microsoft gold competency revenue guidelines 2010_partner ready
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Microsoft Gold CompetencyRevenue Guidelines
Visit thePartner Membership Centerto accept the revenue commitment
Get competency requirements and benefits information from thePartner Portal
https://partner.microsoft.com/40001301https://partner.microsoft.com/40001301https://partner.microsoft.com/40001301https://partner.microsoft.com/global/40011230https://partner.microsoft.com/global/40011230https://partner.microsoft.com/global/40011230https://partner.microsoft.com/global/40011230https://partner.microsoft.com/40001301 -
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GOLD COMPETENCY REVENUE
GUIDELINES
Table of Contents
Introduction....................................................................................................................................................................... 3Country groupings: .................................................................................................................................................... 5Minimum Revenue Amounts: ................................................................................................................................ 7Minimum Revenue Commitment by Competency: ....................................................................................... 7
Top Revenue Requirement Questions .................................................................................................................... 8
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Introduction
Thevast majority of Microsofts revenue comes
through you, our partners. Historically, the revenue
that you drive has not been recognized as part of the
Microsoft Partner Network, or has only beenrecognized by local Microsoft offices. Our goal is to
align our global and local execution and recognize and
reward you based in part on the revenue and market
impact that you are already driving within your business.
As a step toward this, starting October 2010, partners
will need to commit to delivering a minimum
Microsoft revenue amount based on their respective
geography and gold competency. Acknowledging and
committing to the revenue amount will take placeduring the gold competency enrollment process
(example screenshot below).
While we will not start to measure competency
revenue until October 20111, the period up until this
time provides partners the opportunity to get insight
into revenue amounts and provides us time to work with
partners to define the fairest and easiest way to measure
revenue across competency, geography and solution
area (i.e., product and workload).
Example of how the revenue commitment will appear in the Partner Membership Center, Competency Summary page.
Starting October 2010, to commit to the revenue requirement partners need to click the Agree link.
1Exceptions include the CRM and ERP competencies where revenue requirements will be in place for the year
looking forward beginning October 2010. There is a revenue requirement for the Microsoft CRM competency
and Microsoft ERP competency, as well as their associated gold competencies.
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Country groupings:There are three country revenue groupings (A, B and C) and countries by grouping can be found below.
Group A Group B Group C
Australia
Canada
DenmarkFrance
Germany
Italy
Japan
Korea
Netherlands
Poland
Spain
Sweden
Switzerland
UK
United States
Argentina & Uruguay
Austria
BelgiumBrazil
China
Chile
Colombia
Czech Republic
Egypt
Finland
Greece
Hong Kong
Hungary
India
Indonesia
Ireland
Israel
Malaysia
Mexico
New Zealand
Norway
Portugal
Saudi Arabia
Singapore
Romania
Russia
South Africa
Thailand
Taiwain
Turkey
Ukraine
United Arab Emirates
North, West and Central Africa, not listed in other country groupings
Albania
AlgeriaAngola
Armenia
Central Asia, not listed in other country groupings
Azerbaijan
Cayman Islands
The Bahamas
Bahrain
Bangladesh
Belarus
Belize
Bermuda
Bolivia
Bosnia and Herzegovina
Botswana
Burundi
Brunei
Bulgaria
Costa Rica
Croatia
Cyprus
Dominican Republic
Ecuador
El Salvador
Eritrea
Estonia
Ethiopia
Georgia
Guatemala
HondurasIceland
Indian Ocean Islands
Jamaica
Jordan
Kazakhstan
Kenya
Kuwait
Latvia
Lebanon ,
Libya
Lithuania
Luxembourg
Macedonia (FYROM)
MalawiMalta
East Mediterranean
Montenegro
Morocco
Moldova
Mozambique
Namibia
Nigeria
Oman
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Pakistan
Panama
Paraguay
Puerto Rico
Peru
Philippines
Qatar
RwandaSerbia
Slovakia
Slovenia
Somalia
Sri Lanka
Tanzania
Trinidad & Tobago
Tunisia
Uganda
Uruguay
Venezuela
Vietnam
Zambia
Zimbabwe
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Minimum Revenue Amounts:The revenue amounts listed below are minimum revenue amounts. We believe that these amounts should be easily
attainable by partners striving to achieve a gold competency. Minimum amounts are set for both solution (i.e.,
product and workload) and transactional competencies.
Recall that partners withgold competencieswill represent organizations (and associated individuals) that have
demonstrated the highest, most consistent capability and commitment within a targeted business solution area. Gold
competencies will reward this deep expertise and high commitment with benefits that surpass the cost of qualification
including tailored, competency-specific benefits based on solutions offered, and core benefits such as channel
incentives, eligibility for a Microsoft named contact who will support the creation of a business plan and help with
sales efforts, a distinct Microsoft partner gold competency brand, along with up to 100 licenses of the latest
Microsoft desktop, operating system and server software for internal business use.
Minimum Revenue Commitment by Competency:Associated product, solution and workload by competency will be published in the coming year.
Revenue amounts are in US constant dollar and will be converted to local currency in the partner sales tracking tool
once competency revenue begins to be measured.
Competency Group A Group B Group C
1 Application Integration 100,000 80,000 50,0002 Application Lifecycle Management 100,000 80,000 50,0003 Business Intelligence 180,000 150,000 100,0004 Content Management 130,000 100,000 70,0005 CRM 300 seats or 200,000 150 seats or 100,000 150 seats or 100,0006 Data Platform 130,000 100,000 70,0007 Desktop 1,000 seats deployed 750 seats deployed 500 seats deployed8 Distributor Varies by contract Varies by contract Varies by contract9 ERP 100,000 50,000 50,00010 Hosting 100,000 75,000 50,00011
Identity and Security 100,000 80,000 50,000
12 ISV 12 Customer wins or$50K transactedrevenue
12 Customer wins or
$35K transacted
revenue
12 Customer wins or
$25K transacted
revenue
13 Learning Gold Learning KPI Gold Learning KPI Gold Learning KPI14 Licensing 100,000 75,000 50,00015 Midmarket Solution Provider 100,000 75,000 50,00016 OEM 150 BOS/15 Server 100 BOS/10 Server 50 BOS/5 Server17 Portals and Collaboration 180,000 150,000 100,00018 Project and Portfolio Management 130,000 100,000 70,00019 Search 130,000 100,000 70,00020 Server Platform 180,000 150,000 100,00021 Software Development 100,000 80,000 50,00022 Systems Management 180,000 150,000 100,00023 Unified Communications 180,000 150,000 100,00024 Virtualization 130,000 100,000 70,00025 Web Development 100,000 80,000 50,000
Digital Marketing 0 0 0
Mobility 0 0 0
Software Asset Management 0 0 0
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Top Revenue Requirement Questions
Q: What are the revenue amounts and how did you develop them?
A: Revenue amounts are specific to competency and geography.
The commitment amounts are minimums and were set based on local market conditions.
For some competencies, the minimum partner commitment will be measured through customer
wins or deployments instead of revenue. Customer wins means that you have secured and
successfully completed a new project involving Microsoft technologies which as a result have gained
you new customer business. These wins will be tracked in a partner sales tracking tool provided by
Microsoft.
Q: What accounts for revenue?
A: Revenue refers to Microsoft licensing revenue - the sale of which has occurred from partners directly
transacting the sale, or partners contributing to winning the customer project that results inMicrosoft product license sales, within the period of a partners membership year. It does not
include associated partner services revenue.
Here are sample competency revenue requirements:
Desktop:
- Group A: 1000 seats deployed- Group B: 750 seats deployed- Group C: 500 seats deployed
ISV: Solution area wins
- Group A: 12 customer wins- Group B: 12 customer wins- Group C: 12 customer wins
Licensing: Volume licensing sales (EA, Select and Open)
- Group A: $100,000 in volume licensing sales- Group B: $75,000 in volume licensing sales- Group C: $50,000 in volume licensing sales
Q: How does Microsoft know who to credit if two or more partners claim to have contributed to
winning the same customer deal?
A: Microsoft will not be measuring gold competency revenue attainment before October 2011. During
the next twelve months Microsoft will work with partners to define the fairest way to credit software
sales not directly transacted by partners, but where a partner has contributed to the sale, along with
how to credit partners cooperating on the same customer opportunity.
Q: What is the time period for measuring revenue?
A: The revenue commitment will be measured within a partners 12 month membership period.
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Q: Where and how do I report my revenue?
A: If you are a partner with an account manager, that person will work with you on the reporting
process and the associated tools to use.
If you are a partner that doesnt have an account manager, you will receive a communication from
Microsoft over the next twelve months directing you to the reporting process, tools and user guides.
Q: Does my revenue count in only one country? Can I count revenue across multiple gold
competencies?
A: Microsoft will work with partners to define the fairest way to credit software sales across locations
and competencies.
Q: How do I see how much revenue Ive generated throughout the year?
A: If you are a partner with an account manager, that person will work with you on how to use the sales
tracking tool to see how your revenue is tracked.
If you are partner without an account manager, during the next 12 months Microsoft will provide you
the instruction on how to access the sales tracking tool.
Q: What happens if I dont meet the revenue amount?
A: Before October 2011 Microsoft will not be measuring the revenue commitment by competency and
there will not be a penalty for not meeting the commitment.
Starting in October 2011, Microsoft will begin to measure actual revenue attainment and partners
will need to meet the revenue amount by their next membership renewal that falls after October
2012 for which there has been a year to measure revenue achievement.
Q: How do I accept the revenue commitment?
A: For October 2010 October 2011, where a revenue commitment applies, partners will be asked toacknowledge the competency and geography revenue amount during the gold competency
enrollment process.