military resale market demographics oebmpubs.com/ecn_pdfs/ecn1018_marketdemographics.pdf · 2020....

2
EXCHANGE and COMMISSARY NEWS OCTOBER 2018 237 WORLDWIDE 0 10 20 30 40 50 60 70 80 1 35 47 46 DeCA WEST AREA DeCA WEST AREA DeCA EAST AREA DeCA EAST AREA DeCA CENTRAL AREA DeCA CENTRAL AREA DeCA PACIFIC AREA DeCA PACIFIC AREA 33 DeCA EUROPE AREA DeCA EUROPE AREA 60 15 CONUS 168 OVERSEAS 69 O perating 504 exchanges and 237 commissaries, as well as hundreds of smaller convenience stores, package stores, troop stores and other facilities, the military resale system is to be found wherever U.S. Soldiers, Sailors, Airmen, Marines or Coastguardsmen fly the flag, providing essential quality-of-life support for servicemembers and their families. These pages present statistical information — demographic, geographic and financial — on the military resale system and its customers. MILITARY RESALE MARKET COMMISSARY SALES COMMISSARY SALES FY 1998-2018 COMMISSARY STORES BY DeCA AREA SEPTEMBER 30, 2018 Dollars in Millions – Fiscal Year 2017 Commissaries $4,917.78 28.0% Exchanges $12,657.75 72.0% Fiscal Year 2017 $Billions projected Fiscal Year 2015 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 4.0 5.0 6.0 7.0 8.0 4,635.0 2016 2017 2018 5,625.0 5,509.9 5,251.4 4,917.8 4,945.2 5,038.9 5,036.7 4,963.1 5,037.8 5,235.8 5,368.8 5,416.6 5,537.5 5,813.2 5,980.9 5,957.7 6,092.9 5,876.1 5,844.6 4,902.7 DeCA West $1,240,589,204 25.2% DeCA Central $1,047,966,962 21.3% $992,169,636 20.2% Total CONUS $3,809,386,772 77.5% Total OCONUS $1,108,397,876 22.5% $1,252,381,869 25.5% OCONUS [Pacific] $666,453,754 13.6% CONUS DeCA Pacific $325,715,881 6.6% DeCA Europe $384,676,979 7.8% OCONUS [East] $57,267,143 1.2% CONUS DeCA East $1,195,114,726 24.3% Total Sales Worldwide (In $ Millions) Military Resale Market Demographics TOTAL $17,575.5 TOTAL $4,917,784,648 FY18 projection based on sales in first 11 months.

Upload: others

Post on 11-Mar-2021

4 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: Military Resale Market Demographics Oebmpubs.com/ECN_pdfs/ecn1018_MarketDemographics.pdf · 2020. 4. 29. · OCTOBER 2018 EXCHANGE and COMMISSARY NEWS 237 WORLDWIDE 0 10 20 30 40

EXCHANGE and COMMISSARY NEWSOCTOBER 2018

237WORLDWIDE

0

10

20

30

40

50

60

70

80

0

10

20

30

40

50

60

70

80

135

47 46DeCAWESTAREA

DeCAWESTAREA

DeCAEASTAREA

DeCAEASTAREA

DeCACENTRALAREA

DeCACENTRALAREA

DeCAPACIFICAREA

DeCAPACIFICAREA

33DeCAEUROPEAREA

DeCAEUROPEAREA

60 15

CONUS 168

OVERSEAS 69

Operating 504 exchanges and 237 commissaries, as well as hundreds of smaller convenience stores, package stores, troop stores and other facilities, the military resale system is to be found wherever

U.S. Soldiers, Sailors, Airmen, Marines or Coastguardsmen fly the flag, providing essential quality-of-life support for servicemembers and their families. These pages present statistical information — demographic, geographic and financial — on the military resale system and its customers.

MILITARY RESALEMARKET

COMMISSARYSALES

COMMISSARY SALES FY 1998-2018

COMMISSARY STORESBY DeCA AREASEPTEMBER 30, 2018

Dollars in Millions – Fiscal Year 2017

Commissaries$4,917.78

28.0%

Exchanges$12,657.75

72.0%

Fiscal Year 2017

$Billions projected

Fiscal Year20151998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014

4.0

5.0

6.0

7.0

8.0

4,635.0

2016 2017 2018

5,625.0 5,509.95,251.4

4,917.8

4,945.25,038.9

5,036.7

4,963.1

5,037.85,235.8

5,368.85,416.6

5,537.55,813.2

5,980.9 5,957.7 6,092.9

5,876.15,844.6

4,902.7

DeCA West$1,240,589,204

25.2%

DeCA Central$1,047,966,962

21.3%

$992,169,63620.2%

Total CONUS $3,809,386,772

77.5%

Total OCONUS $1,108,397,876

22.5%

$1,252,381,86925.5%

OCONUS [Pacific]$666,453,754

13.6%

CONUS DeCA Pacific$325,715,881

6.6%

DeCA Europe$384,676,979

7.8%

OCONUS [East]$57,267,143

1.2%

CONUS DeCA East$1,195,114,726

24.3%

Total Sales Worldwide (In $ Millions)

Military Resale Market Demographics

TOTAL$17,575.5

TOTAL$4,917,784,648

FY18 projection based on sales in first 11 months.

Page 2: Military Resale Market Demographics Oebmpubs.com/ECN_pdfs/ecn1018_MarketDemographics.pdf · 2020. 4. 29. · OCTOBER 2018 EXCHANGE and COMMISSARY NEWS 237 WORLDWIDE 0 10 20 30 40

EXCHANGE and COMMISSARY NEWSOCTOBER 2018

EXCHANGE SALES

EXCHANGE SALES FY 2003-2017

2003 2004 2005 2006 2007 2008 2009 2010 2011 2013 2014 2015 2016 20172012

0

3000

6000

9000

12000

15000

$2,753.1 $2,812.5 $2,660.5 $2,661.7 $2,495.0$$2,$2,$2,$2$2,$2,$2,$ 753753753753753753757535 .1.1.1111757575757575755775$$2,$2,$2,$2,$2,$$ 337537535753535535555557777777 1111111177772$2$2$22$2$22 ...$$$$$$$2,753.1 $2,$2,2$2,$2,$2,$2,2,2 8128128128128128128121812.5.5.5.5.5.5.555888888$$2,$2,$2,$2,,888888888888888$2$2$2$2$2222 112121212812812812812 555.5.5.5555$2,812.5 2$2,$2,$2,$2,$2,$2,$2,$2,2,6606606606606606606606606660.5.55.5.5..555666666666$$$$$2,$2,$2,$2, 0606060606606606606060 5555555556666666666666666662$2$2$2$2$2$222 66066606606606606 ...6666$$$$$2,660.5 2$2,$2,$2,$2,$2,$2,$2,$2,2,66166166166166661661661661661.7.7.7.7.7.7777666$$$$2,$2,$2,$2,, 66666666666666666666622$2$2$2$2$2$222 11166166166166166661 7.7.7.7.7777666$$$$$$2,661.7 $2,508.4 $2,447.2

$2,084.8 $2,156.2 $2,290.0 $2,409.6 $2,459.9 $2,501.4 $2,597.5$2,485.8

AAFES

TOTAL

VCS

NEXCOM

CGX

MCX

$10,790.2$12,971.7

$11,981.0 $11,461.4

$10,594.5

$$10$10$1010$10$10$10$1$1 ,79,79,79,79,79,79,7979790.20.20.20.20.20.20.277777777$ 0$10$10$10$10$10$10$10$10 979,79,79,79,79,797979790000000077777777777$1$1$1$1$10$10$101010 999 2.222.20.220.20 2$10,790.2$11,331.3

$11,774.1 $12,080.3 $11,961.2 $12,292.0 $12,298.5$12,083.92$12$12$12$12$12$12$12$12$12,97,97,97,97,97,97,9797,9771.71.71.7.71.71.71.711 71.719999999$$$$$$$$ 99,9,9,99,999999999$$12$12$1$12$12$12$12212 77977797977 71.711.71.71.711 71.71$12,971.7 $13,015.4

$11$11$11$11$11$111111,98,98,98,98,98,98,98,98,998 01 01.01.01.01.01.011.01.099999999$$$$$ 989898,989898,9898981.0001.001.01.01 01.00999999999$11$11$11$11$11$1111111 98898111.011.1.01 001.0$11,981.0 1$11$11$11$11$11$11$11$11$1 4,46,46,46,46,46,464646464446644 1.41 44.41.4.411.41.41.44444444$11$11$11$11$11$11$11$111 4,46,46,46,464646464644664461.4111.41.41.41.41.41.444444$$$$$$ 446646 444$11,461.4

$10,638.3

$10,294.0

$155.1$118.9 $118.4 $125.5 $127.7 $129.5 $135.1 $162.6 $162.6$146.3 $158.4 $158.3 $158.2 $157.4 $157.7

$8,605.7$7,782.8

$6,717.5 $7,573.1

$7,990.3 $8,258.4 $8,474.1 $8,257.3 $8,421.7 $8,244.0$8,157.5

$6,662.4

$8,658.8 $8,$8,$8,$8,$8,$8,$8,$8,$8,,60560560560560560605606050505.7.7.7.7.77777666666$8$8$8$8$8,$8,$8,$8, 0560560560560560560560505005666666$$$$$8$8$8$8 6 505605560055 7.7.77777$8,605.7$$7,$7,$7,$7,$7,$7,$7$7 78278278278278278278278282.8.8.88.88.8.8777777$$$7,$7,$7,$ 7887878787878788 8888888877777$$$7$7$7$7$777 2222828222.8.8.8888$7,782.8 $7,329.2

$6,$6,$6,$6,$6,$6,$66$6$6 717717717717717717717.5.5.5.5.5..5.5571717171171$$6$6,$6,$6,$6,$6$6$6$66 7177177177177177177171 5555555557777$$$$6$$$$6$ .$$$$$6,717.5 $6,460.2 $7,$7,$7,$7,$7,7,7$7,$ 573573573357357373573575 .1.1.1.1.111177777575755757575$$7,$7,$7,$7,,$ 35735735735735555557777777 11111117777$7$7$7$7$777 ...$7,573.1

$7,$7,$7,$7,$7,$7,7,7$ 9909909909909909909909909 .3.3.33.3.3.39999999999$$7,$7,$$7,$7,,$ 909099090909090909 3.33.3.3.39999999999999999999777777 99099090...99$$$$ 999999 333$7,990.3 $8,$8,$8,$8,$8,$8,8,2582582582588258258258252525 444.4.4.4.44442252525252525$8$88$8,$8,$8,8,8 85858585858585855555555522222222222222$$$$$888 888 44.4.444444$8,258.4 $8,$8,$8,$8,$8,$8,$8,8,474474474474474474744744747474.1.1.1.1.1.1.147474747474$$8$8,$8,$8,8,8 777777777 11111117744744744744744744744474474......4444$$$$8$888 474474474474$8,474.1 8$8,$8,$8,$8,$8,$8,$$8 257257257572572572572572525 .33.3.3.33322525252525258$8$8,8$8,$8$8,$8$8 55555555 333335555557257257257257257257257222222$$$$$$88$8$ .3..33$8,257.3 8$8,$8$8,$8,$8,$8,$8,$8,,4214214214214214214214214214214 .7.7.7777774424242428$8$88$8,$8$8,$8,$8, 12121212142142142142 777777772224444444444 ..44$$$$$8$88$8 444$8,421.7 $8,$8,$8,$8,$8,$8,8,24424424424424424424424424424444.0.00.0.0.0.0.2242424242244$8$88$8,$8,$8,8,8 222222222 0000000022222222444444444444444444444....4$$$$$888 4444 000$8,244.0$8,$8,$8,$8,$8,$8,$8,$8$8 15715715715715715715755 .5.5.5.5.55.5.55555555555$8$8$8,$8,$8,$8$8 555555 55555555555555$$$$$8$8$8$$8 7157157157157157157.......$8,157.5

$833.8$1,009.0 $1,038.3

$978.1 $898.9$751.4 $785.4 $819.9 $773.5 $805.9 $885.6 $925.3$921.5 $834.8 $799.9

$388.1 $396.2 $401.3$262.0 $280.9 $280.3 $295.3 $308.6 $348.1 $373.3$372.8 $413.4 $420.2 $428.9 $448.2

Direct Sales (In $ Millions)

Direct Sales, FY 2017All Sales in Millions

Total: $10,594.5(+2.9%)

CGX$155.11.5%

VCS$448.24.2%

MCX$833.87.9%

AAFES$6,662.462.9%

NEXCOM$2,495.023.5%

DIRECT SALES, ALL EXCHANGES

FY 2017

Retail-Main Stores$348.841.8%

Retail-SpecialtyStores$256.930.8%

Military Clothing$22.32.7%

Gasoline$175.621.1%

Services$30.23.6%

MCX SALESBY TYPE

Vending$12.92.8%

Retail$251.856.2%

VCS SALESBY TYPE Services

$0.20.1%

Retail$141.891.4%

Non-Retail/Gasoline

$13.38.6%

CGX SALES BY TYPE

Retail$1,628.765.3%

Gasoline$349.214.0%

Military Clothing$35.51.4%

NEXmarts$16.60.7%

Services$177.37.1%

Package Stores$287.711.5%

NEXCOMSALES BY TYPE

0

50

100

150

200

CONUS – 436

96

199

6859

14

26

3

32

5 2

122

202

100

64

16

OVERSEAS – 68 WORLDWIDE – 504

AAFES* VCS NEXCOM CGX MCX* Main Stores

EXCHANGESTORESOCTOBER

2018

NAVY SHIPS STORE PROGRAM130 Ships * 3 Ships Stores Ashore

FY17 Sales $59.2 million(includes Vending Sales of $5.2 million)

Retail - Specialty Stores

$2,907.943.7%

Retail - Main Stores

$2,465.137.0%

Food$642.69.6%

Military Clothing$349.15.2%

Services/Vending$12.60.2%

Retail - Cyber$285.14.3%

AAFESSALES BY TYPE

Food$143.932.1%

Coffee$39.48.8%

Some percentages may be estimated.