether it be art, food, or performance

• Reach out to multicultural organizations in the area to make Marquette an attractive destination for cultural enrichment

• Utilize open space along the lakeshore for public events such as concerts, festivals, etc.

Multiculturalism continued...

Using Baraga Avenue in all seasons will improve the quality of life for residents of Marquette

PlacePlan: Marquette, Michigan | 25

Transportation OptionsThriving regions offer a range of transit options, from walking and biking to buses and other modes of transit. Developing effective transportation options is a necessary tool for all com-munities interested in attracting and retaining residents, workers, and businesses. Research shows that people across the nation are choosing communities that offer various modes of transportation, with easy access to the places they live, work, and play. Multimodal transit can be as complex as rail systems and as simple as trails and bike paths.

Marquette’s Upper Peninsula location and the distance to other large communities mean that residents meet a lot of their needs within the community, rather than traveling elsewhere. Commuter travel data reflects this; the Cen-sus Bureau reports that over 50% of Marquette residents work within 10 miles of home, and that a remarkable 14% of residents commute to work by walking. Residents who do commute further tend to travel very long distances, however, with nearly a quarter of employed Marquette residents working over 50 miles from home; these workers have fewer alternatives to driving. Some options do exist: MarqTran provides some connections to nearby communi-ties, and Amtrak provides highway motorcoach connections as far as Milwaukee and Chicago for longer trips.†

The city completed a mobility management planning pro-cess with Smart Growth America in 2013 that covered this topic in depth, with three implementation priorities se-lected: completion of a human services coordination plan to better link transportation options with needs; a marketing and communications initiative to help residents and visitors understand their options; and the development of a new fixed route running a loop on Third Street, which would connect downtown to Northern Michigan University. This new route is shown in the plan as reaching Spring Street at its southern end—bringing it a block further could help connect Baraga not just to downtown but also to campus.

Improving the alley off of Baraga Avenue will encourage more visitation to the downtown

† 2011 commute data, from Census Bureau’s 2011 Longitudinal Employer/Household Dynamics dataset and US Census Bureau 2008-2012 American Community Survey 5-year estimates

26 | PlacePlan: Marquette, Michigan

Recommendations

• Consider extending proposed Third Street transit route to include Baraga Ave

• Enhance traffic calming measures to increase safety of on-street parking

• Improve pedestrian safety

• Provide bike parking on side streets

• Implement an improved parking management system to better serve businesses, visitors, and residents

Implementation Opportunities

• Implement angled on-street parking along Baraga Avenue to replace the existing perpendicular parking

• Add a stop light at Baraga and Front Street to regulate the flow of traffic in the downtown.

• Improve non-motorized linkages between Baraga Avenue and the existing infrastructure

• Reduce the width of Baraga Avenue to include 1 lane of traffic in each direction.

• Apply direct, distinct crosswalk markings to the pavement at crosswalks to increase pedestrian safety at intersections

• Install adequate bike racks to allow cyclists to lock up and store their bikes while visiting

• Install adequate wayfinding signage to allow for easier navigation of the downtown

Transportation Options continued...

PlacePlan: Marquette, Michigan | 27

Messaging and TechnologyPeople communicate, connect, and engage differently today than they did ten years ago, five years ago, last year, or even last month. Continually evolving Internet and communication technologies are allowing people to share information in the virtual world in unprecedented ways. Communities that use cutting- edge strategies in their approach to branding, engage-ment, and communication with new demographics, businesses, cultural institutions, and philanthropic communities are ahead of the game.

Local institutions have a strong social media presence. Nearly all major community institutions and groups have a presence on social media: Marquette’s official city Face-book page is updated frequently and has over 800 “likes” (and is an up-to-the-minute source of public notices), while the Downtown Development Authority has over 10,000 “likes”. The DeVos Art Museum has further estab-lished over 1,300 “likes,” the Upper Peninsula Children’s Museum over 2,500, and Northern Michigan University an impressive 19,000. A Facebook page was created to share images from the Baraga Avenue Community Workshops, which attracted several hundred followers. Twitter is a less popular medium in this community, though several local accounts have activity: the Marquette History Museum has

1,300 followers, Northern Michigan University has 4,800, and many local businesses have Twitter accounts with fol-lowings that are frequently updated.

The city website has a contemporary design and is easy to navigate, offering a wealth of information and documents. Many area businesses offer free Wi-Fi access. Connect Michigan gives Marquette a score of 100 for Broadband Internet access, with multiple sources of coverage avail-able throughout the city (though many nearby rural areas remain unserved). The local newspaper, The Mining Jour-nal, has an up-to-date and functional website, though most content requires a subscription to view.

Art on the Rocks art festival in Marquette Photo credit: Aaron Peterson / aaronpeterson.net

28 | PlacePlan: Marquette, Michigan

Recommendations

• Move a wider variety of city services online

• Downtown business associations advertise Baraga Avenue as a destination through existing social media platforms

• Facilitate publicly accessible Internet access in the downtown area to drive traffic

Implementation Opportunities

• Facilitate filing such things as building and occupancy permits directly online (currently all paper forms are available online)

• While the existing ability to set up automatic payments for property taxes and utility bills is convenient, the functionality to pay online and manage accounts would be highly valued

• Coordinate promotions and programming related to Baraga Avenue with existing social media efforts

• Install limited infrastructure to provide free Wi-Fi Internet access to those in the immediate downtown area, to drive pedestrian traffic and encourage use of public space

• Install wayfinding markers to improve connectivity to local and adjacent amenities

Messaging and Technology continued...

PlacePlan: Marquette, Michigan | 29

EducationEducation is key to competing in a global, 21st century economy, and centers of education are vital within communities. From K-12 schools to community colleges, and technical schools to state universities, educational institutions bring innumerable benefits to a com-munity. They are the hub not only for learning, but sports, entertainment, arts and culture, healthcare, and recreation, and serve as engines of economic development. Vibrant com-munities successfully collaborate with a full range of educational institutions to develop intellectual, human, and physical capital. Collaboration can be as simple as sharing physi-cal facilities such as ballparks and swimming pools, or as complex as formal towngown strategic plans.

Marquette Area Public Schools serves over 3,000 primary and secondary education students among 6 schools. In addition to 3 traditional elementary schools and one middle school, the traditional high school is complimented by Marquette Alternative High School located on the periph-ery of the downtown area. The district also provides early childhood development, adult education, and commu-nity enrichment classes.

Several private schools also provide primary and sec-ondary education, including Father Marquette Elementary, located two blocks south of Baraga Avenue near the study area. The Marquette Alger Regional Educational Service Agency (MARESA) provides career, technical, and special education ser-vices, as well as professional development programs for educators.

Northern Michigan Univer-sity (NMU) is situated in Marquette, with a student population of over 9,000 at the undergraduate and graduate level. NMU acts as the region’s community college, offering Associate’s degrees and pre-professional programs in addition to nearly 150 Bachelor’s

and Master’s programs. The university hosts an Olympic training site focusing on wrestling and weightlifting. NMU is located in the northern portion of the city, though the Third Street corridor makes a direct connection to down-

town. A thorough planning process recently completed will allow for a seamless connection from Baraga Avenue to the university complex one mile to the north in the future.

Students walk the campus of Northern Michigan University in Marquette.

Source: http://www.mlive.com/education/index.ssf/2010/08/list_of_michigan_colleges_and_2.html

30 | PlacePlan: Marquette, Michigan

Recommendations

• Partner with local educational institutions to establish programming along Baraga Avenue

• Coordinate university housing initiatives with development on Baraga Avenue. Explore the potential of area institutions to offer courses downtown

Implementation Opportunities

• Showcase student projects, informational displays about area schools, and allow school benefit fundraisers/sales to take place

• Explore locating new housing for university students along Baraga Ave, either provided by NMU itself or in partnership through the private market. The demand among college- age students to live in vibrant, mixed-use environments has been demonstrated nationwide, and should be explored in the context of downtown Marquette

• Consider the potential for creating class- room space in available downtown buildings either separately or in conjunction with a housing initiative

Education continued...

PlacePlan: Marquette, Michigan | 31

Downtown Marquette Photo credit: Aaron Peterson / aaronpeterson.net

32 | PlacePlan: Marquette, Michigan

PlacePlan: Marquette, Michigan | 33

Appendix

34 | PlacePlan: Marquette, Michigan

Add

itio

nal I

mag

es

The

follo

win

g ar

e ad

ditio

nal i

mag

es th

at w

ere

not i

nclu

ded

in th

e bo

dy o

f the

repo

rt a

nd fu

rthe

r illu

stra

te th

e de

sign

con

cept

s.

41

Obl

ique

look

ing

nort

hwes

t O

bliq

ue lo

okin

g no

rthe

ast

The

wat

erfr

ont o

f dow

ntow

n M

arqu

ette

has

a lo

t of

pote

ntia

l for

rede

velo

pmen

t

Obl

ique

look

ing

East

Re

desi

gned

par

king

will

giv

e Ba

raga

Ave

nue

new

life

PlacePlan: Marquette, Michigan | 35

42

A re

deve

lope

d Fa

ther

Mar

quet

te P

ark

in th

e fo

regr

ound

co

uple

d w

ith a

rede

velo

ped

wat

erfr

ont p

rovi

des

pote

ntia

l for

pub

lic in

tera

ctio

n

Beau

tifyi

ng th

e sp

ace

alon

g Ba

raga

Ave

nue

will

mak

e it

a m

ore

aest

hetic

ally

ple

asin

g lo

catio

n fo

r soc

ial

inte

ract

ion

Dev

elop

ing

the

Mar

quet

te w

ater

fron

t as

an o

pen

spac

e w

ill p

rovi

de th

e ci

ty w

ith th

e ne

cess

ary

spac

e to

hos

t fe

stiv

als,

con

cert

s, e

tc.

Aer

ial d

own

Bara

ga A

venu

e lo

okin

g w

est

Turn

ing

the

exis

ting

on-s

tree

t par

king

into

ang

led

park

ing

will

impr

ove

safe

ty fo

r all

Dev

elop

ing

adeq

uate

cro

ssw

alks

will

impr

ove

pede

stri

an

safe

ty a

t int

erse

ctio

ns

36 | PlacePlan: Marquette, Michigan

43

View

of a

ngle

d pa

rkin

g an

d cr

ossw

alk

alon

g Ba

raga

Ave

nue

Inco

rpor

atin

g hi

stor

ic e

lem

ents

suc

h as

“ru

sted

” iro

n in

to th

e st

reet

scap

e w

ill in

crea

se B

arag

a Av

enue

’s

sens

e of

pla

ce

Plac

ing

a tr

affic

ligh

t at B

arag

a Av

enue

and

Fro

nt S

tree

t w

ill im

prov

e sa

fety

for b

oth

mot

oris

ts a

nd p

edes

tria

ns

Sim

ple

child

ren

play

scap

es h

ave

hist

oric

al b

ackg

roun

d Vi

ew o

f an

acce

ss s

tree

t alo

ng th

e M

arqu

ette

wat

erfr

ont

View

of t

he p

ropo

sed

rede

velo

pmen

t of F

athe

r M

arqu

ette

Par

k in

dow

ntow

n M

arqu

ette

PlacePlan: Marquette, Michigan | 37

44

View

alo

ng B

arag

a Av

enue

in d

ownt

own

Mar

quet

te

Mem

oria

l fou

ntai

n di

rect

ly c

onne

cts

with

pla

za

Ang

led

park

ing

alon

g Ba

raga

Ave

nue

Aer

ial o

f the

rew

orke

d al

ley

off o

f Bar

aga

Aven

ue

Rew

orke

d al

ley

off o

f Bar

aga

Aven

ue

Prov

idin

g co

vere

d bi

ke p

arki

ng w

ill e

ncou

rage

mor

e no

n-m

otor

ized

trav

el in

Mar

quet

te

38 | PlacePlan: Marquette, Michigan

N

ight

time

view

dow

n Ba

raga

Ave

nue

Beau

tifyi

ng th

e sp

ace

outs

ide

of th

e pr

opos

ed p

arki

ng

deck

sho

ws

that

eve

n pa

rkin

g ca

n be

bea

utifu

l

Rede

velo

ping

Bar

aga

Aven

ue w

ill im

prov

e tr

affic

flow

an

d in

crea

se s

afet

y

Th

e st

orm

wat

er m

anag

emen

t sys

tem

inth

e im

prov

ed F

athe

r Mar

quet

te P

ark

PlacePlan: Marquette, Michigan | 39

De

sign

Cha

rrette

Con

cept

Fee

dbac

k Pa

rtici

pant

com

men

ts o

n sp

ecifi

c d

esig

n im

ages

at t

he m

ulti-

day

des

ign

char

rette

on

Apr

il 29 a

nd 3

0,

2014

at t

he M

arqu

ette

Com

mon

s in

Mar

quet

te, M

ichi

gan.

Con

cept

A F

eed

back

C

once

pt B

Fee

dba

ck

• I l

ike

the

park

ing

that

this

pro

vide

s ri

ght i

n fr

ont o

f my

shop

and

doe

s no

t blo

ck E

ast

sunl

ight

or i

nter

fere

with

alle

y tr

uck

acce

ss

• Ca

n’t b

lock

alle

y be

twee

n flo

wer

sho

p an

d la

undr

y •

Can’

t hav

e pa

rkin

g in

fron

t of d

rivew

ay

• Bi

g fa

n of

the

over

head

ele

men

t/vi

sual

con

nect

ion

com

pone

nt. I

mis

s th

e tr

ess

over

Fr

ont S

tree

t •

Elim

inat

e pa

rkin

g on

nor

th s

ide

of th

e ro

ad a

nd p

ut a

ll th

e gr

een

spac

e fr

om P

lan

B th

ere

and

add

a pa

rkin

g st

ruct

ure

• I l

ike

the

stra

ight

road

with

the

park

ing

stru

ctur

e. T

ake

away

inte

rcha

ngea

ble

disp

lay

area

and

add

bik

e pa

rkin

g an

d tr

uck

load

ing

zone

Ther

e sh

ould

be

mor

e ou

tdoo

r sea

ting

• St

op li

ght m

oved

from

Spr

ing

to B

arag

a •

It’s

pos

sibl

e th

ere

is m

ore

traf

fic o

ff F

ront

Str

eet r

athe

r tha

n Th

ird s

o m

aybe

the

angl

ed

park

ing

shou

ld g

o th

e ot

her w

ay?

• Pl

ante

rs a

re a

wes

ome,

but

they

can

’t b

lock

cus

tom

er a

cces

s to

par

king

whe

n ca

rryi

ng

out v

ases

/box

ed o

f flo

wer

s an

d pl

ants

to lo

ad in

to th

eir c

ars

• Bu

s acc

omm

odat

ions

for m

useu

ms

• H

ard

curb

and

str

ipin

g al

low

s fo

r eas

ier s

now

rem

oval

I lik

e th

e pa

rkin

g la

yout

on

this

des

ign

• N

eed

to g

et g

reen

spa

ce a

djac

ent t

o no

t in

fron

t of r

etai

l bus

ines

s.es

peo

ple

wan

t dire

ct

acce

ss/s

hort

est r

oute

from

car

to s

tore

Lake

shor

e dr

ive

over

hang

will

hal

t boa

t mov

emen

t fro

m d

ocks

ide

– pr

oble

m!!

Art

pad

s w

ould

be

grea

t! O

utdo

or a

rt is

muc

h ne

eded

! I’m

not

a b

usin

ess

owne

r but

I th

ink

it is

impo

rtan

t to

resp

ond

thei

r sto

re fr

ont p

arki

ng n

eeds

so

I sup

port

the

stra

ight

st

reet

with

ang

led

park

ing

whi

le tr

ying

to in

corp

orat

e m

ore

gree

n sp

ace

• Th

ink

abou

t sno

w re

mov

al. T

hink

abo

ut s

easo

nal d

rain

age

and

utili

ties!

Stam

ped

colo

red

conc

rete

. No

pave

rs!

• D

esig

n fo

r win

ter!

Tha

t is

your

#1

desi

gn c

halle

nge

• D

eliv

ery

truc

ks o

ften

par

k in

this

dri

ve fo

r loa

ding

/unl

oadi

ng o

f pr

oduc

t!

• Cu

rvin

g th

e st

reet

– a

lway

s lo

vely

– b

ut s

afet

y fo

r ped

estr

ians

and

ve

hicl

es?

Snow

rem

oval

cos

t esc

alat

e w

ith ti

me

and

mon

ey

• Pe

dest

rian

wal

kway

nee

ds to

be

on th

e ot

her s

ide

of th

e bu

ildin

g (E

ast

side

) whe

re I’

ve a

lread

y st

arte

d to

cre

ate

it th

roug

h th

e ex

istin

g ga

rden

Can’

t blo

ck a

cces

s to

alle

y be

twee

n la

undr

y an

d flo

wer

sho

p •

Mul

ti-le

vel p

arki

ng st

ruct

ure

will

blo

ck E

ast/

mor

ning

sun

light

com

ing

into

my

shop

– c

ritic

al fo

r pla

nts’

dev

elop

men

t and

gro

wth

in s

hop!

Impo

rtan

t to

have

par

king

imm

edia

tely

in fr

ont o

f flo

wer

sho

p as

flo

wer

s do

n’t d

o w

ell i

n w

inte

r on

long

wal

k to

car

Don

’t c

are

for m

ulti-

stor

y pa

rkin

g •

I’d li

ke s

eatin

g an

d gr

ass

at th

e to

p of

the

stru

ctur

e •

Park

ing

deck

may

obs

truc

t vie

w o

f lak

e an

d se

para

te B

arag

a an

d M

ain

Stre

et to

o m

uch

• Ca

n yo

u go

dow

n w

ith p

arki

ng ra

ther

than

up?

Up

bloc

ks s

unlig

ht a

nd

view

and

dow

n gi

ves

need

ed s

pace

and

pre

serv

es li

ght a

nd v

iew

I lik

e th

e w

ater

feat

ure

and

“gre

en”

reus

e of

this

fairl

y un

deru

tiliz

ed

park

ing

lot!

Uni

mpe

ded

view

of l

ake

– at

leas

t fro

m th

e re

nder

ings

this

gla

ss

stru

ctur

e bl

ocks

the

view

Des

igna

ted

food

truc

k pa

rkin

g •

View

the

conn

ectio

n to

Fou

nder

’s

• W

hile

I lik

e th

e or

gani

c na

ture

of t

his

desi

gn, I

nee

d pa

rkin

g rig

ht in

fr

ont o

f my

flow

er s

hop.

130

W. B

arag

a Av

e!

• I d

on’t

like

the

look

of a

n op

en p

arki

ng lo

t so

I am

in fa

vor o

f a p

arki

ng

stru

ctur

e w

ith u

seab

le st

reet

leve

l spa

ce

• So

uth

side

is s

hade

d an

d co

oler

for m

ost o

f the

yea

r – p

robl

em!

40 | PlacePlan: Marquette, Michigan

Elem

ents

to p

rese

rver

/enh

ance

:

Pere

Mar

quet

te g

arde

n/pa

rk a

t Fro

nt/B

arag

a

Child

ren’

s and

hist

ory

mus

eum

s

On-

stre

et p

arki

ng

The

inte

rvie

w su

mm

ary

prov

ides

an

outli

ne o

f fee

dbac

k fr

om

com

mun

ity st

akeh

olde

rs in

rega

rd to

the

Plac

ePla

n fo

r Cad

illac

’s He

ritag

e Sq

uare

. The

key

opp

ortu

nitie

s, u

nive

rsal

conc

erns

, and

w

hat s

take

hold

ers w

ould

like

to se

e ar

e al

l pre

sent

ed o

n th

is pa

ge.Inte

rvie

w S

umm

ary O

ppor

tuni

ties:

Ce

lebr

ate

loca

l hist

ory

and

spec

ifica

lly th

e hi

stor

y of

Bar

aga

as c

ity’s

orig

inal

mai

n st

reet

Cr

eate

gat

eway

to d

ownt

own

Tr

olle

y/Bu

s loo

p co

nnec

tion

to N

MU

and

lake

M

ore

fest

ival

/mar

ket d

ays –

farm

mar

ket o

verf

low

?

Exte

nd fo

rm-b

ased

cod

e to

this

part

of d

ownt

own

Wha

t to

incl

ude:

An

gled

par

king

M

id-b

lock

cro

ssin

g th

roug

h to

Spr

ing

St a

nd th

e re

gion

al b

ike

trai

l

Bike

par

king

with

flai

r

Wid

ened

side

wal

ks w

ith o

ppor

tuni

ties f

or o

utdo

or se

atin

g, re

tail

Ta

ctic

al U

rban

ism re

com

men

datio

ns fr

om T

hird

Str

eet p

lan

Chal

leng

es:

Tr

affic

spee

d an

d ha

zard

ous i

nter

sect

ions

at T

hird

and

Fron

t str

eets

La

ck o

f con

siste

nt p

edes

tria

n en

viro

nmen

t

Man

y bu

sines

s ow

ners

opp

osed

to a

ny so

rt o

fm

edia

n/bo

ulev

ard

Key

Stak

ehol

ders

:

City

staf

f and

com

miss

ione

rs

Busin

ess o

wne

rs

Mus

eum

lead

ersh

ip

Mar

qTra

n

Coun

ty

NM

U

Foun

der’s

Lan

ding

dev

elop

ers

PlacePlan: Marquette, Michigan | 41

Physical Design & Walkability

Tact

ical

Cre

ativ

eSt

rate

gic

Conn

ectio

ns to

Pla

cem

akin

g

Asse

tCa

tego

ryIm

plem

enta

tion

Stra

tegi

esSh

ort-

term

Long

-term

Tim

e Fr

ame

The

follo

win

g ta

bles

illu

stra

te th

e re

lativ

e tim

e fra

me

and

type

of p

lace

mak

ing

activ

ity fo

r eac

h im

plem

enta

tion

stra

tegy

out

lined

in th

e re

port

.

√√

√ √ √ √ √√

A1: R

evie

w o

ff-s

tree

t par

king

util

izatio

n; co

nsid

er re

duci

ng o

ff-s

tree

t par

king

requ

irem

ents

for

deve

lopm

ent a

nd id

entif

y an

y un

der-

used

par

king

are

as th

at co

uld

be u

sed

for d

evel

opm

ent.

A2: U

se la

ndsc

apin

g, a

rt, a

nd si

dew

alk

furn

iture

aro

und

the

edge

s of

par

king

lots

to p

rovi

de a

bu

ffer f

or p

edes

tria

ns, o

r enc

oura

ge te

mpo

rary

use

s suc

h as

food

truc

ks o

r out

door

cafe

s in

park

ing

area

s adj

acen

t to

side

wal

ks

A3: C

onsi

der e

xten

ding

the

rece

nt T

hird

Str

eet s

tudy

reco

mm

enda

tions

, whi

ch w

ere

focu

sed

nort

h of

dow

ntow

n, to

Bar

aga

A4: U

se 2

014

eval

uatio

n qu

estio

ns to

iden

tify

addi

tiona

l opp

ortu

nitie

s for

impr

ovem

ent,

avai

labl

e on

line

at h

ttp:

//w

ww

.mih

ealth

tool

s.or

g/co

mm

uniti

es/d

efau

lt.as

p?ta

b=pr

evie

w

A5: E

xplo

re fu

ndin

g op

tions

to b

ury

all u

tility

line

s to

crea

te a

bet

ter v

iew

dow

n Ba

raga

Ave

nue

A6: I

dent

ifycr

itica

l are

as fo

r hea

ted

side

wal

ks o

n ra

mps

, sta

irs, o

r oth

er p

oten

tially

haz

ardo

us

surf

aces

to im

prov

e pe

dest

rian

safe

ty d

urin

g w

inte

r

A7: E

nhan

ce sn

ow m

anag

emen

t pra

ctic

es to

pre

vent

inte

rfer

ence

with

traf

fic ca

lmin

g an

d w

alka

bilit

y de

sign

feat

ures

A8: C

onsi

der a

men

ding

the

city

zoni

ng o

rdin

ance

def

initi

on o

f alle

yway

s to

cate

goriz

e by

use

and

fu

nctio

n. T

his c

ateg

oriz

atio

n of

alle

yway

s will

mak

e it

poss

ible

to d

istin

guis

h be

twee

n se

rvic

e-or

ient

ed (e

.g. d

eliv

erie

s, tr

ash

pick

up) a

nd n

on-m

otor

ized

uses

(whe

re p

edes

tria

n sc

ale

and

activ

ity sh

ould

be

allo

wed

and

enc

oura

ged)

.

42 | PlacePlan: Marquette, Michigan

Asse

tCa

tego

ryIm

plem

enta

tion

Stra

tegi

esSh

ort-

term

Long

-term

Tim

e Fr

ame

Environment Sustainability

Tact

ical

Cre

ativ

eSt

rate

gic

1“G

uide

to P

urch

asin

g Gr

een

Pow

er,”

Uni

ted

Stat

es D

epar

tmen

t of E

nerg

y, ac

cess

ed Ju

ne 3

0, 2

014.

htt

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ml.o

rg/g

reen

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iong

uide

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R_3_

1_U

SDO

E2.p

df

Cultural Economic

Development

Tact

ical

Cre

ativ

eSt

rate

gic

√√ √ √

√ √

√√

√√ √

√√

√ √√

B1: C

onsi

der z

onin

g st

anda

rds t

hat p

rom

ote

rene

wab

le e

nerg

y an

d w

alka

bilit

y

B2: C

reat

e a

rew

ard

and

reco

gniti

on p

rogr

am fo

r bus

ines

ses w

ith th

e m

ost e

nerg

y ef

ficie

nt b

uild

ings

B3: C

onsu

lt th

e G

uide

to P

urch

asin

g G

reen

Pow

er R

epor

t in

orde

r to

follo

w th

e co

rrec

t pro

cess

to

tran

sitio

n to

util

izin

g al

tern

ativ

e en

ergy

.

B4: C

oord

inat

e w

ith th

e M

arqu

ette

Boa

rd o

f Pow

er a

nd L

ight

to id

entif

y op

port

uniti

es fo

r inc

reas

ing

the

shar

e of

the

city

’s en

ergy

com

ing

from

sust

aina

ble

sour

ces

B5: P

lant

clim

ate-

resi

lient

stre

et tr

ees a

long

Bar

aga

Aven

ue to

cre

ate

shad

e in

the

sum

mer

and

to h

elp

brea

k up

win

d in

the

win

ter.

Addi

tiona

lly, t

hese

stre

et tr

ees w

ill h

elp

beau

tify

the

spac

e by

intr

oduc

ing

natu

ral c

olor

B6: P

lant

nat

ural

win

d sc

reen

s (tr

ees,

bus

hes,

etc

.) w

here

pos

sibl

e to

redu

ce sn

ow d

riftin

g an

d w

ind

durin

g th

e w

inte

r mon

ths

B7: I

nsta

ll re

cycl

ing

bins

nea

r all

tras

h ca

ns to

enc

oura

ge re

cycl

ing

B8: E

xplo

re a

stor

m w

ater

man

agem

ent f

eatu

re w

ithin

Fat

her M

arqu

ette

Par

k to

prov

ide

a fu

nctio

nal a

nd

aest

hetic

pur

pose

C1: H

oldi

ng a

n ou

tdoo

r art

exh

ibit

sim

ilar t

o th

e DI

A’s

Insi

de|O

utex

hibi

t wou

ld m

erge

the

cultu

ral a

nd

city

cent

er

C2: E

xpan

d th

e ou

tdoo

r exh

ibits

to p

ublic

recr

eatio

n ar

eas t

o br

ing

art t

o w

alka

ble

spac

e

C3: E

ncou

rage

use

of B

arag

a Av

enue

pub

lic sp

ace

durin

g th

e w

inte

r mon

ths t

hrou

gh w

inte

r fes

tival

s,

activ

ities

, etc

.

C4: I

ncre

ase

light

ing

and

colo

r var

iety

to im

prov

e th

e am

bien

ce a

nd id

entit

y fo

r all

seas

ons

PlacePlan: Marquette, Michigan | 43

Entrepreneurship √

Tact

ical

Cre

ativ

eSt

rate

gic

Asse

tCa

tego

ryIm

plem

enta

tion

Stra

tegi

esSh

ort-

term

Long

-term

Tim

e Fr

ame

Multiculturalism

E1: D

evel

op a

you

th re

crea

tion

prog

ram

sim

ilar t

o th

e Cl

ark

Park

Coa

litio

n

E2: S

truc

ture

env

ironm

enta

l vol

unte

er p

roje

cts a

roun

d th

e ne

eds o

f spe

cific

nei

ghbo

rhoo

ds

E3: E

xpan

d cu

rren

t fes

tival

s to

incl

ude

a m

ultic

ultu

ral c

ompo

nent

, whe

ther

it b

e ar

t, fo

od, o

r per

form

ance

E4: R

each

out

to m

ultic

ultu

ral o

rgan

izat

ions

in th

e ar

ea to

mak

e M

arqu

ette

an

attr

activ

e de

stin

atio

n fo

r cul

tura

l en

richm

ent

E5: U

tilize

ope

n sp

ace

alon

g th

e la

kesh

ore

for p

ublic

eve

nts s

uch

as c

once

rts,

fest

ival

s, e

tc.

Tact

ical

Cre

ativ

eSt

rate

gic

√√ √

√√

√ √

√ √√

√√

√√

√√

√ √√

D1: E

xam

ine

zoni

ng a

nd ri

ght-

of-w

ay p

erm

ittin

g to

allo

w e

xpan

sion

of o

utdo

or se

atin

g fo

r new

and

ex

istin

g re

stau

rant

s

D2: E

nsur

e a

mix

of r

etai

l, of

fice

and

prof

essi

onal

serv

ice

uses

D3: O

rdin

ance

lang

uage

can

be

calib

rate

d to

allo

w su

ch b

usin

esse

s to

oper

ate

only

dur

ing

cert

ain

hour

s or d

urin

g ke

y tim

es a

s det

erm

ined

by

the

loca

l com

mun

ity

D4: C

onsu

lt ht

tp:/

/ww

w.c

row

dfun

ding

mi.c

omfo

r inf

orm

atio

n on

“in

vest

men

t cro

wdf

undi

ng”

as a

po

wer

ful e

cono

mic

dev

elop

men

t too

l for

usi

ng lo

cal c

apita

l to

supp

ort a

nd g

row

loca

l bus

ines

ses,

fu

nd st

art-

ups,

and

nur

ture

an

entr

epre

neur

ial e

nviro

nmen

t

D5: D

evel

op a

bus

ines

s inc

ubat

or/a

ccel

erat

or sp

ace

on B

arag

a Av

enue

, eith

er th

roug

h re

trof

ittin

g ex

istin

g bu

ildin

g(s)

or a

s a p

art o

f new

dev

elop

men

t

D6: C

onsi

der a

men

ding

the

city

ord

inan

ce p

erta

inin

g to

side

wal

k ca

fést

o al

low

for t

able

s, p

lant

ers,

an

d sm

all b

arrie

rs to

be

left

out

on

the

side

wal

k du

ring

non-

busi

ness

hou

rs

D7: U

tiliz

ing

“par

klet

s” w

ill a

llow

for a

dditi

onal

pub

lic sp

ace

for s

eatin

g, e

tc. G

rand

Rap

ids h

as

deve

lope

d a

“par

klet

” gu

ide

whi

ch c

an b

e fo

und

at: h

ttps

://w

ww

.ida-

dow

ntow

n.or

g/ew

eb/d

ocs/

DGRI

_Par

klet

44 | PlacePlan: Marquette, Michigan

Impl

emen

tatio

n St

rate

gies

Asse

tCa

tego

rySh

ort-

term

Long

-term

Tim

e Fr

ame

Transportation Options

Tact

ical

Cre

ativ

eSt

rate

gic

√Messaging & Technology

Tact

ical

Cre

ativ

eSt

rate

gic

√√ √

√ √

√√ √

√√

√ √ √

√√ √

F1: I

mpl

emen

t ang

led

on-s

tree

t par

king

alo

ng B

arag

a Av

enue

to re

plac

e th

e ex

istin

g pe

rpen

dicu

lar p

arki

ng

F2: A

dd a

stop

ligh

t at B

arag

a an

d Fr

ont S

tree

t to

regu

late

the

flow

of t

raffi

c in

the

dow

ntow

n.

F3: I

nsta

ll ad

equa

te w

ayfin

ding

sig

nage

to a

llow

for e

asie

r nav

igat

ion

of th

e do

wnt

own

F4: I

mpr

ove

non-

mot

orize

d lin

kage

s bet

wee

n Ba

raga

Ave

nue

and

the

exis

ting

infr

astr

uctu

re

F5: R

educ

e th

e w

idth

of B

arag

a Av

enue

to in

clud

e 1

lane

of t

raffi

c in

each

dire

ctio

n.

F6: A

pply

dire

ct, d

istin

ctcr

ossw

alk

mar

king

s to

the

pave

men

t at c

ross

wal

ks to

incr

ease

pe

dest

rian

safe

ty a

t int

erse

ctio

ns

F7: I

nsta

ll ad

equa

te b

ike

rack

s to

allo

w cy

clis

ts to

lock

up

and

stor

e w

hile

vis

iting

G1:

Fac

ilita

te fi

ling

such

thin

gs a

s bui

ldin

g an

d oc

cupa

ncy

perm

its d

irect

ly o

nlin

e (c

urre

ntly

all

pape

r for

ms a

re a

vaila

ble

onlin

e)

G2:

Whi

le th

e ex

istin

g ab

ility

to se

t up

auto

mat

ic p

aym

ents

for p

rope

rty

taxe

s and

util

ity b

ills i

s co

nven

ient

, the

func

tiona

lity

to p

ay o

nlin

e an

d m

anag

e ac

coun

ts w

ould

be

high

ly v

alue

d

G3: C

oord

inat

e pr

omot

ions

and

pro

gram

min

g re

late

d to

Bar

aga

Aven

ue w

ith e

xist

ing

soci

al m

edia

ef

fort

s

G4:

Inst

all l

imite

d in

fras

truc

ture

to p

rovi

de fr

ee W

i-Fi I

nter

net a

cces

s to

thos

e in

the

imm

edia

te

dow

ntow

n ar

ea, t

o dr

ive

pede

stria

n tr

affic

and

enc

oura

ge u

se o

f pub

lic s

pace

G5:

Inst

all w

ayfin

ding

mar

kers

to im

prov

e co

nnec

tivity

to lo

cal a

nd a

djac

ent a

men

ities

PlacePlan: Marquette, Michigan | 45

Education

H1: S

how

case

stud

ent p

roje

cts,

info

rmat

iona

l dis

play

s abo

ut a

rea

scho

ols,

and

allo

win

g sc

hool

ben

efit

fund

rais

ers/

sale

s to

take

pla

ce

H2: E

xplo

re lo

catin

g ne

w h

ousi

ng fo

r uni

vers

ity st

uden

ts a

long

Bar

aga

Ave,

eith

er p

rovi

ded

by N

MU

itse

lf or

in

part

ners

hip

thro

ugh

the

priv

ate

mar

ket.

The

dem

and

amon

g co

llege

-age

stud

ents

to li

ve in

vib

rant

, mix

ed-u

se

envi

ronm

ents

has

bee

n de

mon

stra

ted

natio

nwid

e, a

nd sh

ould

be

expl

ored

in th

e co

ntex

t of d

ownt

own

Mar

quet

te

H3: C

onsi

der t

he p

oten

tial f

or cr

eatin

g cl

assr

oom

spac

e in

ava

ilabl

e do

wnt

own

build

ings

eith

er se

para

tely

or i

n co

njun

ctio

n w

ith a

hou

sing

initi

ativ

e

Impl

emen

tatio

n St

rate

gies

Asse

tCa

tego

rySh

ort-

term

Long

-term

Tim

e Fr

ame

Tact

ical

Cre

ativ

eSt

rate

gic

√√

√√

46 | PlacePlan: Marquette, Michigan

Case

Stu

dies

Mic

higa

n co

mm

uniti

es a

cros

s the

stat

e ar

e im

prov

ing

wal

kabi

lity

and

desig

n, e

spec

ially

in th

eir d

ownt

own

area

s. F

arm

ingt

on

has s

pent

the

past

dec

ade

crea

ting

a st

rong

er se

nse

of p

lace

in it

s dow

ntow

n an

d th

e re

sult

of th

is w

ork

has b

een

posit

ive

for

the

com

mun

ity’s

econ

omy.

Mun

icip

al o

ffici

als w

orke

d w

ith re

siden

ts to

tran

sfor

m a

dow

ntow

n st

rip m

all p

arki

ng lo

t int

o a

publ

ic p

ark

and

pavi

lion.

The

new

are

a no

w h

ouse

s abo

ut 6

0 ev

ents

thro

ugho

ut th

e ye

ar, i

nclu

ding

the

farm

ers m

arke

t, sw

ing

danc

ing

perfo

rman

ces,

and

a w

inte

r fes

tival

. With

mor

e pe

ople

visi

ting

dow

ntow

n Fa

rmin

gton

on

a re

gula

r bas

is, re

tail

stor

es

and

rest

aura

nts h

ave

seen

mor

e fo

ot tr

affic

and

incr

ease

d sa

les.

1

The

park

and

pav

ilion

initi

ativ

e al

so b

uilt

mom

entu

m fo

r the

city

’s do

wnt

own

stre

etsc

ape

proj

ects

. Far

min

gton

’s do

wnt

own

was

div

ided

by

Gran

d Ri

ver A

venu

e, a

bus

y, m

ulti-

lane

road

way

. The

city

nar

row

ed th

e ro

ad a

nd im

prov

ed la

ndsc

apin

g in

an

effo

rt to

redu

ce ro

ad c

onge

stio

n as

wel

l as i

mpr

ove

pede

stria

n sa

fety

, str

eet a

esth

etic

s, a

nd th

e bu

sines

s env

ironm

ent.

The

impr

ovem

ents

hav

e re

sulte

d in

add

ition

al st

reet

par

king

, inc

reas

ed fo

ot tr

affic

, and

enc

oura

ged

man

y do

wnt

own

rest

aura

nt

owne

rs to

add

out

door

sea

ting

optio

ns.2

1 “He

art o

f Dow

ntow

n: S

undq

uist

Pavi

lion

in R

iley

Park

,” M

ichi

gan

Mun

icip

al Le

ague

: Pla

cem

akin

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014,

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esse

d Ju

ne 1

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014,

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art o

f Dow

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Pavi

lion

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iley

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”3 “

Sust

aina

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y in

the

Zoni

ng C

ode,

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ichi

gan

Gree

n Co

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es.

Acce

ssed

June

30,

201

4, h

ttp:

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rand

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Phys

ical

Des

ign

& W

alka

bilit

y: F

arm

ingt

on’s

“Hea

rt o

f Dow

ntow

n”

Afte

r dev

elop

ing

a m

aste

r pla

n th

at p

riorit

ized

the

tene

ts o

f sm

art g

row

th, G

rand

Rap

ids u

pdat

ed it

s zon

ing

ordi

nanc

e in

200

8to

mak

e im

plem

entin

g th

ese

prin

cipl

es e

asie

r and

the

new

nor

m fo

r dev

elop

men

t in

the

city

. Usin

g th

e LE

ED-N

D ch

eckl

ist a

s a

star

ting

poin

t, th

e ne

w zo

ning

ord

inan

ce a

ddre

sses

sust

aina

bilit

y by

em

phas

izing

nei

ghbo

rhoo

d de

sign

and

conn

ectiv

ity. T

he

new

ord

inan

ce p

erm

its so

lar p

anel

s out

right

in a

ll di

stric

ts, a

s wel

l as w

ind

pow

er g

ener

atio

n be

low

a c

erta

in si

ze; a

llow

s gr

een

roof

s, w

alls,

and

por

ous p

avem

ent t

o co

unt t

owar

d sit

e pl

an la

ndsc

apin

g re

quire

men

ts; a

nd h

alve

d m

inim

um p

arki

ng

requ

irem

ents

for n

ew d

evel

opm

ent,

as w

ell a

s add

ing

max

imum

s. T

hese

cha

nges

wer

e dr

iven

by

com

mun

ity g

oals

stat

ed

durin

g th

e ex

tens

ive

publ

ic e

ngag

emen

t pro

cess

, as i

mpr

ovem

ents

that

wou

ld m

ake

the

com

mun

ity m

ore

effic

ient

and

at

trac

tive—

with

“gre

en”

esse

ntia

lly a

side

effe

ct.3

Envi

ronm

enta

l Sus

tain

abili

ty: G

rand

Rap

ids P

ursu

es

Sust

aina

bilit

y Th

roug

h Zo

ning

The

follo

win

g ar

e ca

se st

udie

s rel

atin

g to

eac

h as

set c

ateg

ory

in th

e bo

dy o

f the

repo

rt. T

hese

cas

e st

udie

s pro

vide

an

exam

ple

of h

ow

plac

emak

ing

can

be ti

ed in

with

eac

h as

set c

ateg

ory.

PlacePlan: Marquette, Michigan | 47

The

DIA

Insid

e|O

utpr

ojec

t1 br

ough

t art

to th

e re

siden

ts o

f met

ro D

etro

it by

pos

ting

repr

oduc

tions

of a

rt p

iece

s in

out

door

spa

ces a

ll ar

ound

the

regi

on.

This

impr

oved

the

aest

hetic

s of t

he a

rea

and

dire

ctly

eng

aged

resid

ents

in

art

and

cul

ture

. Th

is pr

ivat

ely

fund

ed v

entu

re h

as b

een

wid

ely

succ

essf

ul a

nd w

ell-r

ecei

ved.

M

arqu

ette

has

th

e ce

ntra

l spa

ce, v

ibra

nt a

rt c

omm

unity

, and

pub

lic re

crea

tion

area

s to

crea

te a

sim

ilar s

pect

acle

.

1“D

IA In

side|

Out

,” M

ichi

gan

Mun

icip

al Le

ague

, acc

esse

d Ju

ly 2

, 201

4. h

ttp:

//pl

acem

akin

g.m

ml.o

rg/d

ia-in

side-

out/

2 “

Rust

Bel

t Mar

ket,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

013,

acc

esse

d Ju

ne 1

1, 2

014,

htt

p://

plac

emak

ing.

mm

l.org

/rus

t-be

lt-m

arke

t/.

3 ”Re

volv

e” M

ichi

gan

Mun

icip

al Le

ague

, 201

3, a

cces

sed

June

11,

201

4, h

ttp:

//pl

acem

akin

g.m

ml.o

rg/r

evol

ve/.

Cultu

ral E

cono

mic

Dev

elop

men

t: DI

A In

side

|Out

In a

n ef

fort

to a

ttra

ct a

nd su

ppor

t sm

all b

usin

esse

s in

Fern

dale

, MI,

com

mun

ity le

ader

s sta

rted

a sh

ared

indo

or

mar

ket c

alle

d th

e Ru

st B

elt M

arke

t. Th

e m

arke

t is a

rede

velo

ped

vaca

nt c

omm

erci

al b

uild

ing

in d

ownt

own

Fern

dale

that

is n

ow h

ome

to m

ore

than

fift

y sm

all b

usin

ess o

wne

rs. L

ocal

ent

repr

eneu

rs re

nt a

n ar

ea in

the

larg

e, re

nova

ted

build

ing

and

oper

ate

thei

r ret

ail s

tore

s alo

ngsid

e ot

her s

mal

l bus

ines

ses.

Rus

t Bel

t Mar

ket a

lso

uses

the

build

ing’

s com

mun

al sp

ace

to h

ost c

once

rts a

nd c

omm

unity

eve

nts,

impr

ovin

g th

e ci

ty’s

soci

al o

fferin

gs

and

activ

ities

.2

Sim

ilarly

, Det

roit’

s “po

p-up

” Re

volv

epr

ogra

m su

ppor

ts e

ntre

pren

eurs

and

act

ivat

es v

acan

t sto

refr

onts

. Usin

g a

smal

l bud

get,

the

Detr

oit E

cono

mic

Gro

wth

Cor

pora

tion

wor

ks w

ith th

e co

mm

unity

and

loca

l ent

repr

eneu

rs to

re

nova

te v

acan

t sto

refr

onts

in w

alka

ble

Detr

oit c

omm

uniti

es. E

ntre

pren

eurs

are

abl

e to

tem

pora

rily

use

the

spac

e to

test

thei

r bus

ines

s and

pro

duct

s, a

nd b

uild

ded

icat

ed c

lient

ele

and

stor

efro

nts

are

reno

vate

d fo

r fut

ure

perm

anen

t bus

ines

ses.

3Ge

ttin

g cr

eativ

e w

ith n

ew b

usin

ess d

evel

opm

ent,

like

Rust

Bel

t Mar

ket a

nd R

evol

vein

itiat

ives

, can

hel

p M

ichi

gan

com

mun

ities

bec

ome

succ

essf

ul e

ntre

pren

eurs

hip

dest

inat

ions

.

Entr

epre

neur

ship

: Pro

vidi

ng S

pace

s for

New

Bus

ines

s

48 | PlacePlan: Marquette, Michigan

1 “C

lark

Par

k Co

aliti

on,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

014,

acc

esse

d Ju

ne 3

0, 2

014.

htt

p://

plac

emak

ing.

mm

l.org

/cla

rk-p

ark-

coal

ition

/2

Mat

thew

Gry

czan

, “Gr

and

Rapi

ds B

ets o

n th

e Su

cces

s of

its N

ew B

us S

yste

m,”

Crai

n’s D

etro

it Bu

sines

s, M

ay 1

1, 2

014,

acc

esse

d Ju

ne 2

3, 2

014,

ht

tp:/

/ww

w.c

rain

sdet

roit.

com

/art

icle

/201

4051

1/N

EWS/

3051

1999

9/gr

and-

rapi

ds-b

ets-

on-t

he-s

ucce

ss-o

f-its

-new

-bus

-sys

tem

#

Sinc

e th

e po

pula

tion

of M

arqu

ette

incl

udes

a h

igh

conc

entr

atio

n of

resid

ents

bet

wee

n th

e ag

es o

f 5 a

nd 2

5, it

w

ould

be

bene

ficia

l to

cons

ider

a y

outh

recr

eatio

n an

d co

mm

unity

bui

ldin

g pr

ogra

m.

The

Clar

k Pa

rk C

oalit

ion1

is a

gras

sroo

ts, n

on-p

rofit

gro

up th

at o

ffers

recr

eatio

n ac

tiviti

es to

nea

rly a

thou

sand

nei

ghbo

rhoo

d yo

uths

. Si

nce

Mar

quet

te is

alre

ady

bolst

erin

g th

e pu

blic

par

k of

ferin

gs, a

n ad

ditio

nal r

ecre

atio

n pr

ogra

m is

a n

atur

al fi

t. T

he

Clar

k Pa

rk C

oalit

ion

is fu

nded

by

foun

datio

ns a

nd p

ublic

fund

raisi

ng a

nd o

ffers

recr

eatio

n, a

fter

-sch

ool p

rogr

ams,

an

d su

mm

er p

rogr

ams.

Mul

ticul

tura

lism

: Cla

rk P

ark

Coal

ition

Alth

ough

oth

er st

ates

are

far a

head

of M

ichi

gan’

s pub

lic tr

ansp

orta

tion

optio

ns, s

ome

Mic

higa

n co

mm

uniti

es a

re

mak

ing

quic

k pr

ogre

ss in

the

initi

ativ

e. In

May

, 201

4, 7

1 pe

rcen

t of v

oter

s in

Ann

Arbo

r, Yp

silan

ti, a

nd Y

psila

nti

Tow

nshi

p pa

ssed

a ta

x in

crea

se to

exp

and

tran

sit se

rvic

es b

etw

een

the

com

mun

ities

. The

add

ition

al fu

ndin

g w

ill

put m

ore

buse

s on

the

road

, exp

and

hour

s, a

dd ro

utes

, and

bro

aden

a d

igita

l rid

e se

rvic

e.1

The

Gran

d Ra

pids

ar

ea is

also

pla

nnin

g to

put

a m

ore

com

plet

e bu

s sys

tem

on

the

stre

ets b

y Au

gust

201

4. T

he S

ilver

Lin

e bu

s rap

id

tran

sit p

roje

ct w

ill co

nnec

t Gra

nd R

apid

s, K

entw

ood,

and

Wyo

min

g, a

nd a

ims t

o co

mpe

te w

ith c

ars t

o ge

t su

burb

an w

orke

rs d

ownt

own.

2Th

e bu

ses w

ill co

mm

unic

ate

with

traf

fic li

ghts

and

use

thei

r ow

n tr

affic

lane

to

quic

kly

brin

g pe

ople

whe

re th

ey n

eed

to g

o. B

oth

proj

ects

are

est

imat

ed to

hav

e a

posit

ive

impa

ct o

n th

e co

mm

uniti

es’ e

cono

mic

dev

elop

men

t and

incr

ease

reve

nue

for l

ocal

bus

ines

ses.

Tran

spor

tatio

n O

ptio

ns:

Expa

ndin

g Tr

ansi

t to

Incr

ease

Tra

vel O

ptio

ns

1 “C

lark

Par

k Co

aliti

on,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

014,

acc

esse

d Ju

ne 3

0, 2

014.

htt

p://

plac

emak

ing.

mm

l.org

/cla

rk-p

ark-

coal

ition

/2

Mat

thew

Gry

czan

, “Gr

and

Rapi

ds B

ets o

n th

e Su

cces

s of

its N

ew B

us S

yste

m,”

Crai

n’s D

etro

it Bu

sines

s, M

ay 1

1, 2

014,

acc

esse

d Ju

ne 2

3, 2

014,

ht

tp:/

/ww

w.c

rain

sdet

roit.

com

/art

icle

/201

4051

1/N

EWS/

3051

1999

9/gr

and-

rapi

ds-b

ets-

on-t

he-s

ucce

ss-o

f-its

-new

-bus

-sys

tem

#

Sinc

e th

e po

pula

tion

of M

arqu

ette

incl

udes

a h

igh

conc

entr

atio

n of

resid

ents

bet

wee

n th

e ag

es o

f 5 a

nd 2

5, it

w

ould

be

bene

ficia

l to

cons

ider

a y

outh

recr

eatio

n an

d co

mm

unity

bui

ldin

g pr

ogra

m.

The

Clar

k Pa

rk C

oalit

ion1

is a

gras

sroo

ts, n

on-p

rofit

gro

up th

at o

ffers

recr

eatio

n ac

tiviti

es to

nea

rly a

thou

sand

nei

ghbo

rhoo

d yo

uths

. Si

nce

Mar

quet

te is

alre

ady

bolst

erin

g th

e pu

blic

par

k of

ferin

gs, a

n ad

ditio

nal r

ecre

atio

n pr

ogra

m is

a n

atur

al fi

t. T

he

Clar

k Pa

rk C

oalit

ion

is fu

nded

by

foun

datio

ns a

nd p

ublic

fund

raisi

ng a

nd o

ffers

recr

eatio

n, a

fter

-sch

ool p

rogr

ams,

an

d su

mm

er p

rogr

ams.

Mul

ticul

tura

lism

: Cla

rk P

ark

Coal

ition

Alth

ough

oth

er st

ates

are

far a

head

of M

ichi

gan’

s pub

lic tr

ansp

orta

tion

optio

ns, s

ome

Mic

higa

n co

mm

uniti

es a

re

mak

ing

quic

k pr

ogre

ss in

the

initi

ativ

e. In

May

, 201

4, 7

1 pe

rcen

t of v

oter

s in

Ann

Arbo

r, Yp

silan

ti, a

nd Y

psila

nti

Tow

nshi

p pa

ssed

a ta

x in

crea

se to

exp

and

tran

sit se

rvic

es b

etw

een

the

com

mun

ities

. The

add

ition

al fu

ndin

g w

ill

put m

ore

buse

s on

the

road

, exp

and

hour

s, a

dd ro

utes

, and

bro

aden

a d

igita

l rid

e se

rvic

e.1

The

Gran

d Ra

pids

ar

ea is

also

pla

nnin

g to

put

a m

ore

com

plet

e bu

s sys

tem

on

the

stre

ets b

y Au

gust

201

4. T

he S

ilver

Lin

e bu

s rap

id

tran

sit p

roje

ct w

ill co

nnec

t Gra

nd R

apid

s, K

entw

ood,

and

Wyo

min

g, a

nd a

ims t

o co

mpe

te w

ith c

ars t

o ge

t su

burb

an w

orke

rs d

ownt

own.

2Th

e bu

ses w

ill co

mm

unic

ate

with

traf

fic li

ghts

and

use

thei

r ow

n tr

affic

lane

to

quic

kly

brin

g pe

ople

whe

re th

ey n

eed

to g

o. B

oth

proj

ects

are

est

imat

ed to

hav

e a

posit

ive

impa

ct o

n th

e co

mm

uniti

es’ e

cono

mic

dev

elop

men

t and

incr

ease

reve

nue

for l

ocal

bus

ines

ses.

Tran

spor

tatio

n O

ptio

ns:

Expa

ndin

g Tr

ansi

t to

Incr

ease

Tra

vel O

ptio

ns

1 “C

lark

Par

k Co

aliti

on,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

014,

acc

esse

d Ju

ne 3

0, 2

014.

htt

p://

plac

emak

ing.

mm

l.org

/cla

rk-p

ark-

coal

ition

/2

Mat

thew

Gry

czan

, “Gr

and

Rapi

ds B

ets o

n th

e Su

cces

s of

its N

ew B

us S

yste

m,”

Crai

n’s D

etro

it Bu

sines

s, M

ay 1

1, 2

014,

acc

esse

d Ju

ne 2

3, 2

014,

ht

tp:/

/ww

w.c

rain

sdet

roit.

com

/art

icle

/201

4051

1/N

EWS/

3051

1999

9/gr

and-

rapi

ds-b

ets-

on-t

he-s

ucce

ss-o

f-its

-new

-bus

-sys

tem

#

Sinc

e th

e po

pula

tion

of M

arqu

ette

incl

udes

a h

igh

conc

entr

atio

n of

resid

ents

bet

wee

n th

e ag

es o

f 5 a

nd 2

5, it

w

ould

be

bene

ficia

l to

cons

ider

a y

outh

recr

eatio

n an

d co

mm

unity

bui

ldin

g pr

ogra

m.

The

Clar

k Pa

rk C

oalit

ion1

is a

gras

sroo

ts, n

on-p

rofit

gro

up th

at o

ffers

recr

eatio

n ac

tiviti

es to

nea

rly a

thou

sand

nei

ghbo

rhoo

d yo

uths

. Si

nce

Mar

quet

te is

alre

ady

bolst

erin

g th

e pu

blic

par

k of

ferin

gs, a

n ad

ditio

nal r

ecre

atio

n pr

ogra

m is

a n

atur

al fi

t. T

he

Clar

k Pa

rk C

oalit

ion

is fu

nded

by

foun

datio

ns a

nd p

ublic

fund

raisi

ng a

nd o

ffers

recr

eatio

n, a

fter

-sch

ool p

rogr

ams,

an

d su

mm

er p

rogr

ams.

Mul

ticul

tura

lism

: Cla

rk P

ark

Coal

ition

Alth

ough

oth

er st

ates

are

far a

head

of M

ichi

gan’

s pub

lic tr

ansp

orta

tion

optio

ns, s

ome

Mic

higa

n co

mm

uniti

es a

re

mak

ing

quic

k pr

ogre

ss in

the

initi

ativ

e. In

May

, 201

4, 7

1 pe

rcen

t of v

oter

s in

Ann

Arbo

r, Yp

silan

ti, a

nd Y

psila

nti

Tow

nshi

p pa

ssed

a ta

x in

crea

se to

exp

and

tran

sit se

rvic

es b

etw

een

the

com

mun

ities

. The

add

ition

al fu

ndin

g w

ill

put m

ore

buse

s on

the

road

, exp

and

hour

s, a

dd ro

utes

, and

bro

aden

a d

igita

l rid

e se

rvic

e.1

The

Gran

d Ra

pids

ar

ea is

also

pla

nnin

g to

put

a m

ore

com

plet

e bu

s sys

tem

on

the

stre

ets b

y Au

gust

201

4. T

he S

ilver

Lin

e bu

s rap

id

tran

sit p

roje

ct w

ill co

nnec

t Gra

nd R

apid

s, K

entw

ood,

and

Wyo

min

g, a

nd a

ims t

o co

mpe

te w

ith c

ars t

o ge

t su

burb

an w

orke

rs d

ownt

own.

2Th

e bu

ses w

ill co

mm

unic

ate

with

traf

fic li

ghts

and

use

thei

r ow

n tr

affic

lane

to

quic

kly

brin

g pe

ople

whe

re th

ey n

eed

to g

o. B

oth

proj

ects

are

est

imat

ed to

hav

e a

posit

ive

impa

ct o

n th

e co

mm

uniti

es’ e

cono

mic

dev

elop

men

t and

incr

ease

reve

nue

for l

ocal

bus

ines

ses.

Tran

spor

tatio

n O

ptio

ns:

Expa

ndin

g Tr

ansi

t to

Incr

ease

Tra

vel O

ptio

ns

PlacePlan: Marquette, Michigan | 49

1 Sa

rah

Craf

t, “P

ublic

Tra

nspo

rtat

ion:

Let’s

Ste

p it

Up!

” M

ichi

gan

Mun

icip

al Le

ague

, 201

4, a

cces

sed

June

23,

201

4, h

ttp:

//pl

acem

akin

g.m

ml.o

rg/2

014/

05/0

8/pu

blic

-tra

nspo

rtat

ion-

lets

-ste

p-it-

up/

2 ”L

ove

Mus

kego

n,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

013,

acc

esse

d Ju

ne 2

3, 2

014,

htt

p://

plac

emak

ing.

mm

l.org

/love

-mus

kego

n/3

Davi

d Je

sse,

“W

orki

ng w

ith th

e Ci

ty o

f Jac

kson

Tea

ches

U-M

Stu

dent

s abo

ut th

e Re

al W

orld

,” Th

e De

troi

t Fre

e Pr

ess,

Apr

il 28

, 201

4, a

cces

sed

April

29,

201

4, h

ttp:

//w

ww

.free

p.co

m/a

rtic

le/2

0140

428/

NEW

S06/

3042

8001

4

For d

ecad

es, t

he U

nive

rsity

of M

ichi

gan

has b

een

part

nerin

g w

ith c

omm

uniti

es a

cros

s the

stat

e fo

r res

earc

h pr

ojec

ts a

nd st

uden

t int

erns

hips

. Rec

ently

UM

stud

ents

hav

e be

en w

orki

ng w

ith c

ity o

ffici

als i

n Ja

ckso

n to

in

itiat

e sp

ecia

l pro

ject

s to

impr

ove

com

mun

icat

ion

betw

een

the

city

and

resid

ents

. For

exa

mpl

e, o

ne g

roup

is

deve

lopi

ng a

pro

gram

whe

re th

e pu

blic

can

text

ano

nym

ous i

nfor

mat

ion

to p

olic

e–so

met

hing

the

city

did

n’t

have

the

time

or st

aff t

o cr

eate

on

its o

wn.

Citi

es th

at a

re a

ble

to b

uild

stro

ng re

latio

nshi

ps w

ith u

nive

rsiti

es ca

n le

vera

ge im

port

ant s

tude

nt a

nd p

rofe

ssio

nal a

sset

s the

y m

ay n

ot b

e ab

le to

acc

ess o

ther

wise

.

Educ

atio

n: S

tude

nt P

roje

cts L

ever

age

Publ

ic D

ata

in Ja

ckso

n

Som

e M

ichi

gan

com

mun

ities

are

get

ting

crea

tive

with

mes

sagi

ng, a

nd e

ven

lett

ing

resid

ents

do

som

e of

the

wor

k. In

an

effo

rt to

pro

mot

e M

uske

gon,

a g

roup

of y

oung

pro

fess

iona

ls de

signe

d a

logo

and

slog

an fo

r the

co

mm

unity

, “Lo

ve M

uske

gon,

” an

d st

arte

d bo

ostin

g th

e ci

ty’s

onlin

e pr

esen

ce. T

he o

pen-

sour

ced

logo

was

w

idel

y di

sper

sed

thro

ugho

ut th

e co

mm

unity

, whi

ch sp

arke

d ev

ents

, pho

to o

ppor

tuni

ties,

and

gav

e re

siden

ts a

n ex

cuse

to “

have

a lo

ve a

ffair”

with

thei

r city

.2

Mes

sagi

ng &

Tech

nolo

gy: S

harin

g th

e Lo

ve in

Mus

kego

n

1 Sa

rah

Craf

t, “P

ublic

Tra

nspo

rtat

ion:

Let’s

Ste

p it

Up!

” M

ichi

gan

Mun

icip

al Le

ague

, 201

4, a

cces

sed

June

23,

201

4, h

ttp:

//pl

acem

akin

g.m

ml.o

rg/2

014/

05/0

8/pu

blic

-tra

nspo

rtat

ion-

lets

-ste

p-it-

up/

2 ”L

ove

Mus

kego

n,”

Mic

higa

n M

unic

ipal

Leag

ue, 2

013,

acc

esse

d Ju

ne 2

3, 2

014,

htt

p://

plac

emak

ing.

mm

l.org

/love

-mus

kego

n/3

Davi

d Je

sse,

“W

orki

ng w

ith th

e Ci

ty o

f Jac

kson

Tea

ches

U-M

Stu

dent

s abo

ut th

e Re

al W

orld

,” Th

e De

troi

t Fre

e Pr

ess,

Apr

il 28

, 201

4, a

cces

sed

April

29,

201

4, h

ttp:

//w

ww

.free

p.co

m/a

rtic

le/2

0140

428/

NEW

S06/

3042

8001

4

For d

ecad

es, t

he U

nive

rsity

of M

ichi

gan

has b

een

part

nerin

g w

ith c

omm

uniti

es a

cros

s the

stat

e fo

r res

earc

h pr

ojec

ts a

nd st

uden

t int

erns

hips

. Rec

ently

UM

stud

ents

hav

e be

en w

orki

ng w

ith c

ity o

ffici

als i

n Ja

ckso

n to

in

itiat

e sp

ecia

l pro

ject

s to

impr

ove

com

mun

icat

ion

betw

een

the

city

and

resid

ents

. For

exa

mpl

e, o

ne g

roup

is

deve

lopi

ng a

pro

gram

whe

re th

e pu

blic

can

text

ano

nym

ous i

nfor

mat

ion

to p

olic

e–so

met

hing

the

city

did

n’t

have

the

time

or st

aff t

o cr

eate

on

its o

wn.

Citi

es th

at a

re a

ble

to b

uild

stro

ng re

latio

nshi

ps w

ith u

nive

rsiti

es ca

n le

vera

ge im

port

ant s

tude

nt a

nd p

rofe

ssio

nal a

sset

s the

y m

ay n

ot b

e ab

le to

acc

ess o

ther

wise

.

Educ

atio

n: S

tude

nt P

roje

cts L

ever

age

Publ

ic D

ata

in Ja

ckso

n

Som

e M

ichi

gan

com

mun

ities

are

get

ting

crea

tive

with

mes

sagi

ng, a

nd e

ven

lett

ing

resid

ents

do

som

e of

the

wor

k. In

an

effo

rt to

pro

mot

e M

uske

gon,

a g

roup

of y

oung

pro

fess

iona

ls de

signe

d a

logo

and

slog

an fo

r the

co

mm

unity

, “Lo

ve M

uske

gon,

” an

d st

arte

d bo

ostin

g th

e ci

ty’s

onlin

e pr

esen

ce. T

he o

pen-

sour

ced

logo

was

w

idel

y di

sper

sed

thro

ugho

ut th

e co

mm

unity

, whi

ch sp

arke

d ev

ents

, pho

to o

ppor

tuni

ties,

and

gav

e re

siden

ts a

n ex

cuse

to “

have

a lo

ve a

ffair”

with

thei

r city

.2

Mes

sagi

ng &

Tech

nolo

gy: S

harin

g th

e Lo

ve in

Mus

kego

n

50 | PlacePlan: Marquette, Michigan

Feed

back

from

the

Com

mun

ityFo

llow

ing

the

final

repo

rt p

rese

ntat

ion,

com

men

ts o

n th

e fin

al p

lan

and

imag

es w

ere

rece

ived

from

the

Plan

ning

Com

miss

ion

and

DDA,

alo

ng w

ith a

revi

ew b

y st

ate

agen

cies

. Upo

n re

ceiv

ing

this

feed

back

, the

pro

ject

team

col

labo

rate

d to

inco

rpor

ate

this

feed

back

into

the

repo

rt. T

hose

com

men

ts h

ave

been

add

ress

ed in

the

follo

win

g te

xt a

nd a

lso o

n di

agra

m A

.

Com

men

t: En

cour

age /

"inc

entiv

ize"

the

deve

lopm

ent o

f arc

hite

ctur

e th

at b

lend

s in

with

the

hist

oric

cha

ract

er o

f the

dow

ntow

n/di

stric

t.

Reno

vate

d, re

stor

ed a

nd n

ew b

uild

ings

with

in th

e pr

ojec

t are

a sh

ould

exh

ibit

the

sam

e hi

stor

ical

cha

ract

er a

nd "f

eel"

of th

e do

wnt

own

dist

rict.

This

wou

ld in

clud

e th

e ty

pes o

f bui

ldin

g m

ater

ials,

colo

rs, t

extu

res,

and

bui

ldin

g fe

atur

es.

Com

men

t: Ac

ute

angl

es o

n ba

cksi

de o

f cur

b ex

tens

ions

will

not

surv

ive

plow

ing.

Du

ring

deta

iled

desig

n of

pro

pose

d st

reet

, par

king

, cur

b an

d cu

rb e

xten

sions

, gen

eral

ly a

ccep

ted

engi

neer

ing

prac

tices

for t

he M

arqu

ette

are

a as

to m

aint

enan

ce a

nd sn

ow re

mov

al c

onsid

erat

ions

shou

ld b

e fo

llow

ed.

Com

men

t: Cu

rbs

shou

ld b

e a

mou

ntab

le ty

pe a

t int

erse

ctio

ns, f

or e

mer

genc

y ve

hicl

e ac

cess

.•

Durin

g de

taile

d de

sign,

app

ropr

iate

cur

bs a

t int

erse

ctio

ns sh

ould

be

mou

ntab

le ty

pe.

Com

men

t: W

ork

with

the

Mar

quet

te A

cces

s Gro

up o

n de

sign

for p

ublic

spa

ces a

nd b

uild

ings

.Co

mm

ent:

Stay

vig

ilant

to p

reve

nt d

evel

opm

ent f

rom

cat

erin

g to

retir

ees a

nd o

ther

wis

e be

com

ing

a "g

entr

ified

" di

stric

t -ke

ep th

e go

al o

f m

ultic

ultu

ralis

m a

nd a

mul

ti-ge

nera

tiona

l com

mun

ity, w

ith m

ixed

-use

dev

elop

men

t/zo

ning

to a

llow

for f

lexi

bilit

y ov

er ti

me.

Com

men

t: Th

e w

est s

ide

of th

e 1s

t blo

ck o

f Lak

esho

re B

lvd.

nor

th o

f Bar

aga

shou

ld b

e ad

dres

sed

in th

is p

lan,

ther

e ar

e m

any

was

ted

spac

es th

ere

that

shou

ld b

e in

fille

d-p

rovi

de n

arra

tive

and

illus

trat

ions

of r

ecom

men

datio

ns.

•As

det

aile

d de

sign

of th

e Ba

raga

Ave

nue

proj

ect p

rogr

esse

s, a

dditi

onal

pla

nnin

g ef

fort

s sho

uld

be c

ondu

cted

to a

ddre

ss th

e co

ntex

t of t

hepr

ojec

t.(D

iagr

am A

iden

tifie

s the

gen

eral

loca

tion

of th

ose

plan

ning

effo

rts.

) The

wat

erfr

ont a

rea

alon

g La

kesh

ore

Blvd

, con

nect

ions

to th

edo

wnt

own,

are

as b

etw

een

Bara

ga a

nd S

prin

g, a

nd co

nnec

tions

to th

e ne

w "

Land

ings

" dev

elop

men

t will

be

espe

cial

ly im

port

ant t

o ad

dres

s.M

ixed

use

deve

lopm

ent w

ill b

e a

key

cons

ider

atio

n.Co

mm

ent:

In th

e La

kesi

de/F

athe

r Mar

quet

te P

ark

-you

can

't cr

eate

a st

ream

from

stor

mw

ater

runo

ff, it

wou

ld o

nly

flow

dur

ing

rain

eve

nts a

ndw

hen

snow

is m

eltin

g, a

nd w

ould

be

stre

wn

with

tras

h if

flow

s fro

m st

orm

dra

ins w

ere

dive

rted

ont

o th

e gr

ound

. Flo

wer

gar

dens

wou

ld b

e a

fine

alte

rnat

ive.

•De

taile

d de

sign

of th

e La

kesid

e/Fa

ther

Mar

quet

te P

ark

will

nee

d to

inco

rpor

ate

stor

mw

ater

man

agem

ent,

mai

nten

ance

, bea

utifi

catio

n, a

ndhi

stor

ical

inte

rpre

tatio

n su

ch th

at th

ese

elem

ents

can

be

com

bine

d in

to a

des

tinat

ion

attr

actio

n.Th

is lo

catio

n ha

s the

pot

entia

l of b

eing

som

ethi

ng v

ery

spec

ial,

envi

ronm

enta

lly se

nsiti

ve, a

nd y

et fu

nctio

n in

a d

ay to

day

man

ner.

PlacePlan: Marquette, Michigan | 51

Com

men

t: A

"sky

wal

k" cr

ossi

ng fr

om th

e Pa

rk to

the

futu

re "

Land

ing"

mul

ti-us

e bu

ildin

g w

ould

be

an im

prov

emen

t to

the

"at-

grad

e" o

nly

cros

sing

of L

akes

hore

Blv

d., a

nd w

ould

be

an o

ppor

tuni

ty to

con

nect

hig

h po

ints

on

the

land

scap

e an

d pr

ovid

e a

safe

r and

mor

eco

mfo

rtab

le

pede

stria

n en

viro

nmen

t.•

A sa

fe a

nd "w

eath

er"

sens

itive

con

nect

ion

betw

een

the

park

and

the

new

"Lan

ding

s" d

evel

opm

ent w

ould

add

to th

e sp

ecia

l nat

ure

ofth

eBa

raga

Ave

nue

proj

ect a

nd a

djac

ent d

evel

opm

ent a

s wel

l.A

key

aspe

ct o

f any

"sky

wal

k" c

onne

ctio

n w

ould

be

the

visu

al im

pact

that

it w

ould

have

from

var

ious

per

spec

tives

with

in th

e ar

ea.

This

will

be

espe

cial

ly im

port

ant r

egar

ding

pot

entia

l im

pact

on

view

s to

the

lake

.Co

mm

ent:

Mak

e su

re th

at if

bik

e rid

ing

spac

e is

not

pro

vide

d ou

tsid

e of

the

road

that

the

side

wal

k/te

rrac

e ar

eas d

o no

t enc

oura

ge s

idew

alk

ridin

g by

mak

ing

it cl

ear t

hat i

t isn

't al

low

ed, b

ut p

rovi

de a

bik

e ro

ute

spur

/con

nect

or fr

om S

prin

g St

. to

bike

par

king

are

aof

f Bar

aga.

•Th

e pl

an fo

r Bar

aga

Aven

ue a

ddre

sses

bic

ycle

s by

havi

ng a

con

nect

or o

ff fr

om S

prin

g to

a b

ike

park

ing

faci

lity

and

from

ther

eth

e bi

ke ri

ders

beco

me

pede

stria

ns.

Deta

iled

desig

n m

ust a

ddre

ss th

e be

st lo

catio

n fo

r the

con

nect

or a

nd p

arki

ng a

s wel

l as p

rope

r sig

ning

and

des

ign

ofth

e sid

ewal

k/te

rrac

e ar

eas t

hat d

iscou

rage

bik

e tr

affic

.

Feed

back

from

the

Com

mun

ity (c

ont.)

Stat

e Ag

ency

Com

men

ts:

From

MED

C:

•Th

e m

ixed

- use

infil

l com

pone

nts w

ould

like

ly b

e el

igib

le fo

r the

ir CD

BG fu

ndin

g, li

kely

in co

llabo

ratio

n w

ith M

SHDA

•Re

com

men

d th

ey p

artic

ipat

e in

RRC

[Red

evel

opm

ent R

eady

Com

mun

ities

]•

The

Pere

Mar

quet

te p

ark

desig

n co

uld

be e

ven

mor

e ag

gres

sive

(add

ition

al se

atin

g, fo

r exa

mpl

e) a

nd in

clud

e a

"des

tinat

ion"

act

ivity

•W

ould

like

to se

e a

timel

ine

for i

mpl

emen

tatio

n st

eps

52 | PlacePlan: Marquette, Michigan

Diag

ram

A