micro content workflow to rock your content in social media
TRANSCRIPT
OUR C ONTENT W ORKFLOW
MICRO
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Write Awesome Twitter and Facebook Posts With This Guide
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Here’s our simple workflow to create the most effective social
media images for your posts.
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Read your blog post out loud and write down all sentences that define it.
1
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Choose 3-4 sentences that you think catch the most attention.
2
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Prepare a series of 1024x512 images with the sentences you chose.
3
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4
If you don’t know how to design these word bite images go to Twitter, open any relevant hashtag, and scroll through the list of tweets fairly quickly.
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5
Research hashtags relevant to your content.
CONTENTMARKETING
SEO
SMM
CONTENT
GROWHACKING
BUSINESS
SOCIALMEDIA
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6
For every image you have, prepare 3 different Tweets
Sample
After every storm…
Sample
… always comes…
Sample
… a rainbow.
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7
If you mention someone in the post (or even better quote them), be sure to put that quote on the image
and use it as well.
Are you sure @Sample?
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8
Attach UTM tags to your links so you know which image people clicked.
C L I C K H E R E
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P U B L I S H
9
Now with everything ready – images, blog posts – it’s time to post your Tweets.
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The whole point of having so many images and correlating Tweets is to be ableto spread
them through time.
–Janek Jabłonka
This presentation is brought to you by repurposing experts from Contellio. Contellio
Contellio
facebook.com/contellio www.contellio.com@contellio
Don’t know what repurposing is? It’s transforming your existing content into new, exciting
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