mini lesson on seo
TRANSCRIPT
www.treacyinfo.com
Mini Lesson on SEOSearch Engine Optimization
Ann Treacy
www.byteoftheweek.com
www.treacyinfo.com
Search Engines Like:
1. Lots of repeated keywords on web page
2. Lots of good links to your web site
3. Regular updates
4. Quick download
www.treacyinfo.com
Focus on Keywords
• Come up with 10 keyword phrases– Your name– Program names– Terms people use to
find someone like you– Location if appropriate
• Check popularity of terms
http://www.keywordspy.com/
www.treacyinfo.com
Use the Keywords
• TITLES!• Graphics don’t count• Use text on pages• Have good 10-20
word description of yourself to share
http://www.webconfs.com/search-engine-spider-simulator.php
www.treacyinfo.com
Look at the Links
• See who links to you www.linkpopularity.com
• See who links to the competition
• Make sure your partners link to you
• Ask people to link to you• Get into social media
www.treacyinfo.com
Fresh Content
• Making even small changes will help• Making small changes that build your
content are even better• Real Time Search?!
– Same rules apply (keywords, links/followers, freshness)
– Getting hotter!
www.treacyinfo.com
Questions
Thank you!